Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between senior public relations managers and communications leads can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a senior public relations manager, becoming a communications lead takes usually requires 4-6 years. Additionally, a communications lead has an average salary of $96,988, which is higher than the $95,756 average annual salary of a senior public relations manager.
The top three skills for a senior public relations manager include press releases, marketing campaigns and content development. The most important skills for a communications lead are project management, strategic communications, and HR.
| Senior Public Relations Manager | Communications Lead | |
| Yearly salary | $95,756 | $96,988 |
| Hourly rate | $46.04 | $46.63 |
| Growth rate | 8% | 12% |
| Number of jobs | 30,323 | 20,413 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 72% |
| Average age | 42 | 45 |
| Years of experience | 4 | 6 |
A senior public relations manager is responsible for supervising the overall media presence and brand awareness of a company within various communication platforms. Senior public relations managers coordinate with the marketing team to promote the brand image on social platforms and reach the target audience by creating engaging content and digital assets. They also identify brand endorsers, such as models and celebrities, if the budget permits, to grow more customers and meet the public demands. A senior public relations manager monitors the sales performance and transactions within the company and adjusts PR plans as needed.
The global senior program manager acts as a coordinator for the organization's projects and performs various tasks including supervision, account management, daily staff assignments, budget planning, cost control, and tracking program expenses by collaborating with various global departments to enhance all global programs. He/she should have excellent analytical, decision-making, leadership, and organization skills and knowledge about project management to be able to oversee and organize activities to ensure its compliance with the organization's goals.
Senior public relations managers and communications leads have different pay scales, as shown below.
| Senior Public Relations Manager | Communications Lead | |
| Average salary | $95,756 | $96,988 |
| Salary range | Between $65,000 And $139,000 | Between $67,000 And $139,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | California | California |
| Best paying company | Meta | |
| Best paying industry | Technology | Internet |
There are a few differences between a senior public relations manager and a communications lead in terms of educational background:
| Senior Public Relations Manager | Communications Lead | |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 72% |
| Most common major | Communication | Business |
| Most common college | Massachusetts Institute of Technology | University of Pennsylvania |
Here are the differences between senior public relations managers' and communications leads' demographics:
| Senior Public Relations Manager | Communications Lead | |
| Average age | 42 | 45 |
| Gender ratio | Male, 42.0% Female, 58.0% | Male, 41.4% Female, 58.6% |
| Race ratio | Black or African American, 5.8% Unknown, 4.7% Hispanic or Latino, 9.0% Asian, 5.1% White, 75.0% American Indian and Alaska Native, 0.4% | Black or African American, 11.8% Unknown, 5.3% Hispanic or Latino, 14.0% Asian, 5.1% White, 62.8% American Indian and Alaska Native, 0.9% |
| LGBT Percentage | 16% | 14% |