Marketing specialist jobs in Lowell, MA - 871 jobs
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Marketing Manager
Creative Cove Inc.
Marketing specialist job in Framingham, MA
Our retail client is looking for a Marketing Manager with 5+ years' experience for a long term contract; this role is onstie 2 days a week in Framingham and remote the other 3. You'll need previous experience with launching retail signage programs, opening new store locations and in store promotions, and overseeing gift card strategies.
Key Responsibilities:
You'll be responsible for leading channel marketing strategies, with the intention of driving short- and long-term growth for the brand.
As the Marketing Manager, you'll be managing programs designed to enhance the customer experience in store and drive awareness of store in new markets. This includes launching retail signage programs to support key seasonal moments, cause partnerships and other strategic priorities - and overseeing the marketing of new store locations. Other responsibilities include overseeing the gift card strategy, supporting store design initiatives and managing the creative development process for all consumer and associate-facing assets.
Additionally, you'll work closely with internal cross-functional partners and agency partners, ensuring marketing efforts align with business objectives and support the brand's overall growth plan.
Day in the life:
• Partner with the Manager Of Marketing and internal teams to implement annual strategies and plans to enhance the customer experience in retail locations and support new store openings.
• Manage the creative development of marketing plans for seasonal sign packages, cause partnership programs, the permanent sign library and other strategic initiatives.
• Oversee the MarketingSpecialist in the coordination and execution of the marketing strategy for new store openings and relocations across all owned, earned and paid marketing channels.
• Oversee media trafficking for Grand Openings in partnership with creative agency and internal media and digital marketing teams
• Support Manager with the coordination and execution of store design projects
• Manage the creative development of the gift cards for both stores and site in partnership with Store Operations
• Work closely with Loyalty team on the development and execution of programs/projects
• Foster positive relationships with Store Operations and the Field to develop communications of key marketing programs and drive Associate engagement
• Manages internal reporting including monthly retail marketing plans, grand opening media plans and recaps
• Maintains, monitors, and reports the retail Marketing budget
• Special projects as assigned
Qualifications
• Bachelor's degree in advertising, marketing or communications or equivalent experience
• 4+ years of Marketing experience for an advertising agency or CPG/retail business
• Strong project management and communication skills
• Ability to work independently and integrate quickly into an established team.
• Ability to write creative briefs and deliver actionable feedback to creative teams. Ensure all creative aligns with brand identity and ladders up to key marketing objectives.
• Ability to supervise and support a direct report on day-to-day responsibilities and workflow.
• Excellent written and verbal communication skills
• Strong interpersonal skills resulting in effective communication and collaboration.
• Skilled user of Microsoft Office programs, Word, PowerPoint, Excel, Outlook
• Ability to build relationships with all levels within an organization.
• Ability to be proactive and navigate ambiguity.
• Deep listening and inquiry
• Collaborative, participatory decision-maker with a drive for results
• Innovative, calculated risk-taker who learns from mistakes.
$79k-118k yearly est. 4d ago
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Omnichannel Marketing Tech Lead (SFMC & CDP)
Galderma Pharma S.A 4.7
Marketing specialist job in Boston, MA
A leading dermatology firm seeks an Associate Director, US Omnichannel & Marketing Capabilities in Boston, MA. This hybrid role requires defining the marketing technology infrastructure and optimizing customer experiences through Salesforce Marketing Cloud. Candidates should have over 8 years of experience in marketing operations, with strong technical proficiency in managing marketing technologies. This position offers a competitive salary range of $170K-$210K.
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$170k-210k yearly 6d ago
Senior Marketing Operations Lead - CMX | Workfront Expert
Poweroptions
Marketing specialist job in Boston, MA
A leading health solutions organization is seeking a Senior Marketing Operations Manager to enhance capabilities in managing the CMX Marketing portfolio. This role involves orchestration of cross-functional teams, ensuring project efficiency and strategy execution. The ideal candidate should have over 5 years in marketing operations, proficiency in Adobe Workfront, and strong digital experience. Competitive salary between $82,940 and $199,144, with great benefits including medical plans, 401(k), and employee stock purchase plan.
