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Digital media executive vs media sales associate

The differences between digital media executives and media sales associates can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a digital media executive and a media sales associate. Additionally, a media sales associate has an average salary of $77,073, which is higher than the $65,656 average annual salary of a digital media executive.

The top three skills for a digital media executive include digital marketing, CRM and cloud. The most important skills for a media sales associate are cold calls, marketing campaigns, and powerpoint.

Digital media executive vs media sales associate overview

Digital Media ExecutiveMedia Sales Associate
Yearly salary$65,656$77,073
Hourly rate$31.57$37.05
Growth rate-8%-8%
Number of jobs87,793163,816
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 72%
Average age4444
Years of experience44

Digital media executive vs media sales associate salary

Digital media executives and media sales associates have different pay scales, as shown below.

Digital Media ExecutiveMedia Sales Associate
Average salary$65,656$77,073
Salary rangeBetween $44,000 And $96,000Between $54,000 And $108,000
Highest paying City--
Highest paying state--
Best paying company--
Best paying industry--

Differences between digital media executive and media sales associate education

There are a few differences between a digital media executive and a media sales associate in terms of educational background:

Digital Media ExecutiveMedia Sales Associate
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 72%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Digital media executive vs media sales associate demographics

Here are the differences between digital media executives' and media sales associates' demographics:

Digital Media ExecutiveMedia Sales Associate
Average age4444
Gender ratioMale, 54.4% Female, 45.6%Male, 48.9% Female, 51.1%
Race ratioBlack or African American, 6.0% Unknown, 4.1% Hispanic or Latino, 13.4% Asian, 4.6% White, 71.5% American Indian and Alaska Native, 0.4%Black or African American, 6.0% Unknown, 4.1% Hispanic or Latino, 13.4% Asian, 4.6% White, 71.4% American Indian and Alaska Native, 0.4%
LGBT Percentage10%10%

Differences between digital media executive and media sales associate duties and responsibilities

Digital media executive example responsibilities.

  • Manage book of business through SalesForce.com
  • Develop marketing strategies that evoke market leadership, rapid growth development, and verifiable ROI in highly competitive markets.
  • Measure campaigns and ROI utilizing proprietary technology.
  • Educate clients on multi-media opportunities including the transition of traditional media to digital formats.
  • Contribute copywriting (marketing collateral), campaign management, and communications for key marketing initiatives.

Media sales associate example responsibilities.

  • Make sales calls to potential new clients and manage clients' social media pages such as facebook and twitter
  • Reach minimum requirement in sales every month, run social media accounts, and develop and manage online marketing campaigns
  • Create content and advertising for different social mediaplatforms like Facebook and Instagram.
  • Enhance the Facebook appeal by posting daily content.
  • Create Instagram for shop, frequently post updates, and promotions.
  • Assist in territory management by organizing sales meetings via geographic location or product compatibility.
  • Show more

Digital media executive vs media sales associate skills

Common digital media executive skills
  • Digital Marketing, 28%
  • CRM, 6%
  • Cloud, 5%
  • Digital Sales, 5%
  • Media Sales, 4%
  • Twitter, 4%
Common media sales associate skills
  • Cold Calls, 16%
  • Marketing Campaigns, 15%
  • PowerPoint, 14%
  • Sales Presentations, 11%
  • Media Sales, 6%
  • Customer Service, 6%