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Digital media executive vs advertising sales consultant

The differences between digital media executives and advertising sales consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a digital media executive and an advertising sales consultant. Additionally, a digital media executive has an average salary of $65,656, which is higher than the $40,075 average annual salary of an advertising sales consultant.

The top three skills for a digital media executive include digital marketing, CRM and cloud. The most important skills for an advertising sales consultant are digital marketing, media sales, and SEO.

Digital media executive vs advertising sales consultant overview

Digital Media ExecutiveAdvertising Sales Consultant
Yearly salary$65,656$40,075
Hourly rate$31.57$19.27
Growth rate-8%-8%
Number of jobs87,79351,824
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 72%
Average age4444
Years of experience44

Digital media executive vs advertising sales consultant salary

Digital media executives and advertising sales consultants have different pay scales, as shown below.

Digital Media ExecutiveAdvertising Sales Consultant
Average salary$65,656$40,075
Salary rangeBetween $44,000 And $96,000Between $19,000 And $82,000
Highest paying City--
Highest paying state--
Best paying company--
Best paying industry--

Differences between digital media executive and advertising sales consultant education

There are a few differences between a digital media executive and an advertising sales consultant in terms of educational background:

Digital Media ExecutiveAdvertising Sales Consultant
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 72%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Digital media executive vs advertising sales consultant demographics

Here are the differences between digital media executives' and advertising sales consultants' demographics:

Digital Media ExecutiveAdvertising Sales Consultant
Average age4444
Gender ratioMale, 54.4% Female, 45.6%Male, 48.2% Female, 51.8%
Race ratioBlack or African American, 6.0% Unknown, 4.1% Hispanic or Latino, 13.4% Asian, 4.6% White, 71.5% American Indian and Alaska Native, 0.4%Black or African American, 6.7% Unknown, 4.2% Hispanic or Latino, 12.8% Asian, 4.8% White, 71.1% American Indian and Alaska Native, 0.4%
LGBT Percentage10%10%

Differences between digital media executive and advertising sales consultant duties and responsibilities

Digital media executive example responsibilities.

  • Manage book of business through SalesForce.com
  • Develop marketing strategies that evoke market leadership, rapid growth development, and verifiable ROI in highly competitive markets.
  • Measure campaigns and ROI utilizing proprietary technology.
  • Educate clients on multi-media opportunities including the transition of traditional media to digital formats.
  • Contribute copywriting (marketing collateral), campaign management, and communications for key marketing initiatives.

Advertising sales consultant example responsibilities.

  • Manage individual sales activities by developing highly effective, communications focuse relationship with multiple sales channels.
  • Illustrate ROI and determine client needs.
  • Provide analysis and counsel including advertising cost justification, ROI, and the incremental benefits of new customers.
  • Prepare, deliver and sell custom multi-media integrate cross promotion presentations to key decision makers at brand management and advertising agencies.
  • Create and deliver PowerPoint presentations, coordinate luncheons and other special events for new and prospective customers.

Digital media executive vs advertising sales consultant skills

Common digital media executive skills
  • Digital Marketing, 28%
  • CRM, 6%
  • Cloud, 5%
  • Digital Sales, 5%
  • Media Sales, 4%
  • Twitter, 4%
Common advertising sales consultant skills
  • Digital Marketing, 13%
  • Media Sales, 11%
  • SEO, 10%
  • Sales Presentations, 9%
  • Sales Territory, 9%
  • SEM, 6%