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$82.9k-199.1k yearly 3d ago
Marketing Research Strategist
MFS International Australia Pty Ltd.
Marketing specialist job in Boston, MA
At MFS, you will find a culture that supports you in doing what you do best. Our employees work together to reach better outcomes, favoring the strongest idea over the strongest individual. We put people first and demonstrate care and compassion for our community and each other. Because what we do matters - to us as valued professionals and to the millions of people and institutions who rely on us to help them build more secure and prosperous futures.**WHAT YOU WILL DO*** Collaborates with internal business partners, including senior leadership, to clearly identify and articulate the business issues and recommends quantitative, qualitative and secondary research methodologies to achieve desired objectives. Provides input towards and implements the market research functional strategy.* Develops RFPs, evaluates third-party research proposals to identify appropriate solutions within budget/resource constraints, and manages third party vendors throughout the project lifecycle.* Executes all aspects of primary market research projects including questionnaire development, sample procurement, fieldwork, data tabulation/coding, analysis and reporting. Leads smaller research projects independently and seeks guidance for when necessary.* Partners closely with internal stakeholders and centers of excellence within distribution to identify areas of inquiry and key research deliverables (internal and external).* Provides on-going communication and reporting (e.g., schedules, field updates, interim reports, etc.) to senior leadership and internal business stakeholders.* Conducts in-depth data analysis using traditional and advanced methods (using statistical software when needed).* Prepares detailed research reports, presentations and ad-hoc deliverables, summarizing key findings, implications and recommendations.* Presents research insights to key stakeholders across the organization, including senior leadership.* Addresses ad-hoc research requests from business partners by synthesizing insights from third-party research reports and publications.* Maintains internal market research library and communicates with key stakeholders when new research becomes available.* Coordinates third-party consultant presentations and collaborations when requested.**WHAT WE ARE LOOKING FOR*** Bachelor's degree. MBA or other advanced degree preferred.* Minimum of 6-8+ years' experience in market research, marketing or other analytic roles, with at least two of those years working within investment management or financial services sectors.* Project management experience with proven ability to organize and coordinate multiple projects simultaneously and meet competing deadlines.* Excellent verbal and written communication skills. Accustomed to and comfortable working with and presenting to senior executives.* Superb business judgment, problem solving and organizational skills. Hands-on, highly motivated self-starter.* Willingness to travel to attend applicable project, industry, conferences, and other sales meetings.* Strong interpersonal skills and the ability to pay particular attention to all project details are critical.* Proficiency in MS Office products to include MS Excel, PowerPoint and Word.* Working knowledge of statistical techniques, and experience with statistical software such as SPSS or SAS.**PREFERRED SKILLS, QUALIFICATIONS & EXPERIENCE*** Familiarity with financial investment products and solutions (e.g., mutual funds, ETFs, SMAs, etc.).* Prior experience with survey programming and CX measurement platforms (e.g., Decipher, Forsta Surveys, Confirmit, Qualtrics, Medallia, etc.).* Prior experience with data visualization tools and applications (e.g., Tableau, BI platforms, etc.).Salary Range: $95,500 to $137,500This position is eligible for competitive incentive bonus.At MFS, we believe in fair and transparent compensation. For that reason, we're including the salary range for this position. This range reflects our good-faith expectation for what we'll pay depending on the candidate's experience, training and education. In addition to the salary, we also offer significant and competitive incentive compensation based on both individual and company performance. Other components of our Total Rewards Package include:* MFS contributes an amount equal to 15% of your base salary to your retirement account that is separate from the company-sponsored 401(k)* Education Assistance: + MFS contributes $100 monthly up to $10,000 lifetime maximum directly to loan provider + Tuition reimbursement up to $8,000 annually + Access to discounted tutors and college coaches* Generous time off and fully paid leaves including 20-weeks for maternity, 12-weeks for parental and caregiver leaves* Choice of medical and dental plans and an and an employer contribution into the Health Savings Account* Tax deferred commuter benefits & flexible spending accounts (medical & dependent care)* Robust Mental Health Resources including 8 free therapy appointments* Various work/life balance support and wellbeing programs Our compensation philosophy is to pay competitively for talent while ensuring equity across employees performing comparable work. We are committed to transparency - if you have questions about how we arrived at this range or what additional benefits and bonus opportunities come with the role, we'll be happy to discuss them.