Bernadette Eichner has had a successful career in hospitality sales, real estate, and recruitment. In 1999, she founded HRM Resolutions, a strategic human resource consultancy, and later became a founding recruiter and investor at RecruitLoop. In January 2020, she launched Just Right People, an online recruitment model. Eichner is passionate about improving the HR and recruitment industry's professionalism and has developed numerous workshops and presentations.
She is also an author, having contributed a chapter to Arnold Schwarzenegger's book "Think Big: How to Thrive in Life and Business in a Rapidly Changing World!" which reached #1 in its category on Amazon.
Posts by Bernadette Eichner:
The Definitive Guide to Strength-Based Management
There are no two ways about it: managing teams is hard. With personalities as well as professional differences at play, it can be extremely difficult to get teams on the same page – let alone get them working productively toward the same goal. It’s hard, but it’s not impossible. No matter what the industry, those […]
What These 5 Companies Can Teach You About Internal Branding
As it’s often said “your brand is your reputation.” In this post, draw lessons on how some of the biggest companies in the world have used their brand image to build their companies.
8 Essential Steps to Rolling Out a Sales Commission Plan
When the time comes to roll out a sales commission or incentive plan for your sales reps, these 8 essential tips will help you.
7 Ways to Have Long Hours, Productivity, AND Fun
The truth is that working extended hours doesn’t necessarily make us more productive - the research is well and truly in on this one – it actually makes us less productive.
5 Tools To Make Your Recruitment Process More Efficient
Finding the right candidate for your role can be challenging enough, so why not let technology ease the burden with some of these readily available tools.
How To Improve Recruiting When You Have A Bad Reputation
The reputation of any business is key to recruitment. Here are some tips to help change people's perceptions and attract better talent in the process.
8 Ways To Avoid Stereotyping While Recruiting
Bernadette Eichner shares 8 tips on how to avoid stereotyping while recruiting for hiring managers and recruiters alike.
Upskilling Your Staff? How to Add Value to Your Business with Further Training
Most employers know that upskilling their staff is a worthwhile endeavor. Both in terms of achieving business goals and boosting employee satisfaction, investing in staff can facilitate a rewarding, thriving workplace culture. Keep reading to find five tips for upskilling your employees. Key Takeaways Upskilling is necessary for replacing an aging workforce and keeping up […]
Steve Jobs’ Top Hiring Tip: “Hire The Best”
Steve Jobs was an amazing and unconventional leader in many respects. Apart from using his creative brilliance to design products, he applied his perfectionism equally to designing his team.
5 Efficient Strategies to Hire More Women In Tech
According to EEOC, there are 56% of women employed in various business spheres. On the other hand, tech companies demonstrate an opposite tendency: There are about 25% of women holding tech jobs. This problem is caused by different factors, and one of the reasons for such a ratio lies in the very beginning of the […]
5 Reasons Why an Intern Can Help a Small Business
Your business may not be large enough to have a formal internship program. And you might not have university students banging on your door asking for work experience. So how do you find an intern and why can an having an intern really benefit your business?
Zappos – Hiring for Culture and the Bizarre Things They Do
The unusual interview techniques Zappos uses to hire employees for culture fit increases employee engagement and retention.
How to Unleash the Power of Strategic Partnerships
It’s no secret. One of the most powerful competitive advantages a business can ever muster is by forming strategic partnerships allowing it to secure a better stronghold in the market, or to even break into a new market, which may otherwise be impenetrable.
7 Tips To Avoid Being Called A Bully At Work
Why does the term “bullying” get bandied around so much in an era where a focus on performance management, productivity, team harmony, and wellbeing at work seems to influence much corporate HR strategy?
11 Ways to Spot a Psychopath at Work
There is increasing evidence that the proportion of individuals with psychopathic traits could be higher in the business world, perhaps as high as one in 10 senior executives. Organisations tend to be attracted to high-energy, intelligent, fast-moving people who ooze charm and charisma and seem to be able to persuade and influence others. But not every successful, high-energy, intelligent, charming and persuasive person is a psychopath. So what should you look for if you want to spot the psychopath in your workplace?
