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Campaign director vs communications lead

The differences between campaign directors and communications leads can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a campaign director, becoming a communications lead takes usually requires 4-6 years. Additionally, a communications lead has an average salary of $96,988, which is higher than the $96,589 average annual salary of a campaign director.

The top three skills for a campaign director include digital marketing, strategic plan and event planning. The most important skills for a communications lead are project management, strategic communications, and HR.

Campaign director vs communications lead overview

Campaign DirectorCommunications Lead
Yearly salary$96,589$96,988
Hourly rate$46.44$46.63
Growth rate8%12%
Number of jobs20,20820,413
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 72%
Average age4245
Years of experience46

What does a campaign director do?

A campaign director spearheads and oversees campaign operations, from planning to completion. Although their duties vary upon their company or industry of employment, they are usually in charge of streamlining campaign roadmaps, setting goals and timelines, establishing budgets and guidelines, and implementing programs and projects to raise brand awareness and public interest. They also coordinate managers and delegate tasks among teams, monitoring their progress regularly. Moreover, a campaign director is also responsible for liaising with internal and external parties, building positive relationships with potential partners and sponsors.

What does a communications lead do?

The global senior program manager acts as a coordinator for the organization's projects and performs various tasks including supervision, account management, daily staff assignments, budget planning, cost control, and tracking program expenses by collaborating with various global departments to enhance all global programs. He/she should have excellent analytical, decision-making, leadership, and organization skills and knowledge about project management to be able to oversee and organize activities to ensure its compliance with the organization's goals.

Campaign director vs communications lead salary

Campaign directors and communications leads have different pay scales, as shown below.

Campaign DirectorCommunications Lead
Average salary$96,589$96,988
Salary rangeBetween $62,000 And $148,000Between $67,000 And $139,000
Highest paying CityNew Haven, CTSan Francisco, CA
Highest paying stateConnecticutCalifornia
Best paying companyDermalogicaMeta
Best paying industryMediaInternet

Differences between campaign director and communications lead education

There are a few differences between a campaign director and a communications lead in terms of educational background:

Campaign DirectorCommunications Lead
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 72%
Most common majorPolitical ScienceBusiness
Most common collegeStanford UniversityUniversity of Pennsylvania

Campaign director vs communications lead demographics

Here are the differences between campaign directors' and communications leads' demographics:

Campaign DirectorCommunications Lead
Average age4245
Gender ratioMale, 53.1% Female, 46.9%Male, 41.4% Female, 58.6%
Race ratioBlack or African American, 6.1% Unknown, 4.7% Hispanic or Latino, 9.2% Asian, 5.2% White, 74.4% American Indian and Alaska Native, 0.4%Black or African American, 11.8% Unknown, 5.3% Hispanic or Latino, 14.0% Asian, 5.1% White, 62.8% American Indian and Alaska Native, 0.9%
LGBT Percentage16%14%

Differences between campaign director and communications lead duties and responsibilities

Campaign director example responsibilities.

  • Promote and manage the scholarship program for psychology department students.
  • Maintain website and Facebook page.
  • Resolve financial issues relate to charitable contributions, provide program budgets, process payroll, and oversight management of operating accounts.
  • Develop messaging for local and statewide campaigns including direct mail, websites, and Facebook pages.
  • Monitor and measure success and effectiveness of training and development initiatives via eLearning platform.

Communications lead example responsibilities.

  • Lead content migration of old intranet to new SharePoint platform.
  • Manage editorial calendar and writing content for digital assets including intranet and external web.
  • Lead copywriting for newly launch Chinese language website LeEco.com/Chinese to attract Chinese American customers.
  • Manage intranet content, with responsibility for project news, executive visibility, community activities, educational outreach.
  • Manage and overseen housing operations, administration of HUD programs, supervise maintenance and/or improvements of residential properties.
  • Serve as SharePoint site administrator, creating intranet, surveys and resource repository.
  • Show more

Campaign director vs communications lead skills

Common campaign director skills
  • Digital Marketing, 10%
  • Strategic Plan, 9%
  • Event Planning, 9%
  • Flyers, 7%
  • Volunteer Recruitment, 7%
  • Project Management, 6%
Common communications lead skills
  • Project Management, 9%
  • Strategic Communications, 6%
  • HR, 5%
  • Customer Service, 5%
  • Community Outreach, 4%
  • Digital Marketing, 4%

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