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Media traffic manager vs director of public affairs

The differences between media traffic managers and directors of public affairs can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a media traffic manager and a director of public affairs. Additionally, a director of public affairs has an average salary of $114,639, which is higher than the $95,411 average annual salary of a media traffic manager.

The top three skills for a media traffic manager include party vendors, media planning and facebook. The most important skills for a director of public affairs are government affairs, public policy, and external stakeholders.

Media traffic manager vs director of public affairs overview

Media Traffic ManagerDirector Of Public Affairs
Yearly salary$95,411$114,639
Hourly rate$45.87$55.11
Growth rate8%8%
Number of jobs13,09126,290
Job satisfaction--
Most common degreeBachelor's Degree, 84%Bachelor's Degree, 71%
Average age4242
Years of experience44

Media traffic manager vs director of public affairs salary

Media traffic managers and directors of public affairs have different pay scales, as shown below.

Media Traffic ManagerDirector Of Public Affairs
Average salary$95,411$114,639
Salary rangeBetween $61,000 And $148,000Between $70,000 And $187,000
Highest paying City-Las Vegas, NV
Highest paying state-Nevada
Best paying company-Kaiser Permanente
Best paying industry-Pharmaceutical

Differences between media traffic manager and director of public affairs education

There are a few differences between a media traffic manager and a director of public affairs in terms of educational background:

Media Traffic ManagerDirector Of Public Affairs
Most common degreeBachelor's Degree, 84%Bachelor's Degree, 71%
Most common majorCommunicationPolitical Science
Most common collegeNorthwestern UniversityStanford University

Media traffic manager vs director of public affairs demographics

Here are the differences between media traffic managers' and directors of public affairs' demographics:

Media Traffic ManagerDirector Of Public Affairs
Average age4242
Gender ratioMale, 20.0% Female, 80.0%Male, 57.6% Female, 42.4%
Race ratioBlack or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4%Black or African American, 5.8% Unknown, 4.7% Hispanic or Latino, 8.9% Asian, 5.1% White, 75.2% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between media traffic manager and director of public affairs duties and responsibilities

Media traffic manager example responsibilities.

  • Manage online advertising including multiple search engine sponsor link (PPC) campaigns and display campaigns with different traffic providers/networks.
  • Develop new marketing dashboard with enhance call-tracking and granular reporting, which improve ROI by facilitating better media decisions.
  • Communicate with brokers and freight forwarders to insure international orders match shipping documents.to avert delays at customs.
  • Coordinate with freight forwarders and international agents to resolve customs issues and ensure product conformity to international regulations.

Director of public affairs example responsibilities.

  • Manage crisis communications, securing any media articles and editorials in support of the company.
  • Manage communications with students, alumni and faculty, including distribution of all social media
  • Prepare testimonies for city and state oversight hearings.
  • Revise and place opinion editorials on behalf of the museum's executive director.
  • Produce, edit, and publish issue orient videos for YouTube and internet.
  • Execute Marketing/PR campaigns, events/exhibits, copywriting, and print, broadcast and outdoor advertising.
  • Show more

Media traffic manager vs director of public affairs skills

Common media traffic manager skills
  • Party Vendors, 45%
  • Media Planning, 29%
  • Facebook, 25%
Common director of public affairs skills
  • Government Affairs, 12%
  • Public Policy, 11%
  • External Stakeholders, 7%
  • Policy Issues, 6%
  • Government Relations, 5%
  • Press Releases, 4%

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