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Product marketing manager jobs in Kalamazoo, MI

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  • Category Manager

    Insight Global

    Product marketing manager job in Battle Creek, MI

    A client of Insight Global in the Battle Creek area is seeking a Category & Shopper Strategy Manager to join their team! This individual will be responsible for developing strategic category stories using Circana data, retailer insights, and marketing input. Candidates will be required to build ad hoc reports using data pulled from Circana, build PowerPoints, and send them to the necessary parties involved. These reports could be sent directly to customers, internal sales & marketing teams, or be fed into larger customer decks. Flexibility to work on other projects assigned is required. Required Skills & Experience - Must have experience working with Circana to pull data and build reports from scratch - Advanced Microsoft Excel experience (VLOOKUP, XLOOKUP and pivot table experience all required) - Microsoft PowerPoint experience - CPG industry experience - Bachelor's degree Compensation: $40-$45hr Exact compensation may vary based on several factors, including skills, experience, and education. Benefit packages while on contract for this role will start on the 1st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.
    $40-45 hourly 4d ago
  • Product Manager

    M&K Truck Centers 4.1company rating

    Product marketing manager job in Wyoming, MI

    Job Description Summary/Objective This role will focus on expanding our product offerings, identifying new opportunities, and managing relationships with suppliers and manufacturers for our exclusive brand Rig Force. Essential Functions Expand of Product with Existing Lines: Analyze market trends and customer needs to identify opportunities for expanding our current product portfolio. Identify New Product Lines: Conduct market research to discover and evaluate potential new product categories that align with the company's strategic goals. Supplier Vetting: Research, evaluate, and establish relationships with potential suppliers, ensuring quality, reliability, and cost-effectiveness. Manufacturer vs. Distributor Assessment: Determine the most efficient and cost-effective way to source products, whether through direct manufacturing or distributors. Importing Expertise: Manage the importing process for new and existing products, including compliance with relevant regulations and minimizing delays or added costs. Cross-Functional Collaboration: Work closely with sales, marketing, and logistics teams to ensure smooth integration of new products into the business. Training: Organize field training for Rig Force products to ensure the field sales teams know and understand the features, advantages and benefits of the product. Product Lifecycle Management: Oversee product lifecycle from conception through launch and beyond, ensuring products meet performance and profitability targets. Negotiations: Negotiate pricing, rebates, annual volume, supplier support with training and marketing. Education and Experience Bachelor's degree in Business, Supply Chain Management, or a related field. Recommended five years heavy duty truck parts experience.
    $86k-120k yearly est. 22d ago
  • Marketing Manager

    Innovia Wealth

    Product marketing manager job in Grand Rapids, MI

    Job Description Behind the Title At Innovia Wealth, marketing is about clarity. We tell the story of entrepreneurship, impact, and the families we serve. Our work helps clients understand who we are, what we stand for, and why our approach to wealth management is different. Marketing reinforces the Innovia experience by making our message sharp, consistent, and easy for clients to connect with. As a Marketing Manager, you will expand Innovia's brand, strengthen our digital presence, and run a marketing engine that supports a fast-growing, entrepreneur-focused wealth management firm. You'll work with leadership, translate strategy into execution, and produce content that positions Innovia as the premier partner for business owners, qualified purchasers with $5M+ in liquid assets, and families navigating complex planning needs. The Marketing Manager Role at Innovia Once fully onboarded, you'll own the following responsibilities: Content Development & Distribution Run day-to-day content gathering, posting, and scheduling across all channels. Produce and publish organic content that highlights our team, reinforces our value, and elevates client trust. Partner with advisors to turn ideas into clear, relevant thought leadership. Maintain and refine Innovia's brand voice to stay aligned with our fiduciary, client-first values. Digital Campaign Management Manage digital campaigns across LinkedIn, Meta, YouTube, and other platforms in coordination with our external partner. Pull performance data and extract insights to shape the next iteration of campaigns. Handle accurate data entry, reporting, and communication with marketing vendors. Public Relations & Visibility Identify PR opportunities in targeted outlets and bring forward recommendations. Coordinate award submissions, recognitions, and press mentions. Maintain relationships with PR vendors and media contacts. Support logistics for client and prospect events. CRM Management & Analytics Serve as the point person for marketing-related CRM data. Pull lists, reports, and engagement metrics to support advisor outreach and follow-up. Track marketing performance across channels and provide clear recommendations. Brand & Design Coordination Produce light design work (graphics, PDFs, event materials) aligned with Innovia's brand standards. Support website updates, brand collateral, and vendor coordination. Assist with logistics and promotional support for events. Qualifications / Competencies Hard Skills Bachelor's degree in Marketing, Communications, or related field. 3-5 years of professional marketing experience (in financial or professional services preferred but not required). Familiarity with digital marketing platforms (LinkedIn, Meta, YouTube, Squarespace). Experience with CRM and analytics systems (HubSpot, Salesforce, or similar). Strong writing and editing skills. Soft Skills Curious, driven, and eager to learn. High attention to detail and strong organizational skills. A clear communicator with the ability to collaborate across internal teams. Thrives in a professional, entrepreneurial environment and adapts quickly to new challenges. Innovia ISM's Our culture is our secret sauce. Here's what we live by: We're Not Selling Perfection, Just Being Real: Focus on genuine interactions and personal authenticity. Be a Pro: Proofread your work. Be punctual. Own your outcomes. Win or Learn: Embrace feedback and stay curious without letting ego get in the way. Celebrate the Wins: Acknowledge progress. Share success. The Best is Yet to Come: Be optimistic and positive in your vision. Entrepreneurism is the Greatest Form of Charity: Innovate to create impact. Help clients do the same. Pay it Forward: Help others without keeping score. Practice Purposeful Abandonment, Don't Fall in Love with Your Homework: Prioritize what matters and keep learning. Every Yes is a No; Every No is a Yes: Be intentional with your commitments. News Doesn't Happen in the Newsroom: Be in the know by staying engaged. Get out there and take action. Practice Professional Courtesy: Recognize that your decisions and actions have impact; seek to understand the broader impact before jumping into action. Assume Positive Intent: Trust first. Verify later. Be an Aspirin: Start with "yes," and make others' lives easier. Don't Bury the Headline: Communicate what matters clearly and early. Surround Yourself with People who Fight for You in Rooms You Aren't In: Loyalty and advocacy are key. Everything Happens for a Reason: Stay grounded and open-minded. See the possibility, even if it wasn't the outcome you hoped for. Our Commitment to Our Team We embrace a strong culture that provides clear and consistent messaging. We provide the tools and training needed to support career development and allow for growth opportunities. We achieve our goals through a spirit of collaboration and cooperation. We improve through our learns and we celebrate our wins. Compensation & Benefits Competitive base salary Performance bonus with eligibility based on lead generation and growth targets 100% employer paid medical, dental, vision, disability and life insurance 401k retirement plan with company safe harbor contributions Paid time off and company-recognized paid holidays Professional development opportunities Ready to grow with us? If you're energized by growth, innovation and making a meaningful impact with every message - and excited to be part of a team where culture is more than a buzzword - you've found the right place. Join our team that believes in ownership, teamwork, and that the best is yet to come! We require a background check as a condition of offered employment.
    $80k-120k yearly est. 17d ago
  • Marketing Manager, Service and Aftermarket Parts

    Land Vehicles Americas

    Product marketing manager job in Elkhart, IN

    Dometic is a global market leader in the mobile living industry. Millions of people around the world use Dometic products in outdoor, residential, and professional applications. Dometic Land Vehicles Americas is a trusted provider of high-end products for recreational vehicles, commercial passenger vehicles and overlanding vehicles in North America, Latin America, and the Caribbean. We are on a journey of continuous growth - now looking for our next star - a passionate Marketing Manager within our Marketing capability. This position reports to Marketing Director, Land Vehicle - Americas and will work in Elkhart IN, or Chicago, IL. About the position The Marketing Manager will be responsible for leading marketing strategy, communications & storytelling execution for the Dometic Brand in Service and Aftermarket, handling the launch of service parts. To be successful, this role will thoroughly integrate within the teams, understand the customers, the end-users, the market, and the company to work cross-functionally with sales, product management, customer service and other functions. The Marketing Manager will help ideate, design, and execute cohesive plans for marketing campaigns, product launches, and internal/external communication to drive sales and support our position in the market. This role will partner with product management and sales to develop campaign/product insights as part of the creation and execution of the entire communication GTM plan (from creative to collateral to internal selling). Your main responsibilities Develop communication plans and associated metrics to drive business forward. Works with marketing content creation and product teams to prioritize launch campaigns and define all language and content required for successful launches. Responsible for briefing functional team leaders on communication strategy as part of GTM kick off. Supports the Sales organization in building relationships with key customers; act in both a consultative manner and design value-add programs. Brief creative team to design and deliver all required assets (ex. copy, content, photography/rendering, video, and graphic design) Leads copywriting to prioritize voice, and tone for key campaigns to the specific markets. Responsible for maintaining a list of opportunities and submitting Dometic Product/Campaigns for noteworthy awards or industry recognition. Lead marketing research to enable comprehensive knowledge of core customers for communications and product development. Actively participate in research design, insights, segmentation work; lead specific research initiatives as they relate to Americas segment. Understands full market landscape (Dometic, competitive, customers, consumers) and uses understanding to provide team information and input for strategy design and execution. Maintains brand standards while delivering required content to achieve business goals. Works collaboratively with other division or global counterparts to realize synergies and enhance brand communication. Responsible for reporting on weekly, monthly and annual KPIs to support marketing strategy. Domestic travel is required. What do we offer? You are offered an interesting role in a dynamic, fast paced, and global environment with great opportunities to grow and take on new challenges. The growth at Dometic is continuous - which gives you great possibilities to evolve with the company. Medical/Dental/Vision Insurance Employee Assistance Program (EAP) Disability insurance (STD/LTD) 401 (k) with company match PTO Company defined holidays and two floating holidays for you to use as you choose Paid maternity/paternity leave Tuition assistance Membership reimbursement (wholesale club and gym) Employee discounts on our incredible products Opportunities to make an impact
    $101k-140k yearly est. 29d ago
  • Product Manager

