Available: September 2025
A multi-billion dollar manufacturer is looking to hire a MarketingManager into a newly created role, open due to company growth. This employer is known for their excellent company culture, employee longevity and opportunity for career advancement, and consistent growth. The MarketingManager will be responsible for developing, executing, and overseeing key marketing strategies for a thriving division. Areas of focus will include research related to competitive and emerging markets, will support key initiatives, managemarketing for product launches, create new marketing tools to support subsidiaries, and outreach to existing customers and new clients. The MarketingManager will also oversee the execution of digital marketing efforts and digital marketing key metrics and analytics. The Manager will mentor and support the Marketing Specialist.
Responsibilities:
Collaborate and support a long-term comprehensive marketing plan - for social, blogs, e-blasts, websites, whitepapers, and editorials.
Analyze current marketing to maximize key metrics and develop future enhancements.
Support consistent brand image, presentation, and messaging across all marketing platforms.
Conduct research and analyze data to develop marketing strategies.
Develop/Execute innovative marketing campaigns for current and new product introductions.
Work closely with internal departments and subsidiaries.
Write creative copy for campaigns.
Develop presentations for both internal and external stakeholders.
ManageMarketing Specialist, and any future team members, assign tasks, and provide guidance.
Experience & Qualifications:
Required:
5 - 10 years of work experience in supervisory, management, or professional level role with emphasis on advertising/marketing
Experience with digital marketing campaigns
Proven record of collaborating/supporting successful marketing campaigns
Excellent written communication skills
Proven experience with social media marketing (paid and organic)
Preferred:
Experience managing and mentoring team members.
Excellent communication skills, including the ability to effectively articulate complex ideas and influence others.
Demonstrated ability to work collaboratively with cross-functional teams
Education/Qualifications:
Undergraduate Business Administration/Marketing, required
Skills & Competencies:
Analytical mindset with the ability to analyze problems and strategize solutions
Excellent attention to detail and accuracy
Exceptional people skills; a team player with ability to work collaboratively and effectively across functional areas and all levels of the organization
Demonstrated ability to develop and execute strategic marketing plans
Ability to inspire, energize, develop, and build rapport at all levels within an organization
Ability to work effectively in a fast-paced and, at times, stressful environment with high-pressure situations that require clear and sound decisions/actions
A high standard in work quality and ability to follow through is necessary
Excellent written and verbal communication skills with an effective presentation style for all levels of stakeholder
Strong critical thinking and critical thinking skills with the ability to assess business issues
Strong supervisory and leadership skills; builds positive working relationships with staff; can effectively lead, coach/mentor junior staff members
Proven ability to work in an ambiguous environment and collaborate across multiple areas to achieve a common business objective
Ability to multitask, prioritize, and delegate (when appropriate) to manage time efficiently and to meet deadlines
Professional appearance & conduct
Adept at supporting the Culture and Heritage of our company
Working knowledge of Microsoft Office software
Compensation & Benefits:
Competitive compensation + annual bonus
Group health insurance that includes high quality medical, dental, vision and prescription coverage with a low employee premium
Retirement Savings Plan with company match and a 3% employer contribution
Paid company holidays, paid personal holidays, and paid vacation days annually
Employee assistance program
Fitness Discounts
Promotional opportunities
$75k-113k yearly est. 60d+ ago
Looking for a job?
Let Zippia find it for you.
Marketing Manager (Pharmaceutical Industry Market Research)
Drug Plastics and Glass Co. Inc. 4.1
Marketing manager job in Boyertown, PA
Job Description
ABOUT US: Drug Plastics is a competitive, growing company that wants people who are eager to share their knowledge, talent, and experiences. We are the premier manufacturer of bottles and closures for medicinal, wellness, and lifestyle products.
Positions Summary:
The MarketingManager will direct marketing objectives, strategies, programs and policies for all products and services. This is a salaried position with a Monday thru Friday work schedule.
Commitment to Sustainability:
All plants 100% renewable/carbon-free sourced energy.
Voluntarily disclose our environmental data through CDP's platform
Reduced scope 1 and scope 2 emissions by over 90% since 2015.
Committed to net-zero emissions by 2050.
Some Responsibilities Include:
1. New Product Commercialization - Manage Stage Gate new product introduction process from concept to commercialization and change process for existing products.
2. Website Management - Regularly add new product content, new pages, and new functionality to the website and keep the overall look and feel fresh and interesting.
3. Brand Management - Ensure the Corporate Brand elements, such as logo, colors, and value proposition, are used properly across all collateral and refreshed as needed.
4. Lead Management - Work with the Sales Team to generate, qualify, manage leads in CRM system.
5. Tradeshow Management - Identify potential shows to attend and coordinate the details of exhibiting at these shows.
6. Content Creation - Work with outside creative partners to produce videos, voice tracks, and photography in support of the website and marketing campaigns.
7. Creative Design - Work with outside creative partners to produce advertisements, design concepts, and artwork in support of the website and marketing campaigns.
8. Market Research - Create, implement, and identify market research studies to provide insight and informed decision-making in designated areas.
9. Internal Communications and Public Relations - Prepare communications designed for use both within and outside the company.
10. Social Media Strategy - Create and post content about the company, culture, and products on a scheduled basis to social media sites such as LinkedIn and Facebook.
Drug Plastics & Glass Company Inc. is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, gender, gender identity, sexual orientation, national origin, genetic information, veteran, or disability status.
$76k-111k yearly est. 16d ago
Senior Marketing Manager Third Party Annuities Specialist
Guardian Life 4.4
Marketing manager job in Bethlehem, PA
Our Senior MarketingManager - Third-Party Annuities Specialist will support the annuities line of business for third party distribution partners, reporting to the Head of Wealth Management & Channel Marketing Strategy. This role is dedicated to supporting Guardian's annuities business in the third-party distribution space. The person will drive the development and execution of marketing strategies, campaigns, and content tailored for third party partners, including broker-dealers, independents, and external wholesalers. The role will serve as a key contributor to annuity line strategy, enablement, and regulatory support, with a strong focus on partner-facing initiatives and wholesaler engagement. They will be responsible for marketing, communications, and inventory management within this line of business and work to execute with excellence.
Key stakeholders include Product Development, Distribution, Compliance, Legal, Technology, and outside vendors.
**Responsibilities:**
+ **Third Party Campaigns:** Design, launch, andoptimizemarketing campaigns specifically geared toward third-party annuity partners, their financial professionals,and their clients. Collaborate with distribution and product teams to ensure messaging resonates with external audiences.
+ **Partner-Facing Content:** Develop,maintain,trackand updatecollateral, presentations, thought leadership, and digital assets for use by third party partners and wholesalers. Customize content to fit the needs of diverse external channels.
+ **Wholesaler Support:** Enable wholesalers with targeted materials, campaigns,event kits,and training resources to drive engagement and sales through third-party channels. Supportsalesenablement and provide ongoing feedback loops with wholesalers.
+ **Project Management:** Oversee the execution of multi-channel campaigns, track KPIs, andtrack against budgetfor third party annuity marketing initiatives.
+ **Cross-Functional Collaboration:** Work closely with Product Development, Distribution, Compliance, Legal, Technology,wholesalersand external vendors to deliver integrated marketing solutions.Work cross-functionally to ensure all necessary partners have provided input on materials/projects.
+ **Inventory Management:** Managing inventory at fulfillmentcenterfor giveaways,promotionalitems, event kits, etc.
+ **Third-** **Party Communications Support:** Draft andsupport communications to third-party wholesalers and financial professionals.
+ **Market Intelligence:** Monitorcompetitive trends, gather insights from third party partners, and recommend enhancements to Guardian's annuity offerings and marketing approach.
+ Exhibit company values in organizing how we act, treat others, and treat our clients.
**SUCCESS MEASURES:**
+ Tracked KPIs relating to product launches, sales campaigns, and materials.
+ Consumer-focused, data-driven approach to marketing.
+ Ensure items areupdatesprior toexpiration.
+ Collaborative relationships across Guardian.
**Skills:**
+ **Third Party Annuity Management:** Hasa deep knowledge of and experience with annuitiesthird-partybusiness- minimum 5-7yearsannuity marketing experience.
+ **Project Management:** Proven ability to manage multiple projects and campaigns simultaneously.
+ **Communication:** Excellent written and verbal communication skills; able to tailor messaging for external partners and internal stakeholders.
+ **Collaboration:** Highly collaborative, cross-functional approach; experience working with sales, product, and compliance teams.
+ **Regulatory Acumen:** Demonstratedknowledge of marketing in highly regulated industries, especially annuities.
+ **Adaptability:** Flexible and solution-oriented, able to respond to changing market and partner needs.
+ **Leadership Qualities:** Ability to act as a thought leader in this line of business.
+ **Drive and Approach:** Sense of urgency and solution orientation.Ability to work effectively in a variety of situations and respond to changewith a positive attitude.Drive towardsindependent personal growthwhile acting aspart ofteam,helpingtodriveourcore values.
