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Public information relations manager vs community relations director

The differences between public information relations managers and community relations directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a public information relations manager and a community relations director. Additionally, a community relations director has an average salary of $96,788, which is higher than the $67,269 average annual salary of a public information relations manager.

The top three skills for a public information relations manager include press releases, fact sheets and strategic communications. The most important skills for a community relations director are community relations, community events, and memory care.

Public information relations manager vs community relations director overview

Public Information Relations ManagerCommunity Relations Director
Yearly salary$67,269$96,788
Hourly rate$32.34$46.53
Growth rate8%8%
Number of jobs78,30833,569
Job satisfaction--
Most common degreeBachelor's Degree, 85%Bachelor's Degree, 72%
Average age4242
Years of experience44

Public information relations manager vs community relations director salary

Public information relations managers and community relations directors have different pay scales, as shown below.

Public Information Relations ManagerCommunity Relations Director
Average salary$67,269$96,788
Salary rangeBetween $45,000 And $100,000Between $61,000 And $152,000
Highest paying City-New York, NY
Highest paying state-New York
Best paying company-Zoho
Best paying industry-Manufacturing

Differences between public information relations manager and community relations director education

There are a few differences between a public information relations manager and a community relations director in terms of educational background:

Public Information Relations ManagerCommunity Relations Director
Most common degreeBachelor's Degree, 85%Bachelor's Degree, 72%
Most common majorJournalismBusiness
Most common collegeMassachusetts Institute of TechnologyStanford University

Public information relations manager vs community relations director demographics

Here are the differences between public information relations managers' and community relations directors' demographics:

Public Information Relations ManagerCommunity Relations Director
Average age4242
Gender ratioMale, 57.1% Female, 42.9%Male, 25.8% Female, 74.2%
Race ratioBlack or African American, 4.1% Unknown, 4.6% Hispanic or Latino, 7.5% Asian, 4.6% White, 78.9% American Indian and Alaska Native, 0.4%Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between public information relations manager and community relations director duties and responsibilities

Public information relations manager example responsibilities.

  • Interview featured alumni, manage copywriting staff and editorial calendar, and coordinate photography.
  • Direct internal communications tactics including newsletters, Intranet, domestic and international executive meetings, and special events.
  • Direct strategic planning and execution for entertainment partnership platform to include B2C communications and marketing.

Community relations director example responsibilities.

  • Manage monthly marketing budget for SNF and ALF facility.
  • Manage all event planning, reunion programming, donor stewardship and in-house publications for UR alumni.
  • Maintain website and contribute to organization's Facebook page.
  • Convert reporting from UK GAAP to IFRS first time adoption.
  • Oversee community presence including Facebook, website, and print newsletters.
  • Increase recruitment and sales for this locally own SNF; overcome negative referral trends and poor community perception.
    • Show more

Public information relations manager vs community relations director skills

Common public information relations manager skills
  • Press Releases, 46%
  • Fact Sheets, 34%
  • Strategic Communications, 11%
  • Communications Plan, 9%
Common community relations director skills
  • Community Relations, 23%
  • Community Events, 6%
  • Memory Care, 5%
  • Press Releases, 3%
  • Business Development, 3%
  • Sales Process, 3%

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Updated January 8, 2025

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