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The differences between communications department heads and media coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a communications department head and a media coordinator. Additionally, a communications department head has an average salary of $95,503, which is higher than the $47,471 average annual salary of a media coordinator.
The top three skills for a communications department head include communications strategy, external communications and external stakeholders. The most important skills for a media coordinator are facebook, instagram, and twitter.
| Communications Department Head | Media Coordinator | |
| Yearly salary | $95,503 | $47,471 |
| Hourly rate | $45.91 | $22.82 |
| Growth rate | 8% | 8% |
| Number of jobs | 51,594 | 35,285 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 62% | Bachelor's Degree, 82% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
A communications department head is in charge of overseeing the internal and external communication operations of a company. They manage the communications department staff, set goals and guidelines, establish budgets and timelines, liaise with key partners, coordinate with different teams to conceptualize and execute plans, and resolve issues promptly. They must also spearhead the development of media and marketing materials, monitoring the workflow and the workforce to ensure efficiency. Moreover, as the communications department head, they must lead and encourage teams to reach goals, all while implementing and promoting the company's policies and regulations.
A media coordinator acts as a communications professional in charge of developing and implementing target communications and advertising for various media platforms. Media coordinators plan, implement, and monitor the social media strategy of an organization. They discern the most successful media outreach and establish advertising partnerships and business deals. They aim to increase their respective companies' brand awareness, strengthen their advertising campaigns, improve their marketing strategies, and increase their sales.
Communications department heads and media coordinators have different pay scales, as shown below.
| Communications Department Head | Media Coordinator | |
| Average salary | $95,503 | $47,471 |
| Salary range | Between $54,000 And $168,000 | Between $34,000 And $64,000 |
| Highest paying City | San Francisco, CA | Urban Honolulu, HI |
| Highest paying state | California | Hawaii |
| Best paying company | Credit Agricole CIB | The Joffrey Ballet |
| Best paying industry | - | Manufacturing |
There are a few differences between a communications department head and a media coordinator in terms of educational background:
| Communications Department Head | Media Coordinator | |
| Most common degree | Bachelor's Degree, 62% | Bachelor's Degree, 82% |
| Most common major | Business | Communication |
| Most common college | Stanford University | Northwestern University |
Here are the differences between communications department heads' and media coordinators' demographics:
| Communications Department Head | Media Coordinator | |
| Average age | 42 | 42 |
| Gender ratio | Male, 51.9% Female, 48.1% | Male, 36.6% Female, 63.4% |
| Race ratio | Black or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.0% American Indian and Alaska Native, 0.6% | Black or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 66.9% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |