Post job

Director strategic communications vs media director

The differences between directors strategic communications and media directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a director strategic communications and a media director. Additionally, a media director has an average salary of $112,564, which is higher than the $105,320 average annual salary of a director strategic communications.

The top three skills for a director strategic communications include project management, business development and professional development. The most important skills for a media director are digital marketing, video production, and media planning.

Director strategic communications vs media director overview

Director Strategic CommunicationsMedia Director
Yearly salary$105,320$112,564
Hourly rate$50.63$54.12
Growth rate8%8%
Number of jobs30,74622,511
Job satisfaction--
Most common degreeBachelor's Degree, 72%Bachelor's Degree, 76%
Average age4242
Years of experience44

What does a director strategic communications do?

A director of strategic communications is responsible for monitoring the strategic communications of an organization, relating to the media relations and dissemination of information across the company and public platforms to promote brand image and close deals with business partners. Directors of strategic communications identify efficient marketing techniques and opportunities to gain more resources for revenue by analyzing the current trends to develop new services and improve existing ones. A director of strategic communications must be highly communicative and organizational, especially on coordinating with project teams to support business functions.

What does a media director do?

A media director spearheads and oversees a company's entire media-related activities, including marketing and advertising campaigns. They are in charge of setting goals and guidelines, liaising and building positive relationships with external parties, conceptualizing plans for projects and campaigns, and developing strategies to optimize operations. It is also their duty to address issues and concerns, resolving them promptly and efficiently. Furthermore, as a media director, it is essential to monitor the progress of different teams, leading and encouraging them to reach goals while implementing the company's policies and regulations.

Director strategic communications vs media director salary

Directors strategic communications and media directors have different pay scales, as shown below.

Director Strategic CommunicationsMedia Director
Average salary$105,320$112,564
Salary rangeBetween $66,000 And $167,000Between $73,000 And $172,000
Highest paying CityCarson City, NVSan Francisco, CA
Highest paying stateNevadaNevada
Best paying companyThe Hatcher GroupGoogle
Best paying industryProfessionalProfessional

Differences between director strategic communications and media director education

There are a few differences between a director strategic communications and a media director in terms of educational background:

Director Strategic CommunicationsMedia Director
Most common degreeBachelor's Degree, 72%Bachelor's Degree, 76%
Most common majorBusinessCommunication
Most common collegeStanford UniversityStanford University

Director strategic communications vs media director demographics

Here are the differences between directors strategic communications' and media directors' demographics:

Director Strategic CommunicationsMedia Director
Average age4242
Gender ratioMale, 61.7% Female, 38.3%Male, 62.0% Female, 38.0%
Race ratioBlack or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.2% Asian, 5.1% White, 74.6% American Indian and Alaska Native, 0.4%Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between director strategic communications and media director duties and responsibilities

Director strategic communications example responsibilities.

  • Manage and develop marketing, communication, and implementation process improvements for training curricula and the department's intranet website.
  • Support principal's digital presence, including Facebook.
  • Serve as representative to senior management team during community events and company spokesperson for division, including to nonprofit sector clients.
  • Perform all aspects of CLETS / NCIC data entry / inquiry
  • Direct company communications and publications including brand messaging and design, copywriting, media relations, and website content.

Media director example responsibilities.

  • Manage course creation process from media asset creation to LMS formatting.
  • Manage a team performing mastering and short run duplication of 1000-1500 fully finish DVD products per day.
  • Manage online advertising including multiple search engine sponsor link (PPC) campaigns and display campaigns with different traffic providers/networks.
  • Utilize basic HTML, CSS and advance Photoshop techniques to maintain and update the website.
  • Maintain $2600 pvr while keeping high CSI and SSI.
  • Record video clips and post on YouTube and website.
  • Show more

Director strategic communications vs media director skills

Common director strategic communications skills
  • Project Management, 11%
  • Business Development, 8%
  • Professional Development, 8%
  • C-Suite, 7%
  • Executive Leadership, 7%
  • Leveraged, 7%
Common media director skills
  • Digital Marketing, 10%
  • Video Production, 9%
  • Media Planning, 6%
  • Client Relationships, 5%
  • Facebook, 4%
  • TV, 4%

Browse executive management jobs