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The differences between directors of advancement and public relations managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a director of advancement and a public relations manager. Additionally, a director of advancement has an average salary of $117,155, which is higher than the $91,426 average annual salary of a public relations manager.
The top three skills for a director of advancement include analytics, professional development and project management. The most important skills for a public relations manager are press releases, web content, and pr campaigns.
| Director Of Advancement | Public Relations Manager | |
| Yearly salary | $117,155 | $91,426 |
| Hourly rate | $56.32 | $43.95 |
| Growth rate | 8% | 8% |
| Number of jobs | 11,473 | 35,273 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 67% | Bachelor's Degree, 79% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
The director of advancement plays an important role in the management of a development program that has the potential to advance a company's goals and mission. The typical duties for this role include leading employee communication functions, establishing asset level budget across the portfolio, and working closely with other departments, including compliance, investor relations, and tax/accounting. Additionally, you will be responsible for implementing an online solution for event management and email communication. As the director of the advancement, you should be understanding of employee needs and operational goals.
A public relations manager is responsible for monitoring the public relations department to boost its brand image and attract potential clients through press releases and media coverage. They work closely with the marketing team, developing marketing campaigns and promotional strategies for creating brand awareness. Public relations managers maintain the company's presence on various social media platforms, responding to the customers' inquiries and concerns regarding the company's goods and services. A public relations manager must have excellent communication and leadership skills, especially in identifying business opportunities to increase revenues and profitability.
Directors of advancement and public relations managers have different pay scales, as shown below.
| Director Of Advancement | Public Relations Manager | |
| Average salary | $117,155 | $91,426 |
| Salary range | Between $74,000 And $184,000 | Between $64,000 And $128,000 |
| Highest paying City | Menlo Park, CA | Las Vegas, NV |
| Highest paying state | Nevada | Nevada |
| Best paying company | First Republic Bank | |
| Best paying industry | Technology | Technology |
There are a few differences between a director of advancement and a public relations manager in terms of educational background:
| Director Of Advancement | Public Relations Manager | |
| Most common degree | Bachelor's Degree, 67% | Bachelor's Degree, 79% |
| Most common major | Business | Communication |
| Most common college | Stanford University | Northwestern University |
Here are the differences between directors of advancement' and public relations managers' demographics:
| Director Of Advancement | Public Relations Manager | |
| Average age | 42 | 42 |
| Gender ratio | Male, 54.6% Female, 45.4% | Male, 34.5% Female, 65.5% |
| Race ratio | Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4% | Black or African American, 5.9% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.8% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 16% | 16% |