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Community relations specialist vs public relations

The differences between community relations specialists and public relations can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a community relations specialist and a public relations. Additionally, a community relations specialist has an average salary of $49,344, which is higher than the $48,383 average annual salary of a public relations.

The top three skills for a community relations specialist include press releases, event planning and community events. The most important skills for a public relations are press releases, web content, and facebook.

Community relations specialist vs public relations overview

Community Relations SpecialistPublic Relations
Yearly salary$49,344$48,383
Hourly rate$23.72$23.26
Growth rate8%8%
Number of jobs28,50922,721
Job satisfaction--
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 75%
Average age4242
Years of experience44

What does a community relations specialist do?

A community relations specialist is responsible for handling the organization's community engagements by facilitating fundraising events, volunteering acts, and charity programs and partnerships. Community relations specialists also write content for public and media promotions to promote brand awareness and the company's mission across the community. They should also be updated with the current events and situations to identify events and strategies that will help stabilize the society's condition. Since this type of job requires interacting with community people, a community relations specialist must have excellent communication skills to respond to their inquiries and concerns.

What does a public relations do?

Public relations is a strategic way of developing and maintaining a client's or company's public image through media coverage, appearances, and press releases by designing and developing events to raise funds or to spread awareness to the public regarding products, brands, or individuals. It involves research and evaluation of programs including financial, marketing, employee, or government relations using topics of public interest and news items. Due to our present technological innovations, public relations now use webinars, blogs, and downloadable resources under one convenient website.

Community relations specialist vs public relations salary

Community relations specialists and public relations have different pay scales, as shown below.

Community Relations SpecialistPublic Relations
Average salary$49,344$48,383
Salary rangeBetween $34,000 And $70,000Between $32,000 And $72,000
Highest paying CityAlexandria, VARichmond, VA
Highest paying stateVirginiaVirginia
Best paying companyCity National BankEdelman Financial Engines
Best paying industryGovernmentProfessional

Differences between community relations specialist and public relations education

There are a few differences between a community relations specialist and a public relations in terms of educational background:

Community Relations SpecialistPublic Relations
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 75%
Most common majorBusinessCommunication
Most common collegeStanford UniversityStanford University

Community relations specialist vs public relations demographics

Here are the differences between community relations specialists' and public relations' demographics:

Community Relations SpecialistPublic Relations
Average age4242
Gender ratioMale, 25.3% Female, 74.7%Male, 36.1% Female, 63.9%
Race ratioBlack or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.0% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between community relations specialist and public relations duties and responsibilities

Community relations specialist example responsibilities.

  • Own an aspect of social media content managing Facebook, Google+, and LinkedIn pages
  • Grow and manage existing relationships in assign territories with physicians, hospitals, skil nursing and rehabilitation facilities and assist livings.
  • Used marketing pieces to explain complex topics such as Medicaid and VA benefits.
  • Maintain effective communication with all local and county programs that service children from the Medicaid population.
  • Work with administrators, managers and department heads to add/edit/develop content as necessary, ensuring accuracy of content and utilizing SEO.
  • Research and contact digital influencers (YouTube).
  • Show more

Public relations example responsibilities.

  • Manage LinkedIn profile updates and new leads.
  • Manage all copywriting elements for live broadcasts and promotional commercials.
  • Create an official office page on instagram to facilitate interaction with students.
  • Track and analyze local talent and trends on social networking sites (MySpace, YouTube).
  • Coordinate multiple marketing campaigns (SEO, CPA, CPM) and optimization of organic search traffic.
  • Edit and create YouTube videos for clientele, creating proper titles and tags to increase viewership ;.
  • Show more

Community relations specialist vs public relations skills

Common community relations specialist skills
  • Press Releases, 8%
  • Event Planning, 8%
  • Community Events, 8%
  • PowerPoint, 7%
  • Public Speaking, 6%
  • Community Relations, 6%
Common public relations skills
  • Press Releases, 22%
  • Web Content, 12%
  • Facebook, 5%
  • Event Planning, 4%
  • Blog Posts, 4%
  • Twitter, 4%

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