Campaign manager vs director, customer relations

The differences between campaign managers and directors, customer relations can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a campaign manager and a director, customer relations. Additionally, a director, customer relations has an average salary of $134,672, which is higher than the $78,890 average annual salary of a campaign manager.

The top three skills for a campaign manager include digital marketing, email marketing and email campaigns. The most important skills for a director, customer relations are customer relations, leveraged, and government relations.

Campaign manager vs director, customer relations overview

	Campaign Manager	Director, Customer Relations
Yearly salary	$78,890	$134,672
Hourly rate	$37.93	$64.75
Growth rate	8%	8%
Number of jobs	12,293	26,470
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 78%	Bachelor's Degree, 65%
Average age	42	42
Years of experience	4	4

What does a campaign manager do?

Campaign managers are responsible for developing, executing, and managing marketing campaigns for events, products, and services targeting consumers or organizations. These professionals typically collaborate with external agencies in the preparation and execution of campaigns. They perform other duties that may include managing the measurement and tracking of marketing campaigns, writing, proofreading, and editing copy for promotional materials, and maintaining regular measurement of the campaigns' ROI. Campaign managers are also expected to evaluate existing marketing campaigns and be up-to-date on the latest marketing trends.

What does a director, customer relations do?

Director of Customer Relations is responsible for leading the design and improvement of an organization's overall customer service experience. Their duties include developing customer service budget, driving customer service process improvements, implementing customer service agents, managing email and telephony customer service routing, and creating training programs for customer service staff. They are responsible for improving customer service performance metrics, overseeing key change management projects, and establishing a customer service roadmap. The Director of customer relations also helps in developing recruitment initiatives to attract top talents.

Campaign manager vs director, customer relations salary

Campaign managers and directors, customer relations have different pay scales, as shown below.

	Campaign Manager	Director, Customer Relations
Average salary	$78,890	$134,672
Salary range	Between $56,000 And $109,000	Between $91,000 And $197,000
Highest paying City	Boston, MA	Carson City, NV
Highest paying state	Nevada	Nevada
Best paying company	Apple	California Resources
Best paying industry	Technology	Manufacturing

Differences between campaign manager and director, customer relations education

There are a few differences between a campaign manager and a director, customer relations in terms of educational background:

	Campaign Manager	Director, Customer Relations
Most common degree	Bachelor's Degree, 78%	Bachelor's Degree, 65%
Most common major	Political Science	Business
Most common college	Stanford University	Stanford University

Campaign manager vs director, customer relations demographics

Here are the differences between campaign managers' and directors, customer relations' demographics:

	Campaign Manager	Director, Customer Relations
Average age	42	42
Gender ratio	Male, 54.3% Female, 45.7%	Male, 46.1% Female, 53.9%
Race ratio	Black or African American, 5.7% Unknown, 4.7% Hispanic or Latino, 8.9% Asian, 5.1% White, 75.2% American Indian and Alaska Native, 0.4%	Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.6% American Indian and Alaska Native, 0.4%
LGBT Percentage	16%	16%

Differences between campaign manager and director, customer relations duties and responsibilities

Campaign manager example responsibilities.

Manage and optimize each Facebook account s campaign that run through ConnectAds to ensure success metrics are achieve.
Manage staff for weekly phone banks at NYC campaign headquarters.
Upload leads into CRM and conduct post event lead qualifying activities.
Organize and funnele incoming leads into SalesForce, and direct to proper sales channel.
Manage reporting for back office programs; measure & present KPIs quarterly to global stakeholders.
Establish and manage campaign office; manage volunteer staff; implement campaign and GOTV strategies.

Director, customer relations example responsibilities.

Manage medical billing and serve as liaison between patient and insurance including Medicaid and Medicare as required.
Attend morning meeting daily and attend Medicare meetings weekly.
Assist with payroll and create excel spreadsheets to document all sales status and quotas.
Alert all departments through creating and delivering reports for guest preferences and VIP's.
Recognize all VIP and repeat guests by sending an amenity or upgrading room type.
Experience with QuickBooks in accounts receivable, accounts payable, payroll and daily bank deposits.

Campaign manager vs director, customer relations skills

Common campaign manager skills

Digital Marketing, 13%
Email Marketing, 6%
Email Campaigns, 5%
Event Planning, 4%
Integrated Marketing, 4%
Marketing Campaigns, 4%

Common director, customer relations skills

Customer Relations, 16%
Leveraged, 11%
Government Relations, 5%
Press Releases, 5%
Payroll, 5%
Customer Complaints, 4%

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Campaign Manager
Campaign Manager vs Director, Customer Relations

Updated January 8, 2025

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