Hundred Acre Wood can be anywhere - the family home, the local village, the workplace. Christopher, Pooh, Tigger, Piglet, Owl, Eeyore, Kanga, Rabbit and Roo are in every office everywhere, and when you get to know them you can more effectively motivate and manage them.
7 Pros and Cons of Using Video Interviews for Recruiting
Recruiters and candidates need to be aware of what they need to do so that video interviews run smoothly. Only then can video serve as a valuable screening tool.
Advice To Be Successful From Business Leaders
Take the advice of some of the most successful business business leaders to achieve success and satisfaction not only in your career, but also in your life.
7 Features Of An Applicant Tracking System That Can Help Streamline Hiring Process
In a competitive job environment, which is rapidly transitioning into a gig economy, sourcing and retaining skilled candidates remains a top priority for companies. In this post, our guest author lists seven features of an “applicant tracking system” that can help streamline your hiring process.
A Workplace Without Weaknesses
Because modern workplaces are now focused on high engagement and work satisfaction, the idea of strengths-based management has driven countless research around its benefits. In this post guest author Tiffany Pires reveals how a workplace without weaknesses is possible.
Apps That Can Boost Employee Productivity
It’s easy to fall into the trap of downloading too many apps that’ll slow your employees down. Instead, check out this guest post by Matt Cowell of CircleLoop which includes a list of apps that can in fact boost your employees’ productivity.
How the Rise of AI has Made Your Human-Centric Skills all the More Valuable
Humans remain the best and most powerful tool for certain areas that technology and AI simply can’t replace. Here are a number of aspects that are better off left for the humans of a company to judge.
The Importance of Company Reviews for Enhancing Your Employer Brand
Editor’s Note: This is a guest post by Audrey Pilcher. Her opinions are her own. For the past several years, employers in the U.S. have experienced significant skill shortages. In fact, the 2017 U.S. Talent Shortage Survey report by Manpower Group claimed that the percentage of employers reporting talent shortages was 46 percent in 2016 – […]
5 Key Recruitment Trends for 2018 … and Beyond
Blink and you’ll miss it. That’s how fast the world of HR seems to be changing. So what does HR actually mean in 2018? One growing area where the concept of HR is taking on new meaning all the time is talent management. Talent managers look to get the most out of employees and ensure […]
5 Top Public Event Tips for Tech Companies
Modern companies focus mostly on social media and content creation, but you shouldn’t forget that public events still play a major marketing role. As a matter of fact, a study reveals that 95% of marketers agree live events provide attendees with a valuable opportunity to form in-person connections in an increasingly digital world. Lisa Ortiz, […]
5 Ways to Support a LGBT Inclusive Workplace
It’s the 21st century. Should we even talk about LGBT inclusive workplaces? All people are equal and all people deserve to work in an environment that supports their choices. Apparently, this still is an issue. The latest National LGBT Survey, carried out by the UK government, showed disturbing results. Harassment, discrimination, and bullying still affect […]
9 Ways to Create More Agile Teams
Forming a group of productive employees is one of the most desired goals in any company, but also an elusive objective for the vast majority of businesses. According to the research, as much as 70% of American workers do not feel they are engaged at work. It’s not easy to find, hire, and nurture an […]
5 Reasons Why Remote Workers Are Perfect for Startups
One of the hardest things for any startup to do is to find people to come help them get off the ground. Most startups can’t offer the same compensation packages as other companies, and they also carry with them a certain level of risk that people aren’t comfortable with. Can you blame them? If you […]
11 Reasons to Work With a Business Coach
Editors Note: This is a guest post by Ben Fewtrell, Co-Founder and Managing Partner at MaxMyProfit. His opinions are his own. As a business owner, it can get lonely and frustrating at times. Very few entrepreneurs have someone they can lean on when times get tough. A business coach is a great way for you to get […]
3 Tips to Better Engage a Multi-Generational Workforce
Editor’s Note: This is a guest post by Carol Lynn. Her opinions are her own. While “Unity in diversity” might be an ideal concept in other spheres of life, the concept of the multigenerational workforce is in no way a “sweet-nothing” to the employer’s ear. Many workplaces have experienced the unprecedented presence of up to five […]
What Talking to 88 Recruiters in 28 Days Taught me About Recruiters and Marketing
In this post Zack Gallinger, President of Talent Hero Media reveals how recruiters think about marketing their business and how to stand out from the crowd.
