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Major gifts officer vs community relations director

The differences between major gifts officers and community relations directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a major gifts officer and a community relations director. Additionally, a community relations director has an average salary of $96,788, which is higher than the $84,209 average annual salary of a major gifts officer.

The top three skills for a major gifts officer include moves management, solicitation strategies and donor prospects. The most important skills for a community relations director are community relations, community events, and memory care.

Major gifts officer vs community relations director overview

Major Gifts OfficerCommunity Relations Director
Yearly salary$84,209$96,788
Hourly rate$40.49$46.53
Growth rate8%8%
Number of jobs63,57033,569
Job satisfaction2-
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 72%
Average age4242
Years of experience44

What does a major gifts officer do?

A major gifts officer is responsible for coordinating with organizations and sponsors for donation purposes to support an institution's cause and activities for social services. Major gifts officers identify donors by conducting in-depth research, usually those personalities who have a history of donating to organizations. They provide presentations and an objective outline to the potential sponsors, respond to their inquiries and concerns, and manage their presence during the event proper. A major gifts officer must have excellent communication and organizational skills, especially in writing reports and planning events efficiently.

What does a community relations director do?

A community relations director is an individual who is responsible for managing positive relationships with community members, nonprofit organizations, and fellow employees surrounding an organization. Community relations directors must plan, organize, and manage activities to help the organization achieve its public relations goal. They need to interface with vital community groups so that they can ensure the organization is producing effective results. Community relations managers must also assist in preparing a variety of publicity materials such as speeches and media content.

Major gifts officer vs community relations director salary

Major gifts officers and community relations directors have different pay scales, as shown below.

Major Gifts OfficerCommunity Relations Director
Average salary$84,209$96,788
Salary rangeBetween $53,000 And $132,000Between $61,000 And $152,000
Highest paying CitySan Francisco, CANew York, NY
Highest paying stateNevadaNew York
Best paying companyEarthjusticeZoho
Best paying industryNon ProfitsManufacturing

Differences between major gifts officer and community relations director education

There are a few differences between a major gifts officer and a community relations director in terms of educational background:

Major Gifts OfficerCommunity Relations Director
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 72%
Most common majorBusinessBusiness
Most common collegeStanford UniversityStanford University

Major gifts officer vs community relations director demographics

Here are the differences between major gifts officers' and community relations directors' demographics:

Major Gifts OfficerCommunity Relations Director
Average age4242
Gender ratioMale, 46.2% Female, 53.8%Male, 25.8% Female, 74.2%
Race ratioBlack or African American, 5.9% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4%Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between major gifts officer and community relations director duties and responsibilities

Major gifts officer example responsibilities.

  • Manage and monitor donor tracking system via Salesforce to ensure the integrity of organization's donor base.
  • Develop and manage cause-related marketing partnerships.
  • Support documentation activities for FDA audits & manage integration activities for acquisitions.
  • Coordinate the activities of the teachers and non teaching staff in the department.
  • Create a program to receive estate gifts, and bequests, trusts and annuities.
  • Utilize CRM system, Salesforce, to record and store critical donor/prospect data and gift information.
  • Show more

Community relations director example responsibilities.

  • Manage monthly marketing budget for SNF and ALF facility.
  • Manage all event planning, reunion programming, donor stewardship and in-house publications for UR alumni.
  • Maintain website and contribute to organization's Facebook page.
  • Convert reporting from UK GAAP to IFRS first time adoption.
  • Oversee community presence including Facebook, website, and print newsletters.
  • Increase recruitment and sales for this locally own SNF; overcome negative referral trends and poor community perception.
  • Show more

Major gifts officer vs community relations director skills

Common major gifts officer skills
  • Moves Management, 9%
  • Solicitation Strategies, 8%
  • Donor Prospects, 7%
  • Figure Gifts, 7%
  • Donor Relationships, 6%
  • Relationship Building, 6%
Common community relations director skills
  • Community Relations, 23%
  • Community Events, 6%
  • Memory Care, 5%
  • Press Releases, 3%
  • Business Development, 3%
  • Sales Process, 3%

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