**Education:**
Bachelor's degree required, advanced degree or certifications in marketing, finance, or related field a plus.
**Location:**
+ This role is hybrid with 3 days a week in our Hudson Yards NY, Holmdel NJ, Bethlehem PA, or Boston MA office.
**Salary Range:**
$103,450.00 - $169,960.00
The salary range reflected above is a good faith estimate of base pay for the primary location of the position. The salary for this position ultimately will be determined based on the education, experience, knowledge, and abilities of the successful candidate. In addition to salary, this role may also be eligible for annual, sales, or other incentive compensation.
**Our Promise**
At Guardian, you'll have the support and flexibility to achieve your professional and personal goals. Through skill-building, leadership development and philanthropic opportunities, we provide opportunities to build communities and grow your career, surrounded by diverse colleagues with high ethical standards.
**Inspire Well-Being**
As part of Guardian's Purpose - to inspire well-being - we are committed to offering contemporary, supportive, flexible, and inclusive benefits and resources to our colleagues. Explore our company benefits at *********************************************** . _Benefits apply to full-time eligible employees. Interns are not eligible for most Company benefits._
**Equal Employment Opportunity**
Guardian is an equal opportunity employer. All qualified applicants will be considered for employment without regard to age, race, color, creed, religion, sex, affectional or sexual orientation, national origin, ancestry, marital status, disability, military or veteran status, or any other classification protected by applicable law.
**Accommodations**
Guardian is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. Guardian also provides reasonable accommodations to qualified job applicants (and employees) to accommodate the individual's known limitations related to pregnancy, childbirth, or related medical conditions, unless doing so would create an undue hardship. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact *************. Please note: this resource is for accommodation requests only. For all other inquires related to your application and careers at Guardian, refer to the Guardian Careers site.
**Visa Sponsorship**
Guardian is not currently or in the foreseeable future sponsoring employment visas. In order to be a successful applicant. you must be legally authorized to work in the United States, without the need for employer sponsorship.
**Current Guardian Colleagues: Please apply through the internal Jobs Hub in Workday.**
Every day, Guardian helps our 29 million customers realize their dreams through a range of insurance and financial products and services. Our Purpose, to inspire well-being, guides our dedication to the colleagues, consumers, and communities we serve. We know that people count, and we go above and beyond to prepare them for the life they want to live, focusing on their overall well-being - mind, body, and wallet. As one of the largest mutual insurance companies, we put our customers first. Behind every bright future is a GuardianTM. Learn more about Guardian at guardianlife.com .
Visa Sponsorship:
Guardian Life is not currently or in the foreseeable future sponsoring employment visas. In order to be a successful applicant, you must be legally authorized to work in the United States, without the need for employer sponsorship.
$103.5k-170k yearly 52d ago
Sr. Manager, Account-Based Marketing
ADP 4.7
Marketing manager job in Allentown, PA
**S** **r. Manager,** **Account-Based** **Marketing** **ADP is hiring a Sr. Manager,** **Account-Based** **Marketing.** In this position, you will be responsible for leading and implementing the Account-Based Marketing (ABM) / Account-Based Experience (ABX) strategy and execution to drive predictable activity and improve the quality of sales pipeline. The successful candidate will have the ability to convert desired business outcomes into an always-on ABM/ABX programs, including one-to-one, one-to-few, and one-to-many approaches. You will co-develop and manage the overall ABM/ABX program, including ideal customer profile design (ICP), buyer journey mapping, execution and optimization of digital and offline demand generation initiatives, display advertising, website personalization, email, social, events and others. You will coordinate with all related functions (e.g., Digital Marketing, Product Marketing, Sales Enablement, Sales, Content Marketing, Marketing Leadership, etc.) to co-build a comprehensive ABM/ABX approach to meet key objectives and drive growth.
**At ADP we are driven by your success.** We engage your unique talents and perspectives. We welcome your ideas on how to do things differently and better. In your efforts to achieve, learn and grow, we support you all the way. If success motivates you, you belong at ADP.
We strive for every interaction to be driven by our **CORE** values: **Insightful Expertise, Integrity is Everything, Service Excellence, Inspiring Innovation, Each Person Counts, Results-Driven, & Social Responsibility.**
**RESPONSIBILITIES:**
+ Partners with sales and marketing leaders/functions and ABX CoE to develop and own ABM/ABX program roadmap aligned to specific business outcomes
+ Partner on overall ABM/ABX strategy and development, including the management and ongoing maintenance of ICP/segment criteria, buyer journey mapping and design, marketing/sales ABM/ABX program portfolio
+ Assist in identify, develop and maintain ABM/ABX segmentation approach and design build of ideal customer profile (ICP) for strategic targeting and dynamic personalization
+ Partner with marketing technologists for hands-on development, execution, and orchestration of online (paid media, website personalization, email, etc.) and offline (direct mail, phone, etc.) ABM initiatives to drive new opportunities and nurture existing database of target ICP leads/accounts
+ Improve operational processes and reporting related to demand generation programs to measure effectiveness, performance and ROI of marketing spend
+ Take a data-driven approach to develop and optimize the efficiency and effectiveness of marketing channels to better nurture leads, increase conversion rates and improve the integrity of the overall database
+ Work with Analytics Team to analyze campaign outcomes in detail, drawing insights and presenting results clearly to facilitate sound decision making and to continuously optimize our targeting and marketing mix
+ Continuously seek improvement and automation opportunities, and pursue different approaches & tools to experiment with
+ Identify and leverage prior executed campaigns, programs, and web assets to simplify deliverables and streamline program development process and share best practices to enable synergies and economies of scale to be realized across the entire organizational entity.
+ Manage responsibility for all internal stakeholder approval for assigned programs and campaigns.
+ Proactively monitors emerging B2B demand generation market strategies and tactics to identify potential new opportunities for ADP.
+ Manages, schedules and controls daily activities and budget of projects with cross-functional management of teams across Marketing and Sales. This may include very complex initiatives that require a highly strategic approach to development.
+ Identifies gaps and escalates requests for incremental funding if deemed necessary.
**QUALIFICATIONS REQUIRED:**
+ Must have over 5 years of proven experience in demand generation, ABM/ABX and management of cross functional projects.
**PREFERRED QUALIFICATIONS:** Preference will be given to candidates who have the following:
+ Experience executing ABM strategies and building & segmenting ICP audiences
+ Proven track record of developing, executing, and measuring innovative and results-focused demand/digital programs and campaigns
+ Strong project management skills and effective cross-functional management in a highly matrixed environment; project management platform (Workfront, SmartSheet, etc.) experience
+ Experience working in a cross-functional Agile Marketing Scrum Team and sprints
+ Possess excellent organizational, time management and communication skills, including presentation, facilitation and team leadership
+ Demonstrated ability to effectively communicate with and present to multi-level organization, including senior leadership, in a project-oriented setting where project risk is substantial
+ Data-driven mindset with demonstrated analytical ability, specifically around program measurement and ROI, and program execution skills
+ Entrepreneurial streak - proven track record of succeeding in high paced, challenging entrepreneurial environments
+ Willingness to reach across functions (product, sales, sales operations, etc.) and influence processes and capabilities
+ Experience influencing and communicating product offers to customers, prospects, and sales professionals demonstrated by excellent written (including copywriting and proofreading) and oral communication skills
+ Knowledge and hands-on experience with popular marketing automation (Eloqua, Marketo, Salesforce Marketing Cloud, etc.), CRM systems (Salesforce, etc.) ABM/ABX Platforms (Demandbase, 6sense, etc.)
+ Familiarity or hands-on experience with popular data providers (Demandbase, Bombora, Gartner, etc.) and Customer Data Platforms (Interaction Studio, etc.)
+ Certification in ABM/ABX by Demandbase, ITSMA, etc) and/or certification in Agile Marketing Practices
Base salary offers for this position may vary based on factors such as location, skills, and relevant experience. Some positions may include additional compensation in the form of bonus, equity or commissions. We offer the following benefits: Medical, Dental, Vision, Life Insurance, Matched Retirement Savings, Wellness Program, Short-and Long-Term Disability, Charitable Contribution Match, Holidays, Personal Days & Vacation, Paid Volunteer Time Off, and more. The compensation for this role is USD $85,200.00 - USD $173,100.00 / Year*
*Actual compensation will not be less than the applicable minimum wage or minimum exempt salary requirement under federal, state and local laws.
**A little about ADP:** We are a comprehensive global provider of cloud-based human capital management (HCM) solutions that unite HR, payroll, talent, time, tax and benefits administration and a leader in business outsourcing services, analytics, and compliance expertise. We believe our people make all the difference in cultivating a down-to-earth culture that embraces our core values, welcomes ideas, encourages innovation, and values belonging. We've received recognition for our work by many esteemed organizations, learn more at ADP Awards and Recognition (********************************************************** .