#LI-JN1At MFS, we believe in fair and transparent compensation. For that reason, we're including the salary range for this position. This range reflects our good-faith expectation for what we'll pay depending on the candidate's experience, training and education. In addition to the salary, we also offer significant and competitive incentive compensation based on both individual and company performance. Other components of our Total Rewards Package include:* MFS contributes an amount equal to 15% of your base salary to your retirement account that is separate from the company -sponsored 401(k)* Education Assistance: MFS contributes $100 monthly up to $10,000 lifetime maximum directly to loan provider* Education Assistance: Tuition reimbursement up to $8,000 annually* Education Assistance: Access to discounted tutors and college coaches* Generous time off and fully paid leaves including 20-weeks for maternity, 12-weeks for parental and caregiver leaves* Choice of medical and dental plans and an and an employer contribution into the Health Savings Account* Tax deferred commuter benefits & flexible spending accounts (medical & dependent care)* Wellness Programs: Robust wellness webinars, employee assistance program with a focus on mental health, subsidized fitness benefit via Wellhub (formerly Gympass), where you can workout at gyms, studios and boutique fitness locations near you, join virtual personal training sessions and access a wide variety of well-being apps Our compensation philosophy is to pay competitively for talent while ensuring equity across employees performing comparable work. We are committed to transparency - if you have questions about how we arrived at this range or what additional benefits and bonus opportunities come with the role, we'll be happy to discuss them#LI-HYBRIDAt MFS, we are dedicated to building a diverse, inclusive and authentic workplace. If you are excited about this role but your past experience doesn't align perfectly, we encourage you to apply - you might be just the right candidate for this role or others.MFS is a **hybrid work environment** (remote/onsite) unless otherwise stated in the job posting.If any applicant is unable to complete an application or respond to a job opening because of a disability, please contact MFS at ************ or email talent\_******************* for assistance.*MFS is an Equal Opportunity Employer and it is our policy to not discriminate against any employee or applicant for employment because of race, color, religion, sex, national
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$95.5k-137.5k yearly 5d ago
Global GI Cancers Marketing Leader - Launch & Growth
Scorpion Therapeutics 4.3
Marketing specialist job in Boston, MA
A multinational pharmaceutical company is seeking a Head of GI Cancers to lead the global marketing strategy for oncology. This role requires collaboration with a cross-functional team to develop and execute the GI asset strategy, maximizing portfolio value and ensuring launch readiness. Candidates need a Bachelor's degree and at least 10 years of experience in the pharmaceutical sector, with proven leadership skills and oncology expertise. This position is based in Boston, MA, offering competitive compensation and opportunities for professional development.
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$95k-130k yearly est. 4d ago
Cardio Marketing Lead - Strategy, Growth & Launches
Salaryguide
Marketing specialist job in Boston, MA
A leading healthcare company located in Boston is seeking an experienced marketing leader. In this role, you will build and oversee a high-performance marketing team while driving strategic business objectives. The ideal candidate has a bachelor's degree and at least 7 years of marketing experience, ideally in the medical device or pharmaceutical sectors. A strong record of successful product management and excellent collaboration skills are essential for this position. The company offers a supportive environment that encourages continuous improvement.
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$91k-128k yearly est. 2d ago
US Brand Lead, Pharma Marketing & Launch Excellence
Chiesi Farmaceutici S.P.A
Marketing specialist job in Boston, MA
A leading biopharmaceutical company seeks a Brand Lead for its Boston office to drive marketing initiatives and product launches for the HIDO franchise. This role requires over 5 years of commercial experience, preferably in pharmaceutical brand marketing, and a strong track record in digital strategy. The ideal candidate will excel in cross-functional collaboration, manage significant budgets, and translate insights into impactful brand messaging. Competitive compensation is offered, along with flexible working options.
