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The differences between university relations directors and publications managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a university relations director and a publications manager. Additionally, a university relations director has an average salary of $95,885, which is higher than the $94,155 average annual salary of a publications manager.
The top three skills for a university relations director include marketing campaigns, project management and investor relations. The most important skills for a publications manager are facebook, project management, and press releases.
| University Relations Director | Publications Manager | |
| Yearly salary | $95,885 | $94,155 |
| Hourly rate | $46.10 | $45.27 |
| Growth rate | 8% | 8% |
| Number of jobs | 23,143 | 18,211 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 72% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
University Relations Directors manage the company's partnership with schools. They are employed by companies with businesses that cater to universities, colleges, or other related academic institutions. They handle the group that works as account managers or act as account managers themselves. They are in charge of setting their department's targets. They also create strategies to meet their goals. University Relations Directors should have a wide network. They should know how to create professional relationships with clients, maintain clients, and ensure customer loyalty. University Relations Directors should be familiar with the current trends in the academe and their business field.
A publications manager specializes in devising strategies to optimize publication procedures, ensuring efficiency and smooth workflow. Their responsibilities include liaising with media and other external agencies, overseeing staff performances, setting objectives and guidelines, spearheading campaigns, handling licensing procedures, and participating in marketing operations. They may also address issues and concerns, resolving them promptly and efficiently. Furthermore, as a publication manager, it is essential to lead and encourage the workforce to reach goals, all while implementing the company's policies and regulations.
University relations directors and publications managers have different pay scales, as shown below.
| University Relations Director | Publications Manager | |
| Average salary | $95,885 | $94,155 |
| Salary range | Between $56,000 And $163,000 | Between $66,000 And $133,000 |
| Highest paying City | San Francisco, CA | Menlo Park, CA |
| Highest paying state | Nevada | Nevada |
| Best paying company | Nike | Meta |
| Best paying industry | - | - |
There are a few differences between a university relations director and a publications manager in terms of educational background:
| University Relations Director | Publications Manager | |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 72% |
| Most common major | Business | English |
| Most common college | University of Pennsylvania | Stanford University |
Here are the differences between university relations directors' and publications managers' demographics:
| University Relations Director | Publications Manager | |
| Average age | 42 | 42 |
| Gender ratio | Male, 51.7% Female, 48.3% | Male, 43.5% Female, 56.5% |
| Race ratio | Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.2% Asian, 5.1% White, 74.6% American Indian and Alaska Native, 0.4% | Black or African American, 5.8% Unknown, 4.7% Hispanic or Latino, 8.9% Asian, 5.1% White, 75.2% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 16% | 16% |