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Internal communications specialist vs communications specialist

The differences between internal communications specialists and communications specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an internal communications specialist and a communications specialist. Additionally, an internal communications specialist has an average salary of $61,999, which is higher than the $51,023 average annual salary of a communications specialist.

The top three skills for an internal communications specialist include employee engagement, powerpoint and HR. The most important skills for a communications specialist are customer service, powerpoint, and patients.

Internal communications specialist vs communications specialist overview

Internal Communications SpecialistCommunications Specialist
Yearly salary$61,999$51,023
Hourly rate$29.81$24.53
Growth rate8%8%
Number of jobs27,60142,819
Job satisfaction--
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 64%
Average age4242
Years of experience44

What does an internal communications specialist do?

An internal communications specialist's role is to devise strategies in maintaining a clear and active line of communication and engagement within a workplace. They must manage the flow of communications across different departments, all while prioritizing timeliness and accuracy. Additionally, they must participate in writing and editing communication materials, reports, correspondence, memos, and more. There are also instances when they have to produce presentations, disseminate information, and utilize various mediums such as photos and videos. Furthermore, as an internal communications specialist, it is essential to develop action plans while implementing the company's policies and regulations.

What does a communications specialist do?

A communications specialist takes charge of addressing the public by coming up with various strategic campaigns, newsletters, public correspondence, press releases, and advertisements. Their primary role focuses on promoting, shaping, and enhancing a brand's image through public relations. Furthermore, a communications specialist is responsible for handling any complaints or issues, devising and conducting damage control to resolve bad publicity should there be any. It is also essential for a communications specialist to adhere to the company's policies and regulations at all times.

Internal communications specialist vs communications specialist salary

Internal communications specialists and communications specialists have different pay scales, as shown below.

Internal Communications SpecialistCommunications Specialist
Average salary$61,999$51,023
Salary rangeBetween $41,000 And $92,000Between $36,000 And $71,000
Highest paying CitySan Francisco, CAWashington, DC
Highest paying stateCaliforniaNew Jersey
Best paying companyParsonsGoogle
Best paying industryFinanceTechnology

Differences between internal communications specialist and communications specialist education

There are a few differences between an internal communications specialist and a communications specialist in terms of educational background:

Internal Communications SpecialistCommunications Specialist
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 64%
Most common majorCommunicationCommunication
Most common collegeStanford UniversityStanford University

Internal communications specialist vs communications specialist demographics

Here are the differences between internal communications specialists' and communications specialists' demographics:

Internal Communications SpecialistCommunications Specialist
Average age4242
Gender ratioMale, 36.5% Female, 63.5%Male, 42.9% Female, 57.1%
Race ratioBlack or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.1% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.1% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between internal communications specialist and communications specialist duties and responsibilities

Internal communications specialist example responsibilities.

  • Provide project management and liaison to 3rd party marketing company to manage PPC campaigns
  • Design and manage student organization websites using Wordpress.
  • Manage, create and edit internal and external communication collateral, providing high-level management copywriting and document creation support.
  • Improve aesthetics, effectiveness, ROI and time-to-market of marketing communications by re-designing and effectively managing the development process and procedure.
  • Train staff in the use of the Drupal CMS.
  • Ensure accuracy of Internet research, reporting and proofreading.
  • Show more

Communications specialist example responsibilities.

  • Manage all client data and meeting history in Salesforce.
  • Provision, manage PRI-ISDN and IP installation of AARP state offices for AARP video systems.
  • Manage course syllabi, scientific abstracts, reprints and course development according to all ACCME and FDA guidelines.
  • Manage CRM database and develop key communication items such as email blasts, brochures, flyers, and bulletins.
  • Manage website: regularly update content, implement SEO and monitor website activity.
  • Manage and update written communications on organization's Facebook page and other social media outlets
  • Show more

Internal communications specialist vs communications specialist skills

Common internal communications specialist skills
  • Employee Engagement, 8%
  • PowerPoint, 8%
  • HR, 8%
  • External Security, 7%
  • Project Management, 7%
  • SharePoint, 6%
Common communications specialist skills
  • Customer Service, 9%
  • PowerPoint, 6%
  • Patients, 6%
  • Web Content, 6%
  • Project Management, 6%
  • Press Releases, 5%

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