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Media traffic manager vs traffic coordinator

The differences between media traffic managers and traffic coordinators can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a media traffic manager, becoming a traffic coordinator takes usually requires 6-12 months. Additionally, a media traffic manager has an average salary of $95,411, which is higher than the $40,092 average annual salary of a traffic coordinator.

The top three skills for a media traffic manager include party vendors, media planning and facebook. The most important skills for a traffic coordinator are customer service, data entry, and freight carriers.

Media traffic manager vs traffic coordinator overview

Media Traffic ManagerTraffic Coordinator
Yearly salary$95,411$40,092
Hourly rate$45.87$19.27
Growth rate8%-3%
Number of jobs13,09118,001
Job satisfaction--
Most common degreeBachelor's Degree, 84%Bachelor's Degree, 67%
Average age4243
Years of experience412

Media traffic manager vs traffic coordinator salary

Media traffic managers and traffic coordinators have different pay scales, as shown below.

Media Traffic ManagerTraffic Coordinator
Average salary$95,411$40,092
Salary rangeBetween $61,000 And $148,000Between $29,000 And $54,000
Highest paying City-New York, NY
Highest paying state-New York
Best paying company-DeWitt LLP Law Firm
Best paying industry-Media

Differences between media traffic manager and traffic coordinator education

There are a few differences between a media traffic manager and a traffic coordinator in terms of educational background:

Media Traffic ManagerTraffic Coordinator
Most common degreeBachelor's Degree, 84%Bachelor's Degree, 67%
Most common majorCommunicationBusiness
Most common collegeNorthwestern University-

Media traffic manager vs traffic coordinator demographics

Here are the differences between media traffic managers' and traffic coordinators' demographics:

Media Traffic ManagerTraffic Coordinator
Average age4243
Gender ratioMale, 20.0% Female, 80.0%Male, 39.6% Female, 60.4%
Race ratioBlack or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4%Black or African American, 10.7% Unknown, 4.2% Hispanic or Latino, 23.2% Asian, 7.3% White, 53.9% American Indian and Alaska Native, 0.7%
LGBT Percentage16%6%

Differences between media traffic manager and traffic coordinator duties and responsibilities

Media traffic manager example responsibilities.

  • Manage online advertising including multiple search engine sponsor link (PPC) campaigns and display campaigns with different traffic providers/networks.
  • Develop new marketing dashboard with enhance call-tracking and granular reporting, which improve ROI by facilitating better media decisions.
  • Communicate with brokers and freight forwarders to insure international orders match shipping documents.to avert delays at customs.
  • Coordinate with freight forwarders and international agents to resolve customs issues and ensure product conformity to international regulations.

Traffic coordinator example responsibilities.

  • Manage return shipments for LTL and small packages, ensuring they are return or redirect to new locations as instructed.
  • Complete documentation and manage inventory levels by utilizing ERP systems.
  • Communicate and coordinate with customs brokers and freight forwarders to facilitate creation of documentation for overseas import and export shipments.
  • Correspond with overseas vendors for shipping allocations and delivery schedules with nominate freight forwarders to assure timely mode of transportation.
  • Write SQL queries when specific information is requested.
  • Verify all transmitter log readings as requested by FCC rules and regulations
  • Show more

Media traffic manager vs traffic coordinator skills

Common media traffic manager skills
  • Party Vendors, 45%
  • Media Planning, 29%
  • Facebook, 25%
Common traffic coordinator skills
  • Customer Service, 19%
  • Data Entry, 9%
  • Freight Carriers, 5%
  • PowerPoint, 5%
  • Account Executives, 5%
  • Wide Orbit, 4%

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