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The differences between internal communications managers and marketing communications managers can be seen in a few details. Each job has different responsibilities and duties. Additionally, an internal communications manager has an average salary of $89,180, which is higher than the $84,146 average annual salary of a marketing communications manager.
The top three skills for an internal communications manager include project management, employee engagement and internal communications strategy. The most important skills for a marketing communications manager are web content, marketing campaigns, and digital marketing.
| Internal Communications Manager | Marketing Communications Manager | |
| Yearly salary | $89,180 | $84,146 |
| Hourly rate | $42.88 | $40.45 |
| Growth rate | 8% | 10% |
| Number of jobs | 83,901 | 106,556 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 80% |
| Average age | 47 | 39 |
| Years of experience | - | 10 |
An internal communications manager oversees the flow of communications in the workplace, ensuring efficiency and timeliness. Their responsibilities revolve around maintaining an active and clear communication line across different departments, disseminating reports and communication letters, and devising strategies to improve a company's communications processes. They may also address issues and concerns, responding to them promptly and professionally. Furthermore, as a manager, it is essential to lead and encourage the team to reach goals and deadlines while implementing the company's policies and regulations.
A marketing communications manager's role is to oversee all operations involving media and public relations. They are primarily responsible for devising marketing strategies and programs to improve brand awareness, handling communications and various issues within the company, and crafting communication strategies for product launches and other events. Furthermore, they also must handle correspondence, take the lead in creating newsletters, press releases, and other mediums, ensuring that they align in the company's vision, mission, and regulations. As a marketing communications manager, it is essential to lead and encourage staff while implementing company policies and guidelines.
Internal communications managers and marketing communications managers have different pay scales, as shown below.
| Internal Communications Manager | Marketing Communications Manager | |
| Average salary | $89,180 | $84,146 |
| Salary range | Between $57,000 And $138,000 | Between $60,000 And $117,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | California | Washington |
| Best paying company | Roku | Boston Consulting Group |
| Best paying industry | - | Finance |
There are a few differences between an internal communications manager and a marketing communications manager in terms of educational background:
| Internal Communications Manager | Marketing Communications Manager | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 80% |
| Most common major | Communication | Communication |
| Most common college | University of Pennsylvania | University of Georgia |
Here are the differences between internal communications managers' and marketing communications managers' demographics:
| Internal Communications Manager | Marketing Communications Manager | |
| Average age | 47 | 39 |
| Gender ratio | Male, 34.6% Female, 65.4% | Male, 32.3% Female, 67.7% |
| Race ratio | Black or African American, 7.9% Unknown, 4.7% Hispanic or Latino, 13.3% Asian, 8.2% White, 65.1% American Indian and Alaska Native, 0.7% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |