Public information relations manager vs public relations director

The differences between public information relations managers and public relations directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a public information relations manager and a public relations director. Additionally, a public relations director has an average salary of $94,692, which is higher than the $67,269 average annual salary of a public information relations manager.

The top three skills for a public information relations manager include press releases, fact sheets and strategic communications. The most important skills for a public relations director are press releases, web content, and pr campaigns.

Public information relations manager vs public relations director overview

	Public Information Relations Manager	Public Relations Director
Yearly salary	$67,269	$94,692
Hourly rate	$32.34	$45.52
Growth rate	8%	8%
Number of jobs	78,308	31,693
Job satisfaction	-	5
Most common degree	Bachelor's Degree, 85%	Bachelor's Degree, 81%
Average age	42	42
Years of experience	4	4

Public information relations manager vs public relations director salary

Public information relations managers and public relations directors have different pay scales, as shown below.

	Public Information Relations Manager	Public Relations Director
Average salary	$67,269	$94,692
Salary range	Between $45,000 And $100,000	Between $59,000 And $150,000
Highest paying City	-	Napa, CA
Highest paying state	-	Nevada
Best paying company	-	Exelixis
Best paying industry	-	Internet

Differences between public information relations manager and public relations director education

There are a few differences between a public information relations manager and a public relations director in terms of educational background:

	Public Information Relations Manager	Public Relations Director
Most common degree	Bachelor's Degree, 85%	Bachelor's Degree, 81%
Most common major	Journalism	Communication
Most common college	Massachusetts Institute of Technology	Stanford University

Public information relations manager vs public relations director demographics

Here are the differences between public information relations managers' and public relations directors' demographics:

	Public Information Relations Manager	Public Relations Director
Average age	42	42
Gender ratio	Male, 57.1% Female, 42.9%	Male, 35.9% Female, 64.1%
Race ratio	Black or African American, 4.1% Unknown, 4.6% Hispanic or Latino, 7.5% Asian, 4.6% White, 78.9% American Indian and Alaska Native, 0.4%	Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4%
LGBT Percentage	16%	16%

Differences between public information relations manager and public relations director duties and responsibilities

Public information relations manager example responsibilities.

Interview featured alumni, manage copywriting staff and editorial calendar, and coordinate photography.
Direct internal communications tactics including newsletters, Intranet, domestic and international executive meetings, and special events.
Direct strategic planning and execution for entertainment partnership platform to include B2C communications and marketing.

Public relations director example responsibilities.

Manage internal agency public relations, blog content and twitter account.
Hire, train and manage play-by-play broadcasters guaranteeing a professional and informative listening experience.
Maintain strong working relationships across all departments to manage successful on-site opportunities, content and multimedia asset development and spokesperson requests.
Assist in development-relate alumni campaigns and event planning.
Keep running list and archive information regarding NCAA commitments.
Compile statistics and update game notes, player biographies, player and team statistics.

Public information relations manager vs public relations director skills

Common public information relations manager skills

Press Releases, 46%
Fact Sheets, 34%
Strategic Communications, 11%
Communications Plan, 9%

Common public relations director skills

Press Releases, 19%
Web Content, 9%
Pr Campaigns, 5%
Facebook, 4%
Crisis Communications, 4%
Twitter, 3%

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Public Information Relations Manager
Public Information Relations Manager vs Public Relations Director

Updated January 8, 2025

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