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$91k-128k yearly est. 3d ago
Digital Marketing Lead, Executive Education
Pws 3.7
Marketing specialist job in Boston, MA
An influential academic institution in Boston seeks an Assistant Director of Digital Marketing to lead the digital marketing strategy and oversee a multi-million dollar cross-channel media plan. The ideal candidate will have over 7 years of digital marketing experience, strong analytical skills, and proficiency in tools like Salesforce and Google Analytics. This hybrid position offers an annual salary between $85,000 and $95,000 and comprehensive benefits, reflecting the institution's commitment to work-life balance.
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$85k-95k yearly 6d ago
Senior Marketing Operations Lead - CMX | Workfront Expert
Hispanic Alliance for Career Enhancement 4.0
Marketing specialist job in Boston, MA
A leading health solutions company in Boston is seeking a Senior Marketing Operations Manager to drive operational efficiency within the CMX Marketing portfolio. The role involves project management across cross-functional teams, ensuring the timely execution of marketing strategies, and enhancing collaboration processes. Ideal candidates possess extensive experience in marketing operations, familiarity with digital solutions, and strong project management skills. Join a collaborative team to help transform marketing operations and contribute to achieving aggressive growth goals.
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$75k-102k yearly est. 2d ago
Head of Product, B2B SaaS - Drive Growth & Roadmaps
Onramp Technology, Inc. 2.8
Marketing specialist job in Boston, MA
A dynamic software company based in Boston is looking for a Head of Product to shape product vision and strategy. The role involves managing a team of product managers, engaging with customers, and collaborating with cross-functional teams to drive product innovation. Ideal candidates have a minimum of 5 years in B2B SaaS, strong analytical and leadership skills, and experience with integration platforms. Competitive compensation and equity offered.
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$128k-192k yearly est. 5d ago
Senior Manager, HCP Marketing
Haemonetics Software Solutions
Marketing specialist job in Boston, MA
Senior Manager, HCP Marketing page is loaded## Senior Manager, HCP Marketinglocations: Boston, MA, UStime type: Full timeposted on: Posted 20 Days Agojob requisition id: R9926We are constantly looking to add to our core talent. If you are seeking a career that is challenging and rewarding, a work environment that is diverse and dynamic, look no further - Haemonetics is your employer of choice.## Job DetailsThe Senior Manager, HCP Marketing will support the delivery of the Americas marketing strategy by overseeing development of HCP programs, and ensuring those programs are delivered to customers and monitored for effectiveness. This role will report to the Director of Marketing, Americas.* Establishes, directs, and coordinates HCP marketing strategy and activities for the BMT franchise.* Build and nurture KOL relationships in support of the Hemostasis Management portfolio; manage engagements with this group to support speaker program activities, congress presence/events, webinars and other programs as needed* Translate scientific and clinical insights into compelling, compliant HCP messaging and materials.* Responsible for developing compelling value proof points and deliverables such as case studies and testimonials, white papers, speaking engagements, etc.* In collaboration with Global Portfolio Marketing and Market-Engagement Services, creating and reinforcing value proposition to drive marketing campaigns, field enablement, partner support, and product launches.* Partner with Global Product Marketing to gather market insights, conduct VoC and partner across the portfolio to identify and align the needs that differentiate the BMT solutions.* Customer-facing liaison responsible for collaboration of voice of customer, user communities and market / industry relationships.* Influences go-to-market strategies and crafts compelling clinical and operational value messaging for customers and prospects.