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The differences between web content specialists and webmasters can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a web content specialist and a webmaster. Additionally, a webmaster has an average salary of $62,413, which is higher than the $53,467 average annual salary of a web content specialist.
The top three skills for a web content specialist include web content, wordpress and content management system. The most important skills for a webmaster are HTML, CSS, and wordpress.
| Web Content Specialist | Webmaster | |
| Yearly salary | $53,467 | $62,413 |
| Hourly rate | $25.71 | $30.01 |
| Growth rate | 13% | 13% |
| Number of jobs | 18,047 | 20,084 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 70% |
| Average age | 37 | 37 |
| Years of experience | 4 | 4 |
A web content specialist is in charge of developing web content for a company's website or social media platforms, ensuring to convey the brand's message and purpose. Their responsibilities include producing quality written materials, coordinating with the creative team to conceptualize plans, performing extensive research for content creation, and developing strategies to attract more clients and site visitors. Furthermore, as a web content specialist, it is essential to produce web content while in adherence to the company's policies and regulations, including its vision and mission.
A webmaster is responsible for monitoring website activities for the operating systems and browser database of an organization. Webmasters analyze website traffics and visits and create strategic plans on search optimizations of web servers. They update the features and designs of the system, ensuring the security of the users upon navigation. A webmaster must have excellent knowledge of the technology industry, as well as systems programming, especially on server configuration, improving speed and capacity, and troubleshoot broken links to provide the best user experience.
Web content specialists and webmasters have different pay scales, as shown below.
| Web Content Specialist | Webmaster | |
| Average salary | $53,467 | $62,413 |
| Salary range | Between $39,000 And $72,000 | Between $44,000 And $87,000 |
| Highest paying City | Mountain View, CA | Palo Alto, CA |
| Highest paying state | California | California |
| Best paying company | BRMi | VMware |
| Best paying industry | Technology | Professional |
There are a few differences between a web content specialist and a webmaster in terms of educational background:
| Web Content Specialist | Webmaster | |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 70% |
| Most common major | Communication | Computer Science |
| Most common college | University of Pennsylvania | Stanford University |
Here are the differences between web content specialists' and webmasters' demographics:
| Web Content Specialist | Webmaster | |
| Average age | 37 | 37 |
| Gender ratio | Male, 49.0% Female, 51.0% | Male, 70.0% Female, 30.0% |
| Race ratio | Black or African American, 7.3% Unknown, 6.7% Hispanic or Latino, 13.5% Asian, 10.6% White, 61.5% American Indian and Alaska Native, 0.4% | Black or African American, 6.8% Unknown, 6.6% Hispanic or Latino, 12.7% Asian, 13.5% White, 59.9% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 9% | 9% |