5 Surefire Ways to Find the Right Candidate
Whether you are a small business or a Fortune 500 firm, here are five surefire ways to find the right candidates.
Why a Bad HR Specialist Can Ruin Your Company
Here's a tip: An HR generalist needs to be a “Jack of all trades” while an HR specialist focuses on only one specific aspect of the HR function.
7 Tips for Managing Virtual Teams
17.2 million people in the U.S. are working from home at least some of the time. Here are 7 strategies that work when managing virtual teams.
Why Artificial Intelligence in the Workplace Might Not be That Intelligent
Some experts predict that the development of Artificial Intelligence may lead to an unemployment rate greater than 50 percent. What do you think?
7 Reasons Why Hiring Motivated Employees is the Key to Customer Happiness
If 74% of consumers are prepared to pay more for products and services from companies with outstanding customer service, it makes sense that you should hire motivated and enthusiastic employees.
6 Tips For Finding The Best Talent For Your Startup
Finding the right talent is essential for any startup. Here are a 6 tips to help you acquire the best talent for your startup.
The 7 Most Annoying Habits of Recruiters
Recruiters want to find the best candidate, right? Well here's how to do it ... without really irritating them with these nasty habits!
Why it’s Essential to Assess Software Skills During the Hiring Process
At what point during the recruitment process should you conduct a skills assessment of a potential new hire? Here are some great suggestions.
6 Ways to Improve Employee Engagement and Build an Irresistible Organization
Here are 6 ways you can improve employee engagement, build an irresistible organization, and become an employer of choice.
Thinking about hiring a graduate? It might seem like a leap of faith, but this could be the best decision you ever make for your business.
5 Things You Should Consider When Hiring a Marketing Expert
Here's a list of what you should consider when hiring a marketing expert to design a strategy that will make your products and services more alluring to prospective customers.
5 Secrets to Hiring the Right People
Finding the right people goes beyond the perfect resume or stellar interview. Here are some other considerations to keep in mind when hiring the right candidate.
7 Characteristics of Résumes Bound for Instant Rejection
Here are 7 application and résume atrocities that should prompt you to instantly reject a candidate.
The Importance of Real Conversations When it Comes to Coaching
Coaching is a great example of where we sometimes follow a framework a bit too closely and then miss the key ingredient - the human connection.
Recruiting a Superstar: 5 Ways to Engage Candidates
Candidates today want you to treat them like you’d treat your customers. It all starts with your first impression - your job description.
Now is the time for visionary leaders to come forward and inspire and lead the change we need for workplaces of the future to be consciously created.
10 Not-So-Conventional Ways To Attract Talent
Putting an ad in the local paper might not do for a business what it used to. Check out this list for some innovative ways to attract talent.
7 Email Habits to Ditch to Improve Business Etiquette
In 2010, research showed the average corporate worker received 110 emails a day, and since then, the numbers have continued to grow. Today people are so overwhelmed that 63% of marketers consider overflowing email inboxes to be one of the top four inefficiencies in the workplace. However, it isn’t just the high volume of emails […]
How to Get Super Stars to Work Effectively in a Team
One of the goals every single company or business strives towards is to put together an all-star team, gathering all of the best professionals from several disciplines, and having them achieve amazing things. However, while that approach has many merits, it’s not exactly perfect. Super star employees which are the best at what they do […]
8 Ways to Avoid a Stressful Workplace Investigation
Nick Hedges and Katriina Tahka share their tips and advice on how to get your workplace investigations right every time.
6 Smart Moves to Help You Recruit the Best Talent
Don't expect recruiting to get easier anytime soon. Here are 6 smart moves to help you in recruiting the best talent out there.
5 Reasons To Implement A Career Outplacement Program
Despite the unemployment rate of 5.1% in October last year (the lowest in the past 7 years) and the median forecasted rate of 4.8% for 2016, companies still need to prepare for staff layoffs and terminations. As organizations strive to get lean, go through mergers and acquisitions, and continue to automate and outsource non-core business […]
It doesn’t matter whether your company is a small business or large corporation – talent is key to achieving your business goals. Needless to say, there are many companies competing with you for acquiring talents, so if you keep on relying on recruiting methods which aren’t adjusted to this target, you might simply lose them […]
5 Quick Tips if You Need to Hire in a Hurry
How do you hire and get the best result, as quickly and cost effectively as possible? Tamara Blythman shares 5 tips for anyone needing to hire in a hurry.
7 Tips For Building Your Dream Team
You know you can recognise a great team the moment you encounter one. Whether it’s on a sporting field or at a pub trivia night, there’s something about great teams that stands out; there’s a certain energy and unity that radiates. Great teams create envy for many leaders, especially when you’re looking to grow your business […]
5 Tips For Getting Into Bed With A Recruiter And Enjoying It
Recruiters aren’t selling a product that is made to a prototype that can be mass produced and have bells and whistles added to it at will. We are people recruiting people for people. And people are the most unpredictable animals on the planet so it goes to reason that with this many people in […]
9 Simple Employee Recognition Ideas for Your Daily Routine
Editor’s Note: This is a guest post by Andre Janus, CEO, Cristaux International in Elk Grove Village/IL. His opinions are his own. We all work harder when we’re happy and when we feel that we’re really valued. The connection between appreciation and effort is primal, and even the most humble folks in your workforce want […]
How to Have a Difficult Conversation With a Team Member
Nick Hedges shares his tips for any business owner having to have a difficult conversation with a poor performing team member or a difficult employee.
How Chameleons Will Win In The New World Of Recruitment
Bernadette Eichner shares 7 tips from her recent RCSA conference presentation, “Reinventing Yourself as a Recruiter in the New World of Recruitment”.
5 Of The Most Common HR Mistakes Business Owners Make
Nick Hedges addresses 5 of the most common HR mistakes business owners make from and how you can avoid them.
Model Warren Buffett’s Strategy. Hire Based on Strengths.
How can you model Warren Buffett's strategy and hire based on strengths only employing candidates in the top 20% and know this, even before you interview?
Recruiter Tips: How To Ensure You Don’t Alienate Your Client
Don't alienate your client. Knowing what questions to ask them isn't enough. You also need to know how and when to ask them.
Webinar: Cool Tools and Technology for Independent Recruiters
Don't run the risk of spending more time obsessing over all the recruitment technology available than running your recruitment business.
Beware of the Software Super Salesperson!
In order to avoid making a purchase you might regret later, here are the things you should focus on when purchasing software for your business.
Webinar: How to Create Great Cashflow as an Independent Recruiter
Learn how to create regular cashflow, build a sales pipeline, and get paid as an independent recruiter.
Conversational Marketing: Why It’s Great And Who Does It Best
Your Facebook page isn't just a place to advertise your business. It's a platform for customers to reach out to you knowing that they'll get a response.
Webinar: How to Market Yourself and Create Your Personal Brand
You are the architect of your own success as an Independent Recruiter. Learn how to market yourself and create your own personal brand.
Webinar: How To Build A Client Base And Get Referrals
Whether you're a recently liberated recruiter or already have your independent recruiting business up and running, you have all the foundations in place to grow your business.
6 Top Reasons To Take A Close Look At Your Sales Process
Here are some of the most common sales mistakes businesses make, and ways you can avoid them.
5 Ways To Launch An Awesome Employee Recognition Program
Fact: Organisations that take the time to reward and recognise their people grow faster, are more profitable and are more pleasurable places to work.
