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Digital media assistant vs communications specialist

The differences between digital media assistants and communications specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a digital media assistant and a communications specialist. Additionally, a communications specialist has an average salary of $51,023, which is higher than the $40,528 average annual salary of a digital media assistant.

The top three skills for a digital media assistant include digital marketing, video production and powerpoint. The most important skills for a communications specialist are customer service, powerpoint, and patients.

Digital media assistant vs communications specialist overview

Digital Media AssistantCommunications Specialist
Yearly salary$40,528$51,023
Hourly rate$19.48$24.53
Growth rate8%8%
Number of jobs25,67842,819
Job satisfaction--
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 64%
Average age4242
Years of experience44

What does a digital media assistant do?

A digital media assistant primarily performs support tasks to assist designers and artists in completing projects and programs. They usually adhere to directives and requests, communicate with clients, conduct research and analyses, facilitate communication between different teams, and participate in planning and preparing digital materials. Moreover, a digital media assistant has clerical duties such as handling calls and correspondence, gathering and organizing files, managing schedules, processing documents, monitoring supply inventories, and reaching out to external parties to order supplies.

What does a communications specialist do?

A communications specialist takes charge of addressing the public by coming up with various strategic campaigns, newsletters, public correspondence, press releases, and advertisements. Their primary role focuses on promoting, shaping, and enhancing a brand's image through public relations. Furthermore, a communications specialist is responsible for handling any complaints or issues, devising and conducting damage control to resolve bad publicity should there be any. It is also essential for a communications specialist to adhere to the company's policies and regulations at all times.

Digital media assistant vs communications specialist salary

Digital media assistants and communications specialists have different pay scales, as shown below.

Digital Media AssistantCommunications Specialist
Average salary$40,528$51,023
Salary rangeBetween $27,000 And $60,000Between $36,000 And $71,000
Highest paying City-Washington, DC
Highest paying state-New Jersey
Best paying company-Google
Best paying industry-Technology

Differences between digital media assistant and communications specialist education

There are a few differences between a digital media assistant and a communications specialist in terms of educational background:

Digital Media AssistantCommunications Specialist
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 64%
Most common majorCommunicationCommunication
Most common collegeStanford UniversityStanford University

Digital media assistant vs communications specialist demographics

Here are the differences between digital media assistants' and communications specialists' demographics:

Digital Media AssistantCommunications Specialist
Average age4242
Gender ratioMale, 48.5% Female, 51.5%Male, 42.9% Female, 57.1%
Race ratioBlack or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.4% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.1% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between digital media assistant and communications specialist duties and responsibilities

Digital media assistant example responsibilities.

  • Participate in brainstorming sessions, proofread and edit marketing materials, manage magazine inventory.
  • Establish the gallery's Instagram account.
  • Film and edit videos ranging from 15 second Instagram shorts to three minute promotional videos.
  • Research, edit, and code in HTML to produce WesConnect, Wesleyan's weekly online alumni newsletter send to ~34k readers
  • Develop skills in HTML, working independently and responsibility.
  • Create and replace advertisements for a digitally interactive tool using in-house and stock photography to represent the current inventory.
  • Show more

Communications specialist example responsibilities.

  • Manage all client data and meeting history in Salesforce.
  • Provision, manage PRI-ISDN and IP installation of AARP state offices for AARP video systems.
  • Manage course syllabi, scientific abstracts, reprints and course development according to all ACCME and FDA guidelines.
  • Manage CRM database and develop key communication items such as email blasts, brochures, flyers, and bulletins.
  • Manage website: regularly update content, implement SEO and monitor website activity.
  • Manage and update written communications on organization's Facebook page and other social media outlets
  • Show more

Digital media assistant vs communications specialist skills

Common digital media assistant skills
  • Digital Marketing, 10%
  • Video Production, 8%
  • PowerPoint, 7%
  • Digital Content, 6%
  • Instagram, 6%
  • Twitter, 5%
Common communications specialist skills
  • Customer Service, 9%
  • PowerPoint, 6%
  • Patients, 6%
  • Web Content, 6%
  • Project Management, 6%
  • Press Releases, 5%

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