**Diversity, Equity, Inclusion & Equal Employment Opportunity at ADP:** ADP is committed to an inclusive, diverse and equitable workplace, and is further committed to providing equal employment opportunities regardless of any protected characteristic including: race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, protected veteran status or disability. Hiring decisions are based upon ADP's operating needs, and applicant merit including, but not limited to, qualifications, experience, ability, availability, cooperation, and job performance.
**Ethics at ADP:** ADP has a long, proud history of conducting business with the highest ethical standards and full compliance with all applicable laws. We also expect our people to uphold our values with the highest level of integrity and behave in a manner that fosters an honest and respectful workplace. Click ********************************* to learn more about ADP's culture and our full set of values.
$85.2k-173.1k yearly 25d ago
Vice President of Marketing
Seakeeper Inc.
Marketing manager job in Leesport, PA
Job DescriptionSalary:
WHAT YOU'LL DO
As the global leader of marine motion control, we are on a mission to create transformational products that allow people to make the most of their time on the water. Marketing is a strategic force in driving what we do and how we do it. As our Vice President of Marketing, youll own the strategy behind growing our brands cult following and driving mass adoption and retention of Seakeeper market share. As our senior Marketing leader, youll support these objectives by:
Team: Building and developing a team of marketing experts to drive core marketing functions, supporting your team with active leadership that balances high-level and front-line contributions
Organization: Supporting the ongoing implementation of an optimal organizational structure for the Marketing team by clearly defining priorities, balancing workloads, and driving alignment of the team to the business and its current goals
Strategy: Developing and owning Marketing strategies that align with broader company goals as well as the strategic thrusts behind Seakeeper products and global regions
Growth: Supporting rapid growth by focusing and rallying your team around monthly/short-term goals that support quarterly, annual, and long-term growth objectives
Digital: Elevating the use of technology and digital tools to more effectively measure outcomes and engage with consumers
Analytics: Measuring operational data and market feedback to develop concise insights for managing your teams priorities, guiding marketing strategy, and delivering communication
Customer insights: Serving as the voice of the customer in how Seakeeper maximizes its value proposition by attending to objectively measured customer satisfaction and selling criteria
CLTV: Developing a granular understanding of Seakeeper customer lifecycle, including implementing top-down strategies that maximize customer lifetime value and retention
Budget: Establishing annual Marketing budget, including the reporting and allocation of spend as well as delegated management of budgeted spend throughout the department
Vendors: Managing the selection and utilization of third-party vendors to complement internal expertise and functions
Brand: Protecting and growing the Seakeeper brand, while developing a cohesive strategy for Seakeeper product brands as they evolve over time and function together
Competition: Owning the competitive positioning of Seakeeper products, including the development and distillation of core messages through Seakeeper Sales team and network
Product launch: Supporting the launch, introduction, and adoption of new products
Cross-dept: Serving as a senior leader in driving cross-departmental collaboration and support
Representative: Representing Seakeeper at major events, in customer conversations, and in media inquires
WHAT YOU'LL NEED TO SUCCEED
Do you have a positive attitude, an eagerness to learn and the ability to hustle in a fast-paced environment? Then Seakeeper is the place for you! Here are a few other things youll need to succeed.
MUST-HAVES
Broad experience across marketing, with a minimum of 15 years of overall sales and marketing experience, including in the following areas:
Building and leading a global marketing team and operations
B2C and B2B marketing strategies, with a strong focus on digital channels
Experience with the creation and execution of a wide array of marketing mediums, including visual content, copy, public relations, events & sponsorships, social media, website, email marketing, merchandise, partner support and advertising
Contributing to product and sale strategy, including competitive positioning of technical products
Experience managing communications to Boards, investors, and executive leadership
Analytical mindset, comfortable deriving and communicating insights from data
Deep experience working with CRM systems
Bachelors degree in business, marketing, communications, or a comparable field
Valid passport and availability for both domestic and international travel
NICE-TO-HAVES
MBA or related Master's degree
Demonstrated interest in the marine industry and recreational boating
Experience in the following areas:
Growing a startup to a mass-market, global brand
High growth and/or transformational technology
Supporting product-driven businesses
Depth of experience in adjacent business functions such as Sales, Strategy, Engineering, or Finance that enables you to more effectively contribute at a senior business level and collaborate cross-functionally
Technical aptitude to understand electro-mechanical systems
MORE DETAILS YOU'LL WANT TO KNOW
Youll be based in one of our facilities in Leesport, PA or Fort Myers, FL full-time, with up to 50% travel to our other locations (including Lavagna, Italy), industry events, and partner engagements
Youll report to the Chief Commercial Officer
WHY YOU'LL LOVE IT HERE
Its true that we make extraordinary products, but our favorite part about Seakeeper is our people! We love the culture we have built and are aggressively protective of our team atmosphere. This is why we value your cultural fit as equally as we value your technical contributions. With a palpable passion for what we do, we work hard, move fast and are constantly pushing (or should we say crushing) boundaries. That means there is no room for jerks!
We operate with the nimbleness and growth mindset of a scrappy startup. Throughout the organization, we take ownership and accountability for our ultimate team success by openly and actively seeking out constructive feedback on how we can improve. We believe great ideas can strike at any moment, and when you have one, youre empowered to speak up!
Fast-paced and hands-on dont even begin to describe what youll experience here. That means you have the freedom to make a difference and contribute to the larger goal, regardless of your position. The only constant at Seakeeper is change, and we thrive on it!
WHO WE ARE
71% of our Earth is covered by water and we want everyone to make the most of it. Thats why we are on a mission to create products that transform the boating experience with an organization that employees want to work for, customers want to buy from, and vendors want to partner with.
Founded in 2008, we have grown from a start-up operation to the worldwide leader in marine motion control. The journey began with our gyrostabilization technology, which eliminates up to 90% of boat roll and creates a land-like experience on the water. This technology went from an unknown commodity to a must-have boating requirement in the first decade. In 2022, we added another jaw-dropping technology to our portfolio with the launch of Seakeeper Ride, a first-of-its-kind Vessel Attitude Control System which eliminates underway pitch and roll, making time on the water safer and more comfortable for everyone onboard. In summary, we are in the business of creating gravity-defying products that completely change the way people spend their time on the waterand we are just getting started!
We have long runways with both of our technologies with new addressable markets on the horizon and drive to push the boundaries of what our technologies can do. With dedicated focus to each segment, in addition to shared leadership of each vertical, we can balance the different demands of each segment while providing a consist overall vision and direction of the company.
Ready for a new challenge in a fast-paced environment? Want to help us disrupt an industry? Come on and apply, we are ready for you!
Sign up to receive email updates about Seakeepers current open job opportunities:*****************************
Seakeeper is personally committed to building an inclusive and diverse workforce. We are an Equal Employment Opportunity Employer/Affirmative Action Employer and do not discriminate on the basis of race, color, religion, national origin, sex, sexual orientation, gender identity, age, disability, marital status, veteran status, genetic information, or any other protected characteristic under applicable law. All employment is decided on the basis of job requirements, individual qualifications, and business need.
$132k-194k yearly est. 17d ago
Marketing Director, Americas INKS
Evonik Industries 4.8
Marketing manager job in Allentown, PA
What we offer Explore a world of opportunities with us. Look ahead with us and help shape innovative solutions to make our world more sustainable and life healthier, more vibrant and more comfortable. At Evonik, you have the chance to explore, thrive, and grow alongside 33,000 colleagues. Among attractive career paths and high-quality development programs, we not only offer performance-based remuneration and occupational health benefits but also hybrid and flexible working environments with #SmartWork. Bring your fresh perspective, develop your strengths, break out your mold, and find a career that fits your dreams with us.
Click on the link below to learn what our employees have to say about Evonik:
**************************************************
The Marketing Director, Americas INKS, is responsible for driving profitable growth of the Printing Inks business within the Americas region. This role owns regional marketing strategy, portfolio direction, pricing authority, and customer engagement, while partnering closely with Sales, Technical, and Innovation teams.
This is a senior leadership role with significant influence and visibility. While there are no direct reports, the role leads through expertise, collaboration, and execution. Success is defined by growth, profitability, and a strong market position across the region.
RESPONSIBILITIES
* Own regional performance and profitability for the INKS market segment across the Americas.
* Execute regional market strategy in alignment with global and business line priorities.
* Translate customer needs, market trends, and competitive insights into portfolio and go-to-market decisions.
* Lead opportunity management, customer segmentation, and resource allocation for regional projects.
* Partner closely with Sales and Technical teams to drive profitable growth and customer success.
* Support and shape the innovation pipeline by identifying portfolio gaps and future market needs.
* Own regional pricing decisions and competitive positioning within defined business rules.
* Set direction for regional marketing communications and manage the associated budget.
* Serve as a key member of the Americas Leadership Team and contribute to global marketing initiatives.
REQUIREMENTS
* Bachelor's degree required, preferably in Chemistry, Chemical Engineering, Materials Science, or a related field. A technical or scientific background is strongly preferred.