Webinar: How To Value Your Time And Experience As An Independent Recruiter
Learn how to value your time and expertise as an independent recruiter and get paid for every hour you work, regardless of whether a placement is made or not.
Webinar: Get Your Head And Desk Into The $100K Zone
The time has never been better for professional recruiters wanting to go it alone. Learn the tips to earn $100K+ as an independent recruiter.
5 Reasons Why Content Marketing Can Help Your Recruiting Efforts
Far too often there is nothing to distinguish between a job posting and a job description. So does it really always make sense to trust HR to find the right person to fill that job?
How Gamification Can Help You Attract The Best Talent
Here's a guide to 'all things gamification' that could be of value to both internal and agency recruiters who are always on the look out for ways to stay ahead.
Psychometric Testing: Is It Really Comparing Apples With Apples?
When it comes to Psychometric Testing, nearly everyone thinks they know what it is and has an opinion about it. But most of us can't actually explain the fundamental principles or myriad variations of either.
Meet John Palcisko: RecruitLoop Recruiter in Cleveland, Ohio
John Palcisko is a relatively new member of the RecruitLoop community. He has been sourcing sales and manufacturing talent for over 14 years.
7 Social Recruiting Mistakes You Should Avoid
If you're planning to incorporate social media into your recruitment strategy, here are some mistakes you should try to avoid if you want to ensure are top of mind with the best candidates.
Feelin’ The Vibe: 4 Life Hacks For Conducting Better Interviews
It's important to provide a comfortable interview environment for your candidates since there's no doubt that candidate comfort leads to better interview results.
8 On-boarding Tips To Ensure You Keep Your Best Talent
Hiring managers need to employ the resources to develop new hires in ways that will not only retain them but will assist them in becoming top-performers.
5 Tips to Make Your New Year Resolutions Actually Happen
Setting small, attainable goals throughout the year, instead of a singular, overwhelming goal on January the 1st will give you a much better chance of achieving what you're striving for.
Meet Suzanne Rey: RecruitLoop Recruiter in San Diego, California
global citizen, a seasoned recruiter, a professional singer and a passionate animal rights activist - Suzanne is one of those people in the world who truly make a difference, and we couldn’t be prouder to have her as part of our recruiter community.
Why You Should Consider Hiring “Boomerang Candidates”
Rehiring former employees, also commonly known as 'boomerang candidates', is a growing trend, especially in industries with limited or extremely specialized workforces.
Heads Up, U.S. Employers! You Can Still Lower Your 2014 Tax Bill
At this time of the year, most people start looking back at all they have accomplished, and preparing for the end of year holidays. However, as a business owner, you are more likely thinking about your impending tax return. You are probably wondering if you can still lower your tax bill for this year.
Why Hire an Overqualified Temp?
Two important studies have shown that overqualified staff perform better than those who have average qualifications. The case is even stronger when it comes to temporary workers, since they aren’t necessarily looking for a long-term future with your company.
Whether you’re starting out as a manager of a small business or you’ve been a manager for some time, you may have slipped into some bad management habits.
Your Small Business Tax Checklist for a New U.S. Hire
Congrats on your new hire! To help you out, here is a checklist of forms you must fill out in the United States so that you can legally have him or her work in your small business.
7 Ways to Avoid Being a Trust-Buster
If your actions are sending trust-busting messages, then what you're communicating is that those relationships don't matter to you. Here are 7 easy ways to quickly build trust.
3 Ways To Stop Throwing Money Out The Window
Here are 3 simple, but effective ways to keep your people engaged and prevent your hard earned money from flying out the window (or walking out the door).
[Infographic] Video Interviews: The New Frontier of Job Interviewing
Take a look at “Video Interviews: The New Frontier of Job Interviewing” for a great look at how video conferencing technologies are being used today to conduct interviews by HR reps all over the world. You’ll learn how to prepare for a job interview in the modern video-interview world as well as how your online social activity can impact the chances of landing your dream job.