    Polaris Industries 4.5company rating

    Product marketing manager job in Elkhart, IN

    Bennington is the market leading pontoon boat manufacturer and a wholly owned subsidiary of Polaris Industries, a Fortune 500 company. We pride ourselves on delivering a boating experience that's second to none through our emphasis on innovation, design, product quality, and relentless focus on customer satisfaction. Our team members live that passion every day and have fueled our growth across 6 buildings in Elkhart, IN. The Product Manager is a key contributor to the success and evolution of Bennington Marine's product portfolio with primary responsibilities for PG&A product lines for the entire Polaris Marine portfolio. This role will support the Director of Product in executing strategic initiatives across multiple product categories. The Product Manager will require a blend of strategic thinking, analytical skills, and hands-on execution to ensure product profitability, innovation and customer satisfaction. ESSENTIAL DUTIES & RESPONSIBILITIES : · Support the Director of Product in developing and executing product strategies, lifecycle management, and innovation roadmaps. · Conduct market research and competitive analysis to identify trends, customer needs, and growth opportunities. · Partner with Sales, Marketing, Engineering, Finance, and Operations to ensure alignment and execution of product plans. · Create and implement policies for PG&A aftermarket operations (shipping, returns, SLAs). · Monitor product performance and recommend adjustments to drive profitability. · Effectively influence cross-functionally teams including Engineering, Supply Chain, Suppliers, Marketing, and IT to successfully bring products to market and drive on-going fulfillment strategies. · Provide input and own product launch planning, timelines, and readiness activities. · Own PG&A product line strategy, including assortment, pricing, and margin optimization. · Drive PG&A sales to meet revenue, margin, and KPI targets through effective go-to-market strategies. · Ability to travel up to 20%, including overnight stays and domestic flights when necessary. Requirements - Bachelor's degree (B.A.) from four-year college or university and a minimum of five years in sales or product management including: o Significant experience in the market research and financial/technical analysis of emerging markets and products. Financial and technical justification of existing products. o Experience in leading multi-functional teams in strategy development through plan execution. Other Skills/Abilities - Ability to read, analyze, and interpret complex documents. - Ability to respond effectively to sensitive inquiries or complaints. - Ability to write product presentations, articles, surveys and product launch materials with original or innovative techniques or style. - Ability to make clear and effective presentations to top management regarding product line justifications. - Ability to work with mathematical concepts such as profitability and statistical inference. - Ability to interpret an extensive variety of technical instructions in mathematical or diagram form and deal with several abstract and concrete variables. - Ability to define problems, collect data, establish facts, and draw valid conclusions. Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled
    $74k-97k yearly est. 50d ago
  • Product Manager

    Tokio Marine Management, Inc. 4.5company rating

    Product marketing manager job in Elkhart, IN

    Bennington is the market leading pontoon boat manufacturer and a wholly owned subsidiary of Polaris Industries, a Fortune 500 company. We pride ourselves on delivering a boating experience that's second to none through our emphasis on innovation, design, product quality, and relentless focus on customer satisfaction. Our team members live that passion every day and have fueled our growth across 6 buildings in Elkhart, IN. The Product Manager is a key contributor to the success and evolution of Bennington Marine's product portfolio with primary responsibilities for PG&A product lines for the entire Polaris Marine portfolio. This role will support the Director of Product in executing strategic initiatives across multiple product categories. The Product Manager will require a blend of strategic thinking, analytical skills, and hands-on execution to ensure product profitability, innovation and customer satisfaction. ESSENTIAL DUTIES & RESPONSIBILITIES : · Support the Director of Product in developing and executing product strategies, lifecycle management, and innovation roadmaps. · Conduct market research and competitive analysis to identify trends, customer needs, and growth opportunities. · Partner with Sales, Marketing, Engineering, Finance, and Operations to ensure alignment and execution of product plans. · Create and implement policies for PG&A aftermarket operations (shipping, returns, SLAs). · Monitor product performance and recommend adjustments to drive profitability. · Effectively influence cross-functionally teams including Engineering, Supply Chain, Suppliers, Marketing, and IT to successfully bring products to market and drive on-going fulfillment strategies. · Provide input and own product launch planning, timelines, and readiness activities. · Own PG&A product line strategy, including assortment, pricing, and margin optimization. · Drive PG&A sales to meet revenue, margin, and KPI targets through effective go-to-market strategies. · Ability to travel up to 20%, including overnight stays and domestic flights when necessary.
    $74k-98k yearly est. 9h ago
  • Product Manager

    Forest River Bus

    Product marketing manager job in Goshen, IN

    Forest River Inc. has an immediate opening in the Process Improvement Department that works directly with its production body regarding warranty related issues and manufacturing processes. This a corporate position that works directly with production, warranty, and quality departments within the company. Responsibilities: Product line development Manage timelines on products Qualifications: Excellent relational and leadership skills Great training skills Ability to work with minimal direction Self-motivated with a drive to jump in and solve problems Strong problem-solving ability Excellent written and verbal communication skills Good working knowledge of Microsoft Excel, Word, and PowerPoint Ability to develop and analyze data Ability to present ideas and data in a clear concise manner Experience and knowledge in RV manufacturing processes is a PLUS Forest River offers a stable work environment that is fast-paced. Our employees enjoy a highly competitive Wage and Benefit Package. We are looking for dedicated individuals with experience in the Industry as well as other Manufacturing Processes.
    $73k-101k yearly est. 2d ago
  • Marketing Manager

