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Campaign director vs communications director

The differences between campaign directors and communications directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a campaign director and a communications director. Additionally, a communications director has an average salary of $107,700, which is higher than the $96,589 average annual salary of a campaign director.

The top three skills for a campaign director include digital marketing, strategic plan and event planning. The most important skills for a communications director are web content, press releases, and customer service.

Campaign director vs communications director overview

Campaign DirectorCommunications Director
Yearly salary$96,589$107,700
Hourly rate$46.44$51.78
Growth rate8%8%
Number of jobs20,20827,939
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 76%
Average age4242
Years of experience44

What does a campaign director do?

A campaign director spearheads and oversees campaign operations, from planning to completion. Although their duties vary upon their company or industry of employment, they are usually in charge of streamlining campaign roadmaps, setting goals and timelines, establishing budgets and guidelines, and implementing programs and projects to raise brand awareness and public interest. They also coordinate managers and delegate tasks among teams, monitoring their progress regularly. Moreover, a campaign director is also responsible for liaising with internal and external parties, building positive relationships with potential partners and sponsors.

What does a communications director do?

A communications director is responsible for monitoring and supervising the overall media relations from internal to external communications. A communications director's duties include managing campaigns, providing organizational updates to the employees, supporting social media marketing, developing effective communication strategies to build the organization's reputation, and efficiently leading team members in handling events that represent the business. Communications directors must have strong leadership and communication skills to provide support for the company's daily operations and strategies.

Campaign director vs communications director salary

Campaign directors and communications directors have different pay scales, as shown below.

Campaign DirectorCommunications Director
Average salary$96,589$107,700
Salary rangeBetween $62,000 And $148,000Between $61,000 And $188,000
Highest paying CityNew Haven, CTSan Francisco, CA
Highest paying stateConnecticutNevada
Best paying companyDermalogicaMcKinsey & Company Inc
Best paying industryMediaHealth Care

Differences between campaign director and communications director education

There are a few differences between a campaign director and a communications director in terms of educational background:

Campaign DirectorCommunications Director
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 76%
Most common majorPolitical ScienceCommunication
Most common collegeStanford UniversityStanford University

Campaign director vs communications director demographics

Here are the differences between campaign directors' and communications directors' demographics:

Campaign DirectorCommunications Director
Average age4242
Gender ratioMale, 53.1% Female, 46.9%Male, 40.2% Female, 59.8%
Race ratioBlack or African American, 6.1% Unknown, 4.7% Hispanic or Latino, 9.2% Asian, 5.2% White, 74.4% American Indian and Alaska Native, 0.4%Black or African American, 5.8% Unknown, 4.7% Hispanic or Latino, 9.0% Asian, 5.1% White, 75.0% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between campaign director and communications director duties and responsibilities

Campaign director example responsibilities.

  • Promote and manage the scholarship program for psychology department students.
  • Maintain website and Facebook page.
  • Resolve financial issues relate to charitable contributions, provide program budgets, process payroll, and oversight management of operating accounts.
  • Develop messaging for local and statewide campaigns including direct mail, websites, and Facebook pages.
  • Monitor and measure success and effectiveness of training and development initiatives via eLearning platform.

Communications director example responsibilities.

  • Assist in managing the Facebook and Instagram pages.
  • Develop and manage c-level strategic client relationships to grow revenue base.
  • Create and manage corporate website, online demand gen through SEO and SEM.
  • Manage editorial content of the organization website, build and upload web pages via HTML.
  • Manage the marketing strategy and budget, including B2C acquisition campaigns focuse on out of home and DRTV.
  • Manage media relations, announcements, editorial placement, and speaking opportunities the organizations.
  • Show more

Campaign director vs communications director skills

Common campaign director skills
  • Digital Marketing, 10%
  • Strategic Plan, 9%
  • Event Planning, 9%
  • Flyers, 7%
  • Volunteer Recruitment, 7%
  • Project Management, 6%
Common communications director skills
  • Web Content, 8%
  • Press Releases, 8%
  • Customer Service, 7%
  • External Communications, 5%
  • Project Management, 4%
  • Employee Engagement, 4%

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