Sales promotion manager vs outside sales manager

The differences between sales promotion managers and outside sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a sales promotion manager and an outside sales manager. Additionally, an outside sales manager has an average salary of $84,408, which is higher than the $72,371 average annual salary of a sales promotion manager.

The top three skills for a sales promotion manager include product knowledge, sales promotions and trade shows. The most important skills for an outside sales manager are product knowledge, CRM, and customer service.

Sales promotion manager vs outside sales manager overview

	Sales Promotion Manager	Outside Sales Manager
Yearly salary	$72,371	$84,408
Hourly rate	$34.79	$40.58
Growth rate	5%	5%
Number of jobs	108,714	138,054
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 75%	Bachelor's Degree, 63%
Average age	46	46
Years of experience	8	8

Sales promotion manager vs outside sales manager salary

Sales promotion managers and outside sales managers have different pay scales, as shown below.

	Sales Promotion Manager	Outside Sales Manager
Average salary	$72,371	$84,408
Salary range	Between $57,000 And $90,000	Between $51,000 And $138,000
Highest paying City	Miami, FL	Albany, NY
Highest paying state	Pennsylvania	Hawaii
Best paying company	Heartland Food Products Group	Dominion Enterprises
Best paying industry	Retail	Finance

Differences between sales promotion manager and outside sales manager education

There are a few differences between a sales promotion manager and an outside sales manager in terms of educational background:

	Sales Promotion Manager	Outside Sales Manager
Most common degree	Bachelor's Degree, 75%	Bachelor's Degree, 63%
Most common major	Business	Business
Most common college	University of Southern California	University of Southern California

Sales promotion manager vs outside sales manager demographics

Here are the differences between sales promotion managers' and outside sales managers' demographics:

	Sales Promotion Manager	Outside Sales Manager
Average age	46	46
Gender ratio	Male, 54.8% Female, 45.2%	Male, 79.1% Female, 20.9%
Race ratio	Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%	Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage	7%	7%

Differences between sales promotion manager and outside sales manager duties and responsibilities

Sales promotion manager example responsibilities.

Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
Prepare presentation using PowerPoint for submission to CEO.
Create collateral materials, newsletters, direct mail and Powerpoint presentations.
Provide weekly sales numbers, ROI forms, and expenses reports to management.
Partner with agencies to build programming for key selling seasons, including customize POS, and geographical plans.
Ensure all POS and cash reporting are correct before, during, and after store hours of operation.

Outside sales manager example responsibilities.

Manage a team of sales executives to establish and maintain professional relationships with healthcare professionals in their prospective territories.
Develop a complete marketing program where none previously exist, now serves as CRM base for company.
Used CRM tools in order to provide current and detail information relate to activities, opportunity pipeline, and close business.
Channele marketing through the establishment of international distributors servicing Mexico (Hermosillo, Mexicali, and Tijuana) and Korea.
Plan and schedule work perform by HVAC technicians.
Educate and present new approach to facility managers and plant managers including ROI analysis.

Sales promotion manager vs outside sales manager skills

Common sales promotion manager skills

Product Knowledge, 23%
Sales Promotions, 9%
Trade Shows, 5%
Promotional Materials, 4%
POS, 4%
Promotional Campaigns, 4%

Common outside sales manager skills

Product Knowledge, 12%
CRM, 10%
Customer Service, 10%
Sales Territory, 7%
Sales Strategies, 4%
Sales Growth, 3%

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Sales Promotion Manager
Sales Promotion Manager vs Outside Sales Manager

Updated January 8, 2025

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