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Public relations supervisor vs vice president of public relations

The differences between public relations supervisors and vice presidents of public relations can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a public relations supervisor and a vice president of public relations. Additionally, a vice president of public relations has an average salary of $143,172, which is higher than the $75,368 average annual salary of a public relations supervisor.

The top three skills for a public relations supervisor include press releases, account management and integrated marketing. The most important skills for a vice president of public relations are press releases, external communications, and business development.

Public relations supervisor vs vice president of public relations overview

Public Relations SupervisorVice President Of Public Relations
Yearly salary$75,368$143,172
Hourly rate$36.23$68.83
Growth rate8%8%
Number of jobs25,09755,300
Job satisfaction--
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 84%
Average age4242
Years of experience44

What does a public relations supervisor do?

Public or patient relations representatives are professionals who act as an intermediary between hospitals and the families of their patients. These representatives are required to provide excellent service to patients and their families by responding to their questions, filling out paperwork, and providing information. They are required to handle all communications and complaints as well as relay concerns to the appropriate channels. Public relations representatives must also conduct satisfaction surveys so that they can improve the loyalty and service recognition of the company.

What does a vice president of public relations do?

A vice president of public relations oversees the public relations efforts of a company, aiming for brand awareness and public interest. It is their duty to establish timelines and guidelines, develop projects and programs, monitor budgets, liaise and build positive relationships with media partners, and coordinate with public relations experts. There are also instances when they must represent the company at public gatherings or when facilitating press conferences. Moreover, as a vice president, it is essential to enforce the company's policies and regulations, implementing new ones as needed.

Public relations supervisor vs vice president of public relations salary

Public relations supervisors and vice presidents of public relations have different pay scales, as shown below.

Public Relations SupervisorVice President Of Public Relations
Average salary$75,368$143,172
Salary rangeBetween $54,000 And $104,000Between $88,000 And $232,000
Highest paying City-Las Vegas, NV
Highest paying state-Nevada
Best paying company-We Communications
Best paying industry-Health Care

Differences between public relations supervisor and vice president of public relations education

There are a few differences between a public relations supervisor and a vice president of public relations in terms of educational background:

Public Relations SupervisorVice President Of Public Relations
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 84%
Most common majorBusinessCommunication
Most common collegeStanford UniversityNorthwestern University

Public relations supervisor vs vice president of public relations demographics

Here are the differences between public relations supervisors' and vice presidents of public relations' demographics:

Public Relations SupervisorVice President Of Public Relations
Average age4242
Gender ratioMale, 41.0% Female, 59.0%Male, 38.3% Female, 61.7%
Race ratioBlack or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4%Black or African American, 5.8% Unknown, 4.7% Hispanic or Latino, 9.0% Asian, 5.1% White, 75.0% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between public relations supervisor and vice president of public relations duties and responsibilities

Public relations supervisor example responsibilities.

  • Manage public affairs and media efforts including writing and placing op-eds and mobilizing editorial campaigns.
  • Administer corporate oversight of customer expectations and appropriate services to ensure alignment between customer practices and core customer service values.
  • Direct strategic planning and execution for entertainment partnership platform to include B2C communications and marketing.

Vice president of public relations example responsibilities.

  • Manage club website, Facebook and club bulletin board.
  • Manage communications with students, alumni and faculty, including distribution of all social media
  • Manage all aspects of business operations that include sales and marketing, advertising, administration, financial oversight and inventory/procurement management.
  • Conduct a rebranding of the co-op s logo.
  • Negotiate media buys and analyze market trends and campaign ROI.
  • Supervise budget allocation and media spend to ensure optimum ROI.
  • Show more

Public relations supervisor vs vice president of public relations skills

Common public relations supervisor skills
  • Press Releases, 10%
  • Account Management, 8%
  • Integrated Marketing, 6%
  • Direct Reports, 5%
  • Guest Service, 4%
  • Client Relations, 4%
Common vice president of public relations skills
  • Press Releases, 12%
  • External Communications, 9%
  • Business Development, 6%
  • Professional Development, 6%
  • Communications Strategies, 5%
  • Crisis Management, 4%

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