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Senior web analyst vs analyst lead

The differences between senior web analysts and analyst leads can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a senior web analyst and an analyst lead. Additionally, a senior web analyst has an average salary of $96,816, which is higher than the $95,264 average annual salary of an analyst lead.

The top three skills for a senior web analyst include digital marketing, google analytics and A/B. The most important skills for an analyst lead are analytics, data analysis, and project management.

Senior web analyst vs analyst lead overview

Senior Web AnalystAnalyst Lead
Yearly salary$96,816$95,264
Hourly rate$46.55$45.80
Growth rate19%9%
Number of jobs51,963122,353
Job satisfaction--
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 66%
Average age3743
Years of experience66

What does a senior web analyst do?

A senior web analyst works hand-in-hand with planning and digital teams to analyze and provide insights across digital advertising campaigns and traffic acquisition. These professionals give recommendations depending on web analytics and digital insight. They use data visualization techniques to lead and outline business benefits and present findings in client meetings for excellent implementation. Moreover, senior web analysts partner with Business management team members to analyze and provide insights that enhance media strategies. Also, these professionals oversee digital analytics developments.

What does an analyst lead do?

The duties of an analyst lead depend on one's line of work or industry of employment. Typically, their responsibilities revolve around performing research and analysis, coordinating with different departments to gather leads and data, reviewing findings, and producing reports and presentations for the stakeholders and other higher-ranking officials. Through the results, an analyst lead can provide advice, devise strategies for business optimization, spearhead the development of processes, identify strengths and weaknesses, and offer recommendations on areas in need of improvement. All of this is done while in adherence to the company's vision and mission.

Senior web analyst vs analyst lead salary

Senior web analysts and analyst leads have different pay scales, as shown below.

Senior Web AnalystAnalyst Lead
Average salary$96,816$95,264
Salary rangeBetween $73,000 And $126,000Between $74,000 And $122,000
Highest paying CitySeattle, WASan Francisco, CA
Highest paying stateWashingtonCalifornia
Best paying companyAdobeGoogle
Best paying industryMediaFinance

Differences between senior web analyst and analyst lead education

There are a few differences between a senior web analyst and an analyst lead in terms of educational background:

Senior Web AnalystAnalyst Lead
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 66%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Pennsylvania

Senior web analyst vs analyst lead demographics

Here are the differences between senior web analysts' and analyst leads' demographics:

Senior Web AnalystAnalyst Lead
Average age3743
Gender ratioMale, 63.3% Female, 36.7%Male, 62.4% Female, 37.6%
Race ratioBlack or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.4% Asian, 14.4% White, 64.4% American Indian and Alaska Native, 0.1%Black or African American, 10.6% Unknown, 5.0% Hispanic or Latino, 11.3% Asian, 14.4% White, 58.4% American Indian and Alaska Native, 0.2%
LGBT Percentage10%8%

Differences between senior web analyst and analyst lead duties and responsibilities

Senior web analyst example responsibilities.

  • Manage and maintain permissions, features and layouts for dozens of SharePoint sites on the company s intranet.
  • Manage re-launch of FordsTheatre.org following Drupal redesign.
  • Monitor PPC campaigns to ensure highest ROI.
  • Configure DotNetNuke installations, modules and skins; complex form development; extensive HTML and CSS development.
  • Utilize Omniture to drive content strategy, user engagement measurement, and a/b testing in support of redesigning www.mycigna.com
  • Utilize findings to optimize conversions and ROI.
  • Show more

Analyst lead example responsibilities.

  • Lead technical development team using Java technologies to create web applications.
  • Lead release and installation efforts for software and hardware releases through different phases of the SDLC.
  • Manage and design SharePoint as a pseudo-admin.
  • Manage SharePoint project database and maintain project records.
  • Design system architecture for managing and deploying distribute databases to sales representatives.
  • Standardize the OS environment enterprise-wide, resulting in a highly available and easily manage and support system.
  • Show more

Senior web analyst vs analyst lead skills

Common senior web analyst skills
  • Digital Marketing, 12%
  • Google Analytics, 9%
  • A/B, 8%
  • Web Analytics, 7%
  • B Testing, 5%
  • Visualization, 5%
Common analyst lead skills
  • Analytics, 10%
  • Data Analysis, 5%
  • Project Management, 5%
  • Customer Service, 5%
  • Excellent Interpersonal, 5%
  • Java, 4%

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