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Interactive digital media specialist vs public relations assistant

The differences between interactive digital media specialists and public relations assistants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an interactive digital media specialist and a public relations assistant. Additionally, an interactive digital media specialist has an average salary of $123,149, which is higher than the $46,197 average annual salary of a public relations assistant.

The top three skills for an interactive digital media specialist include graphic design, and . The most important skills for a public relations assistant are press releases, facebook, and twitter.

Interactive digital media specialist vs public relations assistant overview

Interactive Digital Media SpecialistPublic Relations Assistant
Yearly salary$123,149$46,197
Hourly rate$59.21$22.21
Growth rate8%8%
Number of jobs24,93626,021
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 81%
Average age4242
Years of experience44

Interactive digital media specialist vs public relations assistant salary

Interactive digital media specialists and public relations assistants have different pay scales, as shown below.

Interactive Digital Media SpecialistPublic Relations Assistant
Average salary$123,149$46,197
Salary rangeBetween $91,000 And $165,000Between $34,000 And $61,000
Highest paying City-Seattle, WA
Highest paying state-Washington
Best paying company-California Institute of Technology
Best paying industry-Finance

Differences between interactive digital media specialist and public relations assistant education

There are a few differences between an interactive digital media specialist and a public relations assistant in terms of educational background:

Interactive Digital Media SpecialistPublic Relations Assistant
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 81%
Most common majorCommunicationCommunication
Most common collegeNorthwestern UniversityNorthwestern University

Interactive digital media specialist vs public relations assistant demographics

Here are the differences between interactive digital media specialists' and public relations assistants' demographics:

Interactive Digital Media SpecialistPublic Relations Assistant
Average age4242
Gender ratioMale, 88.9% Female, 11.1%Male, 24.5% Female, 75.5%
Race ratioBlack or African American, 7.1% Unknown, 4.8% Hispanic or Latino, 9.3% Asian, 4.8% White, 73.5% American Indian and Alaska Native, 0.6%Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between interactive digital media specialist and public relations assistant duties and responsibilities

Interactive digital media specialist example responsibilities.

  • Develop and manage proprietary PPC support material.
  • Collaborate with teachers, administration and technology support to troubleshoot ongoing problems and foster a highly productive and efficient learning environment.
  • Maintain several Facebook accounts through copywriting, photography, editing, and creating advertisements.

Public relations assistant example responsibilities.

  • Manage all copywriting elements for live broadcasts and promotional commercials.
  • Research & propose introducing Google+ & LinkedIn to social media efforts to increase brand awareness & SEO.
  • Photograph the store's merchandise, upload creative Instagram posts to increase consumer engagement and promote the store.
  • Develop key PowerPoint presentation for commencement base on content provide by management.
  • Create and administer Facebook and website content, including marketing of school programs/events.
  • Produce PowerPoint presentations, article reprints and edit broadcast media placements as needed.
  • Show more

Interactive digital media specialist vs public relations assistant skills

Common interactive digital media specialist skills
  • Graphic Design, 100%
Common public relations assistant skills
  • Press Releases, 30%
  • Facebook, 7%
  • Twitter, 6%
  • Press Conferences, 5%
  • Event Planning, 4%
  • Instagram, 4%

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