Director of Product Marketing - Building Materials 4RRV474V
Icreatives
Marketing manager job in Ann Arbor, MI
Director of Product Marketing / Building Materials
ONSITE ONLY / near Ann Arbor, MI
Salary: $185K+ (negotiable for the right candidate)
Bonus up to 25% company equity and a comprehensive benefits package.
We are seeking a Director of Product Marketing / Building Materials to lead our client's channel marketing strategy and scale their partner ecosystem across glaziers, fabricators, toll manufacturers, and OEMs. This role is responsible for building, enabling, and accelerating our clients' partner network to ensure every channel partner is qualified, trained, supported, and positioned for long-term success. Our client is offering a competitive relocation package as the role is onsite in the Ann Arbor, MI area.
Position Responsibilities:
Channel Partner Program Leadership
- Build, lead, and expand our channel partner ecosystem
- Identify, evaluate, and qualify new channel partners
- Develop and manage onboarding and ramp-up programs
- Create partner toolkits and track partner KPIs
Sales & Partner Enablement
- Create best-in-class sales enablement assets
- Lead product marketing programs and co-marketing initiatives
- Train internal teams and external partners
Product Strategy & Roadmap
- Partner with R&D and Executive Leadership to maintain a multi-year product roadmap
- Translate field and partner feedback into actionable product requirements
- Own product-level positioning, IP maintenance, and differentiation strategies
Go-to-Market (GTM) Ownership
- Own end-to-end GTM strategy for product offerings and specification pathways
- Build and execute launch plans
- Partner with Sales, R&D, and Executive Leadership on pricing, packaging, segmentation, and channel-specific offerings
Client Engagement & Market Intelligence
- Serve as a hands-on product expert
- Conduct ongoing market and competitive analyses
- Maintain a continuous feedback loop between channel partners, clients, R&D, Sales, and
Marketing
Storytelling & Thought Leadership
- Shape our product narrative across channels
- Develop messaging frameworks, case studies, application notes, and thought-leadership content
Qualifications:
- 7-10 years of experience in product marketing, product management, or technical marketing, with at least 4+ years in building materials
- Proven experience building and managing channel partner programs
- Experience working directly with glaziers, fabricators, OEMs, or similar channel ecosystems strongly preferred
- Exceptional storytelling and communication skills
Proficiency with Microsoft Office Suite; Adobe Creative Suite (especially InDesign or Illustrator) a plus
- Thrives in high-growth, evolving environments and is comfortable shifting between strategic planning and hands-on execution
- A passion for innovation and improving how buildings are designed, constructed, and operated
To apply, please submit your resume and portfolio link/case studies for immediate consideration.
This is a full-time position working onsite in the Ann Arbor, MI area. Our client is offering a competitive relocation package as the role is on-site in the Ann Arbor, MI area
All applicants must complete and pass a drug screening and background check. Our process is a 10-panel drug screen, which includes marijuana.
While we appreciate all applications, only candidates selected for an interview will be contacted. By applying for this position, you agree to be contacted via email or text message. Message and data rates may apply.
i creatives is an Equal Employment Opportunity Employer. We believe in creating a diverse and inclusive workplace where everyone feels valued and respected. Join us in our commitment to fostering creativity through diversity.
$185k yearly 4d ago
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Growth & Lifecycle Marketing Manager
Datavant
Marketing manager job in Lansing, MI
Datavant is a data platform company and the world's leader in health data exchange. Our vision is that every healthcare decision is powered by the right data, at the right time, in the right format. Our platform is powered by the largest, most diverse health data network in the U.S., enabling data to be secure, accessible and usable to inform better health decisions. Datavant is trusted by the world's leading life sciences companies, government agencies, and those who deliver and pay for care.
By joining Datavant today, you're stepping onto a high-performing, values-driven team. Together, we're rising to the challenge of tackling some of healthcare's most complex problems with technology-forward solutions. Datavanters bring a diversity of professional, educational and life experiences to realize our bold vision for healthcare.
**About the Role**
We're looking for a full-funnel marketing generalist who can drive growth across the entire customer journey, from first touch through long-term retention and expansion. This role combines lifecycle marketing, growth experimentation, and content development to help more users discover value in Datavant and continue deepening their engagement over time.
You will partner closely with Demand Gen, Product Marketing, Customer Experience, and Product to create cohesive, insight-driven programs that move prospects and customers through the lifecycle. While this role does not own demand gen channels, you will support the growth engine through messaging, content, experimentation, and conversion-focused initiatives that amplify acquisition efforts and accelerate activation.
This is a hands-on, cross-functional role for a marketer who loves understanding customer behavior, crafting compelling content, and running experiments that drive measurable results.
**Key Responsibilities**
**Lifecycle & Customer Marketing**
+ Build and manage lifecycle programs across email and in-app channels, including onboarding, activation campaigns, education series, newsletters, product updates, and advocacy outreach.
+ Develop expansion and upsell nurture flows aligned with customer goals, usage data, and product adoption patterns.
+ Partner with Customer Experience and Sales to create customer communications that improve engagement, retention, and expansion.
+ Support strategic customer programs like the Customer Advisory Board and event follow-up sequences.
**Growth Support & Cross-Funnel Optimization**
+ Collaborate with Demand Gen on funnel initiatives by contributing messaging, content, and experiment design.
+ Develop conversion-oriented landing page content, nurture emails, and campaign assets to improve acquisition → activation performance.
+ Test lifecycle and early-journey experiments that drive activation and product adoption.
+ Provide customer insights and performance data to inform targeting, segmentation, and campaign strategy.
**Content Development**
+ Write and repurpose content that drives both growth and customer engagement: landing pages, nurture emails, newsletters, product updates, blog posts, case studies, and customer spotlights.
+ Ensure consistent messaging and storytelling across acquisition and lifecycle touchpoints, partnering with Product Marketing when appropriate.
+ Help scale repeatable content frameworks that support both awareness and retention efforts.
**Analytics & Optimization**
+ Measure the performance of lifecycle programs and growth experiments; use insights to refine campaigns and identify new opportunities.
+ Analyze user behavior, activation patterns, and engagement metrics to guide lifecycle strategy.
+ Report out on results, learnings, and recommendations for cross-functional stakeholders.
**What You Bring**
+ 4-6 years of experience in growth, lifecycle, or full-funnel B2B marketing roles.
+ Proven ability to design, write, and execute lifecycle and growth programs that improve activation, retention, and expansion.
+ Experience partnering with Demand Gen on acquisition-focused initiatives without directly owning channels.
+ Strong copywriting and storytelling skills with the ability to translate complex ideas into simple, compelling messages.
+ Hands-on experience with marketing automation platforms (HubSpot, Salesforce, etc.)
+ Analytical, curious, and experimentation-minded, comfortable using data to guide decisions and improve outcomes.
+ Excitement about working cross-functionally in a fast-moving environment.
We are committed to building a diverse team of Datavanters who are all responsible for stewarding a high-performance culture in which all Datavanters belong and thrive. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status.
At Datavant our total rewards strategy powers a high-growth, high-performance, health technology company that rewards our employees for transforming health care through creating industry-defining data logistics products and services.
The range posted is for a given job title, which can include multiple levels. Individual rates for the same job title may differ based on their level, responsibilities, skills, and experience for a specific job.
The estimated total cash compensation range for this role is:
$96,000-$120,000 USD
To ensure the safety of patients and staff, many of our clients require post-offer health screenings and proof and/or completion of various vaccinations such as the flu shot, Tdap, COVID-19, etc. Any requests to be exempted from these requirements will be reviewed by Datavant Human Resources and determined on a case-by-case basis. Depending on the state in which you will be working, exemptions may be available on the basis of disability, medical contraindications to the vaccine or any of its components, pregnancy or pregnancy-related medical conditions, and/or religion.
This job is not eligible for employment sponsorship.
Datavant is committed to a work environment free from job discrimination. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status. To learn more about our commitment, please review our EEO Commitment Statement here (************************************************** . Know Your Rights (*********************************************************************** , explore the resources available through the EEOC for more information regarding your legal rights and protections. In addition, Datavant does not and will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay.
At the end of this application, you will find a set of voluntary demographic questions. If you choose to respond, your answers will be anonymous and will help us identify areas for improvement in our recruitment process. (We can only see aggregate responses, not individual ones. In fact, we aren't even able to see whether you've responded.) Responding is entirely optional and will not affect your application or hiring process in any way.
Datavant is committed to working with and providing reasonable accommodations to individuals with physical and mental disabilities. If you need an accommodation while seeking employment, please request it here, (************************************************************** Id=**********48790029&layout Id=**********48795462) by selecting the 'Interview Accommodation Request' category. You will need your requisition ID when submitting your request, you can find instructions for locating it here (******************************************************************************************************* . Requests for reasonable accommodations will be reviewed on a case-by-case basis.
For more information about how we collect and use your data, please review our Privacy Policy (**************************************** .
$96k-120k yearly 42d ago
Director, HCP Marketing Lead
Otsuka America Pharmaceutical Inc. 4.9
Marketing manager job in Lansing, MI
The Director, HCP Marketing Lead guides the healthcare provider (HCP) engagement strategy for Centanafadine, a novel launch product for ADHD. This role ensures effective brand positioning, promotional execution, and omnichannel engagement to drive awareness, adoption, and utilization among HCPs.
