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Sales promotion manager vs route sales manager

The differences between sales promotion managers and route sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a sales promotion manager and a route sales manager. Additionally, a sales promotion manager has an average salary of $72,371, which is higher than the $48,830 average annual salary of a route sales manager.

The top three skills for a sales promotion manager include product knowledge, sales promotions and trade shows. The most important skills for a route sales manager are food service, sales territory, and sales route.

Sales promotion manager vs route sales manager overview

Sales Promotion ManagerRoute Sales Manager
Yearly salary$72,371$48,830
Hourly rate$34.79$23.48
Growth rate5%5%
Number of jobs108,714112,342
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 38%
Average age4646
Years of experience88

Sales promotion manager vs route sales manager salary

Sales promotion managers and route sales managers have different pay scales, as shown below.

Sales Promotion ManagerRoute Sales Manager
Average salary$72,371$48,830
Salary rangeBetween $57,000 And $90,000Between $42,000 And $56,000
Highest paying CityMiami, FL-
Highest paying statePennsylvania-
Best paying companyHeartland Food Products Group-
Best paying industryRetail-

Differences between sales promotion manager and route sales manager education

There are a few differences between a sales promotion manager and a route sales manager in terms of educational background:

Sales Promotion ManagerRoute Sales Manager
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 38%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Sales promotion manager vs route sales manager demographics

Here are the differences between sales promotion managers' and route sales managers' demographics:

Sales Promotion ManagerRoute Sales Manager
Average age4646
Gender ratioMale, 54.8% Female, 45.2%Male, 93.7% Female, 6.3%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between sales promotion manager and route sales manager duties and responsibilities

Sales promotion manager example responsibilities.

  • Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
  • Prepare presentation using PowerPoint for submission to CEO.
  • Create collateral materials, newsletters, direct mail and Powerpoint presentations.
  • Provide weekly sales numbers, ROI forms, and expenses reports to management.
  • Partner with agencies to build programming for key selling seasons, including customize POS, and geographical plans.
  • Ensure all POS and cash reporting are correct before, during, and after store hours of operation.
  • Show more

Route sales manager example responsibilities.

  • Prospect and cold-cal commercial locations, building relationships with distributors and manufacturer representatives to leverage internal leads.
  • Maintain medical card and CDL license.
  • Obtain a CDL license and drive a truck with a fifth wheel trailer and maintain that vehicle effectively.
  • Represent a complete line of paper and janitorial supplies to wholesale distributors, service established accounts and develop new business partners.
  • Develop & execute DSD system including tracking and development tools.
  • Create marketing content for pages and promotional initiatives, newsletter design and implementation, create designed and produce PowerPoint presentations.

Sales promotion manager vs route sales manager skills

Common sales promotion manager skills
  • Product Knowledge, 23%
  • Sales Promotions, 9%
  • Trade Shows, 5%
  • Promotional Materials, 4%
  • POS, 4%
  • Promotional Campaigns, 4%
Common route sales manager skills
  • Food Service, 46%
  • Sales Territory, 24%
  • Sales Route, 5%
  • Delivery Route, 4%
  • CDL, 4%
  • Ecolab, 2%

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