**Education, Experience & Qualifications*** 7+ years marketing experience in biotech, pharmaceutical or other areas of life sciences, with a proven record of building HCP marketing plans* Previous IVT experience in a marketing, sales, or clinical setting strongly preferred* Life sciences' HCP marketing, industry advocacy and clinical engagement necessary* Must have strong social skills, maturity, and be capable of presenting ideas and concepts to a diverse range of individuals, including Physicians and Nurses* Excellence in additional professional competencies including collaborative and cross functional problem solving and communications, innovative thinking, sense of urgency, and a passion for helping patients and their communities are critical* Bachelor's degree required, MBA or additional education in life sciences a plus**Pay Transparency:**The base pay actually offered to the successful candidate will take into account, without limitation, the candidate's location, education, job-knowledge, skills, and experience in prior relevant roles. Incentives may also be provided as part of Haemonetics' employee compensation. For sales roles, employees will be eligible for sales incentive (i.e., commission) under the applicable plan terms. For non-sales roles, employees will be eligible for a discretionary annual bonus, the target amount of which varies based on the applicable role, to be governed by the applicable plan terms. Employees may also be eligible to participate in the Company's long-term incentive plan, with eligibility and target amount dependent on the role.In addition to compensation, the Company offers a competitive suite of benefits to its employees, including without limitation, a 401(k) with up to a 6% employer match and no vesting period, an employee stock purchase plan, “flexible time off” for salaried employees and, for hourly employees, accrual of three to five weeks' vacation annually (based on tenure), accrual of up to 64 hours (annually) of paid sick time, paid and/or floating holidays, parental leave, short- and long-term disability insurance, tuition reimbursement, and/or health and welfare benefits.Depending on your location, you may be eligible for more detailed information related to the compensation and benefits related to this job posting. If you believe you may be entitled to such information by law, you may contact **************, Monday through Friday, 7:30 a.m. - 5 p.m. ET or email *********************.The base salary range for this role is:$121,286.66-$163,901.95/Annual
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$121.3k-163.9k yearly 6d ago
Shopper Marketing Specialist - Retail Media & In-Store
Slate Milk
Marketing specialist job in Boston, MA
A leading beverage company is seeking a Marketing Coordinator in Boston to support retail media campaigns, manage point-of-sale executions, and oversee product content management. Candidates should have 1-3 years of experience in Brand Marketing, Retail Media, or Digital Marketing. The role requires excellent project management and analytical skills. This position offers competitive compensation with benefits including salary, equity, and 401K options.
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$47k-69k yearly est. 2d ago
Shopper Marketing Specialist - Retail Media & In-Store
Slam 4.1
Marketing specialist job in Boston, MA
A fast-growing protein drink brand is seeking a MarketingSpecialist to optimize paid media programs and manage point-of-sale materials. Ideal candidates will possess 1-3 years of experience in Brand Marketing, Retail Media, or Digital Marketing, along with strong project management and analytical skills. This full-time role offers a competitive salary, equity, and benefits while contributing to innovative marketing strategies for popular products.
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$48k-67k yearly est. 2d ago
Senior Marketing Manager
Hospitality Sales & Marketing Association International 3.6
Marketing specialist job in Boston, MA
Summary of the Role:
Senior Marketing Manager, crucial to Wentworth's marketing efforts, will focus on enhancing marketing strategies specifically tailored to the higher education/university sector. This role is central to optimizing outreach and engagement with diverse academic audiences, requiring a deep understanding of student enrollment dynamics, academic communications, and collaboration with university departments. The ideal candidate will bring robust marketing expertise, with a special emphasis on CRM proficiency (HubSpot and Slate experience preferred), campaign performance optimization, content generation, and channel management to significantly elevate Wentworth's various marketing initiatives and contribute to the university's enrollment goals. The MarketingSpecialist will be responsible for multiple projects and campaigns while working with minimal supervision.
Key Responsibilities:
Develop and execute multi-channel marketing strategies for the student recruitment funnel. Create and distribute marketing collateral and content for digital ads, social media, email newsletters, and website.
Optimize nurture campaigns and CRM-driven communications.
Create, manage, and optimize campaigns in ad networks to generate leads and drive traffic, and measure the impact of those campaigns.
Oversee SEO and SEM strategies to optimize the university's digital presence. Utilize SEO tools such as SERanking or SEMRush to conduct keyword research and monitor performance.
