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Media director vs vice president of communication

The differences between media directors and vice president of communications can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a media director and a vice president of communication. Additionally, a vice president of communication has an average salary of $156,662, which is higher than the $112,564 average annual salary of a media director.

The top three skills for a media director include digital marketing, video production and media planning. The most important skills for a vice president of communication are strategic communications, external communications, and press releases.

Media director vs vice president of communication overview

Media DirectorVice President Of Communication
Yearly salary$112,564$156,662
Hourly rate$54.12$75.32
Growth rate8%8%
Number of jobs22,51143,726
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 79%
Average age4242
Years of experience44

What does a media director do?

A media director spearheads and oversees a company's entire media-related activities, including marketing and advertising campaigns. They are in charge of setting goals and guidelines, liaising and building positive relationships with external parties, conceptualizing plans for projects and campaigns, and developing strategies to optimize operations. It is also their duty to address issues and concerns, resolving them promptly and efficiently. Furthermore, as a media director, it is essential to monitor the progress of different teams, leading and encouraging them to reach goals while implementing the company's policies and regulations.

What does a vice president of communication do?

A vice president of communication is in charge of overseeing and implementing internal and external communication programs. Their responsibilities revolve around setting goals and objectives, allocating budgets, delegating tasks, liaising with key clients, and managing the workforce to ensure an efficient workflow. They may also produce progress reports for the president and other executives, prepare presentations, develop business plans, and devise strategies to optimize services and operations. Furthermore, as vice president, it is essential to implement the company's policies and regulations, creating new ones as needed.

Media director vs vice president of communication salary

Media directors and vice president of communications have different pay scales, as shown below.

Media DirectorVice President Of Communication
Average salary$112,564$156,662
Salary rangeBetween $73,000 And $172,000Between $94,000 And $258,000
Highest paying CitySan Francisco, CAMenlo Park, CA
Highest paying stateNevadaNevada
Best paying companyGoogleSumitomo Mitsui Financial Group
Best paying industryProfessionalMedia

Differences between media director and vice president of communication education

There are a few differences between a media director and a vice president of communication in terms of educational background:

Media DirectorVice President Of Communication
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 79%
Most common majorCommunicationBusiness
Most common collegeStanford UniversityUniversity of Pennsylvania

Media director vs vice president of communication demographics

Here are the differences between media directors' and vice president of communications' demographics:

Media DirectorVice President Of Communication
Average age4242
Gender ratioMale, 62.0% Female, 38.0%Male, 44.9% Female, 55.1%
Race ratioBlack or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4%Black or African American, 5.8% Unknown, 4.7% Hispanic or Latino, 8.9% Asian, 5.1% White, 75.2% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between media director and vice president of communication duties and responsibilities

Media director example responsibilities.

  • Manage course creation process from media asset creation to LMS formatting.
  • Manage a team performing mastering and short run duplication of 1000-1500 fully finish DVD products per day.
  • Manage online advertising including multiple search engine sponsor link (PPC) campaigns and display campaigns with different traffic providers/networks.
  • Utilize basic HTML, CSS and advance Photoshop techniques to maintain and update the website.
  • Maintain $2600 pvr while keeping high CSI and SSI.
  • Record video clips and post on YouTube and website.
  • Show more

Vice president of communication example responsibilities.

  • Manage department budget to achieve efficient returns on investments (ROI).
  • Provide detail analysis after each event, including ROI, leads generate and any other findings.
  • Manage all aspects of business operations that include sales and marketing, advertising, administration, financial oversight and inventory/procurement management.
  • Assist in the recruitment process as well as marketing the fraternity's strengths.
  • Place executives as speakers at industry conferences, create PowerPoint presentations, attend and provide trade show support.
  • Used email, Facebook, text messaging, and other online communications systems to inform the chapter and keep them update.
  • Show more

Media director vs vice president of communication skills

Common media director skills
  • Digital Marketing, 10%
  • Video Production, 9%
  • Media Planning, 6%
  • Client Relationships, 5%
  • Facebook, 4%
  • TV, 4%
Common vice president of communication skills
  • Strategic Communications, 8%
  • External Communications, 7%
  • Press Releases, 7%
  • Oversight, 7%
  • Project Management, 5%
  • PowerPoint, 4%

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