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The differences between communications managers and public relations managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a communications manager and a public relations manager. Additionally, a public relations manager has an average salary of $91,426, which is higher than the $81,304 average annual salary of a communications manager.
The top three skills for a communications manager include customer service, property management and yardi. The most important skills for a public relations manager are press releases, web content, and pr campaigns.
| Communications Manager | Public Relations Manager | |
| Yearly salary | $81,304 | $91,426 |
| Hourly rate | $39.09 | $43.95 |
| Growth rate | 8% | 8% |
| Number of jobs | 26,350 | 35,273 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 70% | Bachelor's Degree, 79% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
A communications manager is responsible for overseeing a company or organization's public relations by devising various strategies and finding new opportunities. They must craft and produce marketing materials such as campaigns, advertisements, newsletters, social media engagements, and press releases to shape and improve a brand or company. Furthermore, a communications manager must accomplish administrative tasks such as preparing reports and necessary documentation, reaching out to advertisers, leading communication letters, and coordinating with marketing personnel from other departments.
A public relations manager is responsible for monitoring the public relations department to boost its brand image and attract potential clients through press releases and media coverage. They work closely with the marketing team, developing marketing campaigns and promotional strategies for creating brand awareness. Public relations managers maintain the company's presence on various social media platforms, responding to the customers' inquiries and concerns regarding the company's goods and services. A public relations manager must have excellent communication and leadership skills, especially in identifying business opportunities to increase revenues and profitability.
Communications managers and public relations managers have different pay scales, as shown below.
| Communications Manager | Public Relations Manager | |
| Average salary | $81,304 | $91,426 |
| Salary range | Between $53,000 And $122,000 | Between $64,000 And $128,000 |
| Highest paying City | San Francisco, CA | Las Vegas, NV |
| Highest paying state | California | Nevada |
| Best paying company | McKinsey & Company Inc | |
| Best paying industry | - | Technology |
There are a few differences between a communications manager and a public relations manager in terms of educational background:
| Communications Manager | Public Relations Manager | |
| Most common degree | Bachelor's Degree, 70% | Bachelor's Degree, 79% |
| Most common major | Business | Communication |
| Most common college | University of Southern California | Northwestern University |
Here are the differences between communications managers' and public relations managers' demographics:
| Communications Manager | Public Relations Manager | |
| Average age | 42 | 42 |
| Gender ratio | Male, 34.9% Female, 65.1% | Male, 34.5% Female, 65.5% |
| Race ratio | Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.2% Asian, 5.1% White, 74.6% American Indian and Alaska Native, 0.4% | Black or African American, 5.9% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.8% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 16% | 16% |