Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between community relations directors and public relations managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a community relations director and a public relations manager. Additionally, a community relations director has an average salary of $96,788, which is higher than the $91,426 average annual salary of a public relations manager.
The top three skills for a community relations director include community relations, community events and memory care. The most important skills for a public relations manager are press releases, web content, and pr campaigns.
| Community Relations Director | Public Relations Manager | |
| Yearly salary | $96,788 | $91,426 |
| Hourly rate | $46.53 | $43.95 |
| Growth rate | 8% | 8% |
| Number of jobs | 33,569 | 35,273 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 79% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
A community relations director is an individual who is responsible for managing positive relationships with community members, nonprofit organizations, and fellow employees surrounding an organization. Community relations directors must plan, organize, and manage activities to help the organization achieve its public relations goal. They need to interface with vital community groups so that they can ensure the organization is producing effective results. Community relations managers must also assist in preparing a variety of publicity materials such as speeches and media content.
A public relations manager is responsible for monitoring the public relations department to boost its brand image and attract potential clients through press releases and media coverage. They work closely with the marketing team, developing marketing campaigns and promotional strategies for creating brand awareness. Public relations managers maintain the company's presence on various social media platforms, responding to the customers' inquiries and concerns regarding the company's goods and services. A public relations manager must have excellent communication and leadership skills, especially in identifying business opportunities to increase revenues and profitability.
Community relations directors and public relations managers have different pay scales, as shown below.
| Community Relations Director | Public Relations Manager | |
| Average salary | $96,788 | $91,426 |
| Salary range | Between $61,000 And $152,000 | Between $64,000 And $128,000 |
| Highest paying City | New York, NY | Las Vegas, NV |
| Highest paying state | New York | Nevada |
| Best paying company | Zoho | |
| Best paying industry | Manufacturing | Technology |
There are a few differences between a community relations director and a public relations manager in terms of educational background:
| Community Relations Director | Public Relations Manager | |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 79% |
| Most common major | Business | Communication |
| Most common college | Stanford University | Northwestern University |
Here are the differences between community relations directors' and public relations managers' demographics:
| Community Relations Director | Public Relations Manager | |
| Average age | 42 | 42 |
| Gender ratio | Male, 25.8% Female, 74.2% | Male, 34.5% Female, 65.5% |
| Race ratio | Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4% | Black or African American, 5.9% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.8% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 16% | 16% |