Director of art marketing vs senior director of marketing

The differences between directors of art marketing and senior directors of marketing can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a director of art marketing, becoming a senior director of marketing takes usually requires 8-10 years. Additionally, a senior director of marketing has an average salary of $159,916, which is higher than the $71,829 average annual salary of a director of art marketing.

The top three skills for a director of art marketing include graphic design, product photography and art direction. The most important skills for a senior director of marketing are digital marketing, email marketing, and SR.

Director of art marketing vs senior director of marketing overview

	Director Of Art Marketing	Senior Director Of Marketing
Yearly salary	$71,829	$159,916
Hourly rate	$34.53	$76.88
Growth rate	4%	10%
Number of jobs	78,663	106,180
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 76%	Bachelor's Degree, 75%
Average age	40	39
Years of experience	6	10

Director of art marketing vs senior director of marketing salary

Directors of art marketing and senior directors of marketing have different pay scales, as shown below.

	Director Of Art Marketing	Senior Director Of Marketing
Average salary	$71,829	$159,916
Salary range	Between $44,000 And $116,000	Between $112,000 And $226,000
Highest paying City	-	San Francisco, CA
Highest paying state	-	California
Best paying company	-	Washington Prime Group
Best paying industry	-	Media

Differences between director of art marketing and senior director of marketing education

There are a few differences between a director of art marketing and a senior director of marketing in terms of educational background:

	Director Of Art Marketing	Senior Director Of Marketing
Most common degree	Bachelor's Degree, 76%	Bachelor's Degree, 75%
Most common major	Graphic Design	Business
Most common college	Harvard University	University of Georgia

Director of art marketing vs senior director of marketing demographics

Here are the differences between directors of art marketing' and senior directors of marketing' demographics:

	Director Of Art Marketing	Senior Director Of Marketing
Average age	40	39
Gender ratio	Male, 53.3% Female, 46.7%	Male, 57.9% Female, 42.1%
Race ratio	Black or African American, 4.3% Unknown, 5.6% Hispanic or Latino, 14.3% Asian, 7.7% White, 67.5% American Indian and Alaska Native, 0.6%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	11%	10%

Differences between director of art marketing and senior director of marketing duties and responsibilities

Director of art marketing example responsibilities.

Manage PPC ads, including copywriting, ad budget, destination URL and keywords.
Lead comprehensive rebranding initiative to build brand equity.
Re-Design and populate entire website, including all coding (html).
Coordinate the preparation of the company's marketing material, e-flyers and PowerPoint presentations.
Develop and design html email blasts and coordinate distribution to clients, partners and stakeholders.
Create and design promotional advertising for restaurants including logos, brochures, stationary programs, bus stop billboards and marketing promotions.

Senior director of marketing example responsibilities.

Architect EMEA demand creation/direct response model to manage and measure sales pipeline.
Create and lead WW standard deployment of marketing tools for EMEA and APAC.
Manage and initiate the development of first marketing department for regional start-up healthcare chain.
Lead support of marketing programs for the dealer partner channel co-op programs, MDF and advertising campaigns.
Lead cross functional teams of company operations, franchisees and finance to build co-op marketing plans to drive profitable sales.
Rehabilitate Salesforce implementation that lead to proper pipeline management, sales forecasting, and customer communication.

Director of art marketing vs senior director of marketing skills

Common director of art marketing skills

Graphic Design, 11%
Product Photography, 9%
Art Direction, 6%
Email Campaigns, 6%
Brochures, 6%
Website Design, 5%

Common senior director of marketing skills

Digital Marketing, 19%
Email Marketing, 7%
SR, 7%
Integrated Marketing, 4%
Marketing Campaigns, 4%
Market Research, 4%

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Director Of Art Marketing
Director Of Art Marketing vs Senior Director Of Marketing

Updated January 8, 2025

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