The Director will work cross-functionally with sales, market access, medical affairs, and commercial operations to align on strategic priorities and ensure that HCP marketing initiatives support both short-term brand objectives and long-term market success. This individual will be responsible for developing and implementing innovative programs that generate awareness for a new product in a mature category and must balance both setting the vision and driving to successful execution, along with leading and mentoring commercial team members responsible for HCP personal promotions and PME marketing.
**Key Responsibilities**
+ **HCP Marketing Strategy & Execution:** Develop and execute a comprehensive HCP engagement strategy, ensuring alignment with brandobjectivesand competitive positioning.
+ **Omnichannel & Non-Personal Promotion (NPP):** Lead the HCP omnichannel strategy, integrating digital, non-personal promotion (NPP), and personal engagement to maximize reach and impact.
+ **HCP Engagement & Field Enablement:** Develop promotional tools, messaging, and training resources to empower the field sales team andoptimize HCP engagement.
+ **KOL Engagement & Speaker Programs:** Partner with medical and sales teams toidentifyand engage key opinion leaders (KOLs), oversee speaker programs, and manage congress presence. Develop and execute a comprehensive commercial KOL engagement plan
+ **Market Insights & Competitive Intelligence:** Utilizemarket research, HCP insights, and competitive analysis to refine strategies and ensure agility in response to market dynamics.
+ **Brand Positioning & Messaging:** Ensure brand messaging is differentiated, evidence-based, and compelling for target HCP audiences.
+ **Market Access Pull Through:** Create market access pull through strategies, including but not limited to reimbursement support, patient access programs, and/or formulary positioning, into brand promotional efforts
+ **Cross-Functional Leadership:** Collaborate closely with medical, regulatory, and commercial operations teams to ensure compliance and seamless execution of promotional initiatives.
+ **Performance Measurement & Optimization:** Establishand track key performance indicators (KPIs) to assess HCP marketing effectiveness andoptimizepromotional investments.
+ **Budget & Resource Management:** Oversee marketing budgets, ensuring efficient allocation of resources and maximizing return on investment.
**Qualifications & Key Competencies**
+ Bachelor's degree in Business, Marketing, or a related field; MBA preferred
+ 10+ years of pharmaceutical marketing experience, with a focus on HCP engagement, omnichannel marketing, or field sales enablement
+ Experience in CNS, psychiatry, neurology, or related therapeutic areas preferred
+ Launch experience preferred
+ Proven ability to develop and execute HCP engagement strategies, including non-personal promotion (NPP), field support, and speaker programs
+ Omnichannel marketingexpertise, including digital and traditional HCP engagement tactics
+ Strong analytical skills, with the ability toleveragedata and insights to refine marketing execution
+ Demonstrated ability to plan and manage large investments and marketing budgets tooptimizeoverall ROI
+ Excellent collaboration and communication skills, with experience working in cross-functional teams
+ Experience managing vendors and agency partners, ensuring effective execution of marketing initiatives
+ Ability to work in a matrixed environment, balancing multiple priorities and aligning stakeholders
**Competencies**
**Accountability for Results -** Stay focused on key strategic objectives, be accountable for high standards of performance, and take an active role in leading change.
**Strategic Thinking & Problem Solving -** Make decisions considering the long-term impact to customers, patients, employees, and the business.
**Patient & Customer Centricity -** Maintain an ongoing focus on the needs of our customers and/or key stakeholders.
**Impactful Communication -** Communicate with logic, clarity, and respect. Influence at all levels to achieve the best results for Otsuka.
**Respectful Collaboration -** Seek and value others' perspectives and strive for diverse partnerships to enhance work toward common goals.
**Empowered Development -** Play an active role in professional development as a business imperative.
Minimum $183,335.00 - Maximum $274,160.00, plus incentive opportunity: The range shown represents a typical pay range or starting pay for individuals who are hired in the role to perform in the United States. Other elements may be used to determine actual pay such as the candidate's job experience, specific skills, and comparison to internal incumbents currently in role. Typically, actual pay will be positioned within the established range, rather than at its minimum or maximum. This information is provided to applicants in accordance with states and local laws.
**Application Deadline** : This will be posted for a minimum of 5 business days.
**Company benefits:** Comprehensive medical, dental, vision, prescription drug coverage, company provided basic life, accidental death & dismemberment, short-term and long-term disability insurance, tuition reimbursement, student loan assistance, a generous 401(k) match, flexible time off, paid holidays, and paid leave programs as well as other company provided benefits.
Come discover more about Otsuka and our benefit offerings; ********************************************* .
**Disclaimer:**
This job description is intended to describe the general nature and level of the work being performed by the people assigned to this position. It is not intended to include every job duty and responsibility specific to the position. Otsuka reserves the right to amend and change responsibilities to meet business and organizational needs as necessary.
Otsuka is an equal opportunity employer. All qualified applicants are encouraged to apply and will be given consideration for employment without regard to race, color, sex, gender identity or gender expression, sexual orientation, age, disability, religion, national origin, veteran status, marital status, or any other legally protected characteristic.
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation, if you are unable or limited in your ability to apply to this job opening as a result of your disability. You can request reasonable accommodations by contacting Accommodation Request (EEAccommodations@otsuka-us.com) .
**Statement Regarding Job Recruiting Fraud Scams**
At Otsuka we take security and protection of your personal information very seriously. Please be aware individuals may approach you and falsely present themselves as our employees or representatives. They may use this false pretense to try to gain access to your personal information or acquire money from you by offering fictitious employment opportunities purportedly on our behalf.
Please understand, Otsuka will **never** ask for financial information of any kind or for payment of money during the job application process. We do not require any financial, credit card or bank account information and/or any payment of any kind to be considered for employment. We will also not offer you money to buy equipment, software, or for any other purpose during the job application process. If you are being asked to pay or offered money for equipment fees or some other application processing fee, even if claimed you will be reimbursed, this is not Otsuka. These claims are fraudulent and you are strongly advised to exercise caution when you receive such an offer of employment.
Otsuka will also never ask you to download a third-party application in order to communicate about a legitimate job opportunity. Scammers may also send offers or claims from a fake email address or from Yahoo, Gmail, Hotmail, etc, and not from an official Otsuka email address. Please take extra caution while examining such an email address, as the scammers may misspell an official Otsuka email address and use a slightly modified version duplicating letters.
To ensure that you are communicating about a legitimate job opportunity at Otsuka, please only deal directly with Otsuka through its official Otsuka Career website ******************************************************* .
Otsuka will not be held liable or responsible for any claims, losses, damages or expenses resulting from job recruiting scams. If you suspect a position is fraudulent, please contact Otsuka's call center at: ************. If you believe you are the victim of fraud resulting from a job recruiting scam, please contact the FBI through the Internet Crime Complaint Center at: ******************* , or your local authorities.
Otsuka America Pharmaceutical Inc., Otsuka Pharmaceutical Development & Commercialization, Inc., and Otsuka Precision Health, Inc. ("Otsuka") does not accept unsolicited assistance from search firms for employment opportunities. All CVs/resumes submitted by search firms to any Otsuka employee directly or through Otsuka's application portal without a valid written search agreement in place for the position will be considered Otsuka's sole property. No fee will be paid if a candidate is hired by Otsuka as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
$183.3k yearly 60d+ ago
Marketing Director
All Weather Seal of West Michigan Inc. 3.7
Marketing manager job in Lowell, MI
Job DescriptionDescription:Marketing DirectorAll-Weather Seal of West Michigan - Lowell, MI (In-Office)
Occasional travel to Traverse City and other retail locations
Pay & Perks Up Front$150,000 - $200,000/year (base salary + performance bonus)
Full-Time
Company Vehicle + Gas Card
Paid Training & Ongoing Leadership Development
Medical, Dental & Vision Benefits
401(k) with Company Match
Paid Time Off
High-Energy, Leadership-Driven Team Environment
About All-Weather Seal
All-Weather Seal of West Michigan is a family-owned home remodeling company serving our community for over 40 years. We specialize in premium windows, showers, and metal roofing, and we're known for our people-first culture, strong leadership, and commitment to doing things the right way.
As we continue to grow across Michigan, we're investing in strong leadership to support our marketing teams and ensure consistent, high-quality lead generation that fuels our sales and operations.
About the Role
We're seeking an experienced, hands-on Marketing Director to lead our marketing organization and develop the leaders within it. This is a true director-level role responsible for overseeing all marketingmanagers, driving in-person lead generation performance, and ensuring the sales schedule stays full at an affordable cost.
This position reports to the General Manager and is primarily in-office. The ideal candidate is a people leader who believes in leading from the front, mentoring leaders, and staying closely connected to day-to-day performance.
What You'll Do
Lead, mentor, and develop all marketingmanagers across the organization
Drive diversified, in-person lead generation strategies to consistently fill the sales schedule
Oversee marketing performance, metrics, and cost efficiency across multiple locations
Conduct regular one-on-one meetings and leadership development with marketingmanagers
Partner closely with Sales, Operations, and Executive Leadership to align goals
Maintain visibility into daily execution while setting direction for growth and improvement
Travel occasionally to support teams in Traverse City and other retail locations
What You Bring
Proven experience in in-person marketing or lead generation
Demonstrated success leading leaders and managingmarketing teams
Strong understanding of performance-based marketing environments
High character, professionalism, and people-first leadership style
Ability to lead by example and “practice what you preach”
Comfort working in an in-office, hands-on leadership role
Who Thrives in This Role
The best fit for this position is someone who is:
A confident, steady people leader
Comfortable holding teams accountable while developing talent
Strategic but still hands-on
Driven by results and continuous improvement
Energized by building strong teams and leaders
Aligned with a values-driven, family-owned company
Apply Today
If you're ready to lead a growing marketing organization, develop strong leaders, and make a meaningful impact at a company that values people and performance, we'd love to meet you.
Apply today and help shape the future of marketing at All-Weather Seal of West Michigan.
Requirements:
$150k-200k yearly 28d ago
Marketing Manager
Team UIS
Marketing manager job in Dexter, MI
Join one of the nation's Best and Brightest Award-winning companies!
If
you're ready to be part of a winning team, we have exciting opportunities waiting for you. Make the change you've been looking for and experience the Team UIS difference. You're the best and brightest, and we want you on our team!
Are you ready to take your career to the next level in the world of electrical maintenance and acceptance testing?
Team UIS offers an exceptional opportunity for entrepreneurial-minded individuals.
Why Join Team UIS?
We prioritize our employees' well-being with competitive benefits that support your health, growth, and work-life balance:
Company-Paid BCN Medical, Dental, and Vision Insurance
Short-Term Disability and Life Insurance Available
Career Growth and Advancement
Tuition Reimbursement
Health & Wellness Reimbursement
401k with generous company contribution
Roles & Responsibilities:
As the MarketingManager, you will oversee the development and implementation of strategic marketing plans where you will be responsible for increasing awareness, generating leads, and fostering customer loyalty. Your responsibilities will include:
Content & Campaigns: Develop company-wide content (blogs, white papers, case studies) and manage email campaigns-design, deploy, and track performance metrics (clicks, opens, bounce rates, conversions).
Lead Generation & CRM: Source leads via trade show lists, Egrabber, and SalesNavigator. Align sales and marketing efforts by optimizing inbound prospect tracking (website, phone, referrals).
Advertising & Promotion: Coordinate print, digital, and Google ads. Design and manage promotional materials and branded items.
Social Media & SEO: Create, plan and schedule posts for LinkedIn and Facebook. Optimize website SEO and monitor analytics via Google tools and WordPress.
Performance & Engagement: Track marketing spend and performance. Conduct NPS surveys and manage loyalty gifting programs.
Event & Membership Coordination: Organize trade show logistics, speaking opportunities, and travel. Maintain membership and association records.
Multimedia & Collateral: Oversee photography and video production for marketing assets. Create and distribute annual calendars.
AI Integration: Explore and implement new opportunities to incorporate AI into the marketing strategy.
Performing other duties as needed to contribute to the overall success of Team UIS
Qualifications, Experience and Education Requirements
To be successful in this role, you should have the following qualifications and skills:
Bachelor's in Marketing, Advertising, or related field
5+ years of leading strategic B2B marketing efforts within a service-based company.
Versatile background in design, content writing, lead generation, and relationship building.
Proficiency with the following programs: Microsoft 365, Canva, HubSpot, Google Analytics, ClickUp, Lumen5
Excellent communication skills, organizational ability, and attention to detail.
Demonstrated ability to multitask and manage multiple deadlines.
Strong project management skills
Must be authorized to work in the United States
About Team UIS:
We are Field Service Leaders. Our field people are selected among the brightest Electricians, then trained and tooled to think like Engineers and execute like Professional Technicians.
Our staff are selected and kept because they consistently
demonstrate our core values. They are honest, trustworthy, make safety priority one, they consistently show a mission-to-serve no matter what the time is, they are committed to on-going learning an essential trait in this complex electrical world, they are professional in the way they approach their work and relate with people and finally, they have a strong desire to share their knowledge thus raise the skills of the people around them.
Team UIS has been named one of the
Best and Brightest Companies
to work for in the Nation. This award recognizes companies that prioritize employee satisfaction, engagement, and well-being.
At Team UIS we are committed to creating a positive and supportive workplace culture where our team members can continue to grow.
Join
Team UIS today.
Team UIS is an equal opportunity employer.
$80k-121k yearly est. Auto-Apply 26d ago
Marketing Manager
Apex Service Partners 4.2
Marketing manager job in East Lansing, MI
Job Title: MarketingManager - Midwest
Company: Apex Service Partners
Position Type: Full-time
Apex Service Partners is a people-focused HVAC, plumbing and electrical services group whose goal is to partner with and build leading local brands around the country.
Job Overview:
Join Apex Service Partners as a MarketingManager and lead your locations' marketing efforts to increase brand awareness, strengthen community ties and drive revenue through traditional and digital marketing strategies. The MarketingManager will design, execute and optimize campaigns across 3-5 branches that have well-established local brand recognition and consumer trust. The marketingmanager will communicate and collaborate closely with field personnel, including General Managers and Regional Leadership teams, to understand service priorities and capacity, along with marketing campaign effectiveness and lead conversion.
Responsibilities:
Marketing Strategy:Develop and implement comprehensive marketing strategies, including traditional and digital channels, to achieve defined branch objectives.
Campaign Management:Plan and execute integrated marketing campaigns, incorporating traditional and digital elements. Lead agency partnerships and manage internal resources.
Digital Marketing Expertise:Showcase expertise in digital marketing, including LSA, paid search, SEO, GBPs and aggregators to optimize online presence and reach target audiences.
Budget Management:Effectively managemarketing budgets, ensuring optimal allocation of resources across various marketing channels for maximum MER and ROAS.
Performance Analytics:Monitor and analyze marketing performance metrics, providing insights to evaluate campaign effectiveness and identify areas for improvement.
Brand Management:Ensure consistent branding across all channels, maintaining a positive and impactful brand image.
Market Research:Stay abreast of industry trends, competitor activities, and customer preferences to adapt marketing strategies for assigned markets.
Collaboration with Field Personnel:Work closely with General Managers and Regional Managers to understand local market dynamics and tailor marketing initiatives to meet specific branch needs.
Qualifications:
Bachelor's degree in Marketing, Business, or a related field. A master's degree is a plus.
Proven experience as a MarketingManager with expertise in full funnel marketing, including brand awareness, digital lead gen and community engagement.
Working knowledge of digital channels, including LSA, PPC, SEO, GBP and website management. Multi-location marketing is preferred.
Experience planning and optimizing full funnel marketing budgets. You will be responsible for developing each location's annual marketing plan, with monthly and weekly adjustments based on location objectives, campaign performance and outcomes of tests.
Analytical mindset with the ability to interpret financial and marketing data and proactively use the data to achieve established MER and campaign ROAS.
Excellent communication and interpersonal skills. Ability to effectively work across field personnel, internal marketing departments and external partners.
The position is Hybrid. Candidate must reside near Lansing, Ann Arbor, or Ferndale Michigan. This role offers a hybrid work schedule with occasional travel.
Apex Service Partners is an equal opportunity employer. We encourage applications from candidates of all backgrounds and experiences.
$89k-122k yearly est. Auto-Apply 58d ago
Marketing Manager, Specialty Physician Practices
Cardinal Health 4.4
Marketing manager job in Lansing, MI
**What Product or Services Marketing contributes to Cardinal Health** Marketing is responsible for assessing customer needs, market conditions and competition to inform business strategy. Marketing implements the strategy through developing, commercializing and monitoring the appropriate products and services.
Product or Services Marketing is responsible for defining the product/service and market strategy and life cycle management including customer need identification, market research, product or service offering, pricing, positioning, promotion, branding and distribution to drive customer loyalty, sales growth and improved profitability.
**Job summary**
Cardinal Health provides innovative technology and practice management solutions, specialty expertise, and scale to enable specialty physician practices and clinics to deliver high-quality and efficient patient care. We listen to specialty providers' needs to ensure we provide the right clinical, financial and operational solutions - so our customers can run their practices smoothly, profitably and independently.
The MarketingManager is responsible for executing the marketing strategy and promotional plans targeting community-based Rheumatology and Gastroenterology practices, including Multi-specialty Infusion Centers. This position reports to the Sr. MarketingManager, Specialty Physician Practices.
**Responsibilities**
+ With leadership and strategic oversight from the Sr. MarketingManager, executes the marketing strategy, messaging, and promotional plans to reach target audiences, while raising awareness of our solutions and GPO offering to grow market share
+ Supports the development of our holistic value proposition and messaging that combines the value of Cardinal Health and recently acquired businesses; May work in various brands/visual identities to support integration efforts
+ Works closely with Creative Services, Brand Strategy and external agency partners to produce effective and on-brand customer-facing assets and marketing campaigns
+ Executes multi-channel promotional plans, which include a mix of owned and paid marketing strategies focused on increasing brand awareness and quality lead generation; Monitors performance metrics, gathers customer insights and adjusts as necessary to optimize ROI
+ Supports the tradeshow strategy for Rheumatology, Gastroenterology and Multi-specialty Infusion Centers and works with Event Marketing Operations and other internal and external teams to ensure a coordinated presence at external events
+ Executes the promotional plan and onsite branding for hosted member events
+ Manages customer-facing e-newsletters across Rheumatology and Gastroenterology
+ Partners with cross-functional business partners with an emphasis on Rheumatology and Gastroenterology customer-facing teams on outreach and lead qualification
+ Supports the development of sales enablement resources and promotional content aligned to the customer buying journey
+ Partners with Communications Business Partner to implement external marketing communications and thought leadership efforts
+ Collaborates effectively with others and builds strategic alliances within the Pharmaceutical and Specialty Solutions Segment and across Cardinal Health
**Qualifications**
+ Bachelor's degree in Marketing, Communications or related field, preferred
+ 4-8 years' experience in related field, experience in B2B healthcare is strongly preferred
+ Prior experience with downstream marketing and lead generation activities
+ Exceptional Microsoft Office abilities with an emphasis on PowerPoint and Excel
+ Excellent communication, presentation and writing skills; Is highly detail oriented
+ Demonstrated time management, project management and marketing experience
+ Ability to work in a highly matrixed organization and effectively collaborate with others
+ Ability to work in a fast-paced, deadline-driven environment
+ Ability to prioritize and balance multiple initiatives at once
+ Demonstrates logical decision making and executive presence in a business environment
+ Ability to understand market trends and competitive positioning
+ Ability/willingness to travel up to 20% (domestic)
**What is expected of you and others at this level**
+ Exhibits an ability to translate market and customer needs into clearly defined goals, objectives, strategies, and tactics to drive sales and profitability for the business.
+ Demonstrates knowledge of marketing disciplines and concepts necessary for building and executing business and marketing plans. This includes an understanding of traditional and emerging marketing channels.
+ Applies comprehensive knowledge and a thorough understanding of concepts, principles, and technical capabilities to perform a variety of tasks and projects.
+ Maintains an understanding of Cardinal Health beyond their own team and function; Shows an ability to connect the dots.
+ Comfortable trying new things and uses past experiences and feedback to continuously improve future performance.
+ Develops technical solutions to a wide range of difficult problems. Solutions are innovative and consistent with organization objectives.
+ Works independently on complex projects of large scope and may receive general guidance/oversight on new projects.
**Anticipated salary range:** $80,900 - $103,950
**Bonus eligible:** No
**Benefits:** Cardinal Health offers a wide variety of benefits and programs to support health and well-being.
+ Medical, dental and vision coverage
+ Paid time off plan
+ Health savings account (HSA)
+ 401k savings plan
+ Access to wages before pay day with my FlexPay
+ Flexible spending accounts (FSAs)
+ Short- and long-term disability coverage
+ Work-Life resources
+ Paid parental leave
+ Healthy lifestyle programs
**Application window anticipated to close:** 02/08/2026 *if interested in opportunity, please submit application as soon as possible.
The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate's geographical location, relevant education, experience and skills and an evaluation of internal pay equity.
_Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply._
_Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal_ _Opportunity/Affirmative_ _Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law._
_To read and review this privacy notice click_ here (***************************************************************************************************************************
$80.9k-104k yearly 6d ago
Leader, Product Marketing Success, Public Sector
Cisco 4.8
Marketing manager job in Ann Arbor, MI
The application window is expected to close on 12/12/25 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. Remote United States **Your Impact** We are seeking a dynamic and strategic Leader of Product Market Success in the Public Sector to drive the growth and success of Cisco's security product offerings for federal, state and local, higher education and K-12 segments. This key leadership role will be responsible for developing and executing product-focused growth motions to meet business objectives for security in the public sector. The ideal candidate will have a blend of product knowledge, strategic thinking, and strong leadership skills.
**Key Responsibilities:**
**Driving Product Growth and Sales Alignment:**
-Design and implement product growth strategies that support public sector goals to drive new pipeline and influence bookings for the security business.
-Create compelling program designs and related content journeys and program designs to engage target customers in public sector segments.
-Work closely with regional sales teams to ensure alignment on GTM strategies, sales targets, and execution.
-Monitor performance (e.g., pipeline, conversion rates, bookings) to ensure goals are met and exceeded.
-Provide ongoing support and direction to sales teams, ensuring effective execution of go-to-market (GTM) strategies for product adoption and growth.
**Team Leadership and Development:**
-Lead public sector product success team, providing strategic guidance and fostering a culture of collaboration, innovation, and accountability.
-Develop and execute region-specific plans to increase product adoption, market penetration, and revenue growth.
-Set clear goals, objectives, and KPIs for the regional leads to ensure consistent execution of plans.
-Mentor and coach the team to drive high performance, personal growth, and skill development.
-Ensure strong cross-functional collaboration with sales, product, partner, marketing execution, and customer success teams.
**Marketing Program Coordination and Customization:**
-Develop compelling content tailored to the unique needs of public sector customers to drive high engagement and consistent messaging to market.
-Partner with external agencies and internal stakeholders to design and execute regional marketing programs.
--Oversee the execution of localized marketing efforts to ensure timely delivery and consistent messaging across all channels.
Analyze the effectiveness of marketing programs and provide recommendations for continuous improvement.
**Cross-Functional Collaboration:**
-Build strong relationships with cross-functional teams, including product, sales, customer success, partner, and operations, to ensure seamless execution of regional initiatives.
-Serve as the voice of the segment to ensure alignment with broader company strategy and objectives.
-Provide regular reporting on performance, insights, and forecasts to leadership.
**Minimum Qualifications**
-Bachelor's degree in Business, Marketing, or related field. MBA preferred.
-4+ years of experience in product or solutions marketing in public sector or related fields, with at least 1-2 years in a public sector leadership role.
-Proven success in driving product growth, pipeline generation, and bookings in a regional or global market.
-Strong understanding of sales processes, product marketing strategies, and go-to-market frameworks.
-Exceptional leadership skills with experience managing and mentoring high-performing teams.
-Excellent communication, presentation, and interpersonal skills.
-Demonstrated ability to collaborate effectively with cross-functional teams (e.g., sales, product, marketing).
-Strong analytical and problem-solving skills, with the ability to interpret data to drive actionable insights.
-Ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions.
**Preferred Skills & Experience:**
-Experience in working with agencies and external vendors to execute regional marketing programs.
-Knowledge of digital marketing strategies and tools.
-Experience in cybersecurity sector and familiarity with regional market dynamics
**Why Cisco?**
At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint.
Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.
We are Cisco, and our power starts with you.
**Message to applicants applying to work in the U.S. and/or Canada:**
The starting salary range posted for this position is $168,800.00 to $241,200.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits.
Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process.
U.S. employees are offered benefits, subject to Cisco's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time.
U.S. employees are eligible for paid time away as described below, subject to Cisco's policies:
+ 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees
+ 1 paid day off for employee's birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco
+ Non-exempt employees** receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees
+ Exempt employees participate in Cisco's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)
+ 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next
+ Additional paid time away may be requested to deal with critical or emergency issues for family members
+ Optional 10 paid days per full calendar year to volunteer
For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco's policies.
Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows:
+ .75% of incentive target for each 1% of revenue attainment up to 50% of quota;
+ 1.5% of incentive target for each 1% of attainment between 50% and 75%;
+ 1% of incentive target for each 1% of attainment between 75% and 100%; and
+ Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.
For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.
The applicable full salary ranges for this position, by specific state, are listed below:
New York City Metro Area:
$168,800.00 - $277,400.00
Non-Metro New York state & Washington state:
$148,800.00 - $248,200.00
* For quota-based sales roles on Cisco's sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined.
** Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.
Cisco is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis.
Cisco will consider for employment, on a case by case basis, qualified applicants with arrest and conviction records.
$95k-120k yearly est. 60d+ ago
Marketing Manager
BTM Ventures LLC 4.3
Marketing manager job in Novi, MI
Job DescriptionDescription:
Must live within driving distance of either the Cleveland or Detroit Metro Areas
Because We Invest in YOU!
At 7 Brew, it's more than coffee-it's about brewing smiles one cup at a time. Built on kindness, connection, and community, every guest interaction is a chance to make someone's day brighter.
Brewtopia, an energetic and passionate 7 Brew franchise group, is proud to bring the bold, people-first energy of 7 Brew to Cleveland, Detroit, and beyond. With proven success in quick-service operations, we're driven by operational excellence, authentic connection, and a fun, high-energy drive-thru experience that stands out from the crowd.
We're looking for a MarketingManager to be the architect behind the Brewtopia brand - a creative, strategic leader who can fuel local store growth, strengthen community engagement, and bring our story to life across every market we serve.
This is a build-from-scratch role, ideal for someone who thrives in a fast-paced, entrepreneurial environment and loves creating playbooks, not just following them.
Our Impossible Goal is bold: 200 7 Brew stands and $500M in revenue by 2028.
To make that happen, we're assembling a world-class team that thrives on speed, creativity, and relentless execution.
OUR VALUES
Strive for Excellence - We raise the bar every day.
Elevate Others - We build people up.
Results Driven - We focus on impact.
Visionary - We dream big and lead with purpose.
Exceed Expectations - We go beyond what's expected.
YOUR MISSION
As MarketingManager, you'll be the driving force behind Brewtopia's brand story - from grand openings and community events to digital campaigns and social storytelling. You'll help shape how our guests experience 7 Brew at every touchpoint, while ensuring our people-first culture shines through in every cup served.
Requirements:
What You'll Do
Lead marketing strategy for all Brewtopia-owned 7 Brew markets (Michigan, New York, and future territories).
Develop and execute grand opening launch plans that drive excitement - including community engagement, local PR, and digital activations.
Build and manage local store marketing programs to drive same-store sales growth and brand consistency.
Oversee social media presence and content strategy, collaborating with store teams and 7 Brew corporate to tell our story authentically.
Partner with Operations and HR on employer branding, recruiting campaigns, and internal culture initiatives.
Manage agency and vendor relationships (creative, PR, and digital media).
Track and report on campaign performance - focusing on ROI, community impact, and guest engagement.
Build the foundation for a scalable marketing function - systems, templates, dashboards, and future team hires.
Who You Are
5-10 years of experience in multi-unit retail, QSR, or franchise marketing.
A balance of strategic vision and hands-on execution - you think big but can execute fast.
Proven success in local store marketing, social media strategy, and community engagement.
A compelling storyteller who connects brand purpose with guest emotion.
Data-driven and creative - you analyze what works and double down on it.
A collaborative, self-starting leader who thrives in an energetic, growth-oriented environment.
What You'll Get
Competitive Salary (commensurate with experience) + Performance Bonus
Health, Dental, and Vision Insurance with company contribution
401(k) with company match
Car and Cell Phone Allowance
Paid Time Off (PTO)
A chance to grow with a rapidly scaling, values-driven brand
A front-row seat in building one of the most energizing growth stories in QSR
JOIN THE BREWTOPIA MOVEMENT
If you're ready to blend creativity, community, and caffeine into something extraordinary - we want you on our team.
Start your journey with us today by completing our quick Culture Index Survey (5-7 minutes):
***************************************************
Equal Opportunity Employer
Brewtopia and 7 Brew are proud to be Equal Opportunity Employers. All applicants are considered fairly, without discrimination based on race, color, religion, sex, age, national origin, disability, genetic information, or any protected status.
Must live within driving distance of either the Cleveland or Detroit Metro Areas
$73k-107k yearly est. 9d ago
Base Ads Marketing Operations Manager, US
Coinbase 4.2
Marketing manager job in Lansing, MI
***************** is planning to bring a million developers and a billion users onchain. We need your help to make that happen. *The Opportunity* We're looking for a Marketing Operations Manager to join our*Base Ads* team. This role is the backbone of campaign execution - you'll traffic ads, QA creative, refine targeting, and monitor campaign delivery across multiple channels. You'll also ensure compliance with publisher standards and regulatory requirements, while driving flawless campaign performance on both the advertiser and publisher side.
If you thrive in the details, enjoy solving problems in real time, and want to directly impact the efficiency of Base's acquisition engine, this role is for you.
*What You'll Do*
* Manage end-to-end operational setup and execution of paid campaigns across global channels (social, search, display, programmatic).
* Upload, QA, and launch creative assets; confirm compliance with internal standards, publisher policies, and legal requirements.
* Partner with compliance teams to review and approve ads before they go live.
* Configure and refine campaign structures, targeting, and budgets to ensure pacing and performance goals are met.
* Actively monitor campaigns in both publisher dashboards and internal reporting systems; troubleshoot delivery and tracking discrepancies.
* Pull, validate, and share reports with channel managers and leadership; highlight issues and opportunities for optimization.
* Maintain rigorous trafficking documentation and operational processes to reduce errors and improve efficiency.
* Serve as the subject matter expert on ad system mechanics, platform policy updates, and new features relevant to campaign operations.
*What We Look For In You*
* 3-5 years in ad operations, campaign trafficking, or paid media execution.
* Hands-on experience with Meta, Google Ads, LinkedIn, Twitter/X, and/or DSPs.
* Solid understanding of pacing, delivery, targeting, bids, placements, and conversion tracking.
* Experience reviewing creative against ad platform and legal/compliance standards.
* Process-driven, meticulous attention to detail, and able to execute flawlessly under tight deadlines.
* Strong communicator and collaborator with cross-functional teams.
*Nice To Haves*
* Experience in fintech, crypto, or other highly regulated industries.
* Familiarity with MMPs (AppsFlyer, Adjust) and tag/pixel management.
* SQL or scripting skills for deeper campaign analysis.
* Knowledge of attribution methodologies and performance measurement.
REQ ID: GBAMOMUS
Please be advised that each candidate may submit a maximum of four applications within any 30-day period. We encourage you to carefully evaluate how your skills and interests align with Coinbase's roles before applying.
Commitment to Equal Opportunity
Coinbase is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sex, gender expression or identity, sexual orientation or any other basis protected by applicable law. Coinbase will also consider for employment qualified applicants with criminal histories in a manner consistent with applicable federal, state and local law. For US applicants, you may view the *********************************************** in certain locations, as required by law.
Coinbase is also committed to providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process, please contact us at accommodations***********************************
Global Data Privacy Notice for Job Candidates and Applicants
Depending on your location, the General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA) may regulate the way we manage the data of job applicants. Our full notice outlining how data will be processed as part of the application procedure for applicable locations is available ****************************************************************
AI Disclosure
For select roles, Coinbase is piloting an AI tool based on machine learning technologies to conduct initial screening interviews to qualified applicants. The tool simulates realistic interview scenarios and engages in dynamic conversation. A human recruiter will review your interview responses, provided in the form of a voice recording and/or transcript, to assess them against the qualifications and characteristics outlined in the job description.
For select roles, Coinbase is also piloting an AI interview intelligence platform to transcribe and summarize interview notes, allowing our interviewers to fully focus on you as the candidate.
*The above pilots are for testing purposes and Coinbase will not use AI to make decisions impacting employment*. To request a reasonable accommodation due to disability, please contact accommodations[at]coinbase.com.
Imagine being a healthcare provider whose sole mission is to focus on delivering high-quality patient outcomes, but with the knowledge that you need to constantly document your compliance with key healthcare regulations along the way. Now imagine tasking someone with a limited compliance background to manage that, with looming risks of audits, breaches and fines hanging over your practice. Compliancy Group's vision is to deliver stress-relieving, tech-enabled services and software to the healthcare community that create stronger trust between patients and providers. We're on a mission to support small and midsized medical practices as they work to comply with critical, ongoing healthcare compliance requirements.
About Compliancy Group
Compliancy Group helps healthcare organizations simplify compliance through intuitive software and expert guidance. Our platform, The Guard, enables covered entities and business associates to manage HIPAA, OSHA, and other compliance obligations in one place, helping them protect patients, avoid fines, and build trust.
We are seeking a Marketing Operations leader to own and help to optimize our HubSpot marketing and revenue operations infrastructure. This role will focus on auditing and improving our existing setup, solving ongoing operational challenges with creative, scalable solutions, and partnering closely with Demand Generation, Sales Ops, and Client Success to ensure clean execution, reliable reporting, and strong funnel performance as we move upmarket.
This person will act as a trusted operator and advisor, bringing clarity, rigor, and efficiency to how leads flow through the funnel and how performance is measured and reported.
Core Responsibilities
* Own and optimize HubSpot Marketing & RevOps infrastructure across forms, workflows, lifecycle stages, lead routing, and integrations-ensuring data integrity, clean handoffs to BDRs, and a scalable foundation for growth.
* Design, manage, and continuously improve digital execution including marketing forms, landing pages, attribution setup, and campaign tracking to ensure all inbound and outbound motions are measurable and conversion-optimized.
* Build and maintain core funnel and BDR reporting (MQL → SQL → pipeline → revenue), partnering closely with Sales and BDR leadership to surface insights on lead quality, follow-up speed, conversion rates, and meeting outcomes.
* Diagnose and streamline existing funnel workflows by auditing lead scoring, lifecycle logic, automation rules, and edge cases-reducing leakage, eliminating manual workarounds, and increasing confidence in reporting for leadership and the board.
* Serve as an operational problem-solver, proactively identifying gaps or inefficiencies and recommending practical solutions as new go-to-market initiatives, segments, or campaigns are introduced.
Ideal Profile
* Deep hands-on experience with HubSpot (Marketing Hub + Sales Hub) in a B2B SaaS environment
* Experience with ZoomInfo and ChiliPiper are a plus
* Strong understanding of demand gen funnels, BDR motions, and revenue attribution
* Comfortable operating independently in a fractional capacity and collaborating cross-functionally
You'll help shape a modern, multi-channel organic strategy during a pivotal transformation. This is a rare opportunity for a hands-on marketer to take ownership of a high-impact growth motion, elevate a brand, and play a central role in building the category-defining platform for healthcare compliance.
Time Commitment: 10-15 hours per week
Engagement Type: Fractional / Contract
Location: Remote, USA
PLEASE READ: Our team has recently been notified of a phishing scam targeting candidates applying for Compliancy Group's open roles, where scammers have been posing as recruiters in an effort to access candidates' personal information. Please note that any communication from our hiring teams will be sent from ********************** email address and we will only respond to applications submitted through appropriate channels.
Equal Employment Opportunity is a fundamental principle at Compliancy Group, where employment is based upon personal capabilities and qualifications without discrimination based on race, color, religion, sex, age, national origin, disability, sexual orientation, or any other protected characteristic as established by law.
