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The differences between vice presidents, corporate communications and directors of communications and marketing can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a vice president, corporate communications, becoming a director of communications and marketing takes usually requires 8-10 years. Additionally, a director of communications and marketing has an average salary of $87,324, which is higher than the $83,101 average annual salary of a vice president, corporate communications.
The top three skills for a vice president, corporate communications include crisis communications, press releases and external communications. The most important skills for a director of communications and marketing are web content, strategic communications, and marketing campaigns.
| Vice President, Corporate Communications | Director Of Communications And Marketing | |
| Yearly salary | $83,101 | $87,324 |
| Hourly rate | $39.95 | $41.98 |
| Growth rate | 8% | 10% |
| Number of jobs | 55,845 | 109,600 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 81% | Bachelor's Degree, 80% |
| Average age | 42 | 39 |
| Years of experience | 4 | 10 |
A vice president of corporate communications is an executive professional who is responsible for developing and executing communications goals and strategies for an organization. This vice president must manage advertising campaigns to improve the organization's brand awareness and ensure that consistent messaging is delivered across all platforms. The vice president must lead cross-functional and divisional teams to develop crisis communications processes to manage company reputation among customers, media, and elected officials. The vice president must also serve as the primary contact for all external communications with media and non-profit organizations.
A director of communications and marketing spearheads a company's marketing and communication projects in adherence with the company's vision and mission. Being the director, they have the authority to make decisions, delegate responsibilities among managers and teams, and direct the project and program cycle from planning to execution, solving issues and concerns if any would arise. They also set goals and budgets, establish timelines and requirements, and conduct regular assessments. Additionally, as a director, they must lead and empower employees in a joint effort to reach goals and industry standards.
Vice presidents, corporate communications and directors of communications and marketing have different pay scales, as shown below.
| Vice President, Corporate Communications | Director Of Communications And Marketing | |
| Average salary | $83,101 | $87,324 |
| Salary range | Between $55,000 And $124,000 | Between $57,000 And $133,000 |
| Highest paying City | Redwood City, CA | San Francisco, CA |
| Highest paying state | Nevada | New York |
| Best paying company | Sumitomo Mitsui Financial Group | Paul Hastings |
| Best paying industry | Technology | Professional |
There are a few differences between a vice president, corporate communications and a director of communications and marketing in terms of educational background:
| Vice President, Corporate Communications | Director Of Communications And Marketing | |
| Most common degree | Bachelor's Degree, 81% | Bachelor's Degree, 80% |
| Most common major | Journalism | Communication |
| Most common college | Northwestern University | University of Georgia |
Here are the differences between vice presidents, corporate communications' and directors of communications and marketing' demographics:
| Vice President, Corporate Communications | Director Of Communications And Marketing | |
| Average age | 42 | 39 |
| Gender ratio | Male, 55.4% Female, 44.6% | Male, 36.1% Female, 63.9% |
| Race ratio | Black or African American, 5.8% Unknown, 4.7% Hispanic or Latino, 9.0% Asian, 5.1% White, 75.0% American Indian and Alaska Native, 0.4% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 16% | 10% |