Ziggie CEO and leadership

Entrepreneurial executive with over 25 years experience in retail development, strategic planning, and innovation for businesses in the US and Asia. Founder of Imaginarium, a national chain of educational toy stores, which saw its impetus with Dr. Brod raising the venture capital necessary to launch and expand stores. Imaginarium won three national merchandising awards, and had twice the sales per square foot of all other toy retailers. Imaginarium, which was sold to "Toys R Us,” had peak brand sales of $650 million. Dr. Brod has, additionally, completed a portfolio of consumer-oriented projects for companies including Reebok, Bechtel, and Koll real estate company, where he was responsible for consumer research and store mix for approximately 3 million square feet of retail in Asia. Dr. Brod has published 3 books in the field of psychology.Management and Marketing Strengths: • Innovation in retail, market strategy, applied web applications, and promotion• Start-up business development• Next-generation strategic and market planning• Strategic alliance building• Brand building• Market and consumer analysis and trends• Team leadership, training, development, collaboration and motivation• Budgeting and expense control programs• P and L managementBelow is a small sample of projects I have worked on.

Retail executive, strategist and digital entrepreneur with consistently strong business results in bringing innovative products and concepts to market. Ability to optimize sales and profits for $100 million + businesses and to forecast and monetize trends through product and retail expertise.

Retail Executive | General Manager | E-Commerce Entrepreneur | Corporate Strategist | Merchant

Email: parksusiek@gmail.com

Proven results turning around under-performing merchandise categories, transforming them into year-on-year growth businesses. Excel at managing margins and profitability. Expertise in pricing strategy and developing new lines of business. Proven ability to lead strategic planning across complex, multinational businesses, utilizing financial modeling and design thinking.

As a digital entrepreneur, founder and general manager, proven ability to raise capital, manage operations and digital product creation. Demonstrated expertise in sales and marketing by recruiting and signing contracts with over 100 brands, earning commissions above industry standards for the business, and launching inaugural digital marketing campaigns.

Core Competencies:

• Enterprise Management

• Business Development

• E-commerce

• Merchandising

• Strategic Planning

• Sales and Marketing

• Business Planning

• Product Development

• Start-up Management