* 7+ years of relevant experience within the inks, coatings, or specialty chemicals market, including experience in marketing, commercial strategy, product management, technical leadership, or customer-facing roles.
* Relevant experience may include technical, application, product management, or commercial roles with increasing market and customer responsibility.
* Experience supporting or leading contract negotiations in a B2B environment, in close partnership with sales.
* Ability to understand technology, market dynamics, and how to execute strategy.
* Experience in the inks, coatings, or coatings raw materials market is ideal.
* Strong customer-facing experience, including direct engagement with customers and close collaboration with sales and cross-functional teams to drive growth.
* Ability to contribute to and shape the innovation pipeline by identifying portfolio gaps, customer needs, and future opportunities.
* Experience owning or influencing pricing decisions within defined business rules.
* Comfort operating in a matrixed, global organization, partnering across regions and functions.
* Proven ability to lead through influence rather than direct authority.
* Strong communication skills, with the ability to clearly position products and strategies in a compelling, customer-focused way.
* Language skills in Portuguese or Spanish are a plus, given the Americas scope.
The Evonik Group adopts an Equal Employment Opportunity (EEO) approach. Candidates are assessed based on their educational qualifications, experience, job competencies and potential and shall not be discriminated against on the basis of race, ethnicity, age, gender, religion, nationality, disability or sexual orientation or other classifications protected by local, state, or provincial regulations.
Your Application
To ensure that your application is proceeded as quickly as possible and to protect the environment, please apply online via our careers portal. Further information about Evonik as Employer can be found at ***************************
Please address your application to the Talent Acquisition Manager, stating your earliest possible starting date and your salary expectations.
Your Talent Acquisition Manager:
Wenda Cenexant [C]
Company is
Evonik Corporation
$110k-143k yearly est. 24d ago
Sr. Manager, Account-Based Marketing
Blueprint30 LLC
Marketing manager job in Allentown, PA
ADP is hiring a Sr. Manager, Account-Based Marketing. In this position, you will be responsible for leading and implementing the Account-Based Marketing (ABM) / Account-Based Experience (ABX) strategy and execution to drive predictable activity and improve the quality of sales pipeline. The successful candidate will have the ability to convert desired business outcomes into an always-on ABM/ABX programs, including one-to-one, one-to-few, and one-to-many approaches. You will co-develop and manage the overall ABM/ABX program, including ideal customer profile design (ICP), buyer journey mapping, execution and optimization of digital and offline demand generation initiatives, display advertising, website personalization, email, social, events and others. You will coordinate with all related functions (e.g., Digital Marketing, Product Marketing, Sales Enablement, Sales, Content Marketing, Marketing Leadership, etc.) to co-build a comprehensive ABM/ABX approach to meet key objectives and drive growth.
At ADP we are driven by your success. We engage your unique talents and perspectives. We welcome your ideas on how to do things differently and better. In your efforts to achieve, learn and grow, we support you all the way. If success motivates you, you belong at ADP.
We strive for every interaction to be driven by our CORE values: Insightful Expertise, Integrity is Everything, Service Excellence, Inspiring Innovation, Each Person Counts, Results-Driven, & Social Responsibility.
RESPONSIBILITIES:
Partners with sales and marketing leaders/functions and ABX CoE to develop and own ABM/ABX program roadmap aligned to specific business outcomes
Partner on overall ABM/ABX strategy and development, including the management and ongoing maintenance of ICP/segment criteria, buyer journey mapping and design, marketing/sales ABM/ABX program portfolio
Assist in identify, develop and maintain ABM/ABX segmentation approach and design build of ideal customer profile (ICP) for strategic targeting and dynamic personalization
Partner with marketing technologists for hands-on development, execution, and orchestration of online (paid media, website personalization, email, etc.) and offline (direct mail, phone, etc.) ABM initiatives to drive new opportunities and nurture existing database of target ICP leads/accounts
Improve operational processes and reporting related to demand generation programs to measure effectiveness, performance and ROI of marketing spend
Take a data-driven approach to develop and optimize the efficiency and effectiveness of marketing channels to better nurture leads, increase conversion rates and improve the integrity of the overall database
Work with Analytics Team to analyze campaign outcomes in detail, drawing insights and presenting results clearly to facilitate sound decision making and to continuously optimize our targeting and marketing mix
Continuously seek improvement and automation opportunities, and pursue different approaches & tools to experiment with
Identify and leverage prior executed campaigns, programs, and web assets to simplify deliverables and streamline program development process and share best practices to enable synergies and economies of scale to be realized across the entire organizational entity.
Manage responsibility for all internal stakeholder approval for assigned programs and campaigns.
Proactively monitors emerging B2B demand generation market strategies and tactics to identify potential new opportunities for ADP.
Manages, schedules and controls daily activities and budget of projects with cross-functional management of teams across Marketing and Sales. This may include very complex initiatives that require a highly strategic approach to development.
Identifies gaps and escalates requests for incremental funding if deemed necessary.
$104k-135k yearly est. 4h ago
Senior Manager, Branded Petroleum Products
Buckeye Career 4.0
Marketing manager job in Emmaus, PA
Buckeye is the premier infrastructure and logistics provider for the world's energy needs, both today and tomorrow. Since 1886, we have successfully navigated transitions in the way energy has been distributed to continually meet the needs of an evolving market and industry environment. Our people are a critical element to the success and longevity of our operational history and our future as we seek to thrive through the energy transition.
We own and operate a diversified global network of integrated assets providing midstream logistic solutions, primarily consisting of the transportation, storage, processing, and marketing of liquid petroleum products. We are committed to safely and responsibly providing world-class service to meet the continually evolving energy needs of our customers and the communities we serve. As part of this commitment to our customers, we are continually diversifying our platform and service offerings to enable less carbon intensive energy solutions and undertaking decarbonization efforts on our operations.
Buckeye Partners is currently seeking a Senior Manager, Branded Petroleum Products with experience in branded petroleum sales in the Oil & Gas Industry to join our team!
Role Summary:
Responsible for managing the Branded Petroleum Sales Team. Duties include working with third parties to increase sales revenue for branded products as well as continually improving the sales process and customer service levels.
Responsibilities & Essential Functions include:
Manage Branded Petroleum Sales Team. Includes ensuring the development of new business and maintaining and extending existing contracts, and holding Sales Representatives accountable for managing growth in their assigned territories.
Oversee the daily administrative work of the Branded Petroleum Administrative Assistant.
Play an active role in Petroleum industry groups and or functions in order to promote Buckeye Energy Services.
Remain current on pending petroleum related legislation and product changes to better inform new and existing customers. In all ways, provide value added service to our customers.
Conduct brand meetings, which include engaging in discussions related to brand strategy and increasing volume and profits.
Making continual improvements to branded-supply contracts. Work with legal counsel to improve supply contracts.
Perform customer site visits as necessary with or without the Sales Representative; Work with credit and transportation departments to work through customer related issues.
Correspond with supplier representative as necessary.
Serve on distributor advisory counsel boards.
Develop Sales Representatives to deepen functional bench strength in assigned areas. Includes providing formal and non-formal training as necessary.
And other duties as assigned.
Position Requirements:
10+ experience in wholesale and or retail fuels marketing/sales required.
Experience managing sales function or supervising operations required.
Proficiency using MS Office, including Excel and Word required.
Ability to travel up to 40% domestically.
Certificates & Licenses:
None required
Other Skills, Attributes and Abilities:
This job includes frequent interaction with a wide range of personnel from company officers to hourly employees, which requires excellent communication, leadership and interpersonal skills. Good reasoning and analytical skills are also required.
Candidate will be required to travel to visit potential and existing customers. They will be asked to represent the Company at various industry functions and organizations.
Candidate will need to be well organized and action plan oriented.
Essential Functions:
This position requires the ability to safely and successfully perform essential job functions consistent with ADA, FMLA and other federal, state and local standards, including meeting qualitative and or/quantitative productivity standards.
This role requires the ability to maintain regular, punctual attendance consistent with the ADA, FMLA and other federal, state and local standards.
This position requires compliance with all personnel policies.
Physical & Safety Requirements:
The person in this position needs to occasionally move inside the office to access file cabinets, office equipment, etc.
This role continuously operates a computer and other office productivity equipment (i.e. a calculator, copy machine and computer printer).
About You
To be successful in the Buckeye culture, our employees must possess a demonstrated commitment to environmental responsibility and regulatory compliance. Excellent communication, both written and verbal, as well as strong organizational skills are paramount. You must work independently and be able to exercise tact, discretion, and professionalism when dealing with internal and external customers, and when handling sensitive and confidential information. Buckeye wants to create and reward an organizational focus that stimulates the creative and entrepreneurial actions of its employees that result in innovative ways of reducing costs, generating revenues, improving productivity, or improving processes.