    Frederik Meijer Gardens & Sculpture Park

    Product marketing manager job in Grand Rapids, MI

    Frederik Meijer Gardens & Sculpture Park promotes the enjoyment, understanding, and appreciation of gardens, sculpture, the natural environment, and the arts. Meijer Gardens is ranked among the 100 most visited art institutions in the world. The organization embraces the concept of a major cultural attraction centering around horticulture & sculpture. Meijer Gardens' commitment is to create a legacy of lifelong learning, enjoyment, and a rich cultural experience for generations to come. Department: Marketing Supervisor: Sr. Director of Marketing & Sales Pay Type: Salary, Full-time Compensation: The salary for this position ranges from $80,410 to $108,790, depending on experience and qualifications. The Marketing Manager provides strategic leadership for all marketing initiatives, driving brand visibility, audience engagement, and institutional growth. This role supports the development and execution of annual and seasonal marketing strategies, oversees creative production, and ensures consistent brand storytelling across print, digital, and experiential platforms. Leading a multidisciplinary team, the Marketing Manager sets clear goals, manages performance, and fosters innovation through emerging technologies and tools. The Marketing Manager is responsible for managing the marketing budget, monitoring KPIs, and optimizing campaigns based on data insights. The Marketing Manager collaborates closely with cross functional teams and external partners to align marketing efforts with organizational priorities while upholding values of inclusion, accessibility, and environmental responsibility. Acting as a key institutional representative, this role ensures unified messaging and strategic alignment across all channels. Essential Functions Strategic Leadership & Department Management Implement annual and seasonal marketing plans and campaigns to support attendance, visibility and audience engagement. Coordinate and lead the day-to-day activities of a multidisciplinary marketing team, setting clear goals, priorities, and accountability. Manage and provide expertise on creative production processes, brand storytelling, and integrated campaigns across print, digital, and experiential platforms Ensure that all marketing initiatives and materials reflect organizational values of inclusion, accessibility, and environmental responsibility, while ensuring Manage all creative assets, photography, video, and design files to ensure consistency and proper archiving. Execute the advertising and media plans, including placement, and managing trades with local and national outlets. Collaborate with internal departments to align marketing efforts with programmatic, curatorial, and event goals. Budgeting & Performance Management Track and manage the marketing budget, ensuring expenses with approved allocations and fiscal guidelines. Monitor key performance (KPIs) and campaign indicators, adjust based on data to improve effectiveness and ROI. Support leading quarterly and annual reports of marketing performance, reporting results to senior leadership as needed. Use available predictive analytic tools to support forecasting attendance trends and optimizing media placements. Innovation & Technology Integration Apply available and emerging marketing technologies to improve content creation, project management, and media targeting. Research new digital tools and trends to enhance efficiency, brand alignment and audience engagement. Encourage innovation within the team through continuous learning and professional development. Collaboration & Organization Alignment Collaborate with cross-functional (e.g., Guest Services, Events, Development, and Education) teams to ensure consistent messaging and campaign alignment. Coordinate as a representative with media contacts, vendors, and community partners in order to support marketing initiatives. Promote and model open communication and collaboration within the marketing team and across departments. Other duties as assigned. Education and / or Qualifications preferred: Education: Bachelor's degree in marketing, communications, or related field required. Master's degree required. Experience: 5+ years of progressive marketing experience, with at least 3 years in a marketing managerial or supervisory role. Salesforce Marketing Cloud or a comparable CRM, highly preferred. Skills/Knowledge/Licenses: Proven success in managing marketing planning, campaign development, and multi-channel media management. Proven experience in digital and traditional media buying, including agency coordination. Demonstrated proficiency with project management applications and tools (e.g., Monday.com) Ability to communicate and present at all level within the organization. Ability to demonstrate intermediate proficiency in graphic design and photography. Ability to demonstrate proficiency in Salesforce Marketing Cloud or a comparable CRM. Ability to monitor and manage project and departmental budgets effectively, ensuring alignment with organizational goals and compliance with financial policies. Ability to consistently uphold organizational values of inclusion, accessibility, and environmental responsibility within language, visuals and practices. Working knowledge of content management systems (CMS) and open-source CMS. Working knowledge of business and AI-driven tools for content creation, analytics, and project management. Working Conditions: Standard work hours are typically 40 hours per week, with flexibility required during peak campaign periods or urgent deadlines. Occasional travel may be required for meetings, events, or conferences. Physical demands include the ability to regularly move up to 20 pounds (e.g., loading/unloading supplies, tools, and equipment). The position may occasionally require ascending or descending a ladder. This position has time-sensitive projects and performance targets. The role involves occasional object manipulation with or without assistance and efficient navigation of the workspace to access essential resources. This position is primarily office-based, requiring frequent computer use, strategic planning, and communication with internal and external stakeholders. Basic mobility is expected throughout offices, grounds, and exhibition areas, with the ability to observe details at close range and communicate information accurately. Occasionally, may be required to work outdoors under inclement weather conditions. As part of our onboarding process, all new hires are required to complete our background check. Frederik Meijer Gardens & Sculpture Park is an Equal Opportunity Employer. We believe in fostering a diverse and inclusive workplace.
    $80.4k-108.8k yearly 17d ago
  • Product Manager

    Millerknoll, Inc.

    Product marketing manager job in Holland, MI

    Why join us? Our purpose is design for the good of humankind. It's the ideal we strive toward each day in everything we do. Being a part of MillerKnoll means being a part of something larger than your work team, or even your brand. We are redefining modern for the 21st century. And our success allows MillerKnoll to support causes that align with our values, so we can build a more sustainable, equitable, and beautiful future for everyone. GENERAL PURPOSE Serves as product champion for specified product line(s) globally by developing, implementing, and managing product management activities to provide optimum sales and profits. Compiles and evaluates research on assigned product line(s) to establish product management strategies. Responsible for product direction, pricing, profit plans and product development, to manage the product line(s) life cycle. Manages assigned product line(s) to approved performance metrics. May lead product business teams and the development of product strategy for select products. ESSENTIAL FUNCTIONS * Defines market opportunities, determined by an analytical assessment. Translates the market need into a product specific criterion and supports the product development and commercialization process with various product management tactics. * Develops, drives, and implements individual product plans and strategy. * Directs ongoing analysis and leads the pricing and discounting strategy to provide greatest financial performance. * Provides direction, makes recommendations, and makes decisions in support of data management system functionality and usage. * Creates necessary product sales support and training information including product feature summaries, competitive evaluations and pricing comparisons. * Defines analytical tools and observes research, forming insight and observations necessary to provide insight necessary for decision making. * Fields general questions including competitive inquires and make decisions or recommendations to resolve. * Owns the effort to resolve quality issues, evaluate and drive changes that affect P&L. * Manages the product life cycle of the product lines from identification, introduction, through growth and maturity, to decline and discontinuation and provides input on product simplification/discontinuation for product lines. * Acts as a mentor to help develop other Product colleagues. * Defines and observes research, forming insights and observations. Conducts some research with customers, users and other stakeholders. * Participate in and support new product exploration data inputs for an assigned product. Ability to serve as Core Team member representing the product category. * Performs additional responsibilities as requested to achieve business objectives. QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Education/Experience * Bachelor's Degree required. Bachelor's degree in Marketing, Business Administration, or Interior Design preferred. * Proven understanding of product management best practices and processes, typically gained through 4-7+ years of experience in product management/product marketing or related experience. * Contract furniture of capital goods marketing experience and / or premium consumer merchant experience preferred. * Licenses and Certifications Skills and Abilities * Proven understanding of the customer and sales process with demonstrated customer and field interaction. * Understands channels and markets globally. Applies understanding of the market and channel in developing effective product strategy for one or more products. * Full understanding of operations, production, supply management, full value stream. * Applies understanding of Herman Miller's channels, including dealer and/or retail, and understanding their main functions (sales, design, and operations) to develop product strategies for one or more products. * Outstanding interpersonal and communication skills. * Ability to investigate and analyze information to make recommendations. * Ability to handle multiple concurrent responsibilities and work in a constantly changing environment. Demonstrated ability to manage multiple major projects and priorities simultaneously and meet deadlines. * Outstanding leadership skills with proven creative problem-solving skills and the ability to lead through influence and relationship building within all areas of the company. * Demonstrated mentoring, people development, and leadership skills, including experience leading cross functional development teams. * Prior product platform team and market research experience preferred. * Demonstrated analytical and project management skills. Ability to develop project plans and manage activities for a medium or large cross functional project. * Strong business, financial, manufacturing, and purchasing acumen and integrate this knowledge into decision making. Understands how Product Management impacts the financial positioning of the product line and makes decisions around improving the overall P&L of the product line. * Demonstrated ability to effectively use office automation and communication software and tools currently being used in the Herman Miller office environment. * Willingness to travel to customer sites. * Must be able to perform all essential functions of the position with or without accommodations. PHYSICAL DEMANDS The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions Must be able to perform all essential functions of the position with or without accommodations. Who We Hire? Simply put, we hire qualified applicants representing a wide range of backgrounds and abilities. MillerKnoll is comprised of people of all abilities, gender identities and expressions, ages, ethnicities, sexual orientations, veterans from every branch of military service, and more. Here, you can bring your whole self to work. We're committed to equal opportunity employment, including veterans and people with disabilities. Compensation range for this role is $85,000.00 - $105,000.00. Relevant salary considerations will include candidate qualifications and experience, other business/organizational needs and market factors . You may also be eligible to receive a geographic premium, annual discretionary incentive and equity awards which are subject to the rules governing these programs. The company offers a full spectrum of benefits including Medical, Prescription Drug, Dental, Vision, Health Savings Account, Dependent Day Care Savings Account, Life Insurance, Disability and Other Insurance Plans, Paid Time Off (including Vacation and Parental Leave), Holidays, 401(k), and Short/Long Term Disability, in addition to other special perks reserved for our associates. This organization participates in E-Verify Employment Eligibility Verification. In general, MillerKnoll positions are closed within 45 days and are open for applications for a minimum of 5 days. We encourage our prospective candidates to submit their application(s) expediently so as not to miss out on our opportunities. We frequently post new opportunities and encourage prospective candidates to check back often for new postings. MillerKnoll complies with applicable disability laws and makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact MillerKnoll Talent Acquisition at careers_********************.
    $85k-105k yearly Auto-Apply 5d ago
  • Product Marketing Manager

