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The differences between internal communications managers and public relations managers can be seen in a few details. Each job has different responsibilities and duties. Additionally, a public relations manager has an average salary of $91,426, which is higher than the $89,180 average annual salary of an internal communications manager.
The top three skills for an internal communications manager include project management, employee engagement and internal communications strategy. The most important skills for a public relations manager are press releases, web content, and pr campaigns.
| Internal Communications Manager | Public Relations Manager | |
| Yearly salary | $89,180 | $91,426 |
| Hourly rate | $42.88 | $43.95 |
| Growth rate | 8% | 8% |
| Number of jobs | 83,901 | 35,273 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 79% |
| Average age | 47 | 42 |
| Years of experience | - | 4 |
An internal communications manager oversees the flow of communications in the workplace, ensuring efficiency and timeliness. Their responsibilities revolve around maintaining an active and clear communication line across different departments, disseminating reports and communication letters, and devising strategies to improve a company's communications processes. They may also address issues and concerns, responding to them promptly and professionally. Furthermore, as a manager, it is essential to lead and encourage the team to reach goals and deadlines while implementing the company's policies and regulations.
A public relations manager is responsible for monitoring the public relations department to boost its brand image and attract potential clients through press releases and media coverage. They work closely with the marketing team, developing marketing campaigns and promotional strategies for creating brand awareness. Public relations managers maintain the company's presence on various social media platforms, responding to the customers' inquiries and concerns regarding the company's goods and services. A public relations manager must have excellent communication and leadership skills, especially in identifying business opportunities to increase revenues and profitability.
Internal communications managers and public relations managers have different pay scales, as shown below.
| Internal Communications Manager | Public Relations Manager | |
| Average salary | $89,180 | $91,426 |
| Salary range | Between $57,000 And $138,000 | Between $64,000 And $128,000 |
| Highest paying City | San Francisco, CA | Las Vegas, NV |
| Highest paying state | California | Nevada |
| Best paying company | Roku | |
| Best paying industry | - | Technology |
There are a few differences between an internal communications manager and a public relations manager in terms of educational background:
| Internal Communications Manager | Public Relations Manager | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 79% |
| Most common major | Communication | Communication |
| Most common college | University of Pennsylvania | Northwestern University |
Here are the differences between internal communications managers' and public relations managers' demographics:
| Internal Communications Manager | Public Relations Manager | |
| Average age | 47 | 42 |
| Gender ratio | Male, 34.6% Female, 65.4% | Male, 34.5% Female, 65.5% |
| Race ratio | Black or African American, 7.9% Unknown, 4.7% Hispanic or Latino, 13.3% Asian, 8.2% White, 65.1% American Indian and Alaska Native, 0.7% | Black or African American, 5.9% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.8% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 10% | 16% |