Our People First Culture
From managing over 5,000 miles of pipeline to commercializing clean energy projects, our people collaborate to provide world-class service and meet the changing energy needs of our customers. Our employee-first culture means that we invest in our employees and equip them to be fully contributing members of high performing teams. We are focused on collaboration, inclusion, empowerment, accountability, and professional development. We want the best in you to bring out the best in us.â¯Join us as we work together to build a business that is responsive to the needs of the future while continuing to serve the energy needs of communities today.
$78k-100k yearly est. 60d+ ago
Marketing Director
Laurel Pointe Senor Living
Marketing manager job in Laureldale, PA
Why You Should Work With Us:
As a Sinceri Senior Living company, we are a fun loving, employee-centric community like no other! Maybe that's why we have been certified by our employees as a Great Place to Work for our 6th Year in a row. Create your healthcare career with us and learn about all the career growth opportunities we offer.
Have we sparked your interest yet? Apply online and join our wonderful team. Questions about the application process? Come visit us and our staff will be happy to assist you!
Sinceri Senior living is proud to be an Equal Employment Opportunity employer. We celebrate diversity and do not discriminate based on race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability status, or any other applicable characteristics protected by law.
Minors must be at least 16 years of age to be employed by Sinceri Senior Living.
Candidates submitted by unsolicited 3
rd
party recruiters will not be considered.
*Perks and Benefits*
Earn up to 1% wage increase every quarter
401K Retirement Plan with Safe Harbor matching contribution
Length of Service Bonus Program of up to $5,000
Employee Referral Bonus of up to $1,000
Access to earned wages prior to payday
Generous PTO Plan
Career Development
An employee engaged scheduling system
Affordable Medical, Dental, Vision, Supplemental Benefits
Sinceri Senior Living Discount Marketplace
WalkingSpree rewards for healthy habits
Oh, and did we mention an amazing Team Environment?
*Some benefits may vary depending on position and employment status
Purpose: To enhance census development and increase private pay referral base in designated facilities through professional relationships, ongoing education to services and community outreach opportunities. Job duties include:
Assist and oversee internal lead management system
Develop and conduct public relation activities
Assist with and present public educational outreach programs
Monitor referral source satisfaction and outcomes. Communicate market conditions and opportunities to facility and management staff.
Assist with media campaign management.
Become the Resource for those needing our services.
Minimum Eligibility Requirements:
Direct sales experience with demonstrated results.
Experience in a retirement, nursing home, or assisted living industry preferred.
Organized team player with the ability to multi-task in a team environment.
Proven skills to work independently. Be self-motivated and goal-directed.
Excellent interpersonal skills.
Excellent written communication skills.
Excellent listening skills with ability to match resource to need.
Must be capable of maintaining regular, reliable attendance.
Computer literacy.
Must be able to communicate effectively with Residents, families, staff, community officials, referral sources and the general public.
Is a positive representative of the Community and Sinceri Senior Living and sets a strong example of professional conduct and appearance.
Essential Functions:
Create new and service existing relationships with nursing homes, retirement centers, physicians and their related office staff, hospital staff including social workers, discharge planners, utilization review, volunteer coordinators, rehabilitation director, chaplain service, pastors, senior services including senior centers, board and care homes, adult day care centers, home health and other community-based referral sources which result in referrals to the community.
Participate in local organizations, identified as bringing value, by making presentations and joining as a member where appropriate in order to facilitate a broader knowledge of the assisted living industry and in particular of the community (communities) capabilities.
Participate as an active leader in the community relating to strategic planning for the developments of marketing action plan and related sales efforts. As time allows participate in weekly department head meetings and provide support and direction in achieving overall occupancy goals and programs to address any new needs or changing needs within the service area. Attend community special events to increase awareness among potential referral sources and customers.
Prepare reports as required. Create an advance 30 /60 /90 day sales plan and monitor referral information, create client profiles and maintain working client profile base.
Develop and implement special events and presentations targeted as community education, establishing and maintaining status for the community as the expert on assisted living.
Monitor trends and conversion ratios.
Maintain a database of medical contacts/community resources along with knowledge of industry trends and legislative/regulatory issues; communicate this information with other staff members.
Monitor and evaluate customer satisfaction. Share results with the Administrator and staff. Work as part of the team to develop appropriate plans to continually improve satisfaction levels.
Serve as a member of the marketing team whose purpose is to improve occupancy and enhance resident and community relations. Attend weekly meetings; assist in implementation of quarterly marketing plan, monitor budgets and track results.
Develop and implement special events and presentations targeted at community education, establishing and maintaining status for the facility as the expert on assisted living.
Assist Customer Service
#LI-CM1
$84k-140k yearly est. 12d ago
Unique Opportunity for Digital Marketing Strategist
Fia Nyc Employment Services 4.5
Marketing manager job in Allentown, PA
Located in the heart of Lehigh Valley, PA, we work with companies across all industries, ranging from startups to the FORTUNE 500's, ensuring that you have access to a wide range of job openings. At FIA NYC, we believe that it's about building skills and gaining experience in a positive environment. Our job opportunities will allow you the opportunity to take a step that will further your career. Take a look at our job openings to begin your journey.
Job Description
Digital Marketing Strategist
If you have an area of expertise in SEO, Content, Analytics, SEM, Paid Search or Email Marketing- these roles may be for you!
Location: Allentown, PA
These roles are in-office, Monday-Friday opportunities.
Type of Role: Contract or Permanent
The Strategist is responsible for coordinating and implementing digital marketing strategies for clients. The correct person will be goal oriented, possess exceptional attention to detail, and have outstanding interpersonal skills. This is a role that is interacting with clients as well as working closely with the company team to make sure that the goals of the client are achieved.
Key Management Areas of Responsibility
- Define requirements, tasks, and resources associated to digital marketing strategies
- Manage and execute implementation of digital marketing strategies
- Communication to clients, team, and management on strategy/project development, timelines, and results
- Collaborate on client strategy and goal definition for success
- Keep pace with SEO, search engine, social media and internet marketing industry trends and development
- Contribution to the company blog and at least one social media community
Professional Competencies
- Passion for digital marketing strategies
- Outstanding ability to think creatively, strategically and identify and resolve problems
- Ability to foster strong client relationships at various levels
- Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
- Ability to clearly and effectively articulate thoughts and points
- High levels of integrity, autonomy, and self-motivation
- Excellent analytical, organizational, project management and time management skills Professional
Qualifications
Skills & Qualifications
- 3+ years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO), Analytics, Content or Email Marketing
- Google Analytics Certification
- Strong understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) process
- Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)
- Experience working with CMS and building/administering content in multiple CMS environments
- Knowledge of HTML/CSS and website administration
- High-level proficiency in MS Excel, PowerPoint, and Word
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools
- Knowledge of PPC programs and optimizing data gathered from both organic and paid sources
- BS/BA degree preferred
Job Type: Full-time
Salary: $40,000.00 to $60,000.00 /year
Additional Information
All your information will be kept confidential according to EEO guidelines.
$40k-60k yearly 16h ago
Marketing Database Manager
Mount Airy Casino Resort 3.8
Marketing manager job in Mount Pocono, PA
The Database Manager is responsible for all analysis performed and direct mail files prepared for the designated mail house; providing team support with regard to all planning and analysis; for managing all databases and lists supporting Marketing and Gaming programs. All duties are to be performed within the guidelines of the Mount Airy Casino Resort policies and procedures, Internal Control standards and Pennsylvania Gaming Control Board regulations.
Essential Job Functions:
Responsible for providing analysis of player-tracking information.
Create automated reports while identifying errors and possible anomalies.
Use existing databases to create reports and answer key questions about guest activity such as inquiries regarding demographics, profitability, and campaign redemption.
Provide ad-hoc information, reports, databases, lists and analyses for the Marketing departments as well as other property departments as needed.
Assist in the creation of ROI reports.
Work with marketingmanagement to develop analytical methods and practices.
Responsible for assisting in developing, coordinating and implementing all aspects and activities of the database in accordance with establish policies, procedures and controls.
Assist and participate in marketing functions as necessary.
Responsible for the design and implementation of databases and systems used for operational Marketing efforts.
Query and extract files for data analyses.
Assist the Executive Director of Marketing in designing and implementing predictive models to streamline marketing efforts.
Assists in other projects and handles job tasks as deemed appropriate.
Attends meetings as necessary.
Meets attendance guidelines and adheres to regulatory, departmental and company policies.
#MACR
Qualifications
Essential Requirements:
Must be able to perform each of the essential functions and responsibilities satisfactorily.
Must be a minimum 18 years of age or older upon employment.
The successful candidate will have knowledge of database technology, systems infrastructures and direct marketing campaigns.
Strong technology, communication and project management skills necessary.
Experience and proficiency using Microsoft software, as 400 query, access, show case query and website maintenance.
Queries, reports, forms, imports and exports.
Must be able to handle multiple projects and priorities on an on-going basis.
Effective team communication and interaction is essential.
Background in database marketing or marketing required.
Bachelor's degree in Marketing, Business, MIS, Math/Statistics or related field preferred.
Three or more years experience with database design, list management, and/or programming experience is required.
