Sales planner vs adviser sales

The differences between sales planners and adviser sales can be seen in a few details. Each job has different responsibilities and duties. Additionally, a sales planner has an average salary of $55,883, which is higher than the $53,659 average annual salary of an adviser sales.

The top three skills for a sales planner include powerpoint, customer service and media sales. The most important skills for an adviser sales are POS, loss prevention, and product knowledge.

Sales planner vs adviser sales overview

	Sales Planner	Adviser Sales
Yearly salary	$55,883	$53,659
Hourly rate	$26.87	$25.80
Growth rate	5%	-
Number of jobs	66,632	282,777
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 84%	Bachelor's Degree, 47%
Average age	46	41
Years of experience	8	-

What does a sales planner do?

A sales planner is responsible for helping the company sell goods and services to the customers by analyzing current market trends and conducting data and statistical analysis on the company's sales performance. Sales planners identify business opportunities to enhance the company's brand image to the clients and increase revenue growth and profits. They also assist with the creation of promotional campaigns and marketing materials, including the posting of content on the company's social media platforms and press releases.

What does an adviser sales do?

Adviser sales are responsible for reaching out to clients through calls and correspondence to promote and sell products or services. With a sales target to reach, they must secure sales by prioritizing customer satisfaction. There are also instances when they have to perform follow-up calls, conduct surveys or polls, process payments or refunds, and even handle complaints, issues, and concerns. Furthermore, it is essential to coordinate with the team and adhere to company policies and regulations.

Sales planner vs adviser sales salary

Sales planners and adviser sales have different pay scales, as shown below.

	Sales Planner	Adviser Sales
Average salary	$55,883	$53,659
Salary range	Between $41,000 And $74,000	Between $30,000 And $95,000
Highest paying City	Phoenix, AZ	San Francisco, CA
Highest paying state	Oregon	California
Best paying company	Flipboard	Accenture
Best paying industry	Hospitality	Professional

Differences between sales planner and adviser sales education

There are a few differences between a sales planner and an adviser sales in terms of educational background:

	Sales Planner	Adviser Sales
Most common degree	Bachelor's Degree, 84%	Bachelor's Degree, 47%
Most common major	Business	Business
Most common college	University of Southern California	-

Sales planner vs adviser sales demographics

Here are the differences between sales planners' and adviser sales' demographics:

	Sales Planner	Adviser Sales
Average age	46	41
Gender ratio	Male, 39.4% Female, 60.6%	Male, 47.5% Female, 52.5%
Race ratio	Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%	Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 23.0% Asian, 6.8% White, 54.4% American Indian and Alaska Native, 0.5%
LGBT Percentage	7%	7%

Differences between sales planner and adviser sales duties and responsibilities

Sales planner example responsibilities.

Customize a CRM solution for the company by purchasing off the shelf software to manage and follow up on sales leads.
Provide leadership and independently manage 6 national account reps booking [] in revenue for 2008 and [] for 2009.
Manage ad inventory availability and reservation process through DFP.
Manage Doubleclick interface and capabilities for both direct and programmatic business.
Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
Dedicate marketing research consultant via Nielsen MRI data.

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Adviser sales example responsibilities.

Greet members at the front desk while upselling products and creating leads.
Provide customer service, initiate layaway plans and checkout non jewelry customers
Train new employees, efficiently operate POS systems, process sales invoices, and progress on multiple projects simultaneously.
Assist customers with style coordination, operate POS transactions, greet customers and help with the opening and closing operations.
Diagnose and resolve user problems with standard and custom application software packages and windows operating systems, tools and utilities.
Research and troubleshoot customer service problems

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Sales planner vs adviser sales skills

Common sales planner skills

PowerPoint, 10%
Customer Service, 8%
Media Sales, 6%
Math, 5%
Account Executives, 5%
Sales Proposals, 4%

Common adviser sales skills

POS, 18%
Loss Prevention, 15%
Product Knowledge, 14%
Customer Service, 11%
Store Management, 8%
Sales Techniques, 7%

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Updated January 8, 2025

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