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Digital media assistant vs social media assistant

The differences between digital media assistants and social media assistants can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a digital media assistant, becoming a social media assistant takes usually requires 4-6 years. Additionally, a social media assistant has an average salary of $44,134, which is higher than the $40,528 average annual salary of a digital media assistant.

The top three skills for a digital media assistant include digital marketing, video production and powerpoint. The most important skills for a social media assistant are facebook, instagram, and twitter.

Digital media assistant vs social media assistant overview

Digital Media AssistantSocial Media Assistant
Yearly salary$40,528$44,134
Hourly rate$19.48$21.22
Growth rate8%19%
Number of jobs25,67847,809
Job satisfaction--
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 78%
Average age4237
Years of experience46

What does a digital media assistant do?

A digital media assistant primarily performs support tasks to assist designers and artists in completing projects and programs. They usually adhere to directives and requests, communicate with clients, conduct research and analyses, facilitate communication between different teams, and participate in planning and preparing digital materials. Moreover, a digital media assistant has clerical duties such as handling calls and correspondence, gathering and organizing files, managing schedules, processing documents, monitoring supply inventories, and reaching out to external parties to order supplies.

What does a social media assistant do?

A Social Media Assistant manages a company's social media channels, such as Facebook, LinkedIn, Twitter, and other important platforms. Other duties include adding, editing, and monitoring content on social media platforms.

Digital media assistant vs social media assistant salary

Digital media assistants and social media assistants have different pay scales, as shown below.

Digital Media AssistantSocial Media Assistant
Average salary$40,528$44,134
Salary rangeBetween $27,000 And $60,000Between $31,000 And $61,000
Highest paying City-Egg Harbor, NJ
Highest paying state-Washington
Best paying company-Jacobs Engineering Group
Best paying industry-Education

Differences between digital media assistant and social media assistant education

There are a few differences between a digital media assistant and a social media assistant in terms of educational background:

Digital Media AssistantSocial Media Assistant
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 78%
Most common majorCommunicationCommunication
Most common collegeStanford UniversityUniversity of Georgia

Digital media assistant vs social media assistant demographics

Here are the differences between digital media assistants' and social media assistants' demographics:

Digital Media AssistantSocial Media Assistant
Average age4237
Gender ratioMale, 48.5% Female, 51.5%Male, 28.6% Female, 71.4%
Race ratioBlack or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.4% American Indian and Alaska Native, 0.6%Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 11.4% White, 66.0% American Indian and Alaska Native, 0.1%
LGBT Percentage12%10%

Differences between digital media assistant and social media assistant duties and responsibilities

Digital media assistant example responsibilities.

  • Participate in brainstorming sessions, proofread and edit marketing materials, manage magazine inventory.
  • Establish the gallery's Instagram account.
  • Film and edit videos ranging from 15 second Instagram shorts to three minute promotional videos.
  • Research, edit, and code in HTML to produce WesConnect, Wesleyan's weekly online alumni newsletter send to ~34k readers
  • Develop skills in HTML, working independently and responsibility.
  • Create and replace advertisements for a digitally interactive tool using in-house and stock photography to represent the current inventory.
  • Show more

Social media assistant example responsibilities.

  • Manage YouTube channel by moderating comments, videos, and messages.
  • Create and manage the company's Instagram account for their cell phone charging bracelet.
  • Manage Facebook account including fielding inquiries and generating overall positive engagement.
  • Create social media content for PFW using Snapchat and Facebook.
  • Initiate and link own website, instagram, tumble, twitter accounts.
  • Create Pinterest images for new articles
  • Show more

Digital media assistant vs social media assistant skills

Common digital media assistant skills
  • Digital Marketing, 10%
  • Video Production, 8%
  • PowerPoint, 7%
  • Digital Content, 6%
  • Instagram, 6%
  • Twitter, 5%
Common social media assistant skills
  • Facebook, 18%
  • Instagram, 16%
  • Twitter, 14%
  • Photography, 4%
  • Graphic Design, 3%
  • Video Content, 3%

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