4 Things To Consider Before You Interview Any Candidate
Here are 4 things you should consider before you interview anyone and why finding this stuff out beforehand can help you discover the perfect candidate.
Do Your Employees Suck? Check Your Job Descriptions.
Research tells us uncertainty around performance expectations and lack of feedback are major contributors to job stress, low job satisfaction and staff turnover and clearly spells out the cost to productivity and profit when these negative conditions are present in the workplace.
Happy Employees: The Key to Growing Your Business
The secret to a successful business is not only excellent quality of products and services that are offered but also all of the employees within the company. Your workforce is a valuable commodity. They should be nurtured, developed, and also rewarded.
Is Your Business Your Retirement Plan?
For many small to medium sized business owners, the ability to have a comfortable retirement relies heavily on the financial success of their business. In other words their business becomes their retirement plan. If you fall into this category, ask yourself if you are taking advantage of the three key strategies for maximising the value […]
Down the Recruitment Rabbit Hole: Why Stereotyping Is Bad for Business
You do the maths and ask yourself “Does it make sense for us to make hiring decisions based on outdated, discriminatory stereotyping?” You could be discounting almost 75% of your applicant base and compromising your organisation’s productivity and revenue in the process.
5 Simple Ways to Keep Your Staff Engaged With Video
Video serves as the perfect learning tool, as it is easier to consume than the written word. Here are 5 easy ways to keep your staff engaged through video content in your organisation.
How Many Systems Does Your Business Really Need?
Having the right systems in place will ensure that your IP and business processes will remain in tact and secure in the event a member of the team leaves the organisation.
Mindfulness – How to Maintain Focus in the Workplace
Learning to focus the mind on what you choose is fast becoming a lost art form - especially in busy workplaces. But we do not have to be a victim to external or internal distractions. We can do something about it using corporate mindfulness training.
6 Tips to Help Manage Your Brand Reputation on Social Media
Whether you like it or not there’s a good chance your business is being talked about somewhere in cyberspace. Sometimes it’s good, sometimes it’s not. Criticism itself may not damage your brand. However, the way your business handles it can certainly impact on your brand perception.
How To Avoid The “Feedback Sandwich” When Evaluating Staff
Giving negative feedback can be stressful for both the giver and the receiver. The sandwich feedback technique tries to fix this by softening the “blow” of negative feedback by sandwiching it between two items of positive feedback. The colloquial term is a “sh*t sandwich" and nobody really wants a "sh*t sandwich" no matter how good the "bread" is.
Why Treating Departing Employees Well is Smart Business
Whatever the reason, the decision to let someone go is hard on both sides. Treating employees with dignity, regardless of their position in your organisation, is not only morally and ethically right, but it makes sound business sense.
Why Recruiting Should be Just as Much About Candidates Interviewing You About Your Business
Finding a perfect balance of skills, salary expectation, experience and cultural fit within one candidate for one position and at the right time is not easy. Effective recruiting should also reveal whether YOU are able to deliver value to each of your prospective candidates.
6 Ways to Ensure Your New Recruit Isn’t a Dropout
Have you ever been in the position of watching your new recruit flounder away and then drop out or worse, have to be pushed?
How to Create Engaging Video Content
Not having video on your company website may well mean you're missing the multiple touch points consumers are expecting from businesses today. There are many parts that go into making great video content. Here are a few tips from an expert.
How Your Vision Can Help Get You The Results You Want
No matter how long you have been in business, the number of clients you serve, or how many people you have on staff, do they all understand how they play a part in helping you take your company to where you would like it to be?
Why Social Snapshots Are Vital to the Hiring Process
We live in a social media world where everything can be seen and heard instantaneously. It's how candidates and organisations market themselves to one another well before the first interview. This leads to the question, what can a social footprint really reveal about a prospective candidate?
How I saved a client +$20K recruitment fees in 10 hours
My name is Bernadette, and I am one of the many independent recruiters working with RecruitLoop. With over 20 years recruitment experience behind me, I first started working with RecruitLoop towards the end of 2011. I really just wanted to share a great story – one where I was able to find one of my […]