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Sales planner vs sales team manager

The differences between sales planners and sales team managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a sales planner and a sales team manager. Additionally, a sales team manager has an average salary of $65,856, which is higher than the $55,883 average annual salary of a sales planner.

The top three skills for a sales planner include powerpoint, customer service and media sales. The most important skills for a sales team manager are GRASS, sales associates, and sales floor.

Sales planner vs sales team manager overview

Sales PlannerSales Team Manager
Yearly salary$55,883$65,856
Hourly rate$26.87$31.66
Growth rate5%5%
Number of jobs66,632147,216
Job satisfaction--
Most common degreeBachelor's Degree, 84%Bachelor's Degree, 68%
Average age4646
Years of experience88

What does a sales planner do?

A sales planner is responsible for helping the company sell goods and services to the customers by analyzing current market trends and conducting data and statistical analysis on the company's sales performance. Sales planners identify business opportunities to enhance the company's brand image to the clients and increase revenue growth and profits. They also assist with the creation of promotional campaigns and marketing materials, including the posting of content on the company's social media platforms and press releases.

What does a sales team manager do?

A sales team manager is responsible for monitoring the sales performance and goals of an organization by strategizing on efficient techniques to sell goods and services to customers. Sales team managers identify business opportunities by analyzing the current market trends that would increase the company's revenues and profitability. They also provide training for the sales team members to maximize their efficiency and increase productivity. A sales team manager must have excellent communication and leadership skills, especially in developing sales plans to achieve sales targets.

Sales planner vs sales team manager salary

Sales planners and sales team managers have different pay scales, as shown below.

Sales PlannerSales Team Manager
Average salary$55,883$65,856
Salary rangeBetween $41,000 And $74,000Between $34,000 And $126,000
Highest paying CityPhoenix, AZOakland, CA
Highest paying stateOregonOregon
Best paying companyFlipboardAcronis
Best paying industryHospitality-

Differences between sales planner and sales team manager education

There are a few differences between a sales planner and a sales team manager in terms of educational background:

Sales PlannerSales Team Manager
Most common degreeBachelor's Degree, 84%Bachelor's Degree, 68%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Sales planner vs sales team manager demographics

Here are the differences between sales planners' and sales team managers' demographics:

Sales PlannerSales Team Manager
Average age4646
Gender ratioMale, 39.4% Female, 60.6%Male, 63.7% Female, 36.3%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between sales planner and sales team manager duties and responsibilities

Sales planner example responsibilities.

  • Customize a CRM solution for the company by purchasing off the shelf software to manage and follow up on sales leads.
  • Provide leadership and independently manage 6 national account reps booking [] in revenue for 2008 and [] for 2009.
  • Manage ad inventory availability and reservation process through DFP.
  • Manage Doubleclick interface and capabilities for both direct and programmatic business.
  • Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
  • Dedicate marketing research consultant via Nielsen MRI data.
  • Show more

Sales team manager example responsibilities.

  • Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
  • Upgrade OS, network POS and CRM, maintain all PC's and office technologies.
  • Implement sales force automation (CRM), an inside outbound call center for appointment development.
  • Provide leadership by developing and empowering associates, recognizing and rewarding diversity and communicating openly with the team.
  • Develop and implement proven growth strategies to continually drive sales and effectively improve and track marketing efforts in a very-weak economy.
  • Create marketing content for pages and promotional initiatives, newsletter design and implementation, create designed and produce PowerPoint presentations.

Sales planner vs sales team manager skills

Common sales planner skills
  • PowerPoint, 10%
  • Customer Service, 8%
  • Media Sales, 6%
  • Math, 5%
  • Account Executives, 5%
  • Sales Proposals, 4%
Common sales team manager skills
  • GRASS, 16%
  • Sales Associates, 9%
  • Sales Floor, 9%
  • Customer Care, 9%
  • Customer Traffic, 7%
  • Customer Issues, 6%

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