Contribute to social media platforms, including content calendars, to increase brand engagement and awareness.
Conduct market research to stay up-to-date with industry trends and identify new opportunities.
Track performance using analytics tools to measure campaign effectiveness. Track, analyze, and report on the effectiveness of marketing campaigns in the academic context.
Oversee operational details, such as ticketing systems in the CRM and provide copywriting and design and other areas as needed.
Required Qualifications: Education:
Bachelor's degree in Marketing, Communications, Business, or a related field.
Experience:
Substantial experience in marketing, with approximately 5 years of relevant experience preferably in a university or academic setting.
Proficiency in CRM management (HubSpot, Slate) tailored for educational marketing.
Understanding of MarTech stack and how to use system to communicate.
Strong SEO and SEM skills.
Strong analytical skills for measuring marketing impact in an admissions environment.
Exceptional verbal and written communication skills, both for internal collaboration and student engagement. Ability to think creatively and develop engaging content.
Strong project management skills with ability to manage project timelines and budgets. Versatility in managing diverse projects with an eye for educational trends.
Creative problem-solving abilities with a focus on omni‑channel marketing strategies.
Skilled in fostering a cooperative and supportive working environment.
Preferred Qualifications:
Proficiency in advanced functions in HubSpot, Google Tag Manager, Zapier, and Slate.
Work Environment:
This is a hybrid position with at least two days per week in the office.
Supervisory Responsibilities:
This position will work with vendors and manage those relationships.
Position Details:
At this time, the university is unable to sponsor applicants for H-1B visas.
The job grade for this position is Grade 9.
The expected wage range for this position is between $90,000 and $113,000.
Inclusive Excellence at Wentworth
Inclusive Excellence is one of the four pillars of the Strategic Plan. Actively and intentionally cultivating a diverse and culturally competent institution where each member has the opportunity and support to reach their full potential and make contributions to our campus community and beyond is Inclusive Excellence at Wentworth.
All applicants have the right to accessibility support and accommodations. To request accessibility support or accommodations, contact the Executive Director of Equity and Compliance, Catlin Wells, at ***************.
Compensation and Benefits
Wentworth Institute of Technology is committed to fair, transparent, and legally compliant compensation practices. We believe that clarity about pay structures and ranges supports equity, fosters trust, and ensures a positive workplace for all employees.
To see the comprehensive benefits package offered to support the best experience for our employees, visit ************************************************
E-Verify for Employment Eligibility Verification (Form I-9)
Wentworth participates in E-Verify. E-Verify is an internet‑based system that compares information from your Form I-9 to records available to the U.S. Department of Homeland Security (DHS) and Social Security Administration (SSA) to confirm that you are authorized to work in the United States.
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$90k-113k yearly 6d ago
Growth Marketing Associate
Turningart
Marketing specialist job in Boston, MA
Boston, MA • Philadelphia, PA • Atlanta, GA • Full-Time • Salary and Benefits
Please submit your resume and a brief cover letter to **********************
TurningArt partners with organizations across all industries, including workplaces, residential properties, healthcare environments, retail, hospitality, and public spaces, to bring curated artwork into the built environment. With a catalog of more than three thousand contemporary artists, and as a full-service artwork company handling everything from design to installation, we help clients create spaces that are engaging, inspiring, and connected to local creative communities.
About the Role
We are looking for a Growth Marketing Associate to join our expanding marketing team. This role blends creative storytelling with analytical problem-solving and is a great fit for someone early in their career who wants hands‑on experience across multiple areas of marketing.
The Growth Marketing Associate will support content development, digital campaigns, market research, events preparation, and business development initiatives. You will help bring TurningArt's mission to life across channels while contributing to programs that extend our reach in key industries, including corporate workplaces, real estate, healthcare, and architecture and design.
