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Public affairs manager vs media director

The differences between public affairs managers and media directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a public affairs manager and a media director. Additionally, a media director has an average salary of $112,564, which is higher than the $84,758 average annual salary of a public affairs manager.

The top three skills for a public affairs manager include external stakeholders, press releases and government relations. The most important skills for a media director are digital marketing, video production, and media planning.

Public affairs manager vs media director overview

Public Affairs ManagerMedia Director
Yearly salary$84,758$112,564
Hourly rate$40.75$54.12
Growth rate8%8%
Number of jobs24,98422,511
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 76%
Average age4242
Years of experience44

What does a public affairs manager do?

Psychology associates are entry-level professionals who assist psychologists with assessing, diagnosing, and treating individuals with mental, emotional, and behavioral disorders. These associates are required to provide psychological services for children and adults who are under the supervision of a licensed psychologist. They must conduct assessments on individuals to identify psychological, emotional, and behavioral issues after they are discharged from hospitals. Psychology associates must also design and facilitate individual and group therapy programs specifically for adolescents who are involved in substance abuse.

What does a media director do?

A media director spearheads and oversees a company's entire media-related activities, including marketing and advertising campaigns. They are in charge of setting goals and guidelines, liaising and building positive relationships with external parties, conceptualizing plans for projects and campaigns, and developing strategies to optimize operations. It is also their duty to address issues and concerns, resolving them promptly and efficiently. Furthermore, as a media director, it is essential to monitor the progress of different teams, leading and encouraging them to reach goals while implementing the company's policies and regulations.

Public affairs manager vs media director salary

Public affairs managers and media directors have different pay scales, as shown below.

Public Affairs ManagerMedia Director
Average salary$84,758$112,564
Salary rangeBetween $55,000 And $129,000Between $73,000 And $172,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaNevada
Best paying companyMetaGoogle
Best paying industryPharmaceuticalProfessional

Differences between public affairs manager and media director education

There are a few differences between a public affairs manager and a media director in terms of educational background:

Public Affairs ManagerMedia Director
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 76%
Most common majorCommunicationCommunication
Most common collegeNorthwestern UniversityStanford University

Public affairs manager vs media director demographics

Here are the differences between public affairs managers' and media directors' demographics:

Public Affairs ManagerMedia Director
Average age4242
Gender ratioMale, 48.8% Female, 51.2%Male, 62.0% Female, 38.0%
Race ratioBlack or African American, 6.1% Unknown, 4.7% Hispanic or Latino, 9.2% Asian, 5.1% White, 74.5% American Indian and Alaska Native, 0.4%Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between public affairs manager and media director duties and responsibilities

Public affairs manager example responsibilities.

  • Respond to media queries, write news releases and manage media engagements while acting as spokesperson for several multifacete organizations.
  • Respond to media queries, write news releases and manage media engagements while acting as spokesperson for several multifacete organizations.
  • Establish air show hashtags to auto-populate the wing s Facebook page with images taken by viewers in the crowd.
  • Track and optimize SEM and SEO for international online marketing campaigns.
  • Support SEO strategy to drive traffic to website, e-store and B2B sites.
  • Coordinate with USDA scientists to ensure accurate information before publishing.
  • Show more

Media director example responsibilities.

  • Manage course creation process from media asset creation to LMS formatting.
  • Manage a team performing mastering and short run duplication of 1000-1500 fully finish DVD products per day.
  • Manage online advertising including multiple search engine sponsor link (PPC) campaigns and display campaigns with different traffic providers/networks.
  • Utilize basic HTML, CSS and advance Photoshop techniques to maintain and update the website.
  • Maintain $2600 pvr while keeping high CSI and SSI.
  • Record video clips and post on YouTube and website.
  • Show more

Public affairs manager vs media director skills

Common public affairs manager skills
  • External Stakeholders, 14%
  • Press Releases, 6%
  • Government Relations, 6%
  • Strategic Communications, 5%
  • Community Relations, 5%
  • Community Outreach, 5%
Common media director skills
  • Digital Marketing, 10%
  • Video Production, 9%
  • Media Planning, 6%
  • Client Relationships, 5%
  • Facebook, 4%
  • TV, 4%

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