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Publicity person vs media consultant

The differences between publicity people and media consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a publicity person and a media consultant. Additionally, a publicity person has an average salary of $57,498, which is higher than the $53,443 average annual salary of a media consultant.

The top three skills for a publicity person include press releases, public health and rate structures. The most important skills for a media consultant are website development, facebook, and twitter.

Publicity person vs media consultant overview

Publicity PersonMedia Consultant
Yearly salary$57,498$53,443
Hourly rate$27.64$25.69
Growth rate8%8%
Number of jobs30,44928,768
Job satisfaction--
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 77%
Average age4242
Years of experience44

Publicity person vs media consultant salary

Publicity people and media consultants have different pay scales, as shown below.

Publicity PersonMedia Consultant
Average salary$57,498$53,443
Salary rangeBetween $26,000 And $123,000Between $32,000 And $89,000
Highest paying City-Washington, DC
Highest paying state-Washington
Best paying company-iHeartMedia
Best paying industry--

Differences between publicity person and media consultant education

There are a few differences between a publicity person and a media consultant in terms of educational background:

Publicity PersonMedia Consultant
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 77%
Most common majorCommunicationCommunication
Most common collegeStanford UniversityNorthwestern University

Publicity person vs media consultant demographics

Here are the differences between publicity people' and media consultants' demographics:

Publicity PersonMedia Consultant
Average age4242
Gender ratioMale, 41.4% Female, 58.6%Male, 50.3% Female, 49.7%
Race ratioBlack or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.0% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between publicity person and media consultant duties and responsibilities

Publicity person example responsibilities.

  • Manage publicity and advertisement for club and alumni events through social media
  • Interview new and renewal Medicaid and food stamp applicants and process information to approve eligibility and level of assistance.
  • Plan and implement technical and political meetings among senior-level NASA management and foreign government agencies.

Media consultant example responsibilities.

  • Manage accounts by proactive CRM to ensure performance of marketing plans, and annual account renewals.
  • Manage accurate sales forecasting utilizing SalesForce./CRM.
  • Design and manage clients' business Facebook page, develop online advertisement campaigns and execute direct mail campaigns.
  • Used SEO tactics to produce content that rank high in search engine results, growing traffic to clients' websites.
  • Create landing pages for PPC campaigns performance.
  • Improve SEO for hundreds of websites by double, triple and quadruple percentage points.
  • Show more

Publicity person vs media consultant skills

Common publicity person skills
  • Press Releases, 58%
  • Public Health, 24%
  • Rate Structures, 18%
Common media consultant skills
  • Website Development, 16%
  • Facebook, 10%
  • Twitter, 8%
  • Digital Products, 7%
  • Search Engine Optimization, 5%
  • Instagram, 5%

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