    Whirlpool Corporation 4.6company rating

    Product marketing manager job in Benton Harbor, MI

    Whirlpool Corporation (NYSE: WHR) is a leading home appliance company, in constant pursuit of improving life at home. As the only major U.S.-based manufacturer of kitchen and laundry appliances, the company is driving meaningful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including _Whirlpool_ , _KitchenAid_ , _JennAir, Maytag_ , _Amana,_ _Brastemp_ , _Consul_ , and _InSinkErator_ . In 2024, the company reported approximately $17 billion in annual sales - close to 90% of which were in the Americas - 44,000 employees, and 40 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com . **The team you will be a part of** The Product Marketing team markets the organization's products and services using customer marketing databases. Creates direct mail marketing plans, targeting specific market segments with specialized offers. Collaborates with market research in developing response models and other database improvements. May conduct data mining analyses of customer data to develop marketing trends. **This role in summary** The Product Marketing Manager will be aligned to either the Strategy or Launch team within a designated category (laundry, dish, cooking or refrigeration) and is responsible for developing and executing Category Insights, Product Plans, and Strategic Projects for the Whirlpool Corp. portfolio of brands. This person will work closely with consumer insights, brand marketing, merchandising, global consumer design, platform engineering, and advanced development to execute our five year product roadmap. The Product Marketing Manager is also responsible for understanding competitive activity and marketplace trends. **Your responsibilities will include** + Drive long-term product planning strategies through understanding consumer needs and shopping behaviors connected to product design and aesthetics (First Moment of Truth), as well as product functional benefits (Second Moment of Truth) to help create an effective plan to sell. + Harness consumer insights, shopper insights, purchase drivers, and other research to drive fact-based, consumer-driven product/feature tradeoff decisions that supports brand positioning. + Work with the finance team to develop and present project business cases including pro forma financials, capital requirements, and other financial and non-financial decision metrics. + Act as global marketing lead for advanced development project teams, coordinating voice of the consumer understanding across regions. + Use data and metrics, competitive assessments, and forecasting to drive business strategy and decisions. + Drive projects from Advanced Development to Production Project Readiness. **Minimum requirements** + Bachelor's degree + 5+ years experience in marketing, brand management, product management or similar discipline **Preferred skills and experiences** + Bachelor's degree in Marketing or similar related field + Master's degree + Strong leadership & communication skills, both written and verbal plus the ability to perceive and present information both analytically and creatively + Excellent critical thinking, sound judgment and effective decision-making ability + Proven success working in a fast paced, complex matrixed environment + Strong strategic and analytical mindset + Strong business acumen with the ability to use insights to drive action + Highly collaborative with ability to build solid working partnerships across functional groups **What we offer** Generous benefits package , Whirlpool employee discount, fitness & educational reimbursement programs, kitchenettes, and more! Saint Joseph/Benton Harbor locations: Beautiful, recently renovated office space, free coffee, biking/walking trails, and access to The Eddy - Early Childhood Center (depending upon availability - additional costs required). **Additional information** Whirlpool's Ways of Working Our goal is to provide an environment that helps you bring your best to Whirlpool every day. While employees in this role work in-person Monday through Friday. We offer flexibility and industry-leading time-off benefits that will help you balance what's important at work and at home, including: + **Always On Flexibility** - You will have the autonomy to manage personal, family, and outside-of-work commitments as needed. + **Two-Week Work from Anywhere** - Minimum of one-week increments for a total of two weeks per year. + **Sabbatical** - Four weeks paid leave after every five years of service. Connect with us and learn more about Whirlpool Corporation See what it's like to work at Whirlpool by visiting Whirlpool Careers (********************************* . Additional information about the company can be found on Facebook (*************************************** , Twitter (********************************* , LinkedIn (************************************************************ , Instagram (**************************************** and YouTube (************************************************* . Whirlpool Corporation is committed to equal employment opportunity and prohibits any discrimination on the basis of race or ethnicity, religion, sex, pregnancy, gender expression or identity, sexual orientation, age, physical or mental disability, veteran status, or any other category protected by applicable law.
    $90k-116k yearly est. 60d+ ago
  • Associate Brand Manager - Women's Health

    Trusted Consumer Self-Care Products

    Product marketing manager job in Grand Rapids, MI

    At Perrigo, we are driven by our mission to Makes Lives Better Through Trusted Health and Wellness Solutions, Accessible to All . We are proud to be a Top 10 player in the European Consumer Self-Care market and the largest U.S. store brand provider of over the counter and infant formula. Dedicated to providing The Best Self-Care for Everyone , we are the people behind the brands you trust. We are Opill , Compeed , Solpadeine , NiQuitin , and many more. We Are Perrigo. We are committed to enhancing the wellbeing of our colleagues and consumers alike. We pride ourselves on fostering an inclusive, collaborative culture where each person can experience a sense of belonging. Join us on our One Perrigo journey as we evolve to win in self-care. Description Overview We are currently looking for an Associate Brand Manager with CPG industry experience to join our Perrigo Marketing Team based in either Morristown, NJ or Grand Rapids, MI with a hybrid working schedule. Scope of the Role Responsible for supporting the Associate Director Brand Management on the following brand initiatives: Competitive Surveillance & Reporting: Lead monthly performance reporting based on consumption data. Monitor category/competitive activity and performance to inform strategy and/or tactical pivots needed. Play integral role in monthly demand planning cycle through forward looking expectations driven by performance trends. Support ad hoc analyses as needed. Social & Influencer Planning & Execution: Work directly with retained agency partners to ensure robust social and digital planning is in place across social channels. Lead Medical, Legal, and Regulatory weekly content review process to ensure all content is compliant before going live. Social & Digital Media Performance Management: Report on program/campaign results, with a continuous eye toward plan, process, and KPI optimization considering ongoing organizational needs. Shopper Marketing: Partner with Commercial Strategy group to commercialize and execute in-store and online Shopper strategy to support customer specific business objectives and merchandising plans. Business Management: Support budget management inclusive of PO development, tracking, contract reviews, and finance updates. Lead business needs pertaining to master data, compliance, and inventory management. Project Management: Lead cross functional team to ensure team stays on track to successfully deliver new products, product renovations, and any other project needs. Artwork/Graphics: Work in coordination with creative services and art department to influence packaging graphics and/or advertising creative. Partner with Medical, Legal and Regulatory to ensure in-market risk is minimized. Maintain repository of all graphics for sales reviews, agency support, etc. Other day to day responsibilities include: Stage Gate deliverables, meeting management, project management, file maintenance, sales samples coordination, budget management, art conversions and ad hoc analyses & performance reporting. Experience Required Typically these skills are acquired with a Bachelor's degree in Business, Marketing or a related field. Master's Degree/MBA preferred. Typically 4+ years of experience. 2-4 years of experience in CPG Brand Management, Shopper Marketing, or Retail Marketing is a plus. Requires demonstrated ability to support established business plan, possess marketing creativity, developing verbal and written communication skills and excellent project and time management skills. Requires the ability to influence internal teams without authority. Comfort with ambiguity and uncertainty, ability to navigate unfamiliar situations and can handle organizational pivots. Strong analytical acumen and critical thinking skills complemented by marketing intuition to confidently act and make recommendations. Computer literacy and advanced skills in the use of MS Excel, Power Point, and Word are required. Requires self-motivation, marketing creativity, detail orientation, and commitment to deadlines. Drives for results based on the strategy with minimal supervisor oversight. Up to 20% travel may be required. Benefits We believe our people are our greatest asset. Alongside competitive compensation, we offer benefits tailored to supporting you and your family, as well as career development opportunities to ensure you feel valued and supported, both professionally and personally. Target base salary for NJ $95K - $118K. Find out more about Total Rewards at Perrigo. Hybrid Working Approach We love our offices and the setting they provide for in-person collaboration and celebration. But we also appreciate the opportunity to work remotely can energise you too, so we promote flexibility with the ability to work two days a week from home in many roles. We are proud to be included in the Forbes list of "America's Best Employers by State 2024". Find out more here Applicants please note: To apply to this position please click the APPLY button at the bottom of the application. (The SAVE button will only save your profile information but not submit an application for this open position.) Thank you. We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or other characteristics protected by law. #weareperrigo
    $95k-118k yearly 21d ago
  • Product Manager - Gift & Home

    Convivial Brands Elc

    Product marketing manager job in Grand Rapids, MI

    Job Details Grand Rapids, MI Full Time $70000.00 - $75000.00 Salary/year Description The Product Line Manager plays a pivotal role in driving growth, profitability, and brand differentiation within Convivial Brands' product portfolio. As a strategic leader, this role manages product line strategies, oversees product lifecycle management, and collaborates across functions to deliver compelling, profitable products to market. The Product Line Manager partners with Creative, Sales, Marketing, Supply Chain, and vendor partners to ensure successful execution of product development-from concept to commercialization-while maintaining the highest standards of quality, brand alignment, and financial performance. This is a full-time, on-site position based at our corporate headquarters in Grand Rapids, MI. Principal Duties and Responsibilities: Product Strategy & Development Develop and implement product strategies that drive growth, profitability, and long-term brand differentiation. Own and deliver product roadmaps for assigned categories, including new product development, line extensions, and lifecycle management. Conduct ongoing trend, artist, competitor, and consumer research to identify opportunities for innovation. Collaborate with the Creative team on product briefs and ensure product designs align with brand strategy. Build and maintain product line lists and catalog line lists to support launches and ongoing product management. Define and align product segmentation with overall brand positioning and customer needs. Financial & Performance Management Create and maintain pricing sheets, margin analyses, and business proformas for new products, programs, and promotions. Monitor SKU productivity, profitability, and lifecycle; recommend item staging, rationalization, and optimization. Own profit and margin goals for assigned categories, ensuring financial targets are met or exceeded. Partner with Sales to review sales briefs, forecasts, and channel-specific needs to incorporate into planning. Vendor & Partner Collaboration Manage vendor communication, quoting, and cost negotiations to achieve financial and quality targets. Collaborate with Supply Chain and Sourcing to identify viable suppliers and build strong vendor partnerships. Review artwork with Creative prior to production, and evaluate pre-production samples (PPS) for accuracy and quality, with final approval granted by Creative. Partner with Marketing and Creative on packaging development and execution. Cross-Functional Leadership Lead cross-departmental product development meetings, ensuring alignment on timelines, budgets, and deliverables. Provide product knowledge and support for sales presentations, catalogs, tradeshows, and marketing initiatives. Support long-range portfolio planning, strategic initiatives, and new business opportunities. Champion the product proofing process and systemize workflows to ensure accuracy and efficiency. Research, Insights, and Continuous Improvement Stay informed of market dynamics, competitive activity, and consumer insights to guide product strategy. Collaborate with Sales and Marketing to strengthen customer/consumer adoption and brand relevance. Continuously identify opportunities to streamline processes and increase organizational efficiency. Other Performs other duties as assigned. Convivial Brands Expectations of all Employees: Adheres to all Convivial Brands Policies and Procedures. Always conducts self in a manner consistent with Convivial Brands' Core Values. Maintains a positive and respectful attitude with all contacts. Consistently reports to work on time and prepared to perform the duties of the position. Meets productivity standards and performs duties as workload necessitates. Maintains the privacy of all company proprietary information. Treat visitors, vendors, customers, and team members with respect and dignity. Able to safely perform the essential functions of the job with or without reasonable accommodation. Must maintain a score of Y on the GWC rating scale. Supervisory Responsibilities: Supports, encourages, coaches, and maintains accountability through their influence to ensure success for the team members and for the organization. Qualifications Required/Desired Qualifications: Education & Experience Bachelor's degree required in Business Administration, Marketing, Product Development, Merchandising, or a related field. Preferred but not required: Advanced coursework or certification in Product Management, Project Management, or Consumer Packaged Goods (CPG). 3-5 years of relevant experience in product development, merchandising, marketing, or product/project coordination (with exposure to the full product lifecycle). Experience in consumer products, CPG, retail, or wholesale industries strongly preferred. Demonstrated experience in managing product data and financials (line lists, cost/margin analysis, or forecasting). B2B and D2C channel experience preferred. Skills & Abilities Strong strategic and financial acumen with demonstrated ability to build profitable product plans. Advanced knowledge of product development lifecycles, merchandising, and inventory planning. Excellent communication, presentation, and negotiation skills. Strong organizational and analytical skills; able to manage multiple projects and priorities simultaneously. Creative thinker with an eye for trends, consumer insights, and innovation opportunities. Proven ability to influence, collaborate, and motivate cross-functional teams. Proficiency with Microsoft Excel and ERP systems (Dynamics NAV preferred). Detail-oriented, process-driven, and committed to delivering quality results on time. Other Requirements Ability to travel up to 25%. May occasionally be required to work outside of normal business hours, including evenings or weekends, for special projects or to meet deadlines. Ability to safely perform essential functions of the job with or without reasonable accommodation.
    $70k-75k yearly 60d+ ago
  • Director of Marketing

    Greenleaf Hospitality 3.5company rating

    Product marketing manager job in Kalamazoo, MI

    The Director of Marketing will guide and manage all day-to-day operations of the marketing department, ensuring smooth execution of strategic initiatives, team development, and continuous improvement. This role translates the VP of Marketing's strategic direction into actionable, high-impact marketing efforts. The ideal candidate is an operationally strong, team-centric leader who brings a mix of creativity, analytical rigor, and people-first leadership to the role. Top Reasons to Work With GHG We are one of the Nation's 101 Best and Brightest Companies to work for You'll have the opportunity to work with a Marketing Team that is fun, creative, and enthusiastic! You will have the opportunity to grow your skills and experience in an environment that fosters growth and development. Responsibilities What You'll Be Doing May include, but not limited to: Leadership & Team Development Lead, mentor, and develop a high-performing, multi-functional marketing team Facilitate regular team meetings, 1:1s, and collaborative planning sessions Foster a culture of creativity, curiosity, and accountability Support career growth and learning opportunities for team members Operational Execution & Oversight Direct the implementation of marketing campaigns, programs, and content Manage timelines, deliverables, and marketing calendars across departments Allocate resources effectively to support shifting priorities and business needs Serve as the point of coordination for internal cross-functional marketing efforts Innovation & Market Intelligence Provide high- level strategic thinking and futuristic planning Drive continuous improvement and innovation in marketing channels, content, and customer engagement Stay ahead of market trends, emerging technologies, and shifts in consumer behavior Conduct or commission research on customer needs, motivations, and expectations Identify new opportunities to reach and engage key audiences in creative ways Reporting & Optimization Track, measure, and report on campaign performance, KPIs, and team metrics Deliver actionable insights and performance summaries to the VP of Marketing and senior leadership Identify opportunities to optimize campaigns, improve processes, and increase ROI Ensure regular recaps and learnings are shared across the team and organization Budget & Resource Management Oversee and manage department budgets, expenses, and vendor contracts Support the VP of Marketing in long-range budget planning and investment decisions Evaluate marketing tools and platforms to maximize team efficiency Qualifications What You Need for this Position Bachelor's degree in marketing, business administration, or a related field. 10+ years of marketing experience, including 3-5 years in an operational or senior management role and 5+ years leading a team. Proven track record of leading high-performing teams and executing complex campaigns Strong analytical skills, with experience reporting and interpreting performance data Demonstrated ability to stay ahead of consumer trends and apply insights to strategy Excellent organizational, project management, and communication skills Business-minded, metrics-driven, and comfortable working in a dynamic environment What's in it for You Annual bonus opportunity Accrued PTO starts immediately and is available as soon as a minimum of 2 hours is accrued 401K with 100% match up to 3% and 50% match up for the next 2% Medical/Dental/Vision/Disability/Life Insurance Robust Employee Assistance Program providing a wide range of services including up to 7 free counseling sessions per year Health and wellness reimbursement up to $600 annually for items like massages, gym memberships, running shoes etc. 10% discount on GHG outlets (1) shift meal provided per day Discounted hotel rates at Choice Hotels worldwide Monthly cell phone stipends Annual leadership classes and trainings Parental Leave Program Flexible work schedule
    $64k-109k yearly est. Auto-Apply 60d+ ago
  • Tech Lead, Android Core Product - Grand Rapids, USA

    Speechify

    Product marketing manager job in Grand Rapids, MI

    The mission of Speechify is to make sure that reading is never a barrier to learning. Over 50 million people use Speechify's text-to-speech products to turn whatever they're reading - PDFs, books, Google Docs, news articles, websites - into audio, so they can read faster, read more, and remember more. Speechify's text-to-speech reading products include its iOS app, Android App, Mac App, Chrome Extension, and Web App. Google recently named Speechify the Chrome Extension of the Year and Apple named Speechify its Design award winner for inclusivity for 2025. Today, nearly 200 people around the globe work on Speechify in a 100% distributed setting - Speechify has no office. These include frontend and backend engineers, AI research scientists, and others from Amazon, Microsoft, and Google, leading PhD programs like Stanford, high growth startups like Stripe, Vercel, Bolt, and many founders of their own companies. Overview With the growth of our Android app, being the most used text-to-speech app in the Play Store, we find the need for a Senior Android Engineer to help us support the new user base as well as work on new and exciting projects to push us forward. This is a key role and ideal for someone who thinks strategically, enjoys fast-paced environments, passionate about making product decisions, and has experience building great user experiences that delight users. We are a flat organization that allows anyone to become a leader by showing excellent technical skills and delivering results consistently and fast. Work ethic, solid communication skills, and obsession with winning are paramount. Our interview process involves several technical interviews and we aim to complete them within 1 week. What You'll Do Owning major features and working closely with our design team - take ownership of features inside the app and become responsible of delivering high quality features Shape the future of our Android team Own, maintain and improve reliability metrics for key features Participate in discussions across different teams - Product, Design, Engineering Review pull requests, and support other teammates Handle critical issues or cope with unexpected challenges Take ownership of feature releases and provide nightly builds for the QA team An Ideal Candidate Should Have 5+ years of software engineering experience Familiarity with Android components Experience building or contributing to at least one Android app Product design intuition and user empathy Drive to push the boundaries of Android UI/UX Understanding of the importance of tests and how to approach writing tests Self-drive to improve the app and codebase above and beyond what's outlined in the spec Rock solid experience with Kotlin, Kotlin Coroutines, Kotlin Flow, Dagger 2, MVVM, Clean Architecture, Background Services, Music Player Service, Android Animations, Jetpack Navigation, JUnit tests Excellent communication skills User oriented problem solving approach Driven with continuous feedback from leaders Bonus: Experience building, maintaining, or otherwise contributing to open source projects in Android Experience with iOS, Web or NodeJS Technologies we use: Kotlin Kotlin Coroutines Kotlin Flow Jetpack Navigation Dagger 2 Room Custom Views, Canvas & Paint Jetpack Compose JUnit What We offer: A fast-growing environment where you can help shape the company and product. An entrepreneurial-minded team that supports risk, intuition, and hustle. A hands-off management approach so you can focus and do your best work. An opportunity to make a big impact in a transformative industry. Competitive salaries, a friendly and laid-back atmosphere, and a commitment to building a great asynchronous culture. Opportunity to work on a life-changing product that millions of people use. Build products that directly impact and support people with learning differences like dyslexia, ADD, low vision, concussions, autism, and more. Work in one of the fastest growing sectors of tech, the intersection of artificial intelligence and audio. The United States Based Salary range for this role is: 140,000-200,000 USD/Year + Bonus + Stock depending on experience Think you're a good fit for this job? Tell us more about yourself and why you're interested in the role when you apply. And don't forget to include links to your portfolio and LinkedIn. Not looking but know someone who would make a great fit? Refer them! Speechify is committed to a diverse and inclusive workplace. Speechify does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
    $87k-125k yearly est. Auto-Apply 5d ago
  • Sr Staff Technical Product Manager- D&S Avionics Grand Rapids

    GE Aerospace 4.8company rating

    Product marketing manager job in Grand Rapids, MI

    As the Sr Staff Technical Product Manager, you will be responsible for operating in lockstep with product management teams to create a clear strategic direction for development needs and conveys that vision to the build and/or operations team. You will direct the team with a clear and descriptive set of requirements and partner with the team to determine what can be delivered through balancing the need for new features, defects, and technical debt. Your priority is seamless integration and alignment of perspectives from a broad set of stakeholders: Product Managers, Technical Anchors, Product Owners and Developers. Roles and Responsibilities: * Demonstrate superior product and industry knowledge and helps organization to gain the competitive edge. * Interacts with customers/stakeholders in VOC requirements-gathering, fine tuning, and obtaining product feedback. * Works with cross-functional teams to deliver features and major, complex products. * Possesses a deep understanding of the technology stack and impact on final product. * Routinely collaborates with UX, Architecture and engineering teams on multiple issues and decisions. * Conducts customer and stakeholder interviews and elaborates on personas. * Demonstrates expert persuasion and influencing skills that ensure alignment between customer, product manager and engineering teams. * Owns the release and sprint backlogs short-term roadmap for MVPs and quarterly releases. * Owns and manages the backlog; continuously orders and prioritizes to ensure that 1-2 sprints/iterations of backlog are always ready. * Prioritize continuously in accordance with the understanding and validation of customer problems and needs. * Demonstrates strategic expert level skills in problem decomposition and ability to navigate through ambiguity. * Engages frequently (50% of the time) with the development team; facilitates discussions, provides clarification, story acceptance and refinement, testing and validation; contributes to design activities and decisions. * Translates unstructured or ambiguous work requests into actionable user stories and work units. * Partners with Development Leadership to ensure healthy development process. * Mentors junior team members. * Provide technical leadership to TPMs across organization. Expert in Agile Methodology: Coaches others. Minimum Qualifications: * Bachelor's degree from accredited university or college with minimum of 5 years of professional experience OR associate's degree with minimum of 8 years of professional experience OR High School Diploma with minimum of 10 years of professional experience * Minimum 5 years of professional experience in STEM (Science, Technology, Engineering, Mathematics) field. * Note: Military experience is equivalent to professional experience Eligibility Requirement: * Legal authorization to work in the U.S. is required. We will not sponsor individuals for employment visas, now or in the future, for this job. Desired Characteristics: * Strong knowledge of software design and coding principles * Experience working in an Agile environment * Familiarity with versatile implementation options * Demonstrates knowledge on technical topics, such as caching, APIs, data transfer, scalability, and security Business Acumen: * Demonstrates the initiative to explore alternate technology and approaches to solving problems * Skilled in breaking down problems, documenting problem statements and estimating efforts * Has the ability to analyze impact of technology choices * Skilled in negotiation to align stakeholders and communicate a single synthesized perspective to the scrum team. Balances value propositions for competing stakeholders. * Demonstrates knowledge of the competitive environment * Demonstrates knowledge of technologies in the market to help make buy vs build recommendations, scope MVPs, and to drive market timing decisions Leadership: * Influences through others; builds direct and "behind the scenes" support for ideas. Pre-emptively sees downstream consequences and effectively tailors influencing strategy to support a positive outcome. * Able to verbalize what is behind decisions and downstream implications. Continuously reflecting on success and failures to improve performance and decision-making. * Understands when change is needed. Participates in technical strategy planning. Personal Attributes: * Able to effectively direct and mentor others in critical thinking skills. Proactively engages with cross-functional teams to resolve issues and design solutions using critical thinking and analysis skills and best practices. Finds important patterns in seemingly unrelated information. * Influences and energizes other toward the common vision and goal. Maintains excitement for a process and drives to new directions of meeting the goal even when odds and setbacks render one path impassable. * Innovates and integrates new processes and/or technology to significantly add value to GE. Identifies how the cost of change weighs against the benefits and advises accordingly. Proactively learns new solutions and processes to address seemingly unanswerable problems. Note To comply with US immigration and other legal requirements, it is necessary to specify the minimum number of years' experience required for any role based within the USA. For roles outside of the USA, to ensure compliance with applicable legislation, the JDs should focus on the substantive level of experience required for the role and a minimum number of years should NOT be used. This Job Description is intended to provide a high-level guide to the role. However, it is not intended to amend or otherwise restrict/expand the duties required from each individual employee as set out in their respective employment contract and/or as otherwise agreed between an employee and their manager. This role requires access to U.S. export-controlled information. Therefore, employment will be contingent upon the ability to prove that you meet the status of a U.S. Person as one of the following: U.S. lawful permanent resident, U.S. Citizen, have been granted asylee or refugee status (i.e., a protected individual under the Immigration and Naturalization Act, 8 U.S.C. 1324b(a)(3)). Additional Information GE Aerospace offers a great work environment, professional development, challenging careers, and competitive compensation. GE Aerospace is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law. GE Aerospace will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable). Relocation Assistance Provided: No
    $122k-161k yearly est. Auto-Apply 45d ago
  • Regional Revenue Manager

    Lodgco Hospitality

    Product marketing manager job in Grand Rapids, MI

    Lodgco Hospitality is a dynamic and growing hotel management company dedicated to providing exceptional service and memorable experiences to our guests. With a portfolio of diverse properties, we pride ourselves on our commitment to excellence, innovation, and continuous growth. We're seeking a strategic and analytical Regional Hotel Revenue Manager to join our team and lead revenue optimization efforts across multiple properties. This position involves managing transient and group inventory for multiple brands, analyzing market trends and implementing pricing strategies to ensure profitability. This role requires collaboration with hotel, regional and corporate leadership teams. KEY RESPONSIBILITIES Develop and execute pricing and positioning strategies for a cluster of hotels. Hotels may be in multiple markets with multiple brands Manage room inventory to optimize revenue and profit Analyze and interpret data and performance, identify trends and executive strategies to drive revenue. Clearly communicate these strategies to property and leadership teams Review and refine hotel forecasts for accuracy Build rates, packages, and sales strategies in hotel inventory systems Prepare and distribute accurate and timely weekly/monthly performance reports Communicate brand updates and resolve rate/inventory issues Ensure compliance and participation in brand promotions Maintain data integrity across all platforms. Conduct periodic audits to ensure compliance with brand standards Occasional travel for hotel visits required BUILD SUCCESSFUL RELATIONSHIPS Develop strong working relationships with others, including hotel and regional teams Act as a liaison between property and corporate teams when necessary Inform and/or update hotel, regional and executive teams of relevant information in a timely manner OTHER DUTIES: Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice COMPETENCIES: Strong written, verbal and presentation skills with the ability to communicate effectively to all levels of leadership Strong understanding of revenue management concepts, skills, systems and processes Strong Microsoft Office skills, especially Excel Highly adaptable and strong attention to detail REQUIRED/PREFERRED EDUCATION AND EXPERIENCE 1-2 years of revenue management experience required Bachelor's degree or equivalent experience Marriott, Hilton, IHG, and/or Hyatt brand experience preferred ADDITIONAL ELIGIBILITY QUALIFICATIONS Valid driver's license and safe driving record - satisfactory criminal background screening required - professional references BENEFITS WE OFFER Day-1 Medical, Dental & Vision coverage Valuable ancillary benefits Generous paid time off 401(k) with company match Hotel team member discounts Incentive-based earning potential And more! SUPERVISORY RESPONSBILITY This position doesn't manage any staff members. PHYSICAL DEMANDS The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to verbally communicate, listen, stand for long periods of time, ability to walk, kneel, stoop, bend, and lift up to 50 pounds. EXPECTED HOURS OF WORK This is a full-time position. Days and hours of work are Monday through Friday, regular business hours. EEO STATEMENT In accordance with all applicable local, state, and federal laws, Lodgco is committed to a policy of nondiscrimination and equal employment. This policy requires that all decisions involving hiring, promotion, transfer, compensation, benefits, training, discipline, and all other personnel practices and terms or conditions of employment will be made without regard to race, color, religion, sex, age, national origin, disability, genetic information, height, weight, marital status, veteran status, sexual orientation or any other protected characteristic under state, federal, or local law. Lodgco also prohibits retaliation against any employee because the employee has engaged in an activity that is protected under state, federal, or local law. WHO WE ARE At Lodgco, we believe that hospitality success is driven by unwavering dedication, a vibrant workplace culture, and impactful narratives. We believe in investing in our team's development to deliver a superior customer experience and achieve success together. For three decades, Lodgco Hospitality has set the standard for hospitality success. We are committed to revenue growth and maximizing the value of the assets we manage while fostering a supportive environment for our employees. Join us in elevating hotel operations and maximizing profitability. To learn more about our growing company, please visit **********************
    $75k-111k yearly est. Auto-Apply 60d+ ago
  • E-commerce Marketing Manager

    Baker Book House Company

    Product marketing manager job in Grand Rapids, MI

    Job Description JOB OPENING E-commerce Marketing Manager Manager: EVP of Direct to Consumer Position Type: Full Time, Exempt We are seeking a strategic, entrepreneurial-minded E-commerce Marketing Manager to help drive our online business to the next level. This individual will blend data-driven insight with marketing creativity to deliver measurable growth, enhance customer engagement, and strengthen our digital presence. Key Responsibilities: Develop and execute digital marketing strategies to drive traffic, lead generation, and brand awareness-creating campaigns that deliver incremental sales and measurable ROI. Lead customer acquisition and engagement efforts, including business strategy, messaging, and campaign development. Use analytics to evaluate performance and refine programs for continuous improvement. Drive customer retention and loyalty through targeted content, lifecycle marketing, and personalized communication strategies. Collaborate cross-functionally with internal teams to ensure marketing initiatives align with overall business and ecommerce goals. Partner with digital marketing and email teams to optimize campaign performance across all channels. Own on-site search performance as the in-house expert on Algolia, leveraging data to enhance product discoverability and conversion. Maximize organic visibility by developing and implementing effective SEO, GEO, and AEO strategies. Execute paid advertising campaigns across Google, Google Merchant Center, social media, and other digital platforms to support key promotions and initiatives. Support product launches and improvements, ensuring marketing readiness and clear communication of new features and benefits to customers. Qualifications: Bachelor's degree in related field 2-4 years of experience in digital marketing and/or ecommerce marketing A creative yet analytical thinker who thrives in a fast-paced, results-driven environment. Experienced in ecommerce marketing, digital advertising, and analytics tools. Skilled at turning insights into actionable strategies that grow traffic, engagement, and sales. Compensation and Benefits: Commensurate with qualifications and experience. As a full-time position, benefits provided include health, dental, group life insurance, short- and long-term disability insurance, paid time off, paid medical leave, paid parental leave, 401(k) after three months, and others. Baker Book House Company is an Equal Opportunity Employer. As a company that believes in the inherent diversity reflected in the kingdom of God, Baker Book House Company is committed to the importance of diversity, equity, inclusion, and belonging (DEIB) in the books we publish, in our community of employees, and in the way we conduct ourselves in our workplace and in the marketplace.
    $89k-137k yearly est. 30d ago
  • Assistant Marketing Manager

    Pro-Vision Solutions 4.0company rating

    Product marketing manager job in Byron Center, MI

    Job Details Byron Center, MIDescription PRO-VISION is looking for an Assistant Marketing Manager to join their growing company in Byron Center, MI. This full time, salaried position offers a great work environment with a benefit package that includes paid time off, paid maternity/paternity leave health, dental and vision insurance, paid holidays a 401K match and additional benefits. Pro-Vision is driving the future of video intelligence and data integration. We are dedicated to enhancing safety, increasing productivity, and protecting the critical assets of our customers. Organizations rely upon data and vision to provide certainty in decision making. Thousands of partners worldwide trust Pro-Vision to implement advanced recording and software solutions to address real world transit, public safety, and commercial needs. The Assistant Marketing Manager plays a critical role in supporting Pro-Vision. This role combines strategic vertical marketing with hands-on project execution. You will lead planning, coordination, and delivery of marketing efforts to generate leads, enhance brand visibility, and support the sales team with tools and campaigns tailored to each vertical. Responsibilities include: Support the development and execution of multi-channel B2B marketing campaigns across email, web, paid media, social, and events. Coordinate campaign assets (copy, creative, landing pages, etc.) and work cross-functionally to ensure timely delivery. Assist in managing campaign calendars and timelines. Lead the execution and performance of the company's email marketing program, including newsletters, promotional campaigns, and nurture workflows. Build and optimize marketing automation workflows using behavioral and trigger-based email campaigns to engage leads and move them through the sales funnel. Collaborate with content and design teams to create compelling email templates and assets. Monitor performance metrics (open rates, click-throughs, conversions, etc.) and continually optimize based on data insights. Maintain list segmentation and hygiene to ensure deliverability and targeting accuracy. Collaborate with content creators and subject matter experts to develop marketing materials, including case studies, blog posts, emails, landing pages, and sales collateral. Ensure brand messaging and tone remain consistent across all customer touchpoints. Contribute to content ideas based on market trends and buyer needs. Support the implementation of on-page and off-page SEO strategies to drive organic traffic and improve search rankings. Conduct keyword research and collaborate on content planning based on SEO opportunities. Optimize website content, metadata, and landing pages in coordination with digital and web teams. Use SEO tools (e.g., SEMrush, Moz, Google Search Console) to track performance and identify areas for improvement. Assist with digital campaign setup, including basic SEO, SEM, paid social, and email automation workflows. Monitor performance and suggest optimizations based on analytics and KPIs. Support the development and execution of nurture campaigns and lead scoring models. Conduct competitive and industry research to support campaign strategy and positioning. Track key marketing metrics and report on campaign and channel performance using tools like Google Analytics, SharpSpring, or SurveyMonkey. Maintain marketing dashboards and help derive insights for continuous improvement. Serve as a liaison between marketing and sales to align campaign goals with lead quality and pipeline needs. Support vendor relationships for digital ads, design, printing, and promotional products. Manage day-to-day tasks and deadlines using project management tools (e.g., Wrike) We are Equal Opportunity Employer and value diversity at our company. We provide reasonable accommodations to qualified applicants and employees with disabilities, as required by the Americans with Disabilities Act. Qualifications Strong understanding of digital marketing channels, including email, social, search, and paid media Experience with email marketing platforms and marketing automation tools such as SharpSpring is a plus. Knowledge of behavioral- and trigger-based email workflows is a plus. Working knowledge of SEO strategies and best practices Excellent written and verbal communication skills Highly organized with strong attention to detail and time management Familiarity with CRM systems like Salesforce is a plus. Analytical mindset with the ability to track KPIs and report on performance
    $50k-63k yearly est. 60d+ ago
  • Community Banking Market Mgr