Must possess knowledge of marketing strategies used to increase customer worth, retention, acquisition, and satisfaction.
Ability to logically and independently plan, organize and complete work; initiative; well developed inter-personal skills; ability to set and achieve high standards of performance.
Excellent analytical, problem-solving, critical thinking and decision-making skills.
Ability to conduct analysis and generate reports to reflect findings and provide support to staff.
Ability to express ideas or make recommendations concerning job related issues; learn specific job duties and complete detailed work assignments; maintain knowledge of basic concepts and techniques.
Ability to prepare and deliver formal presentations before public and private concerns.
Ability to perceive quality of work, read materials, review documents and receive instructions.
ADA Requirements:
The physical demands described are representative of those that must be met by an employee to successfully perform the essential functions of this job. The work environment characteristics described are representative of those an employee encounters while performing the essentials functions of this job. Reasonable accommodations may be made to enable individuals to perform the essential functions.
Must be able to stand, walk and move through all property areas. Must be able to stand or sit for long periods.
Maintain physical stamina and proper mental state of mind to work under pressure in a fast paced environment and effectively deal with guests, management, employees and members of the business community.
Adequate manual dexterity to operate office equipment and engage in light lifting.
Other Skills/Abilities:
Must be able to handle exposure to areas where smoking is permitted.
Must be able to speak, read, write and understand English. Must have oral and aural acuity and ability to respond to cues.
Employment is contingent upon a favorable outcome of a background investigation and drug screening.
Mount Airy Casino Resort is committed to achieving full equal opportunity without discrimination based on race, religion, color, sex, national origin, politics, marital status, physical disability, age or sexual orientation.
Note: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing need of the organization.
$66k-84k yearly est. 1d ago
Global Marketing Manager
Dover Corporation 4.1
Marketing manager job in Allentown, PA
Since 1892, OPW customers have been able to count on us to revolutionize fluid-handling operations around the world. As a global leader in fluid-handling solutions, the mission of OPW is to be a developer of a comprehensive array of innovative fluid-handling solutions that our customers can consistently and reliably count on. These include loading and unloading systems for high-value hazardous and non-hazardous bulk products; railcar and transport tank-truck valves, gauging devices and tank-monitoring systems; automated storage-terminal controls and systems; and regulators, fittings, valves, vaporizers, vacuum-jacketed piping and gas-handling systems for the safe handling and distribution of cryogenics and industrial gases. OPW also creates and manufactures touch-free and soft-touch vehicle wash systems, entry systems and wash chemicals. OPW has more than 2,000 employees with manufacturing operations in North America, Europe and China, and sales offices around the world. OPW is part of the Clean Energy & Fueling segment of Dover (NYSE: DOV).
OPW Clean Energy Solutions (CES): As the adoption of alternative fuels surges, OPW is committed to shaping the future of the clean energy industry, and strategically expanding into innovative realms. This vision has culminated in the establishment of the OPW Clean Energy Solutions Business Unit. At its core lies the industry-leading enterprises, Acme Cryogenics, RegO Products and RegO Products subsidiary, Superior Products all renowned for pioneering solutions in clean energy and the safe handling, transport, and storage of cryogenic liquids and gases. Join us in our journey towards a safer, cleaner tomorrow. To learn more about OPW Clean Energy Solutions, please visit our website:
$97k-124k yearly est. 20d ago
Director of Field Marketing
Mtm 4.6
Marketing manager job in Allentown, PA
Our Client leading home remodeling company dedicated to transforming houses into dream homes. With a focus on quality craftsmanship, innovative design, and exceptional customer service, we have established ourselves as a trusted name in the industry. As we continue to expand our operations, we are seeking a dynamic and experienced Director of Field Marketing to lead our marketing efforts in the field.
Position Overview: The Director of Field Marketing will be responsible for developing and executing strategic marketing initiatives to drive brand awareness, generate leads, and support sales efforts for our home remodeling services. This role will involve managing a team of field marketing representatives, coordinating with internal departments, and implementing creative campaigns to engage with our target audience effectively.
Key Responsibilities:
Develop and execute comprehensive field marketing strategies to increase brand visibility and drive customer acquisition.
Lead and mentor a team of field marketing representatives, providing guidance and support to ensure the successful implementation of marketing initiatives.
Collaborate with the sales team to align marketing efforts with sales objectives and support lead generation activities.
Identify target markets and develop tailored marketing campaigns to effectively reach and engage with potential customers.
Plan and execute promotional events, including trade shows, home expos, and community outreach programs, to showcase our services and generate leads.
Analyze market trends, competitor activities, and customer feedback to identify opportunities for growth and improvement.
Manage the budget for field marketing activities, ensuring optimal allocation of resources to maximize ROI.
Establish key performance indicators (KPIs) and metrics to measure the effectiveness of field marketing campaigns and initiatives.
Collaborate with the marketing team to develop collateral, promotional materials, and digital content to support field marketing efforts.
Build and maintain relationships with vendors, partners, and relevant stakeholders to leverage opportunities for co-marketing and collaboration.
Qualifications:
Minimum of 4 years of experience in marketing, with a focus on field marketing, preferably in the home remodeling or construction industry.
Proven track record of developing and implementing successful field marketing strategies and campaigns.
Strong leadership skills with the ability to inspire and motivate a team towards achieving goals.
Excellent communication and interpersonal skills, with the ability to build relationships and influence stakeholders at all levels.
Strategic thinker with analytical capabilities to assess market trends, performance metrics, and competitive landscape.
Creative mindset with a passion for innovation and exploring new marketing opportunities.
Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
Proficiency in marketing automation tools, CRM systems, and other relevant software applications.
Willingness to travel as needed to attend events, visit project sites, and support field marketing activities.
Job Type: Full-time
Pay: $100,000.00 - $150,000.00 per year
Work Location: In person
$100k-150k yearly Auto-Apply 60d+ ago
Team Member
Domino's Franchise
Marketing manager job in Mount Pocono, PA
Who we are-
We are Team PRIDE!
We pride ourselves in having a franchise of 22 stores spread across Pennsylvania. We are looking to grow our teams and our store count! What comes with growth? opportunity for you to grow with us. Our owner started in this company as a delivery driver in 1998. He is now the owner/leader of 22 locations. We offer a multitude of positions within our organization ranging from CSR,Pizza maker, Shift Manager, General Manager up to Operations manager. The more we grow the more great people we want to be a part of our team. Apply today and lets grow together!!!
You'll be working for a company that's fun, fast paced, energetic, and flexible with your needs.
We DEMAND integrity!
Our people come first!
We take GREAT care of our customers!
We make GREAT products everyday!
We operate with Smart hustle and positive energy!
We Operate our company on these 5 guiding principles and we want our people to do the same.
Job Description
JOB REQUIREMENTS AND DUTIES
You are responsible for everything that happens during your shift. This includes all
cost controls, inventory control, cash control and Customer relations. You must
set the example. You must follow ALL policy and procedures 100% of the time and
expect the same from your crew.
DIVERSITY
Our mission is to recognize, appreciate, value and utilize the unique talents and contributions
of all individuals. To create an environment where all team members, because of
their differences, can reach their highest potential.
We take pride in our team members and our team members take pride in Domino's Pizza! Being the
best pizza delivery company in the world requires exceptional team members
working together with a common goal of being the number 1 pizza company in the world and number 1 in every neighborhood. At Domino's Pizza, our people come first!
Pay Rates/ Ladder of growth:
Drivers-$8-$10 per hour(take home cash and credit card tips daily. Average in total $15-$25 per hour)
Customer service reps- $12
Pizza Makers- $13
Opening or closing shift managers(only available for 1 or the other) $14
Opening or closing managers(available to do either)$15 (Open availability ability mandatory)
Assistant manager-$16 (Open availability ability mandatory)
General Manager in training-$17-Salary (Open availability ability mandatory)
Benefits:
Health,vision and dental options available
Flexible scheduling to accommodate busy schedules
Employee discounts available
Additional Information
All your information will be kept confidential according to EEO guidelines.
$15-25 hourly 8d ago
Marketing Associate
Resawn Timber Co., Inc.
Marketing manager job in Telford, PA
re SAWN TIMBER co. is a leading provider of high-quality wood products for architectural and design applications. Our mission is to provide innovative, sustainable, and aesthetically pleasing wood solutions to architects, designers, and builders. We are looking for a dynamic Marketing Associate to help elevate our brand presence and drive engagement across multiple channels.
Job Summary
The Marketing Associate will report to the Senior MarketingManager and support our marketing initiatives, manage digital content, and assist in developing strategies to increase brand awareness and lead generation. The ideal candidate is a creative thinker with a strong understanding of digital marketing, social media, and content creation.
Key Responsibilities
Assist in the development and execution of marketing campaigns, including digital, email, and social media strategies.
Manage and create content for social media platforms (Instagram, LinkedIn) ensuring consistent branding and messaging.
Monitor social media trends and engagement, providing insights and recommendations for growth.
