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The differences between senior web analysts and marketing assistants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a senior web analyst and a marketing assistant. Additionally, a senior web analyst has an average salary of $96,816, which is higher than the $39,442 average annual salary of a marketing assistant.
The top three skills for a senior web analyst include digital marketing, google analytics and A/B. The most important skills for a marketing assistant are customer service, marketing campaigns, and facebook.
| Senior Web Analyst | Marketing Assistant | |
| Yearly salary | $96,816 | $39,442 |
| Hourly rate | $46.55 | $18.96 |
| Growth rate | 19% | 19% |
| Number of jobs | 51,963 | 77,611 |
| Job satisfaction | - | 3 |
| Most common degree | Bachelor's Degree, 70% | Bachelor's Degree, 77% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
A senior web analyst works hand-in-hand with planning and digital teams to analyze and provide insights across digital advertising campaigns and traffic acquisition. These professionals give recommendations depending on web analytics and digital insight. They use data visualization techniques to lead and outline business benefits and present findings in client meetings for excellent implementation. Moreover, senior web analysts partner with Business management team members to analyze and provide insights that enhance media strategies. Also, these professionals oversee digital analytics developments.
A marketing assistant's general responsibility is to support the marketing programs and campaigns by sharing recommendations and useful insights to improve the brand's image. Marketing assistants' duties also include reaching out to other personnel for necessary files needed on promotional advertisements, assist the team in creating designs and developing content, publishing brochures for potential clients, analyzing sales reports, and researching the current market trends. A marketing assistant should have excellent organizational and time-management skills to meet deadlines and perform various tasks as required.
Senior web analysts and marketing assistants have different pay scales, as shown below.
| Senior Web Analyst | Marketing Assistant | |
| Average salary | $96,816 | $39,442 |
| Salary range | Between $73,000 And $126,000 | Between $28,000 And $55,000 |
| Highest paying City | Seattle, WA | Jersey City, NJ |
| Highest paying state | Washington | New Jersey |
| Best paying company | Adobe | |
| Best paying industry | Media | Finance |
There are a few differences between a senior web analyst and a marketing assistant in terms of educational background:
| Senior Web Analyst | Marketing Assistant | |
| Most common degree | Bachelor's Degree, 70% | Bachelor's Degree, 77% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between senior web analysts' and marketing assistants' demographics:
| Senior Web Analyst | Marketing Assistant | |
| Average age | 37 | 37 |
| Gender ratio | Male, 63.3% Female, 36.7% | Male, 27.0% Female, 73.0% |
| Race ratio | Black or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.4% Asian, 14.4% White, 64.4% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 11.8% White, 65.5% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |