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Web content specialist vs content editor

The differences between web content specialists and content editors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a web content specialist and a content editor. Additionally, a content editor has an average salary of $61,694, which is higher than the $53,467 average annual salary of a web content specialist.

The top three skills for a web content specialist include web content, wordpress and content management system. The most important skills for a content editor are digital content, web content, and digital marketing.

Web content specialist vs content editor overview

Web Content SpecialistContent Editor
Yearly salary$53,467$61,694
Hourly rate$25.71$29.66
Growth rate13%-5%
Number of jobs18,04718,586
Job satisfaction-5
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 79%
Average age3744
Years of experience44

What does a web content specialist do?

A web content specialist is in charge of developing web content for a company's website or social media platforms, ensuring to convey the brand's message and purpose. Their responsibilities include producing quality written materials, coordinating with the creative team to conceptualize plans, performing extensive research for content creation, and developing strategies to attract more clients and site visitors. Furthermore, as a web content specialist, it is essential to produce web content while in adherence to the company's policies and regulations, including its vision and mission.

What does a content editor do?

A content editor is an individual who is responsible for proof-reading articles written by content writers and write blog posts to promote the products and services of an organization. Content editors are responsible for producing monthly newsletters and optimize written pieces to increase user engagement. They need to interact with the consumers with the purpose of sourcing feedback on the content's impact actively. Content editors must also conduct business research on current trends to give the company an edge over the competition.

Web content specialist vs content editor salary

Web content specialists and content editors have different pay scales, as shown below.

Web Content SpecialistContent Editor
Average salary$53,467$61,694
Salary rangeBetween $39,000 And $72,000Between $41,000 And $91,000
Highest paying CityMountain View, CANew York, NY
Highest paying stateCaliforniaNew York
Best paying companyBRMiApple
Best paying industryTechnologyTechnology

Differences between web content specialist and content editor education

There are a few differences between a web content specialist and a content editor in terms of educational background:

Web Content SpecialistContent Editor
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 79%
Most common majorCommunicationEnglish
Most common collegeUniversity of PennsylvaniaNorthwestern University

Web content specialist vs content editor demographics

Here are the differences between web content specialists' and content editors' demographics:

Web Content SpecialistContent Editor
Average age3744
Gender ratioMale, 49.0% Female, 51.0%Male, 43.5% Female, 56.5%
Race ratioBlack or African American, 7.3% Unknown, 6.7% Hispanic or Latino, 13.5% Asian, 10.6% White, 61.5% American Indian and Alaska Native, 0.4%Black or African American, 3.5% Unknown, 4.6% Hispanic or Latino, 8.0% Asian, 7.1% White, 76.5% American Indian and Alaska Native, 0.3%
LGBT Percentage9%12%

Differences between web content specialist and content editor duties and responsibilities

Web content specialist example responsibilities.

  • Manage vendor contacts, analyze content, submit work orders, construct code with HTML & CSS and code source.
  • Develop and post product demos on YouTube, providing quick understanding of functionality to differentiate solutions and generate leads.
  • Provide support and respond to technical inquiries on Facebook.
  • Possess strong HTML abilities, attention to detail, and provide expertise in web development for the UTI website.
  • Develop e-commerce shopping cart functionality using object orient PHP.
  • Coordinate and communicate with instructional designer and develop new mathematics content using content authoring tool (s) and/or templates.
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Content editor example responsibilities.

  • Work with W3C standardize CSS to achieve design goals.
  • Coordinate and manage a team of photographers who work on NBA games throughout the league.
  • Identify, create and manage QA projects to improve data consistency and accuracy using SQL to extract data.
  • Manage editorial department by editing and publishing daily content for website and daily e-newsletter.
  • Develop SEO strategies to increase profitability and manage social media to spread brand awareness and bolster readership.
  • Develop social media content for different outlets such as Facebook, Instagram, Youtube channel and the blog's webpage.
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Web content specialist vs content editor skills

Common web content specialist skills
  • Web Content, 21%
  • WordPress, 8%
  • Content Management System, 6%
  • Google Analytics, 5%
  • Digital Marketing, 4%
  • HTML, 4%
Common content editor skills
  • Digital Content, 8%
  • Web Content, 7%
  • Digital Marketing, 4%
  • WordPress, 4%
  • Video Content, 4%
  • Content Marketing, 4%

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