Post job

Communications department head vs media specialist

The differences between communications department heads and media specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a communications department head and a media specialist. Additionally, a communications department head has an average salary of $95,503, which is higher than the $50,832 average annual salary of a media specialist.

The top three skills for a communications department head include communications strategy, external communications and external stakeholders. The most important skills for a media specialist are digital marketing, video production, and customer service.

Communications department head vs media specialist overview

Communications Department HeadMedia Specialist
Yearly salary$95,503$50,832
Hourly rate$45.91$24.44
Growth rate8%8%
Number of jobs51,59439,401
Job satisfaction--
Most common degreeBachelor's Degree, 62%Bachelor's Degree, 70%
Average age4242
Years of experience44

What does a communications department head do?

A communications department head is in charge of overseeing the internal and external communication operations of a company. They manage the communications department staff, set goals and guidelines, establish budgets and timelines, liaise with key partners, coordinate with different teams to conceptualize and execute plans, and resolve issues promptly. They must also spearhead the development of media and marketing materials, monitoring the workflow and the workforce to ensure efficiency. Moreover, as the communications department head, they must lead and encourage teams to reach goals, all while implementing and promoting the company's policies and regulations.

What does a media specialist do?

Media specialists are individuals who establish and administer content on various social media platforms. The job involves monitoring site metrics, overseeing creative design, and responding to reader comments. Specialists offer advice to administrators and teachers on the use of non-print social media. They work for huge enterprises with multimedia departments, new media departments, and in-house websites. The skills the job requires include trend awareness, social media ads, community management, strong visual aesthetic, and understanding SEO.

Communications department head vs media specialist salary

Communications department heads and media specialists have different pay scales, as shown below.

Communications Department HeadMedia Specialist
Average salary$95,503$50,832
Salary rangeBetween $54,000 And $168,000Between $35,000 And $73,000
Highest paying CitySan Francisco, CAWashington, DC
Highest paying stateCaliforniaNew Jersey
Best paying companyCredit Agricole CIBBP America Inc
Best paying industry-Professional

Differences between communications department head and media specialist education

There are a few differences between a communications department head and a media specialist in terms of educational background:

Communications Department HeadMedia Specialist
Most common degreeBachelor's Degree, 62%Bachelor's Degree, 70%
Most common majorBusinessCommunication
Most common collegeStanford UniversityStanford University

Communications department head vs media specialist demographics

Here are the differences between communications department heads' and media specialists' demographics:

Communications Department HeadMedia Specialist
Average age4242
Gender ratioMale, 51.9% Female, 48.1%Male, 52.9% Female, 47.1%
Race ratioBlack or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.0% American Indian and Alaska Native, 0.6%Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between communications department head and media specialist duties and responsibilities

Communications department head example responsibilities.

  • Manage and develop marketing, communication, and implementation process improvements for training curricula and the department's intranet website.
  • See it on YouTube . )
  • Compose themed bi-weekly bulletins on Facebook to publicize performances.
  • Develop digital and social media strategy and launch internal and external websites and Facebook page.
  • Serve as representative to senior management team during community events and company spokesperson for division, including to nonprofit sector clients.
  • Serve as Intranet editor, using SharePoint.
  • Show more

Media specialist example responsibilities.

  • Develop fresh leads to connect with by utilizing LinkedIn connections and resources.
  • Manage content for and development of the museum's Drupal website, cartermuseum.org.
  • Manage teams for film, video, animation, & multimedia creation of any kind.
  • Assign to work as a media associate at Starcom managing a portion of the Kellogg's account.
  • Develop and manage proprietary PPC support material.
  • Participate in brainstorming sessions, proofread and edit marketing materials, manage magazine inventory.
  • Show more

Communications department head vs media specialist skills

Common communications department head skills
  • Communications Strategy, 17%
  • External Communications, 16%
  • External Stakeholders, 14%
  • Direct Reports, 10%
  • Corporate Communications, 9%
  • Facebook, 5%
Common media specialist skills
  • Digital Marketing, 14%
  • Video Production, 7%
  • Customer Service, 5%
  • Web Content, 5%
  • Google Analytics, 4%
  • Google Adwords, 3%

Browse arts, entertainment, sports, and media jobs