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The differences between web content specialists and web designers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a web content specialist, becoming a web designer takes usually requires 6-12 months. Additionally, a web designer has an average salary of $63,842, which is higher than the $53,467 average annual salary of a web content specialist.
The top three skills for a web content specialist include web content, wordpress and content management system. The most important skills for a web designer are HTML, CSS, and wordpress.
| Web Content Specialist | Web Designer | |
| Yearly salary | $53,467 | $63,842 |
| Hourly rate | $25.71 | $30.69 |
| Growth rate | 13% | 3% |
| Number of jobs | 18,047 | 50,899 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 67% |
| Average age | 37 | 38 |
| Years of experience | 4 | 12 |
A web content specialist is in charge of developing web content for a company's website or social media platforms, ensuring to convey the brand's message and purpose. Their responsibilities include producing quality written materials, coordinating with the creative team to conceptualize plans, performing extensive research for content creation, and developing strategies to attract more clients and site visitors. Furthermore, as a web content specialist, it is essential to produce web content while in adherence to the company's policies and regulations, including its vision and mission.
A web designer is a creative professional responsible for creating and redesigning the content and layout of websites. Web designers are required to meet clients and users to discuss the needs and goals of their clients. To create graphics, colors, and fonts, web designers usually use HTML coding to alter the website's layout. Web designers must build their portfolio by taking on unique projects for themselves and the people they know.
Web content specialists and web designers have different pay scales, as shown below.
| Web Content Specialist | Web Designer | |
| Average salary | $53,467 | $63,842 |
| Salary range | Between $39,000 And $72,000 | Between $42,000 And $96,000 |
| Highest paying City | Mountain View, CA | Seattle, WA |
| Highest paying state | California | Washington |
| Best paying company | BRMi | NVIDIA |
| Best paying industry | Technology | Internet |
There are a few differences between a web content specialist and a web designer in terms of educational background:
| Web Content Specialist | Web Designer | |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 67% |
| Most common major | Communication | Graphic Design |
| Most common college | University of Pennsylvania | University of Pennsylvania |
Here are the differences between web content specialists' and web designers' demographics:
| Web Content Specialist | Web Designer | |
| Average age | 37 | 38 |
| Gender ratio | Male, 49.0% Female, 51.0% | Male, 62.3% Female, 37.7% |
| Race ratio | Black or African American, 7.3% Unknown, 6.7% Hispanic or Latino, 13.5% Asian, 10.6% White, 61.5% American Indian and Alaska Native, 0.4% | Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 9% | 13% |