Responsibilities
Support the creation and execution of marketing campaigns across social, email, search, and content channels
Maintain and contribute to the social media and editorial calendars, tracking performance and suggesting improvements
Draft and edit content for blogs, case studies, thought leadership pieces, and event materials
Conduct market and industry research across multiple sectors to identify trends, insights, and potential project opportunities
Build and refine prospecting lists aligned to priority industries and client segments
Assist in preparing materials for conferences, webinars, and other industry events
Provide day‑of support for select events and represent TurningArt in a professional capacity
Collaborate with team members across marketing and new business to support shared goals
Qualifications
Bachelor's degree in Marketing, Communications, Business, or a related field
Strong writing, communication, and organizational skills
Curiosity and an interest in both creative work and data‑driven decision‑making
Familiarity with marketing tools and analytics platforms, and experience with Salesforce or HubSpot is a plus
Proficiency in Microsoft Excel
Experience with Adobe Suite or Canva is preferred
Comfort working in a fast‑paced and evolving environment
Genuine interest in the arts and creative industries.
Why Join TurningArt
Gain exposure to multiple areas of marketing, from content to demand generation to events
Work closely with a collaborative and supportive team invested in your growth
Contribute to mission‑driven work that brings the work of contemporary artists to organizations and communities across the country
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$43k-68k yearly est. 6d ago
Retention Marketing Specialist
Eternalhealth, The Next Generation of Medicare Advantage
Marketing specialist job in Boston, MA
eternal Health - The Next Generation of Medicare Advantage
Healthcare doesn't have to be complicated. We are a cutting-edge Medicare Advantage plan headquartered in the heart of Boston, Massachusetts, serving members across Massachusetts and Arizona. Our mission is to revolutionize healthcare by creating meaningful, long-lasting partnerships with our members, healthcare providers, and talented team members.
Job Purpose
eternal Health is seeking a Retention MarketingSpecialist to lead and optimize our retention and lifecycle marketing strategies. This role will be responsible for developing and implementing strategic marketing initiatives focused on retaining Medicare Advantage plan members and enhancing member satisfaction. This role will work closely with the marketing, member services, and compliance teams to create CMS-compliant, data-driven campaigns and grassroot events that improve member engagement, reduce disenrollment rates, and maximize member lifetime value. The position plays a crucial role in maintaining and strengthening relationships with existing members through targeted, compliant communication strategies while ensuring adherence to all Medicare Marketing Guidelines and regulations.
Primary Responsibilities:
Responsible for member retention by developing and executing compliant retention marketing strategies across approved channels, including direct mail, email, telephonic outreach (phone calls and SMS), and member portal communications
Interact with members at in-person events and via telephone to educate and assist with healthcare plan based on needs and member feedback
Maintain member relationship and provide follow-up member service for purposes of retention
Onboarding new members to establish a relationship with eternal Health
Work various outbound calls campaigns to educate and retain current members
Responsible for outbound disenrollment call campaigns to survey previous members
Monitor and analyze member behavior data to identify trends and opportunities for retention improvement
Collaborate with care management teams to develop communications that promote preventive care and wellness programs
Design and manage member rewards programs and incentive initiatives within CMS guidelines
Generate regular reports on retention metrics, campaign performance, and member satisfaction
Work cross-departmentally to develop clear, compliant content that addresses member needs and promotes long-term engagement
Manage and optimize the CRM system for member retention campaigns
Ensure all marketing materials meet CMS guidelines and receive proper regulatory approval
Additional duties including admin support assigned as needed
Special Skills and Qualifications Needed
Bachelor's degree in marketing, Business, or related field, or equivalent work experience
2+ years' experience with proven track-record in retention
Event management
Exceptional analytical skills and a data-driven mindset
A strategic mindset and the ability to think critically, identify opportunities, and develop innovative solutions to enhance the customer experience.
Ability to work in a highly cross functional, collaborative environment
Strong knowledge and experience with CRM systems, including segmentation, automation, and email platforms, HubSpot preferred
Previous work experience working on marketing/retention type programs.
Current drivers license and reliable transportation
Soft Skills:
Outstanding written and verbal communication abilities
Strong problem-solving and critical thinking skills
Ability to work collaboratively across departments, including member services, operations, compliance, care management, product and sales
Creative thinking within regulatory constraints
Demonstrated ability to manage multiple tasks simultaneously while maintaining a high level of attention to detail and organization
Empathetic approach to senior member needs and concerns
Physical Requirements
Occasionally lift and/or move up to 10 pounds.