Job Type: Full-time, Remote
$77k-102k yearly est. Easy Apply 11d ago
Integrated Marketing Manager, Reality Labs
Meta 4.8
Marketing manager job in Lansing, MI
Reality Labs brings together world class experts to develop and ship groundbreaking products at the intersection of hardware, software and content. We are building the tools and experiences that make people feel closer together. This includes products such as Ray-Ban Meta glasses, Quest, Horizon, and VR games.The RL Marketing team drives adoration and everyday usage for RL products by unleashing data driven marketing and creativity to accelerate business results. We are seeking an Integrated MarketingManager to focus on Ray-Ban Meta. We look to bring the consumer perspective to our marketing efforts with the intent of driving integrated and deliberate storytelling throughout the funnel. This requires a capability to lead an effective cross-functional process for developing integrated marketing plans using analytical rigor, a solid understanding of consumer and market dynamics and the right mix of brand and product knowledge to deliver effective marketing plans that breakthrough. It will be critical that this person can unify teams around a strategic north star in a highly cross-functional and dynamic environment built to move fast.
**Required Skills:**
Integrated MarketingManager, Reality Labs Responsibilities:
1. You will apply analytical rigor, an understanding of audience dynamics, and the right mix of brand and product knowledge to deliver effective marketing plans that truly move the needle
2. Work closely with Product Marketing, Product Management, Sales and Insights to translate business objectives into marketing strategy to support an ambitious roadmap
3. Deliver cross-channel marketing programs including strategy, execution, optimization, analysis and reporting
4. Develop an understanding of our audience personas, mindsets, attitudes, values and behaviors across products and industries
5. Create innovative briefs to reach our target audiences and achieve business goals
6. Partner closely with many teams to identify opportunities and deliver integrated marketing campaigns: International Marketing, Product Marketing, Insights, Decision Science, Social, Influencer, Communications, Planning and Media investment, Creative X (In-house Creative and Production Agency), Media and Advertising Agencies, Growth Marketing and Product Management
7. Track performance of campaigns to provide data-backed insights to optimize campaigns and find new opportunity areas
**Minimum Qualifications:**
Minimum Qualifications:
8. 10+ years of experience in managing and executing large scale consumer campaigns and long term brand building through a wide-ranging media mix that delivers measurable brand and business results
9. Understanding of consumers, with demonstrated experience utilizing consumer research and data to drive actionable insights to develop marketing strategies and plans
10. Demonstrated experience working with media and creative agencies
11. Experience in leading and communication, with demonstrated talent at building collaborative partnerships with product partners and other cross-functional teams
12. Experience managing multiple campaigns at the same time, and working with many different internal and external teams to ensure we are launching our programs seamlessly, and to the highest impact
13. Experience in consumer product categories and brands such as consumer technology, wearables, Augmented Reality/Virtual Reality technologies
14. Experience in building brands and is experienced in developing and executing insights-driven brand and consumer marketing plans that move hearts and minds
**Preferred Qualifications:**
Preferred Qualifications:
15. Experience driving customer acquisition and revenue growth through the implementation of digital and traditional media strategies
16. Experience working for a developing or emerging brand with multiple products
17. E-commerce and retail experience, preferably in consumer electronics
**Public Compensation:**
$152,000/year to $213,000/year + bonus + equity + benefits
**Industry:** Internet
**Equal Opportunity:**
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.
$152k-213k yearly 26d ago
Vice President Global Marketing
Emerson 4.5
Marketing manager job in Novi, MI
The **Vice President of Global Marketing** , based in **Novi, MI** supporting the Branson Ultrasonics business, will be a key strategic partner to the Business Unit President and leadership team, taking direct ownership of product strategy, customer engagement, and revenue growth. This executive role calls for a visionary leader with proven success in global manufacturing markets who can translate vision into execution and elevate the business to its next level of performance.
**In This Role, Your Responsibilities Will Be:**
Strategic Leadership
+ Shape and execute a comprehensive global marketing strategy aligned with long-term business objectives.
+ Define compelling brand positioning, messaging, and value propositions across product lines and markets.
+ Partner with senior leadership to influence business unit growth strategies and customer engagement initiatives.
Team & Functional Leadership
+ Lead, mentor, and expand a global marketing organization across product marketing, digital, communications, and regional teams.
+ Advance digital marketing, analytics, and customer engagement capabilities to strengthen competitive advantage.
+ Foster a culture of accountability, innovation, and collaboration that inspires high performance.
Market & Customer Focus
+ Transform market research and customer insights into actionable strategies that guide product and go-to-market decisions.
+ Champion voice-of-customer programs to fuel innovation and drive adoption.
+ Track competitive trends and market shifts to proactively adjust strategies.
Demand Generation & Growth
+ Direct global demand generation campaigns and pipeline development in close partnership with Sales.
+ Deliver integrated marketing plans across digital, social, events, and channels to accelerate growth.
+ Drive ROI through metrics-based decision-making and performance optimization.
Brand & Communications
+ Strengthen global brand presence through powerful storytelling and consistent messaging.
+ Lead internal and external communications, executive thought leadership, and media relations.
+ Ensure a unified brand identity across all geographies and channels.
+ Advance Branson's Digital Marketing Strategy across all markets worldwide.
**Who You Are:**
You serve as the cornerstone of our Marketing operations. This is a high-visibility role for a transformative leader who thrives at the intersection of strategy, execution, and customer impact. The Global VP of Marketing will play a pivotal role in charting the business unit's future growth, strengthening its competitive position, and inspiring a global team to deliver results.
**For This Role, You Will Need:**
+ Bachelor's degree in Engineering or a related field
+ Experience leading product marketing for a business unit or company
+ 10+ years of progressive marketing leadership experience with global responsibilities in a B2B or industrial/manufacturing environment
+ A record of success building and executing strategies that drive measurable growth in revenue and market share
+ Expertise in brand management, product marketing, and demand generation
+ Deep knowledge of global markets, technical requirements, customer segmentation, and regional marketing dynamics
+ Exceptional leadership, communication, and interpersonal skills with the ability to influence at every level
+ Strong analytical and financial acumen with experience managing significant budgets and achieving ROI
+ Agility to thrive in a fast-paced, complex, and matrixed environment
+ Legal Authorization to work in the United States - sponsorship will not be provided
**Preferred Qualifications That Set You Apart:**
+ MBA preferred
+ Strategic thinker with a results-driven mindset
+ Customer-centric, with data-informed decision-making skills
+ Collaborative leadership style with global cultural awareness
+ Innovative, digitally savvy, and forward-looking
+ Known for execution, accountability, and follow-through
+ High technical and engineering acumen to translate into differentiated growth strategies
**Our Culture & Commitment to You:**
At Emerson, we prioritize a workplace where every employee is valued, respected, and empowered to grow. We foster an environment that encourages innovation, collaboration, and diverse perspectives-because we know that great ideas come from great teams. Our commitment to ongoing career development and growing an inclusive culture ensures you have the support to thrive. Whether through mentorship, training, or leadership opportunities, we invest in your success so you can make a lasting impact. We believe diverse teams, working together are key to driving growth and delivering business results.
We recognize the importance of employee wellbeing. We prioritize providing flexible, competitive benefits plans to meet you and your family's physical, mental, financial, and social needs. We provide a variety of medical insurance plans, with dental and vision coverage, Employee Assistance Program, 401(k), tuition reimbursement, employee resource groups, recognition, and much more. Our culture offers flexible time off plans, including paid parental leave (maternal and paternal), vacation and holiday leave.
\#LI-JS3
**WHY EMERSON**
**Our Commitment to Our People**
At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.
We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world's most complex problems - for our customers, our communities, and the planet. You'll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.
At Emerson, you'll see firsthand that our people are at the center of everything we do. So, let's go. Let's think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let's go, together.
**Work Authorization**
Emerson will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1(including those with OPT or CPT) , H-1, H-2, L-1, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire.
**Equal Opportunity Employer**
Emerson is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.
**Accessibility Assistance or Accommodation**
If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: idisability.administrator@emerson.com .
**ABOUT EMERSON**
Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security and reliability.
With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources and enhance their safety.
We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you're an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you'll find your chance to make a difference with Emerson. Join our team - let's go!
**No calls or agencies please.**
**Requisition ID** : 25026676
Emerson is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.
$158k-225k yearly est. 60d+ ago
Local Leasing and Advertising Manager - Meridian Mall
CBL & Associates Management 3.8
Marketing manager job in Okemos, MI
CBL Properties, one of the largest mall REITs in the United States, is in search of a Local Leasing and Advertising Manager (LLAM) for Meridian Mall in Okemos, MI. The LLAM has full responsibility for the specialty leasing and advertising financial performance and operations at assigned center(s). The role contributes to the financial success of the mall through effective leasing of temporary space to tenants. This position requires a strong understanding of sales and merchandising in order to negotiate license agreements, leases, business development, contracts and market to prospective merchants. Apply and see why CBL has earned Great Place to Work Certification™ year after year!
The LLAM role may be a training position for possible advancement to upper levels of Specialty Leasing and Advertising, Leasing and/or General Manager. Specific responsibilities include canvassing/prospecting the regional market as well as researching potential concepts to generate new leads, documenting in CRM, effectively negotiating terms of tenancy with operators, securing proper approvals and documentation, and coordinating set-up of RMU/kiosk/inline.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following:
Leasing
Recommend and implement programs that will contribute to assigned center(s) profitability.
Identify opportunities for income enhancement and expense reduction including lease prospects, optimal mix, and related canvassing, negotiation of new and renewing license agreements/ leases with SL Home Office approval, coordination of temporary tenant program.
Assign locations for the specialty merchants, taking into account the product lines of permanent merchants. Coordinate set-up and operation of temporary tenants with operations staff at assigned center(s). Monitor and account for the maintenance and upkeep of RMU's.
Facilitate deal-making administrative responsibilities directly and with the assistance of mall General Manager/ Administrative Assistant, utilizing the company CRM process.
Partner with Leasing Manager to identify potential temporary to permanent conversion prospects in assigned center(s). Promote the identity of the Specialty Leasing and Advertising program and create awareness of other CBL properties in the region.
Develop, maintain, and strengthen collaborative relationships inside and outside the organization.
Listen actively and express self clearly in conversations and interactions with others; express self clearly in business writing to effectively reach the audience.
Remain open to different and new ways of doing things; willing to modify one's preferred way of doing things.
Adaptable to the changing nature of the business.
Business Strategy and Budgeting
Identify property objectives with team specialty/home office. Prospect for unique product lines in order to expand the merchandise mix of the center and increase revenue. Maintain organized CRM system for contacts.
Monitor visual merchandising presentations and overall operation of the Specialty Leasing and Advertising program.
Analyze financial reports and functions continuously including monitoring of collections for both temporary and permanent tenants. Coordinate with Operations Services department to assure timely payment of specialty tenant(s) rent obligations and delinquency collections.
Prepare, revise and/or review projection/ sales reports and Specialty Leasing budget. Insure Specialty Leasing and Advertising income projections per the monthly budget process are met and reconciled. Assist the team to achieve the minimum rent projections for the assigned center(s).
Develop long-range plans for the assigned center(s) accomplishment of income generating objectives.
Document Specialty Leasing program activities appropriately and include noteworthy information in mall management staff meetings bi-weekly/weekly.
Prioritize projects to meet required deadlines. Carefully manages several projects at once, focusing on the desired end-result of one's work.
Interact and collaborate as is appropriate with Leasing, General Manager, Marketing and others to ensure effective outcomes. Function as part of the leasing and management team for the assigned center(s).
Ensure that work is complete and carefully reviews the accuracy of information in work.
Other duties as assigned.
Required Qualifications
Bachelor's degree (B. A.) from four-year College or University and a minimum of one year of related experience and/or training; or equivalent combination of education and experience in Sales.
Strong written and oral communication skills.
Excellent public relations abilities.
Proficiency in computer usage, particularly MS Word, Excel and Outlook.
ICSC designations preferred, but not required.
This position requires flexibility in working hours.
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
$60k-72k yearly est. 35d ago
Events Marketing Manager, West
Censys
Marketing manager job in Ann Arbor, MI
We're looking for a Events MarketingManager to join our Demand Generation team to help accelerate global pipeline growth through exceptional event and webinar programs. This person will play a hands-on role in executing our global event strategy and webinar programs. You'll work closely with Demand Generation leadership as well as Product Marketing, Research, and Content to drive high-impact programs that generate and nurture demand globally.
What You'll Do:
Events
* Support and execute the global event strategy across key regions and audience segments.
* Oversee event logistics including scheduling, vendor coordination, swag distribution, and onsite operations.
* Manage Censys's presence at large-scale industry conferences, partner events, and targeted regional activations.
* Provide on-site event support including booth setup, run-of-show management, and demo facilitation.
* Drive pre- and post-event processes: campaign setup, attendee engagement, lead capture, and follow-up.
* Equip teams with updated enablement materials, talking points, and event resources.
Webinars
* Support the global Censys webinar program from planning through measurement.
* Manage webinar logistics and campaign execution, including Zoom setup, promotions, and registration workflows in HubSpot.
* Collaborate with Research, Product Marketing, and Content teams to develop engaging, high-value topics.
* Partner with external vendors for sponsored and co-marketing webinars.
* Track and report webinar performance to inform future program improvements.
* Maintain an ongoing global webinar calendar aligned to core demand priorities.
What You'll Bring:
* 2-5 years of B2B marketing experience, ideally in cybersecurity or SaaS.
* Experience managing global events and webinars, including logistics, vendor management, and promotion.
* Familiarity with HubSpot, Salesforce, and Zoom Webinars.
* Excellent project management and cross-functional collaboration skills.
* Strong attention to detail, organization, and communication across multiple time zones.
Skills that set you apart:
* Familiarity with cybersecurity trade shows.
* Experience working with international teams across APJ, EMEA, and NOAM regions.
For high cost of living areas (San Francisco / Seattle), the expected salary range for this position is $100,000 USD - $110,000 USD, plus bonus eligibility and equity.
For all other locations, the expected salary range for this position is $80,000 USD - $100,000 USD, plus bonus eligibility and equity.
In addition to our great compensation package, our benefits are effective on day one and include but are not limited to: 401k match, health, vision, dental, and more! Please see our careers page for more details.
Our roots are in Ann Arbor, Michigan and our innovation is fueled by the team's global perspectives. For this role, we are open to remote employees located in the Pacific time zone in the continental US.
$80k-110k yearly Auto-Apply 36d ago
Director of Marketing
Sweetwaters Coffee & Tea
Marketing manager job in Ann Arbor, MI
Job DescriptionBenefits:
401(k) matching
Dental insurance
Employee discounts
Health insurance
Paid time off
Vision insurance
Our mission in every Sweetwaters is to Make Our Guests Day. How do we do this? We have a company culture and team of people that love what they do every day! Sweetwaters Coffee and Tea is based in Ann Arbor, Michigan and was founded over 32 years ago with a commitment to unique, globally inspired, real ingredient focused beverages delivering exceptional guest experiences, and providing a community feel within each cafe.
Our team is dedicated to providing our franchisees with the tools and support needed to thrive in the competitive coffee industry. We are a strong brand and dynamic, minority owned, women-led company with 38 locations in 12 states and we continue to develop new locations.
Join us and contribute to a company that is based on fun, innovation, and camaraderie. Our franchisees are integral to our growth and as the Director of Marketing you will craft and implement strategies to increase franchise profitability and development. Your contributions will help grow our emerging national brand into a powerhouse competitor in the coffee & tea space.
Check out more here: Love Your Day The Wei & Jay Show: St. Matcha Day
POSITION OVERVIEW
As the Director of Marketing, you will lead the development and execution of innovative marketing strategies that drive brand growth, increase sales, enhance customer engagement, and increase awareness. You will work closely with franchise owners, home office teams, and external partners to ensure cohesive messaging and a unified brand presence across all platforms.
KEY RESPONSIBILITES
Strategic Planning: Develop and implement comprehensive marketing strategies and plans to promote our coffee, tea and food products, ensuring alignment with overall business goals.
Brand Management: Maintain and enhance brand identity through consistent messaging, visual standards, and customer experience across all franchise locations.
Market Research: Conduct market analysis to identify trends, customer preferences, and competitive positioning. Utilize insights to inform marketing strategies nationally and locally.
Digital Marketing: Oversee the development of digital marketing including social media, mobile/email marketing, advertising, SEO, and website management to enhance local and online presence and engagement.
Promotional Campaigns: Design and execute promotional campaigns, seasonal offerings, loyalty and local store programs that drive customer acquisition and retention.
Collaboration: Work closely with franchisees to support local marketing efforts and ensure alignment with national strategies. Provide local store marketing initiatives, programs, training and resources to enhance their marketing capabilities.
Budget Management: Develop and manage the marketing budget, ensuring effective allocation of resources to maximize ROI on marketing initiatives.
Analytics and Reporting: Monitor and analyze marketing performance metrics, adjusting strategies as needed based on data insights and feedback.
Team Leadership: Lead and mentor the marketing team, agencies and contractors fostering a collaborative environment that encourages creativity and professional growth
QUALIFICATIONS
Education: Bachelors degree in Marketing, Business Administration, or a related field. MBA preferred.
Experience: 12+ years of marketing and brand management, with a focus on franchise marketing and local market development.
Franchise experience in food and/or beverage is preferred.
Proven track record in strategic planning and execution.
Skills:
Strong leadership and team management abilities.
Excellent written and verbal communication skills.
Proficiency in digital marketing tools and analytics.
Creative problem-solving and negotiation skills and ability to think strategically.
Healthy on-going collaboration with operations & internal teams for implementation and increased sales performance
High level of emotional intelligence
Familiarity with coffee and tea market trends is a plus.
Expertise in:
Developing marketing strategy and implementation which increase sales and guest retention
Digital platforms used for advertising (META, Google etc.) & Point of Sale systems (Toast, Square, Clover etc.)
Food industry trends and forecasting and quickly translating this information into actionable plans
BENEFITS
Competitive salary and performance-based bonus.
Health insurance.
Retirement plan with company match.
Paid time off and holidays.
Employee discounts.
Submission for consideration:
Cover letter detailing relevant experience, vision for the role, desired salary, available start date, your resume, and LinkedIn profile.
We are an Equal Opportunity Employer. Applicants for all job openings are welcome and will be considered without regard to race, gender, age, national origin, color, religion, disability, sexual orientation, military status, or any other basis protected by applicable federal, state, or local laws.
$76k-126k yearly est. 12d ago
Senior Marketing Strategist, Embedded Systems
Webster & Webster Associates
Marketing manager job in Novi, MI
Global embedded technology company is seeking a Senior Marketing Strategist who will shape how the US market engages with the company's solutions. In this role, you will serve as the architect of regional marketing initiatives, crafting programs, directing event activities, and adapting global campaigns to local needs. Your ability to extract insights from the field and turn them into meaningful, technical narratives will be essential for supporting sales growth. This opportunity offers broad influence, diverse responsibilities, and the chance to drive visible outcomes across a major market.
Key Responsibilities
Lead the US field marketing plan, including industry events, webinars, customer programs, and targeted vertical initiatives, with a focus on generating qualified opportunities.
Collaborate closely with sales and commercial teams to support pre-event outreach, onsite activities, and post-event follow-up that drives pipeline progression.
Convert customer feedback and market signals into relevant stories and localized content to support product messaging and new feature initiatives.
Manage coordination of joint marketing efforts with ecosystem partners, including co-marketing campaigns, shared programs, and partner-sponsored activities.
Tailor global campaigns for the US market, building landing pages, managing nurtures, executing digital promotion, and completing detailed analysis of results.
Travel required for several industry events and partner-focused activities throughout the year.
Core Qualifications
5+ years of B2B field marketing experience in a technical, engineering-driven, or software-focused industry.
Demonstrated ability to work closely with commercial teams to drive measurable outcomes from marketing activities.
Experience supporting product or feature launches and shaping effective technical marketing content.
Hands-on proficiency with digital campaign execution, marketing automation, analytics, and CRM reporting.
Strong analytical skills, with the ability to track performance, interpret data, and make recommendations.
Self-directed, adaptable, and comfortable owning programs from strategic planning through execution.
What Makes This Opportunity Unique
High-Impact Role: You will influence strategy and execution for a major market within a global organization, supported by strong cross-functional alignment.
Competitive Compensation: The role offers a robust base salary and competitive overall package aligned with the strategic expectations of the position.
Strong Benefits: Comprehensive benefits that include meaningful company contributions to health plans, retirement savings support, and additional programs designed to promote well-being.
Work-Life Balance: Generous time-off policies with multiple avenues for rest, personal needs, and cultural celebrations.
Collaborative Culture: Join a team that values curiosity, shared knowledge, and a supportive environment where ideas and expertise are welcomed.
JO-2511-1315
$62k-98k yearly est. 48d ago
Director of PMO/CMO
Niowave 3.5
Marketing manager job in Lansing, MI
Director of PMO/CMO Who we are… We are a team of scientists, engineers, technicians, and innovators dedicated to changing the world by developing medical isotopes to treat and eradicate cancer. We believe in building an environment where collaboration, curiosity, and camaraderie thrive. We also enjoy darts, cornhole, ping-pong, chili cook-offs, and other fun events that makes our company a community where we make a life, not just a living. Who you are… You are an open minded, committed team player and wholeheartedly embrace leadership as a choice, a responsibility, and a remarkable privilege to positively impact the lives of others. You are a strategic, forward-thinking leader who excels at bringing clarity, structure, and momentum to complex, multi-stakeholder initiatives. You are passionate about building and maturing organizational capabilities in project management and change management, and you thrive in environments where transformation and growth are constant. You are equally comfortable setting vision and rolling up your sleeves. You are committed to enabling teams with the tools, processes, and guidance they need to succeed, and you excel at aligning initiatives with organizational strategy. Above all, you are a trusted advisor and strong communicator who inspires confidence, builds high-performing teams, and ensures that change is not only implemented, but adopted and sustained. What you can expect to work on… The Director of the Project Management and Change Management Office is a key strategic leader responsible for driving execution excellence across the organization. In this role, you will oversee the planning, delivery, and governance of major initiatives while ensuring the business has the structure, processes, and support needed to navigate change effectively. You will build and mature the PMO/CMO function, lead a high-performing team of project and change management professionals, and serve as a trusted advisor to senior leaders.
Lead the strategy, development, and continuous improvement of the Project Management and Change Management Office
Establish and maintain enterprise standards, methodologies, and governance frameworks
Oversee a portfolio of strategic initiatives, ensuring outcomes are delivered on time, within scope, and aligned with organizational goals
Mentor and develop a team of project managers, change managers, and analysts
Partner with senior leaders to prioritize initiatives and ensure resource alignment
Drive adoption of consistent project and change management practices across the organization
Assess organizational readiness, identify risks, and implement mitigation and change strategies
What you need to succeed…
Bachelor's degree in Engineering, Business Administration, Organizational Leadership or related field
Embraces and models the Niowave Core Values of Teamwork, Courage, Integrity, and Upright Zeal
Understands how to integrate into a new team/organization - appreciates the history of current state, know how and when to make suggestions, as well as using just the right pace to reach the improved future state
Understands your own communication and learning styles, can assess others' styles, and is able to find the right path to best connect with colleagues
12+ years of experience in progressive roles in project management, change management, or related leadership roles
10+ years' experience managing and leading day-to-day activities of engineers and designers, providing mentoring, and career development coaching
Proven success leading enterprise-wide initiatives and transformation efforts
Experience implementing and scaling PMO and/or CMO practices.
Strong understanding of project delivery frameworks (e.g., PMI, Agile, hybrid) and change management methodologies (e.g., Prosci).
Exceptional communication, relationship-building, and influence skills
Demonstrated ability to think strategically while managing operational details
Experience developing high-performing teams and fostering professional growth
Strong analytical, problem-solving, and decision-making capabilities
Hands-on experience utilizing lean manufacturing principles for continuous process improvements (Six Sigma, Lean Manufacturing, 5S)
Knowledge of cGMP regulations
Great to have…
Masters degree in Engineering, Business Administration, Organizational Leadership or related field
Experience pharmaceutical industry
Certification in Project Management (PMP, PMI-ACP, PMI-RMP, SAFe, CSM)
Certified Change Management Professional (CCMP) or Prosci Change Practitioner certification
Process improvement certification (Lean, Six Sigma)
Please provide a
cover letter
specifically describing the nature of your technical expertise and leadership experience.
$121k-218k yearly est. 53d ago
Senior Marketing Manager
Ams AG 4.3
Marketing manager job in Novi, MI
The CSA division supplies sensors that bridge the gap between the world we live in and the digital world of machines. By converting physical signals - heartbeats, sounds, light waves - into data, we enable robots, cars and other devices to interact with people and improve our world. What drives CSA is a relentless desire to contribute to technology and have a meaningful impact on the world. This business thrives on solving complex problems and partnering with global leaders at the forefront of technological advancement. Our goal: to push the boundaries of sensor technology and empower innovators to make the world smarter, healthier and happier.
The primary objective of this role is to grow revenue and the opportunity funnel in the Mass Market through close collaboration with Sales and Channel Partners, with focus on the ams OSRAM sensor portfolio. As the Regional Mass Marketing Lead the role acts as the key entry point for Sales and Channel Partners for all Mass Market activities in the region, ensuring focus, coordination, and execution on growth opportunities.
To achieve this objective, the role will:
* Serve as the primary Mass Marketing interface for Sales and Channel Partners for Mass Market customers (distributors, reps, and end customers), focused on the ams OSRAM sensor portfolio.
* Actively drive and support end-customer engagements for strategic must-win (DIN/DWIN) Mass Market opportunities in close cooperation with Sales and Channel Partners.
* Closely monitor, track, and support top DIN/DWIN opportunities, ensuring prioritization, transparency, and timely escalation.
* Conduct regular growth reviews with sales account teams focused on Mass Market business to align on priorities, progress, and acceleration actions.
* Support Sales in managing the regional Mass Market opportunity funnel, ensuring transparency, structure, and focus on growth opportunities.
* Build and maintain strong relationships with channel partners (distributors and reps), ensuring effective enablement and joint execution in the Mass Market.
* Support regional promotional activities such as customer tech-days, tradeshows, exhibitions, and campaigns to drive Mass Market demand and customer engagement.
* We are looking for a technically strong, customer-facing Mass Market professional who can confidently represent the ams OSRAM sensor portfolio in commercial and technical discussions with customers, Sales, and Channel Partners, and who thrives in a highly autonomous role.
* University degree in Electrical Engineering, Physics or a comparable technical field; a business qualification is a plus.
* Proven experience in the semiconductor or electronic components industry, ideally in a Mass Market environment (manufacturer or distributor), with strong exposure to sensor-based solutions.
* Ability to quickly understand and articulate complex sensor portfolios and discuss technical concepts, applications, and trade-offs with customers, partners, and internal stakeholders.
* Strong customer engagement and communication skills, capable of building credibility with engineers, purchasing, and management at Mass Market customers.
* Demonstrated ability to work highly independently, with strong self-motivation, ownership mindset, and proactively driving topics forward.
* Solid commercial mindset with experience working closely with Sales and Channel Partners to drive opportunity development and revenue growth.
* Structured, results-oriented, and hands-on working style, with the ability to prioritize must-win opportunities and drive execution end-to-end.
* High affinity for data-driven decision making and structured reporting, able to consolidate regional inputs and communicate clearly at management level (strong MS PowerPoint and Excel skills).
* Experience working with Sales and funnel management tools (e.g. Salesforce, SAP, forecasting tools, Power BI or similar).
* Excellent coordination, communication, and networking skills in an international, matrix organization.
* Fluent in English;
* Willingness to travel regularly within the region and occasionally globally.
How much does a marketing manager earn in Haslett, MI?
The average marketing manager in Haslett, MI earns between $67,000 and $144,000 annually. This compares to the national average marketing manager range of $71,000 to $153,000.
Average marketing manager salary in Haslett, MI
$98,000
What are the biggest employers of Marketing Managers in Haslett, MI?
The biggest employers of Marketing Managers in Haslett, MI are: