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Communications department head vs communications specialist

The differences between communications department heads and communications specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a communications department head and a communications specialist. Additionally, a communications department head has an average salary of $95,503, which is higher than the $51,023 average annual salary of a communications specialist.

The top three skills for a communications department head include communications strategy, external communications and external stakeholders. The most important skills for a communications specialist are customer service, powerpoint, and patients.

Communications department head vs communications specialist overview

Communications Department HeadCommunications Specialist
Yearly salary$95,503$51,023
Hourly rate$45.91$24.53
Growth rate8%8%
Number of jobs51,59442,819
Job satisfaction--
Most common degreeBachelor's Degree, 62%Bachelor's Degree, 64%
Average age4242
Years of experience44

What does a communications department head do?

A communications department head is in charge of overseeing the internal and external communication operations of a company. They manage the communications department staff, set goals and guidelines, establish budgets and timelines, liaise with key partners, coordinate with different teams to conceptualize and execute plans, and resolve issues promptly. They must also spearhead the development of media and marketing materials, monitoring the workflow and the workforce to ensure efficiency. Moreover, as the communications department head, they must lead and encourage teams to reach goals, all while implementing and promoting the company's policies and regulations.

What does a communications specialist do?

A communications specialist takes charge of addressing the public by coming up with various strategic campaigns, newsletters, public correspondence, press releases, and advertisements. Their primary role focuses on promoting, shaping, and enhancing a brand's image through public relations. Furthermore, a communications specialist is responsible for handling any complaints or issues, devising and conducting damage control to resolve bad publicity should there be any. It is also essential for a communications specialist to adhere to the company's policies and regulations at all times.

Communications department head vs communications specialist salary

Communications department heads and communications specialists have different pay scales, as shown below.

Communications Department HeadCommunications Specialist
Average salary$95,503$51,023
Salary rangeBetween $54,000 And $168,000Between $36,000 And $71,000
Highest paying CitySan Francisco, CAWashington, DC
Highest paying stateCaliforniaNew Jersey
Best paying companyCredit Agricole CIBGoogle
Best paying industry-Technology

Differences between communications department head and communications specialist education

There are a few differences between a communications department head and a communications specialist in terms of educational background:

Communications Department HeadCommunications Specialist
Most common degreeBachelor's Degree, 62%Bachelor's Degree, 64%
Most common majorBusinessCommunication
Most common collegeStanford UniversityStanford University

Communications department head vs communications specialist demographics

Here are the differences between communications department heads' and communications specialists' demographics:

Communications Department HeadCommunications Specialist
Average age4242
Gender ratioMale, 51.9% Female, 48.1%Male, 42.9% Female, 57.1%
Race ratioBlack or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.0% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.1% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between communications department head and communications specialist duties and responsibilities

Communications department head example responsibilities.

  • Manage and develop marketing, communication, and implementation process improvements for training curricula and the department's intranet website.
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  • Compose themed bi-weekly bulletins on Facebook to publicize performances.
  • Develop digital and social media strategy and launch internal and external websites and Facebook page.
  • Serve as representative to senior management team during community events and company spokesperson for division, including to nonprofit sector clients.
  • Serve as Intranet editor, using SharePoint.
  • Show more

Communications specialist example responsibilities.

  • Manage all client data and meeting history in Salesforce.
  • Provision, manage PRI-ISDN and IP installation of AARP state offices for AARP video systems.
  • Manage course syllabi, scientific abstracts, reprints and course development according to all ACCME and FDA guidelines.
  • Manage CRM database and develop key communication items such as email blasts, brochures, flyers, and bulletins.
  • Manage website: regularly update content, implement SEO and monitor website activity.
  • Manage and update written communications on organization's Facebook page and other social media outlets
  • Show more

Communications department head vs communications specialist skills

Common communications department head skills
  • Communications Strategy, 17%
  • External Communications, 16%
  • External Stakeholders, 14%
  • Direct Reports, 10%
  • Corporate Communications, 9%
  • Facebook, 5%
Common communications specialist skills
  • Customer Service, 9%
  • PowerPoint, 6%
  • Patients, 6%
  • Web Content, 6%
  • Project Management, 6%
  • Press Releases, 5%

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