Website content updates (WordPress) and optimization for SEO.
Assist in the development of marketing materials, presentations, and sales collateral.
Coordinate and execute email marketing campaigns.
Track and analyze marketing performance metrics to assess campaign effectiveness.
Collaborate with the sales team to align marketing efforts with business objectives.
Assist in organizing trade shows and events.
Leverage marketing technology to test, track and report on user engagement to revise and improve strategies. (HubSpot, Google Analytics, SEM Rush)
Track, acquire, edit & catalog re SAWNs project photography from professional vendors
Work with the Research & Development to coordinate the presentation of new products/information to market.
Learn and stay up to date with re SAWNs product lines and product offerings
Qualifications & Skills
Bachelors degree in Marketing, Communications, or a related field.
5 years of experience in a marketing role, preferably in the architecture, design, or building materials industry.
Strong understanding of digital marketing, social media, and email marketing.
Proficiency in Adobe Creative Suite, Canva, or similar design tools.
Experience with website content management and SEO best practices.
Excellent writing and communication skills.
Ability to multitask and manage multiple projects in a fast-paced environment.
Highly organized with attention to detail.
Familiarity with Hubspot CRM is a plus.
Basic skills in Photoshop and product photo editing a plus
Benefits
401(k)
401(k) matching
Dental insurance
Health insurance
Vision insurance
Employee discount
Opportunities for advancement
Paid time off
Professional development assistance
Referral program
$43k-69k yearly est. 25d ago
Team Member AM
Popeyes
Marketing manager job in Allentown, PA
The Team member with Popeyes will have the skills and behaviors to create memorable experiences for our Guests. A Team member is passionate about providing guests with the best experience possible. Must be able to follow Cajun Hospitality: Smile, make eye contact, greet the Guest, repeat the order, and thank the Guest. Team members must enjoy working with people who take food seriously yet have fun preparing and serving it. Must be committed to contributing to the collaborative spirit of the team, and be energized by the opportunity to learn, grow, and explore your career potential.
Essential Duties and Responsibilities
Greets Guests with a smile while receiving orders and processing payments
Prepares and packages food and drink products
Responsible for maintaining the cleanliness of the restaurant, including dining room, restroom & exterior
Maintains health and safety standards in work areas
Demonstrate knowledge of the brand and menu items
Check food quality and food temperature throughout the day to ensure the food is fresh and safe to serve
Unloads and stocks inventory items as needed
Prompt and regular attendance on assigned shifts
Acts with integrity and honesty, and promotes the culture of Popeyes
Qualifications and skills
Must be at least Eighteen (18) years of age
Comfortable working in a fast-paced environment
Ability to interact in a positive and professional manner with Guests and coworkers
Willingness to learn all areas of restaurant operations & work multiple stations
Available to work evenings, weekends, and holidays
Physical Demands
Must be able to lift up to 50 pounds of force occasionally,
Must be able to lift up to 25 pounds of force frequently,
Must be able to lift up to 15 pounds of force constantly to move objects
Ability to carry products/boxes and miscellaneous weighing no more than 60 pounds
Consistently operates registers
Consistently handle product preparation
Consistently kneel and follow proper lifting procedures
Frequently stop and pick up supplies and trash
Consistently push to open and close door to store and storage shed as well as cooler and freezers
Consistently stand during serving customers and training
Consistently talk to and listen to fellow team members and Guests
Consistently lifts for product preparation, stocking, and inventory
Popeyes is an equal opportunity employer that makes employment decisions based on skills and experience and we encourage all qualified applicants to apply. Work schedule
Weekend availability
Monday to Friday
On call
Holidays
Night shift
Overtime
Supplemental pay
Tips
Safety bonus
Bonus pay
Benefits
Flexible schedule
Paid time off
Employee discount
Paid training
$26k-34k yearly est. 60d+ ago
Part-Time Team Member & Pet Lover (Pet Supplies)
Chaar
Marketing manager job in Allentown, PA
Job Description
Join Our Pack! 🐾 Part-Time Team Member at Chaar This is not a seasonal job - it's a chance to make a real impact! This is an in-person job at 1091 Mill Creek Rd, Allentown, PA 18106
Do you love pets and enjoy talking to fellow pet lovers? Are you the kind of person who lights up when helping someone find just the right product? At Chaar, we're looking for a friendly, outgoing team member to join our pet-loving crew!
This part-time position (15-25 hours/week) is perfect for someone who thrives on connecting with people, loves learning about pet health and nutrition, and wants to be part of a team that truly cares.
🐶 What You'll Do:
Welcome pet parents with warmth and enthusiasm
Recommend products and solutions to improve the lives of their pets
Stay curious and keep learning about dog and cat care
Help keep our store organized, clean, and well-stocked
Carry out purchases with a smile - yes, even to their car!
Be a team player who supports coworkers and brings good vibes
🐱 What We're Looking For:
At least 1 year of sales or customer service experience
A natural communicator who's helpful, respectful, and upbeat
Comfortable lifting up to 50 lbs and staying active on your feet
Passionate about pets and eager to learn more
🌟 Why You'll Love Working Here:
$12-14/hour starting pay
Flexible 4-8 hour shifts
Ongoing paid training to grow your knowledge
Employee discounts on the best pet foods and supplies
Room to grow - we promote from within
A welcoming, pet-loving, team-oriented environment
Health benefits, 401k, & paid time off for full-time team members
This is a permanent role, not just a seasonal gig
Powered by JazzHR
s0qHfHTeui
$12-14 hourly 3d ago
Team Member
Rutter's Dairy Inc. 4.1
Marketing manager job in Orwigsburg, PA
Summary/Objective Team Members facilitate the mission of Rutter's, to offer customer's world class customer service, convenient high-quality food and beverages, and the latest technology to provide convenience at the speed of life. Team Members perform a variety of tasks related to different areas of the store including food preparation, maintaining and stocking inventory, running a cash register, customer service and general housekeeping.
Responsibilities
* Attend to customers in a timely, courteous, and professional manner.
* Operate cash register, collect, verify, maintain proper cash levels and report all moneys due to the company.
* Complete customer transactions accurately and efficiently, and ensure compliance with applicable age restricted product regulations such as lottery, tobacco, and alcohol.
* Report any problems with customers (such as non-payment, loitering, etc.) to store manager immediately and take action according to policy.
* Ensure the proper execution of Rutter's Restaurant program including food safety procedures.
* Performs duties at multiple workstations (e.g., register, food prep, make table, expediter, etc.)
* Complete all store housekeeping functions (i.e., dusting, sweeping, mopping, cleaning restrooms, emptying trash, etc.).
* Stock and maintain inventory levels as required throughout the store.
* Ability to work both inside and outside in heat/cold, wet/snow/icy conditions.
* Ensure the proper execution of all assigned store level marketing programs.
* Demonstrate team-oriented approach through words and actions.
* Comply with all company policies at all times.
Essential Functions
* Ability to use a PC and/or other electronics.
* Talk, hear, read, write, and comprehend English.
* Operate cash register, collect, verify, maintain proper cash levels and report all moneys due to the company.*
* Perform duties at multiple workstations (i.e., register, food prep, make table, expediter, etc.).*
* Complete all store housekeeping functions (i.e., dusting, sweeping, mopping, cleaning restrooms, emptying trash, etc.).
* Stock and maintain inventory levels as required throughout the store.
* Ability to be at work on time when scheduled.
* Ability to multi-task in fast-paced environment.
* High energy, positive attitude and excellent customer service skills.
* Interact productively with co-workers and function well in a team environment.
* Required if on retail, cross-trained, or in a traditional store.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
* Ability to stand for prolonged periods of time.
* Frequent walking, stretching, bending, stooping, twisting, reaching, grasping, and repetitive movements.
* Must be able to lift, push, and/or pull up to 30 lbs.
* Ability to get product in cold refrigerator or freezer.
* Must be able to tolerate exposure to cleaning products.
* Must be able to wear required personal protective equipment (i.e. gloves, face shield/goggles, apron, mitts, slip resistant shoes, etc.)
Qualifications Required
* Entry level position, no experience necessary.
* Must be at least 16 years of age.
* May be required to obtain RAMP certification *Beer/Wine locations only.
* May be required to obtain occupational license or permit issued by the Pennsylvania Gaming Control Board *VGT locations only.
* May be asked to travel to other Rutter's locations to assist covering shifts.
Benefits (for eligible employees)
* Eligibility for medical (spouse exclusion), dental, and vision benefits and voluntary supplemental benefits the 1st of the month after 60 days of employment;
* 401(k) plan participation for employee's at least 21 years' old after 6 months of employment and 500 hours worked;
* Paid time off (PTO) earned on an accrual basis after 1 year of full-time employment.
EEO Statement
Rutter's provides equal employment opportunities to all employees and applicants for employment without regard to race, color, ancestry, national origin, gender, sexual orientation, marital status, religion, age, disability, gender identity, results of genetic testing, service in the military, or any other protected status under Local, State or Federal Regulations.