Working with eternal Health: eternal Health is an Equal Opportunity Employer which means that we are committed to upholding discrimination-free hiring practices. As a woman-led company, and one committed to diversity at all levels, we strive for an organization of inclusion and acceptance. We are changing healthcare for the better, starting with our own diverse and passionate teams. As an eternal Health employee you will be empowered to contribute to our teams and strategy, regardless of previous healthcare experience. Our valued team members are encouraged and expected to offer new solutions and creative input, all while keeping in line with eternal Health's mission, values, and compliance standards. Accommodation: Any eternal Health applicant will be considered based entirely on their individual qualifications. Should you require reasonable accommodation during the application process (which may include a job-related assessment) please contact us separately.
$47k-69k yearly est. 2d ago
B2B Growth Leader: Portfolio Marketing (I&I)
Mastercard 4.7
Marketing specialist job in Boston, MA
A leading financial services firm is seeking a Vice President, B2B Marketing to drive growth and customer engagement. This role involves shaping marketing strategies aligned with business objectives while leading a diverse team. Ideal candidates will have over 10 years in B2B product marketing, demonstrating success in complex organizations and a robust understanding of demand generation. Competitive salary, comprehensive benefits, and opportunities for professional growth offered.
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$95k-117k yearly est. 2d ago
Senior Marketing Science Lead for Forecasting and Insights
Vertex Pharmaceuticals 4.6
Marketing specialist job in Boston, MA
A leading biotechnology company is seeking an Associate Director to drive commercial insights within the North America Commercial organization. The ideal candidate will have a strong background in market research and analytics, with at least 8 years of relevant experience. Key responsibilities include delivering insights to inform marketing strategies and working closely with various business units. This role offers a hybrid work model and competitive benefits.
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$109k-137k yearly est. 4d ago
Sales And Marketing Specialist
Forreal
Marketing specialist job in Danvers, MA
for REAL is a modern platform built to simplify every part of the leasing experience for both tenants and landlords. Tenants can browse listings, explore neighborhoods, and take high-quality 3D tours from their phones. Landlords can hand us the keys, and we manage the entire leasing cycle including virtual tours and rent collection. All maintenance, messaging, financials, and documents are centralized in one easy-to-use platform. We combine smart technology with real service to make renting more intuitive and efficient, built for how people live today.
Role Description
This is a full-time on-site role for a Sales and MarketingSpecialist located in Danvers, MA. The Sales and MarketingSpecialist will be responsible for developing and executing sales strategies, managing customer relationships, providing customer service, and conducting training sessions. The role includes supervising sales activities, collaborating with the marketing team to optimize strategies, and driving customer engagement.
Qualifications
Strong Communication and Customer Service skills
Proven track record in Sales and Sales Management
Experience in conducting Training sessions
Excellent interpersonal and problem-solving skills
Ability to work well in a team environment and independently
Proficiency in using sales and marketing software tools
Bachelor's degree in Marketing, Business Administration, or a related field
Previous experience in the real estate or leasing industry is a plus
A leading artwork company in Boston is seeking a Growth Marketing Associate to join their marketing team. This role offers an opportunity to blend creative storytelling with analytical problem-solving. Responsibilities include supporting digital campaigns, conducting market research, and collaborating with team members. Ideal candidates possess a Bachelor's degree and have strong writing and communication skills. Join a supportive and mission-driven team that connects contemporary artists with communities across the country.
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How much does a marketing specialist earn in Lowell, MA?
The average marketing specialist in Lowell, MA earns between $39,000 and $83,000 annually. This compares to the national average marketing specialist range of $36,000 to $82,000.
Average marketing specialist salary in Lowell, MA
$57,000
What are the biggest employers of Marketing Specialists in Lowell, MA?
The biggest employers of Marketing Specialists in Lowell, MA are: