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Communications department head vs communications manager

The differences between communications department heads and communications managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a communications department head and a communications manager. Additionally, a communications department head has an average salary of $95,503, which is higher than the $81,304 average annual salary of a communications manager.

The top three skills for a communications department head include communications strategy, external communications and external stakeholders. The most important skills for a communications manager are customer service, property management, and yardi.

Communications department head vs communications manager overview

Communications Department HeadCommunications Manager
Yearly salary$95,503$81,304
Hourly rate$45.91$39.09
Growth rate8%8%
Number of jobs51,59426,350
Job satisfaction--
Most common degreeBachelor's Degree, 62%Bachelor's Degree, 70%
Average age4242
Years of experience44

What does a communications department head do?

A communications department head is in charge of overseeing the internal and external communication operations of a company. They manage the communications department staff, set goals and guidelines, establish budgets and timelines, liaise with key partners, coordinate with different teams to conceptualize and execute plans, and resolve issues promptly. They must also spearhead the development of media and marketing materials, monitoring the workflow and the workforce to ensure efficiency. Moreover, as the communications department head, they must lead and encourage teams to reach goals, all while implementing and promoting the company's policies and regulations.

What does a communications manager do?

A communications manager is responsible for overseeing a company or organization's public relations by devising various strategies and finding new opportunities. They must craft and produce marketing materials such as campaigns, advertisements, newsletters, social media engagements, and press releases to shape and improve a brand or company. Furthermore, a communications manager must accomplish administrative tasks such as preparing reports and necessary documentation, reaching out to advertisers, leading communication letters, and coordinating with marketing personnel from other departments.

Communications department head vs communications manager salary

Communications department heads and communications managers have different pay scales, as shown below.

Communications Department HeadCommunications Manager
Average salary$95,503$81,304
Salary rangeBetween $54,000 And $168,000Between $53,000 And $122,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaCalifornia
Best paying companyCredit Agricole CIBMcKinsey & Company Inc
Best paying industry--

Differences between communications department head and communications manager education

There are a few differences between a communications department head and a communications manager in terms of educational background:

Communications Department HeadCommunications Manager
Most common degreeBachelor's Degree, 62%Bachelor's Degree, 70%
Most common majorBusinessBusiness
Most common collegeStanford UniversityUniversity of Southern California

Communications department head vs communications manager demographics

Here are the differences between communications department heads' and communications managers' demographics:

Communications Department HeadCommunications Manager
Average age4242
Gender ratioMale, 51.9% Female, 48.1%Male, 34.9% Female, 65.1%
Race ratioBlack or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.0% American Indian and Alaska Native, 0.6%Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.2% Asian, 5.1% White, 74.6% American Indian and Alaska Native, 0.4%
LGBT Percentage12%16%

Differences between communications department head and communications manager duties and responsibilities

Communications department head example responsibilities.

  • Manage and develop marketing, communication, and implementation process improvements for training curricula and the department's intranet website.
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  • Compose themed bi-weekly bulletins on Facebook to publicize performances.
  • Develop digital and social media strategy and launch internal and external websites and Facebook page.
  • Serve as representative to senior management team during community events and company spokesperson for division, including to nonprofit sector clients.
  • Serve as Intranet editor, using SharePoint.
  • Show more

Communications manager example responsibilities.

  • Co-administered sales campaigns in Salesforce, CRM to efficiently manage sales productivity of communication and leads.
  • Lead and manage marketing department's copywriting and editing team and develop many aspects of corporate communication.
  • Manage creative agency relationships and lead execution of commercial excellence awards program, Americas mid-year growth summit and kick-off meetings.
  • Manage all Medicaid paperwork, manage staff payroll, client attendance.
  • Manage all facets of community programs and recruitment for HIV prevention clinical trials.
  • Train in YARDI to complete daily transitions, manage resident ledgers and prepare weekly/monthly reports.
  • Show more

Communications department head vs communications manager skills

Common communications department head skills
  • Communications Strategy, 17%
  • External Communications, 16%
  • External Stakeholders, 14%
  • Direct Reports, 10%
  • Corporate Communications, 9%
  • Facebook, 5%
Common communications manager skills
  • Customer Service, 16%
  • Property Management, 9%
  • Yardi, 5%
  • Project Management, 5%
  • Press Releases, 4%
  • Web Content, 4%

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