$24k-29k yearly est. 13d ago
Vice President of Marketing
Seakeeper Inc.
Marketing manager job in Leesport, PA
WHAT YOU'LL DO
As the global leader of marine motion control, we are on a mission to create transformational products that allow people to make the most of their time on the water. Marketing is a strategic force in driving what we do and how we do it. As our Vice President of Marketing, you'll own the strategy behind growing our brands' cult following and driving mass adoption and retention of Seakeeper market share. As our senior Marketing leader, you'll support these objectives by:
Team: Building and developing a team of marketing experts to drive core marketing functions, supporting your team with active leadership that balances high-level and front-line contributions
Organization: Supporting the ongoing implementation of an optimal organizational structure for the Marketing team by clearly defining priorities, balancing workloads, and driving alignment of the team to the business and its current goals
Strategy: Developing and owning Marketing strategies that align with broader company goals as well as the strategic thrusts behind Seakeeper products and global regions
Growth: Supporting rapid growth by focusing and rallying your team around monthly/short-term goals that support quarterly, annual, and long-term growth objectives
Digital: Elevating the use of technology and digital tools to more effectively measure outcomes and engage with consumers
Analytics: Measuring operational data and market feedback to develop concise insights for managing your team's priorities, guiding marketing strategy, and delivering communication
Customer insights: Serving as the voice of the customer in how Seakeeper maximizes its value proposition by attending to objectively measured customer satisfaction and selling criteria
CLTV: Developing a granular understanding of Seakeeper customer lifecycle, including implementing top-down strategies that maximize customer lifetime value and retention
Budget: Establishing annual Marketing budget, including the reporting and allocation of spend as well as delegated management of budgeted spend throughout the department
Vendors: Managing the selection and utilization of third-party vendors to complement internal expertise and functions
Brand: Protecting and growing the Seakeeper brand, while developing a cohesive strategy for Seakeeper product brands as they evolve over time and function together
Competition: Owning the competitive positioning of Seakeeper products, including the development and distillation of core messages through Seakeeper Sales team and network
Product launch: Supporting the launch, introduction, and adoption of new products
Cross-dept: Serving as a senior leader in driving cross-departmental collaboration and support
Representative: Representing Seakeeper at major events, in customer conversations, and in media inquires
WHAT YOU'LL NEED TO SUCCEED
Do you have a positive attitude, an eagerness to learn and the ability to hustle in a fast-paced environment? Then Seakeeper is the place for you! Here are a few other things you'll need to succeed.
MUST-HAVES
Broad experience across marketing, with a minimum of 15 years of overall sales and marketing experience, including in the following areas:
Building and leading a global marketing team and operations
B2C and B2B marketing strategies, with a strong focus on digital channels
Experience with the creation and execution of a wide array of marketing mediums, including visual content, copy, public relations, events & sponsorships, social media, website, email marketing, merchandise, partner support and advertising
Contributing to product and sale strategy, including competitive positioning of technical products
Experience managing communications to Boards, investors, and executive leadership
Analytical mindset, comfortable deriving and communicating insights from data
Deep experience working with CRM systems
Bachelor's degree in business, marketing, communications, or a comparable field
Valid passport and availability for both domestic and international travel
NICE-TO-HAVES
MBA or related Master's degree
Demonstrated interest in the marine industry and recreational boating
Experience in the following areas:
Growing a startup to a mass-market, global brand
High growth and/or transformational technology
Supporting product-driven businesses
Depth of experience in adjacent business functions such as Sales, Strategy, Engineering, or Finance that enables you to more effectively contribute at a senior business level and collaborate cross-functionally
Technical aptitude to understand electro-mechanical systems
MORE DETAILS YOU'LL WANT TO KNOW
You'll be based in one of our facilities in Leesport, PA or Fort Myers, FL full-time, with up to 50% travel to our other locations (including Lavagna, Italy), industry events, and partner engagements
You'll report to the Chief Commercial Officer
WHY YOU'LL LOVE IT HERE
It's true that we make extraordinary products, but our favorite part about Seakeeper is our people! We love the culture we have built and are aggressively protective of our team atmosphere. This is why we value your cultural fit as equally as we value your technical contributions. With a palpable passion for what we do, we work hard, move fast and are constantly pushing (or should we say crushing) boundaries. That means there is no room for jerks!
We operate with the nimbleness and growth mindset of a scrappy startup. Throughout the organization, we take ownership and accountability for our ultimate team success by openly and actively seeking out constructive feedback on how we can improve. We believe great ideas can strike at any moment, and when you have one, you're empowered to speak up!
Fast-paced and hands-on don't even begin to describe what you'll experience here. That means you have the freedom to make a difference and contribute to the larger goal, regardless of your position. The only constant at Seakeeper is change, and we thrive on it!
WHO WE ARE
71% of our Earth is covered by water and we want everyone to make the most of it. That's why we are on a mission to create products that transform the boating experience with an organization that employees want to work for, customers want to buy from, and vendors want to partner with.
Founded in 2008, we have grown from a start-up operation to the worldwide leader in marine motion control. The journey began with our gyrostabilization technology, which eliminates up to 90% of boat roll and creates a land-like experience on the water. This technology went from an unknown commodity to a must-have boating requirement in the first decade. In 2022, we added another jaw-dropping technology to our portfolio with the launch of Seakeeper Ride, a first-of-its-kind Vessel Attitude Control System which eliminates underway pitch and roll, making time on the water safer and more comfortable for everyone onboard. In summary, we are in the business of creating gravity-defying products that completely change the way people spend their time on the water…and we are just getting started!
We have long runways with both of our technologies with new addressable markets on the horizon and drive to push the boundaries of what our technologies can do. With dedicated focus to each segment, in addition to shared leadership of each vertical, we can balance the different demands of each segment while providing a consist overall vision and direction of the company.
Ready for a new challenge in a fast-paced environment? Want to help us disrupt an industry? Come on and apply, we are ready for you!
Sign up to receive email updates about Seakeeper's current open job opportunities: *****************************
Seakeeper is personally committed to building an inclusive and diverse workforce. We are an Equal Employment Opportunity Employer/Affirmative Action Employer and do not discriminate on the basis of race, color, religion, national origin, sex, sexual orientation, gender identity, age, disability, marital status, veteran status, genetic information, or any other protected characteristic under applicable law. All employment is decided on the basis of job requirements, individual qualifications, and business need.
$132k-194k yearly est. 60d+ ago
Unique Opportunity for Digital Marketing Strategist
FIA NYC Employment Services 4.5
Marketing manager job in Allentown, PA
Located in the heart of Lehigh Valley, PA, we work with companies across all industries, ranging from startups to the FORTUNE 500's, ensuring that you have access to a wide range of job openings. At FIA NYC, we believe that it's about building skills and gaining experience in a positive environment. Our job opportunities will allow you the opportunity to take a step that will further your career. Take a look at our job openings to begin your journey.
Job Description
Digital Marketing Strategist
If you have an area of expertise in SEO, Content, Analytics, SEM, Paid Search or Email Marketing- these roles may be for you!
Location: Allentown, PA
These roles are in-office, Monday-Friday opportunities.
Type of Role: Contract or Permanent
The Strategist is responsible for coordinating and implementing digital marketing strategies for clients. The correct person will be goal oriented, possess exceptional attention to detail, and have outstanding interpersonal skills. This is a role that is interacting with clients as well as working closely with the company team to make sure that the goals of the client are achieved.
Key Management Areas of Responsibility
- Define requirements, tasks, and resources associated to digital marketing strategies
- Manage and execute implementation of digital marketing strategies
- Communication to clients, team, and management on strategy/project development, timelines, and results
- Collaborate on client strategy and goal definition for success
- Keep pace with SEO, search engine, social media and internet marketing industry trends and development
- Contribution to the company blog and at least one social media community
Professional Competencies
- Passion for digital marketing strategies
- Outstanding ability to think creatively, strategically and identify and resolve problems
- Ability to foster strong client relationships at various levels
- Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
- Ability to clearly and effectively articulate thoughts and points
- High levels of integrity, autonomy, and self-motivation
- Excellent analytical, organizational, project management and time management skills Professional
Qualifications
Skills & Qualifications
- 3+ years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO), Analytics, Content or Email Marketing
- Google Analytics Certification
- Strong understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) process
- Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)
- Experience working with CMS and building/administering content in multiple CMS environments
- Knowledge of HTML/CSS and website administration
- High-level proficiency in MS Excel, PowerPoint, and Word
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools
- Knowledge of PPC programs and optimizing data gathered from both organic and paid sources
- BS/BA degree preferred
Job Type: Full-time
Salary: $40,000.00 to $60,000.00 /year
Additional Information
All your information will be kept confidential according to EEO guidelines.
How much does a marketing manager earn in Lehigh, PA?
The average marketing manager in Lehigh, PA earns between $62,000 and $135,000 annually. This compares to the national average marketing manager range of $71,000 to $153,000.