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Digital media assistant vs media consultant

The differences between digital media assistants and media consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a digital media assistant and a media consultant. Additionally, a media consultant has an average salary of $53,443, which is higher than the $40,528 average annual salary of a digital media assistant.

The top three skills for a digital media assistant include digital marketing, video production and powerpoint. The most important skills for a media consultant are website development, facebook, and twitter.

Digital media assistant vs media consultant overview

Digital Media AssistantMedia Consultant
Yearly salary$40,528$53,443
Hourly rate$19.48$25.69
Growth rate8%8%
Number of jobs25,67828,768
Job satisfaction--
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 77%
Average age4242
Years of experience44

What does a digital media assistant do?

A digital media assistant primarily performs support tasks to assist designers and artists in completing projects and programs. They usually adhere to directives and requests, communicate with clients, conduct research and analyses, facilitate communication between different teams, and participate in planning and preparing digital materials. Moreover, a digital media assistant has clerical duties such as handling calls and correspondence, gathering and organizing files, managing schedules, processing documents, monitoring supply inventories, and reaching out to external parties to order supplies.

What does a media consultant do?

A media consultant is responsible for coordinating with different people and groups to boost brand awareness and promote the brand image to the public through media communication. Media consultants work closely with the marketing or public relations team to conduct press releases, develop media campaigns, and advise executives with their speech during interviews and other related public appearances. They may also handle social media platforms, analyzing the current trends to meet the public's demands and interests.

Digital media assistant vs media consultant salary

Digital media assistants and media consultants have different pay scales, as shown below.

Digital Media AssistantMedia Consultant
Average salary$40,528$53,443
Salary rangeBetween $27,000 And $60,000Between $32,000 And $89,000
Highest paying City-Washington, DC
Highest paying state-Washington
Best paying company-iHeartMedia
Best paying industry--

Differences between digital media assistant and media consultant education

There are a few differences between a digital media assistant and a media consultant in terms of educational background:

Digital Media AssistantMedia Consultant
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 77%
Most common majorCommunicationCommunication
Most common collegeStanford UniversityNorthwestern University

Digital media assistant vs media consultant demographics

Here are the differences between digital media assistants' and media consultants' demographics:

Digital Media AssistantMedia Consultant
Average age4242
Gender ratioMale, 48.5% Female, 51.5%Male, 50.3% Female, 49.7%
Race ratioBlack or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.4% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between digital media assistant and media consultant duties and responsibilities

Digital media assistant example responsibilities.

  • Participate in brainstorming sessions, proofread and edit marketing materials, manage magazine inventory.
  • Establish the gallery's Instagram account.
  • Film and edit videos ranging from 15 second Instagram shorts to three minute promotional videos.
  • Research, edit, and code in HTML to produce WesConnect, Wesleyan's weekly online alumni newsletter send to ~34k readers
  • Develop skills in HTML, working independently and responsibility.
  • Create and replace advertisements for a digitally interactive tool using in-house and stock photography to represent the current inventory.
  • Show more

Media consultant example responsibilities.

  • Manage accounts by proactive CRM to ensure performance of marketing plans, and annual account renewals.
  • Manage accurate sales forecasting utilizing SalesForce./CRM.
  • Design and manage clients' business Facebook page, develop online advertisement campaigns and execute direct mail campaigns.
  • Used SEO tactics to produce content that rank high in search engine results, growing traffic to clients' websites.
  • Create landing pages for PPC campaigns performance.
  • Improve SEO for hundreds of websites by double, triple and quadruple percentage points.
  • Show more

Digital media assistant vs media consultant skills

Common digital media assistant skills
  • Digital Marketing, 10%
  • Video Production, 8%
  • PowerPoint, 7%
  • Digital Content, 6%
  • Instagram, 6%
  • Twitter, 5%
Common media consultant skills
  • Website Development, 16%
  • Facebook, 10%
  • Twitter, 8%
  • Digital Products, 7%
  • Search Engine Optimization, 5%
  • Instagram, 5%

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