Resource development director vs campaign manager

The differences between resource development directors and campaign managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a resource development director and a campaign manager. Additionally, a resource development director has an average salary of $96,893, which is higher than the $78,890 average annual salary of a campaign manager.

The top three skills for a resource development director include resource development, press releases and fund raising. The most important skills for a campaign manager are digital marketing, email marketing, and email campaigns.

Resource development director vs campaign manager overview

	Resource Development Director	Campaign Manager
Yearly salary	$96,893	$78,890
Hourly rate	$46.58	$37.93
Growth rate	8%	8%
Number of jobs	62,286	12,293
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 69%	Bachelor's Degree, 78%
Average age	42	42
Years of experience	4	4

Resource development director vs campaign manager salary

Resource development directors and campaign managers have different pay scales, as shown below.

	Resource Development Director	Campaign Manager
Average salary	$96,893	$78,890
Salary range	Between $54,000 And $172,000	Between $56,000 And $109,000
Highest paying City	New York, NY	Boston, MA
Highest paying state	New York	Nevada
Best paying company	Edelman Financial Engines	Apple
Best paying industry	Health Care	Technology

Differences between resource development director and campaign manager education

There are a few differences between a resource development director and a campaign manager in terms of educational background:

	Resource Development Director	Campaign Manager
Most common degree	Bachelor's Degree, 69%	Bachelor's Degree, 78%
Most common major	Business	Political Science
Most common college	Stanford University	Stanford University

Resource development director vs campaign manager demographics

Here are the differences between resource development directors' and campaign managers' demographics:

	Resource Development Director	Campaign Manager
Average age	42	42
Gender ratio	Male, 40.5% Female, 59.5%	Male, 54.3% Female, 45.7%
Race ratio	Black or African American, 5.8% Unknown, 4.7% Hispanic or Latino, 9.0% Asian, 5.1% White, 75.0% American Indian and Alaska Native, 0.4%	Black or African American, 5.7% Unknown, 4.7% Hispanic or Latino, 8.9% Asian, 5.1% White, 75.2% American Indian and Alaska Native, 0.4%
LGBT Percentage	16%	16%

Differences between resource development director and campaign manager duties and responsibilities

Resource development director example responsibilities.

Develop, launch, manage and update content social media including Facebook and YouTube.
Extend product revenue by delivering new products for managing configuration of Linux platforms.
Document work on Medicaid case notes.
Source active and passive candidates from job boards, LinkedIn groups, referrals.
Negotiate rates that are profitable for Modis, and secure the candidate's commitment to take assignments.
Utilize LinkedIn, job boards, cold calling, user groups, vendors and referrals to acquire talent.

Campaign manager example responsibilities.

Manage and optimize each Facebook account s campaign that run through ConnectAds to ensure success metrics are achieve.
Manage staff for weekly phone banks at NYC campaign headquarters.
Upload leads into CRM and conduct post event lead qualifying activities.
Organize and funnele incoming leads into SalesForce, and direct to proper sales channel.
Manage reporting for back office programs; measure & present KPIs quarterly to global stakeholders.
Establish and manage campaign office; manage volunteer staff; implement campaign and GOTV strategies.

Resource development director vs campaign manager skills

Common resource development director skills

Resource Development, 14%
Press Releases, 8%
Fund Raising, 5%
Human Resources, 5%
Financial Management, 5%
Fund Development, 4%

Common campaign manager skills

Digital Marketing, 13%
Email Marketing, 6%
Email Campaigns, 5%
Event Planning, 4%
Integrated Marketing, 4%
Marketing Campaigns, 4%

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Resource Development Director
Resource Development Director vs Campaign Manager

Updated January 8, 2025

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