    Old National Bank 4.4company rating

    Product marketing manager job in Grand Rapids, MI

    Old National Bank has been serving clients and communities since 1834. With over $70 billion in total assets, we are a regional powerhouse deeply rooted in the communities we serve. As a trusted partner, we thrive on helping our clients achieve their goals and dreams, and we are committed to social responsibility and investing in our communities through volunteering and charitable giving. We continually seek highly motivated and talented individuals as our people are critical to our success. In return, we offer competitive compensation with our salary and incentive program, in addition to medical, dental, and vision insurance. 401K, continuing education opportunities and an employee assistance program are also included in our benefit suite. Old National also offers a variety of Impact Network Groups led by team members who are passionate about driving engagement, creating awareness of diverse backgrounds and experiences, and building inclusion across the organization. We offer a unique opportunity to join a growing, community and client-focused company that is firmly rooted in its core values. Responsibilities We are currently seeking to fill a Community Banking Market Manager position. This position serves as Team Leader, Coach and Sales Leader for their own Banking Center and a number of additional banking centers in a localized area. They are responsible for the oversight of their banking center managers in an assigned market for the administration and efficient operation of those assigned banking centers. These areas include profit and loss; management of consultative sales processes; client experience oversight; compliance with all operational, legal, and regulatory requirements; team member development including hiring, training, and ongoing performance management; and acquiring, strengthening, and retaining client relationships. The Community Banking Market Manager has individual responsibilities for direct client sales and service including account opening, loan applications, service inquiries and transaction processing as needed. They have individual sales goals as well as the responsibility for maximizing the sales and profitability of the entire banking center. Salary Range The salary range for this position is $81,700 - $165,100 per year. Final compensation will be determined by location, skills, experience, qualifications and the career level at which the position is filled. Key Accountabilities Banking Center Profitability and Oversight Assist the Community Banking Executive in establishing, monitoring, and evaluating banking center and individual sales and service goals. Conduct regular meetings with banking center staff to build product knowledge, review goals and expectations, recognize areas of success and opportunities for development; share corporate marketing campaign and supporting materials, and proactively introduce all servicing channels to consumer and business clients. Participate and encourage attendance in local community events and activities to activate partnerships within the area, through volunteerism of team members and corporate financial support. Client Centric Sales Approach Build banking center team focused on a consultative sales approach, uncovering needs of clients, and providing education and advice regarding the products and services available to meet the clients needs. This includes hiring, training, mentoring, and developing team members to create a proficient team with loan and deposit knowledge. Leads banking team in educating clients of all consumer and small business loan and deposit products and services; promotes line of business resources through joint calling efforts including mortgage, investments, wealth management, private banking, commercial, treasury management and merchant processing; as well as the wide range of banking channels available to clients, including emerging technology and digital solutions to enhance the client experience Proactively coaches to ensure adherence to all regulatory requirements and guidelines, ethical standards and encourages sharing of best practices and effective sales techniques and tools Operational Excellence Staff to company benchmarks, ensuring all service standards are met or exceeded; respond to client inquiries in alignment with company policies, procedures, and standards; plan and assign banking center staffing to ensure optimal client service. Manages the Market Service Leader to ensure appropriate oversight of banking center operations including compliance with bank policies, procedures and audit standards, compliance with legal and regulatory requirements, compliance with security practices/procedures and oversight of security equipment Manage and support banking center managers within the area, including training, staffing, performance management, salary administration and discipline Key Competencies for Position Execution Leadership: Communicates goals, tracks progress against key goals/metrics, effectively utilizing diverse talent and resources to achieve goals. Empowers team members and holds them accountable based on appropriate level of authority; manages progress effectively and takes appropriate measures to address performance issues. Seeks to identify what caused the issue, consults with lines of business and subject matter experts, as appropriate, to determine the best solution and acts within approved policies, procedures, and established guidelines. Client Leadership: Client Experience - Fosters a culture that enables others to deliver an exceptional client experience, anticipates, escalates and/or takes action when work processes, procedures, or policy implementation issues may affect the client, always working to resolve issues and design solutions with a clear picture of the client in mind. Seeks information about the client/client's business to develop sound solutions to meet each client's needs, following through on client commitments despite time pressures or obstacles; follows up to ensure the client is satisfied. Culture Leadership: Is accessible, approachable, and helpful to others, builds relationships, establishes trust, credibility, and respect with others through a track record of delivering on commitments, inspires team members to demonstrate our culture and core values, coaching and developing team members to act honestly and ethically in all efforts. People Leadership: Actively seeks to attract the best talent and to develop team members' effectiveness in their current and future roles, encourages and values diversity. Gives, receives, and asks for feedback, creates a supportive, encouraging environment which empowers team members to stretch beyond what they thought they could do, while holding team members accountable for goals and deliverables. Qualifications and Education Requirements Education: Bachelor's Degree in business related field preferred or equivalent work experience 4+ years banking experience with 2+ years consumer lending experience 2+ years of supervisory experience, preferably in the banking or retail industry Licenses/Certifications: must be eligible to register with the National Mortgage Licensing System and Registry (NMLS) Old National is proud to be an equal opportunity employer focused on fostering an inclusive workplace and committed to hiring a workforce comprised of diverse backgrounds, cultures and thinking styles. As such, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, status as a qualified individual with disability, sexual orientation, gender identity or any other characteristic protected by law. We do not accept resumes from external staffing agencies or independent recruiters for any of our openings unless we have an agreement signed by the Director of Talent Acquisition, to fill a specific position. Our culture is firmly rooted in our core values. We are optimistic. We are collaborative. We are inclusive. We are agile. We are ethical. We are Old National Bank. Join our team! We can recommend jobs specifically for you! Click here to get started. If you're qualified for a position but need additional help with the application because of a disability, please email ************************** (This email will respond to accommodation requests only.)
    $42k-63k yearly est. Auto-Apply 20h ago
  • Senior Digital Product Manager - NetSuite

    Millerknoll, Inc.

    Product marketing manager job in Zeeland, MI

    Why join us? Our purpose is design for the good of humankind. It's the ideal we strive toward each day in everything we do. Being a part of MillerKnoll means being a part of something larger than your work team, or even your brand. We are redefining modern for the 21st century. And our success allows MillerKnoll to support causes that align with our values, so we can build a more sustainable, equitable, and beautiful future for everyone. About this Opportunity The MillerKnoll Digital team is creating a customer-centric, digitally enabled business model that transforms how our family of brands operates. We're building seamless, data-driven experiences through digital solutions across our platforms and we're looking for a Sr. Digital Product Manager with experience in Retail NetSuite ERP to help lead this evolution. In this pivotal role, you'll collaborate with stakeholders across Finance, Supply Chain, Retail Operations & Technology to lead new projects, evolving our strategy around ERP processes, including Order-to-Cash, Procure-to-Pay, Inventory Management, Finance, and Purchasing. You'll leverage your experience in NetSuite ERP to uncover problem areas, identify new opportunities, and define requirements for customizations within the platform. You will be key to building a robust and scalable digital backbone supporting all MillerKnoll brands. What You'll Do You'll have opportunities to lead, collaborate, and take ownership every day as you: * Define product features and requirements and lead the implementation of new digital products and integrations within the NetSuite ERP ecosystem * Continuously assess NetSuite updates and partner apps to uncover opportunities that enhance MillerKnoll's business processes and system capabilities * Own roadmap development tasks by identifying opportunities, defining initiatives, scenarios, epics, and stories * Partner with technical teams in data mapping exercises and solution design review sessions * Lead standups, backlog refinement activities * Support major system upgrades and migration of functionalities to and from NetSuite and its ecosystem applications * Ensure all necessary user acceptance, performance, and post-production testing is conducted and documented according to MillerKnoll testing guidelines * Manage third-party vendors and integration partners to ensure alignment with strategic business outcomes * Evaluate and communicate performance of one or more digital properties * Lead cross-functional project teams to implement and maintain product features * Assign work to the analysts in the team * Use analytics and customer research to measure product effectiveness and to direct future product development. * Perform additional responsibilities as requested to achieve business objectives Sound Like You? You might be just who we're looking for if you have: * 5+ years of product management experience. NetSuite experience is required * Demonstrated ability to define and manage product roadmaps, prioritization, and stakeholder alignment * Strong analytical and problem-solving skills, with a data-driven approach to product optimization * Solid understanding of ERP principles such as Purchasing, Inventory, Financials, Payment, Suite Analytics, and Saved Search * Experience leading cross-functional projects in a matrixed environment * Excellent communication and presentation skills with both technical and business audiences * Bachelor's degree in Computer Science, Business, or a related field (or equivalent experience) Our Values At MillerKnoll, we believe in making a difference - creating meaningful spaces, supporting our communities, and using business as a force for good. We believe everyone is extraordinary and should have the opportunity to reach their full potential. We know we are better together - by challenging one another, welcoming all perspectives, and working as one, we achieve more. Who We Hire? Simply put, we hire qualified applicants representing a wide range of backgrounds and abilities. MillerKnoll is comprised of people of all abilities, gender identities and expressions, ages, ethnicities, sexual orientations, veterans from every branch of military service, and more. Here, you can bring your whole self to work. We're committed to equal opportunity employment, including veterans and people with disabilities. This organization participates in E-Verify Employment Eligibility Verification. In general, MillerKnoll positions are closed within 45 days and are open for applications for a minimum of 5 days. We encourage our prospective candidates to submit their application(s) expediently so as not to miss out on our opportunities. We frequently post new opportunities and encourage prospective candidates to check back often for new postings. MillerKnoll complies with applicable disability laws and makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact MillerKnoll Talent Acquisition at careers_********************.
    $89k-125k yearly est. Auto-Apply 3d ago

Learn more about product marketing manager jobs

How much does a product marketing manager earn in Kalamazoo, MI?

The average product marketing manager in Kalamazoo, MI earns between $73,000 and $137,000 annually. This compares to the national average product marketing manager range of $83,000 to $149,000.

Average product marketing manager salary in Kalamazoo, MI

$100,000

What are the biggest employers of Product Marketing Managers in Kalamazoo, MI?

The biggest employers of Product Marketing Managers in Kalamazoo, MI are:
  1. Stryker
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